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Betty Blocks vs ServiceNow comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 17, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Betty Blocks
Ranking in Rapid Application Development Software
35th
Ranking in No-Code Development Platforms
26th
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
2
Ranking in other categories
No ranking in other categories
ServiceNow
Ranking in Rapid Application Development Software
2nd
Ranking in No-Code Development Platforms
1st
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
224
Ranking in other categories
Help Desk Software (1st), IT Asset Management (1st), IT Service Management (ITSM) (1st)
 

Mindshare comparison

As of November 2025, in the Rapid Application Development Software category, the mindshare of Betty Blocks is 0.4%, up from 0.2% compared to the previous year. The mindshare of ServiceNow is 9.2%, down from 11.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Rapid Application Development Software Market Share Distribution
ProductMarket Share (%)
ServiceNow9.2%
Betty Blocks0.4%
Other90.4%
Rapid Application Development Software
 

Featured Reviews

Hans De Groot - PeerSpot reviewer
The solution is stable and has good support, but is expensive
Betty Blocks, when I started with it, was similar to a back-end platform with the ability to have a standardized back-office UI out of the box, which is perfect for a lot of situations. For more customer-facing UIs, we had to create the front end ourselves, building endpoints with HTML and JavaScript. Then Betty Blocks started in 2018 with the page builder. This allowed us to create drag-and-drop interfaces. That was quite cumbersome. Now Betty Blocks is entering a new generation of it - next generation forms - which should be a lot better. The most valuable feature is the back end. The way we can create action flows for things such as sending emails, creating PDF reports, or connecting to web services is very complete. I never experience a lack of functionality in it. The standardized back-office UI is said to be deprecated over time, which is a shame, because it is a real time-saver and is one of their strong points, only if it was kept up-to-date.
Anil  Rao - PeerSpot reviewer
Have reduced L1 dependency and improved incident resolution through AI-powered automation
To make ServiceNow better, they should reduce their pricing, especially because there's a lot of competition. Many customers have moved to ManageEngine because they cannot afford the license cost. The price should be reduced by at least 40%. The setup of ServiceNow is sometimes complex when new updates or versions are released. When they introduce something new, they should provide training to understand the new features and their functionality. We sometimes get stuck and have to call them to learn about the changes in the latest version. They should communicate the changes made from older versions to new versions, which features are not available, which features have changed, and how to implement them. If the communication part was handled properly, it would benefit us.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature is the back end."
"It offers ready-built automation and simpler configuration for workflows."
"In the Service Portal, the widget concept - and the way we have developed our widget - is pretty simple. We can leverage a lot on top of it."
"The flow designer for application development is the most valuable. The newest version of flow designer allows us to develop applications quite fast. We can have custom and mobile applications. It has an interface for mobiles, and it also has a good reputation."
"ServiceNow gives us a lot for free: workflows, organizational structures, service portal, forms, reporting, disaster recovery, and so on."
"The most impactful feature in our day-to-day operations is the ticket status, which provides crucial visibility into the progress of each resource or incident."
"I recommend ServiceNow due to its stability and good security."
"I don't have to look through a whole bunch of other incidents that aren't relevant to me. It's very useful in that sense."
"ServiceNow is easy to use."
 

Cons

"I would like to see full integration with AI."
"What I find lacking in the software is its ability to query the database."
"In many cases, they make choices where flexibility is a little bit degraded, but if you leave everything open and the flexibility is great then the usability is a little bit less."
"The visuals are the one area where there is opportunity for improvement."
"We do a lot of relatively advanced stuff for the size that we are, but ServiceNow itself is so big and to some extent, there is a significant amount of complexity that you have, a big learning curve I would say, in order to really get on board."
"The product’s standard user experience is not the best."
"The licensing needs to be divided into tiers in order to attract lower-level users."
"ServiceNow doesn't cater to the Middle Eastern market."
"The major area for improvement for our needs would be monitoring the metrics of the times to acknowledge and resolve issues and escalations."
"I know that discovery tools are not meant to be simple, but somehow, if they could make it more simple and robust, that would be great."
"There are things that I would like to see improved in ServiceNow, such as the pricing, as it is a very costly solution compared to other tools."
 

Pricing and Cost Advice

"The pricing structure that we have been working with was based on a number of blocks."
"The pricing is quite high, but the pricing is also not very transparent."
"In Tunisia, the companies find the licensing costs to be expensive."
"I know that it's not too bad because people continue to use it and they are happy to renew up their contract."
"We know that ServiceNow is not cheap, it's more expensive than other solutions. But we are trying to increase our ability to handle tickets so that the cost per ticket is less."
"The license model is based on a number of fulfillers (active users who play some role within the ServiceNow functionality). Therefore, you can serve as many end-users as you want, without additional costs."
"The cost is quite high."
"Isn't pricing always too much? We really do chafe at the ITIL licensing. ITOM is also pretty expensive."
"The licenses are expensive."
"We are happy with the pricing."
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
12%
Financial Services Firm
12%
Manufacturing Company
10%
Government
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business54
Midsize Enterprise36
Large Enterprise164
 

Questions from the Community

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Which solution is better for developing non-ITSM applications: OutSystems or Service Now?
The short answer is that OutSystems is far better for 2 main reasons. Firstly, with Service Now you are locked into that platform for good. The business model is to lock in and then keep pumping th...
Would you choose ServiceNow over Microsoft PowerApps?
Hi Netanya, I will choose ServiceNow because ServiceNow is a very good tool compared to Microsoft PowerApp. Because ServiceNow has a very strong module (Performance Analysis) reporting which will ...
What do you like most about ServiceNow?
The solution has a user-friendly interface.
 

Overview

 

Sample Customers

KPMG, TELE2, Sligro Food Group, Ymere, Flexpoint Group
AAA, AstraZeneca, Becton, Dickinson and Company, Broadcom, Christus Health, Epicor, Equinix, GE Capital, Intuit, KPMG, Loyola Marymount University, OshKosh, Quantas, RedHat, Royal Bank of Scotland, Swiss Re, U.S. Department of Energy, Safeway, Yale University, and Zillow    
Find out what your peers are saying about Betty Blocks vs. ServiceNow and other solutions. Updated: September 2025.
872,869 professionals have used our research since 2012.