KnowBe4 Reviews

Name: KnowBe4
Brand: KnowBe4
Rating: 4.3 (18 reviews)

4.3 out of 5

18 reviews
100% willing to recommend

What is KnowBe4?

Old school Security Awareness Training is static. It’s a one-time event without follow-up. KnowBe4's Kevin Mitnick Security Awareness Training starts with a baseline test to show the actual Phish-prone percentage of your users. Then it steps users through effective, interactive, on-demand browser-based training. As step three, you send frequent simulated phishing attacks to your employees to reinforce the training. This last feature, frequent simulated phishing attacks (we recommend at the very least once a month) really creates a change in behavior.

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KnowBe4 is the #1 ranked solution in top Security Awareness Training providers. PeerSpot users give KnowBe4 an average rating of 8.6 out of 10. KnowBe4 is most commonly compared to Proofpoint Email Protection: KnowBe4 vs Proofpoint Email Protection. KnowBe4 is popular among the large enterprise segment, accounting for 52% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a computer software company, accounting for 14% of all views.

Helped 865,295 peers since 2012

Featured KnowBe4 reviews

Amran Hossain

Senior Software Engineering Manager at Field Nation

One feature that would be highly beneficial in a future release is the ability to automatically send training articles or security tips to users on a regular, scheduled basis—for example, weekly or monthly. While the current training modules and phishing simulations are highly effective, ongoing awareness is equally important to keep security top of mind in day-to-day operations. These short, digestible articles or micro-learning content could cover recent phishing trends, real-world examples of security breaches, or quick tips on secure online behavior. Periodic delivery would serve as a continuous learning touchpoint, reinforcing key concepts from the main training and adapting to evolving threats. Ideally, this feature would also include personalization, allowing content to be tailored based on a user’s role, previous training performance, or common mistakes observed in phishing simulations. This kind of proactive, lightweight training approach could significantly enhance employee engagement with security practices and help maintain a strong security posture over time.

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Odai Tawalbeh

EPC Environmental Manager at Nesma & Partners

I think KnowBe4 focuses primarily on emails, phishing emails, and business. We need more experience about dealing with hackers and scams on social media, especially when we receive links from unknown people who create elaborate stories to manipulate our feelings to click on links. KnowBe4 should focus more on these issues and provide guidance on dealing with links received from individuals who attempt to manipulate our emotions, particularly on social media platforms such as Facebook and LinkedIn. Recently on LinkedIn, there have been numerous posts regarding job offers where companies post opportunities without providing official email addresses, requesting direct messages instead. We face difficulties determining whether these job offers are legitimate or phishing attempts, specifically on LinkedIn.

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reviewer2731362

Manager, Strategic Risk Management at a financial services firm with 1,001-5,000 employees

From my perspective regarding what can be improved or enhanced in KnowBe4, I would not be able to talk about pricing or areas that are outside my scope of visibility, but just from the quality of the offering itself, I think that it's a pretty good offering. There are no immediate problems, and they take care to consistently ask for feedback and implement it, so there are no major issues outstanding that I can immediately point to. There are some aspects of KnowBe4 that can be enhanced, specifically in the training feature, as a lot of their training is designed for people who are almost entirely computer illiterate, which is fine because you want to be comprehensive in your cybersecurity training. Most people today have some basic ideas on what passwords are and how to use them. I feel that much of the content they have might not be required, and that might cause frustration, especially when you're trying to implement a cybersecurity program where you're training your entire workforce, as it may frustrate someone if they're forced to do training on how to set a password. However, I think that the more complicated things they do about phishing, AI, and social engineering are very important, and the way they do it is very structured and good.

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KnowBe4 mindshare

As of August 2025, the mindshare of KnowBe4 in the Security Awareness Training category stands at 26.8%, down from 33.9% compared to the previous year, according to calculations based on PeerSpot user engagement data.

Security Awareness Training

PeerResearch reports based on KnowBe4 reviews

Type	Title	Date
Category	Security Awareness Training	Aug 20, 2025	Download
Product	Reviews, tips, and advice from real users	Aug 20, 2025	Download
Comparison	KnowBe4 vs Proofpoint Email Protection	Aug 20, 2025	Download
Comparison	KnowBe4 vs Sophos Phish Threat	Aug 20, 2025	Download
Comparison	KnowBe4 vs Proofpoint’s ZenGuide	Aug 20, 2025	Download

Title	Rating	Mindshare	Recommending
Proofpoint Email Protection	4.2	9.4%	95%	52 interviews Add to research
Proofpoint’s ZenGuide	4.0	6.4%	100%	2 interviews Add to research

Valuable Features

KnowBe4's most valuable features include phishing campaign simulations and detailed reporting. Its interactive training content is praised for educating users on security awareness in various formats. AI integration enhances email authenticity detection. Users appreciate the user-friendly interface and scalability. Its extensive library with high-quality translations adapts to specific markets, while automated training campaigns provide constant reinforcement and progress tracking, effectively mitigating risks and fostering a security-conscious culture.

"KnowBe4 has a lot of high-quality content, and their interface is very user-friendly."
"The impact of KnowBe4's automated training campaigns on the overall cybersecurity posture is quite comprehensive because it covers everything from the very basics of cybersecurity to evolving and emerging threats."
"The impact of KnowBe4's automated training campaigns on the overall cybersecurity posture is quite comprehensive because it covers everything from the very basics of cybersecurity to evolving and emerging threats."

Room for Improvement

KnowBe4 could benefit from more interactive and localized content, especially for Ukrainian users. Enhancements in emotional intelligence, AI-driven automation, and integrations with machine learning are also suggested. Expanding communication channels beyond email and improving technical training and developer-focused content could widen its reach. Consistency and variety in training material, alongside smoother platform experiences, are essential. There's a need for improved marketing to raise awareness and more robust social media engagement to handle potential security threats.

"I don't find KnowBe4's real-time insights and analytics very useful because I found it a bit repetitive."
"Some courses have the same type of content, the same type of page. But not too much, I think some repeated content exists in multiple courses in KnowBe4."
"A lot of their training is designed for people who are almost entirely computer illiterate, which is fine because you want to be comprehensive in your cybersecurity training, but much of the content they have might not be required, and that might cause frustration, especially when you're trying to implement a cybersecurity program where you're training your entire workforce."

ROI

KnowBe4 shows a positive ROI, aiding in cost-saving and cybersecurity improvements. Organizations benefit from reduced external training costs as their staff undergo specific IT security training. Enhanced security culture leads to fewer phishing incidents. Increased employee awareness lowers potential breach risks, ultimately saving resources. Despite some not measuring ROI, many experience value through heightened awareness of data security. The use of automated training enhances convenience and feasibility for users.

Pricing

KnowBe4 is priced on a yearly basis, depending on the number of users with four subscription levels available, offering distinct features. Pricing varies globally but is well-priced for many enterprises, averaging about five dollars per seat per month. Some users find it expensive, particularly in government contexts. Setup costs are not widely known. A partner might assist with quick implementation, but in-house setup saves costs if resources are available.

"It's about five dollars a seat per month."
"I rate the product pricing as four out of ten."
"Licensing is paid on a yearly basis. You can go to the official site to check their approximate pricing. It's based on the number of users or staff. It can vary from country to country, but for Ukraine, it works as it's stated on the site."

Popular Use Cases

KnowBe4 assists organizations by providing security awareness training and phishing simulations to educate employees on cybersecurity threats. It forms part of onboarding processes and ongoing awareness efforts. Employees learn about identifying phishing attempts, safe web practices, and AI-related risks. Organizations utilize training modules, videos, and quizzes to reinforce knowledge and reduce human risk. Simulated phishing campaigns test responses, and detailed reporting tracks security metrics, creating a proactive security culture among teams globally.

Service and Support

Customers find KnowBe4's service and support effective, emphasizing responsiveness and quick issue resolution. Many highlight a high level of technical support and a robust knowledge base. Some customers haven't engaged with support but note resolved issues promptly. While interactions with the team are limited for some, when contacted, they provide rapid and helpful responses. Customers appreciate regularly updated content to address current threats, indicating strong service performance.

Deployment

User perception of KnowBe4's initial setup describes it as straightforward and easy, often assisted by detailed documentation and vendor support. Many find the cloud platform's configuration simple, requiring minimal time and resources. Familiarity with email integration and server management aids the process. Some participants highlight the fast integration with Microsoft products, while others emphasize the low-maintenance aspect, sometimes necessitating an executive for deployment. Organizations report smooth and satisfactory experiences with minimal issues.

Scalability

KnowBe4 offers excellent scalability, accommodating organizations of various sizes, from schools to large enterprises with thousands of users. It supports seamless management across teams, aided by automation and reporting features. While some find user syncing and email management time-consuming, many rate scalability highly, with scores around 8 to 8.5 out of ten. It effectively raises awareness and compliance, integrating well with organizational growth, and remains adaptable for diverse staff training needs.

Stability

Users generally rate KnowBe4's stability highly, often an eight or nine out of ten. It is often described as very stable and reliable, although rare outages sometimes cause disruptions. Many organizations report no significant issues with accessibility or performance. Some users have raised concerns about stability but overall experience smooth operation, with no interruptions or issues even with lower connection quality. Cyber attacks within organizations tend to be minimal when using KnowBe4.

These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.

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