AWS Firewall Manager vs Palo Alto Networks Panorama comparison

Amazon Web Services (AWS) and Palo Alto Networks are both solutions in the Firewall Security Management category. Amazon Web Services (AWS) is ranked #9 with an average rating of 8.3, while Palo Alto Networks is ranked #3 with an average rating of 8.5. Amazon Web Services (AWS) holds a 3.3% mindshare in Firewall Security Management, compared to Palo Alto Networks’s 7.0% mindshare. Additionally, 100% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 97% of Palo Alto Networks users who would recommend it.

AWS Firewall Manager

Read 11 AWS Firewall Manager reviews

951 Views
951 Comparison Views

100% willing to recommend

Palo Alto Networks Panorama

Read 93 Palo Alto Networks Panorama reviews

3,384 Views
3,215 Comparison Views

97% willing to recommend

AWS Firewall Manager

Palo Alto Networks Panorama

Comparison Buyer's Guide

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Executive SummaryUpdated on Nov 4, 2024

Palo Alto Networks Panorama and AWS Firewall Manager compete in centralized firewall management. Panorama appears to have the upper hand due to its versatile integration capabilities beyond AWS and detailed threat intelligence.

Features: Palo Alto Networks Panorama provides centralized firewall management, enabling users to control multiple firewalls from one interface. It features automation capabilities for task management, robust threat intelligence, and detailed reporting. AWS Firewall Manager offers seamless integration within the AWS ecosystem, automated policy application, and robust scalability that efficiently manages AWS resources.

Room for Improvement: Palo Alto Networks Panorama could improve OS update scheduling, performance speed, and Active Directory integration, which currently incurs unwelcome traffic. Documentation clarity on automation processes is also needed. AWS Firewall Manager's extensive features present a learning curve, with many features rarely used. Improving logging features and community documentation would aid in user navigation and integration.

Ease of Deployment and Customer Service: Palo Alto Networks Panorama is effective across on-premises and hybrid cloud environments but has mixed feedback on technical support, with some experiencing delays. AWS Firewall Manager excels in public and hybrid cloud deployments within AWS, but its multitude of features can complicate adoption. Support is generally considered reliable.

Pricing and ROI: Palo Alto Networks Panorama is viewed as expensive but offers good value for larger deployments, though licensing costs are high compared to competitors. AWS Firewall Manager offers a cost-efficient, scalable solution with a pay-as-you-go model that provides financial flexibility, though AWS services are often seen as costly, impacting ROI perception.

To learn more, read our detailed AWS Firewall Manager vs. Palo Alto Networks Panorama Report (Updated: December 2025).

Buyer's Guide

AWS Firewall Manager vs. Palo Alto Networks Panorama

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

AWS Firewall Manager

Ranking in Firewall Security Management

9th

Average Rating

8.0

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Palo Alto Networks Panorama

Ranking in Firewall Security Management

3rd

Average Rating

8.4

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of January 2026, in the Firewall Security Management category, the mindshare of AWS Firewall Manager is 3.3%, down from 5.1% compared to the previous year. The mindshare of Palo Alto Networks Panorama is 7.0%, down from 8.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Firewall Security Management Market Share Distribution
Product	Market Share (%)
Palo Alto Networks Panorama	7.0%
AWS Firewall Manager	3.3%
Other	89.7%

Firewall Security Management

Featured Reviews

Venda E

Cloud Option Engineer at a tech vendor with 10,001+ employees

Centralized security policies have streamlined audits and ensure consistent protection by default

One area for improvement is the reporting and customization option. The compliance reports are helpful, but having more granular insights or export options would make it even easier to use during audits. Also, support for more third-party integration could improve flexibility. Another improvement I need to see is a smoother setup experience. Some of the initial configuration steps, especially around the organization and permissions, can feel complex. A more guided setup or clear UI explanation would make it easier for teams to adopt quickly. One more improvement would be better alerting options. Right now, we mostly rely on AWS Security Hub or CloudWatch for detailed alerts. Having more built-in, real-time notification directly from AWS Firewall Manager would make it easier to monitor policy violations without extra setup.

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Richard Dombo

Application Support Administrator at Meridian Port Services

Monitoring and managing multiple firewalls has become more efficient through centralized oversight and reliable logging

I would say that while Palo Alto Networks Panorama reporting capability is functional, it is not really intuitive. The presentation is not really as advanced as what an advanced solution would have provided. I would like to improve the dashboards on Palo Alto Networks Panorama, especially because I work in an environment where my managers are not really that technical. They do a great job leading us, but they do not have a technical background. If the dashboard could be improved to suit more executive use cases when it comes to reporting, that would be excellent. It is basic as far as I am concerned, and from an executive standpoint, it is not really that good. I would rate Palo Alto Networks Panorama as a product nine or 9.5 out of ten because there is always room for improvement, especially on the dashboard. I think if they could improve the dashboard, I would give them ten out of ten because from a technical standpoint, the dashboard is good, but at an executive level, it is not really that good. I usually struggle when doing presentations to my bosses because the dashboard and reporting from Palo Alto Networks Panorama are not as polished as they could be.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature is the centrally managed rule. I also like the central orchestration."

"The product is highly reliable."

"The interface is intuitive and it is easy for the users."

"Also, the strength of the community is invaluable."

"Overall, it improved our security posture and made audits much easier."

"It has centralized cloud firewall management rules. It provides compliance in tracking and reporting."

"The most valuable feature is scaling, which allows you to deploy one configuration and scan and deploy it across the network. The automated policy application feature also streamlines security operations."

"We work with compliance monitoring in the product, which is helpful for identifying framework-based misconfigurations, as it can tell you where to deploy firewall policies based on the frameworks."

More AWS Firewall Manager pros

"The firewall rules and policies are the most valuable aspects of the solution."

"Palo Alto Networks Panorama provides many features, such as alerts, traffic monitoring, and logs."

"The product was great, and whenever there was a bug or issue, they released updates quickly. Additionally, their support was very good."

"It's great for creating signatures and activating activities."

"It provides a quicker response time to vulnerabilities and more visibility into traffic flows."

"The management and the deployment features are most valuable. We can easily deploy and manage the devices. We can do fast deployments without moving from our office and by just providing a short description to the end-user about how to install the physical device."

"It is really useful for big deployments."

"The most valuable feature of Palo Alto Networks Panorama is the simplicity of rule management. Both this device group and template management are very easy to use."

More Palo Alto Networks Panorama pros

Cons

"Enabling and configuring the logging is not that straightforward."

"It needs to be more employee-friendly, and the security management could be more efficient."

"This solution is suitable for a small-scale enterprise and may not scale up to a very high volume of traffic or a large number of servers."

"I would like to see AWS add some UTM features to the firewall. It would also be great if AWS Firewall had native IPS/IDS. They have the separate IPS/IDS, GuardDuty."

"The product could benefit from improvements in the user interface and integration capabilities."

"They could consider organizing and enhancing documentation in a more structured and chronological manner"

"The system should be more customizable."

"The areas of improvement are definitely platform resiliency, as we have seen outages on the AWS backbone, and whenever there is an outage on the AWS backbone, it impacts all the services hosted on that region, so we expect regional resiliency."

More AWS Firewall Manager cons

"This would be a better solution if it were more tightly integrated with the firewalls."

"The current documentation is not detailed enough."

"The configuration could be a bit better."

"We have had some issues in the past because integrating a new device is not intuitive."

"A potential improvement for Palo Alto Networks Panorama could be a more competitive pricing structure."

"The product does need a bit of configuration. It's not quite ready to go out of the box."

"Aside from pricing, I don't have any issues with Panorama."

"Sometimes in Palo Alto Networks Panorama, we receive issues where it is overloaded and unresponsive. We have issues with accessing the devices due to a slow response from Panorama."

More Palo Alto Networks Panorama cons

Pricing and Cost Advice

"The licensing is on a pay-as-you-go basis and we are billed monthly."

"The AWS Firewall Manager is a little on the costly side."

"It is a cost-efficient product."

"From what I've heard from my colleagues, it appears that the pricing is competitive, which influenced our decision to choose this option."

"Palo Alto Networks Panorama has so many licenses. For example, it has threat protection and group protection licenses. One license depends on another. I find it more expensive than Cisco."

"Its licensing is yearly and multi-yearly. It is not expensive."

"We pay approximately $3,000 a year in order to use the product."

"Cost-wise, it's very expensive."

"There is a license required to use this solution and it is paid annually."

"The product's pricing is high but flexible. It now follows the pay-per-use pricing model. I would rate the tool's pricing a five out of ten."

"The pricing is pretty average. On a scale of one to ten, I would rate it a five."

"It is not a cheap solution."

More Palo Alto Networks Panorama pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

Comms Service Provider

Hospitality Company

Computer Software Company

Comms Service Provider

13%

Financial Services Firm

12%

Computer Software Company

11%

Manufacturing Company

11%

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	5
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	33
Midsize Enterprise	15
Large Enterprise	46

Questions from the Community

What is your experience regarding pricing and costs for AWS Firewall Manager?

My experience with pricing, setup cost, and licensing for AWS Firewall Manager has been straightforward. There is no separate licensing cost for AWS Firewall Manager itself. It is included with AWS...

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What needs improvement with AWS Firewall Manager?

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What is your primary use case for AWS Firewall Manager?

My main use case for AWS Firewall Manager is centrally managing and enforcing security policies across multiple AWS accounts. It helps me to ensure consistent WAF rules, security group policies, an...

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What do you like most about Palo Alto Networks Panorama?

The most valuable aspect of Palo Alto Networks Panorama for me is the centralized management of multiple firewalls.

See all answers

What is your experience regarding pricing and costs for Palo Alto Networks Panorama?

If you go with the cloud-based deployment, it is pretty much affordable. If you go with the physical bare-metal hardware, then it is quite expensive.

See all answers

What needs improvement with Palo Alto Networks Panorama?

See all answers

Comparisons

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Compared 42% of the time

AlgoSec vs AWS Firewall Manager

Compared 10% of the time

Tufin Orchestration Suite vs AWS Firewall Manager

Compared 8% of the time

Skybox Security Suite vs AWS Firewall Manager

Compared 8% of the time

FireMon Security Manager vs AWS Firewall Manager

Compared 7% of the time

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AlgoSec vs Palo Alto Networks Panorama

Compared 18% of the time

FireMon Security Manager vs Palo Alto Networks Panorama

Compared 12% of the time

Fortinet FortiGate Cloud vs Palo Alto Networks Panorama

Compared 10% of the time

Tufin Orchestration Suite vs Palo Alto Networks Panorama

Compared 9% of the time

Skybox Security Suite vs Palo Alto Networks Panorama

Compared 5% of the time

More Palo Alto Networks Panorama Competitors

Product Reports

Buyer's Guide

AWS Firewall Manager

January 2026

Download AWS Firewall Manager product report

Buyer's Guide

Palo Alto Networks Panorama

January 2026

Download Palo Alto Networks Panorama product report

Overview

AWS Firewall Manager is a security management service which allows you to centrally configure and manage firewall rules across your accounts and applications in AWS Organization. As new applications are created, Firewall Manager makes it easy to bring new applications and resources into compliance by enforcing a common set of security rules. Now you have a single service to build firewall rules, create security policies, and enforce them in a consistent, hierarchical manner across your entire infrastructure.

Using AWS Firewall Manager, you can easily roll out AWS WAF rules for your Application Load Balancers, API Gateways, and Amazon CloudFront distributions. Similarly, you can create AWS Shield Advanced protections for your Application Load Balancers, ELB Classic Load Balancers, Elastic IP Addresses and CloudFront distributions. Finally, with AWS Firewall Manager, you can enable security groups for your Amazon EC2 and ENI resource types in Amazon VPCs.

Amazon Web Services (AWS)

Panorama network security management provides static rules and dynamic security updates in an ever-changing threat landscape. Reduce administrator workload and improve your overall security posture with a single rule base for firewall, threat prevention, URL filtering, application awareness, user identification, file blocking and data filtering.

Palo Alto Networks

Sample Customers

Expedia, Intuit, Royal Dutch Shell, Brooks Brothers

University of Arkansas, JBG SMITH, Temple University, Telkom Indonesia

Buyer's Guide

AWS Firewall Manager vs. Palo Alto Networks Panorama

December 2025

Free Report: AWS Firewall Manager vs. Palo Alto Networks Panorama

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