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ServiceNow IT Operations Management vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 9, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

ServiceNow IT Operations Ma...
Ranking in IT Infrastructure Monitoring
11th
Average Rating
8.2
Reviews Sentiment
6.6
Number of Reviews
45
Ranking in other categories
Event Monitoring (1st), Cloud Management (11th), AIOps (3rd)
WhatsUp Gold
Ranking in IT Infrastructure Monitoring
19th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Application Performance Monitoring (APM) and Observability (26th), Network Monitoring Software (24th), Server Monitoring (15th), Configuration Management (20th), Log Management (35th), Cloud Monitoring Software (21st), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of March 2026, in the IT Infrastructure Monitoring category, the mindshare of ServiceNow IT Operations Management is 1.4%, down from 2.3% compared to the previous year. The mindshare of WhatsUp Gold is 2.5%, up from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
IT Infrastructure Monitoring Mindshare Distribution
ProductMindshare (%)
ServiceNow IT Operations Management1.4%
WhatsUp Gold2.5%
Other96.1%
IT Infrastructure Monitoring
 

Featured Reviews

reviewer2755671 - PeerSpot reviewer
Solution architect at a tech vendor with 10,001+ employees
Significant enhancement in operations with powerful discovery and analytics, yet pricing structure poses challenges
ServiceNow IT Operations Management provides out-of-the-box dashboards. Along with the dashboard, it also provides the Operations Workspace, which is very useful for operations teams. There is a functionality called Performance Analytics, which we are also using to develop some dashboards for the senior leadership and operations team where they can perform trend analysis of alerts and events happening across the infrastructure and application landscape. These dashboards are really useful here. ServiceNow IT Operations Management's biggest plus point is that it is a platform. ITOM is just one module that ServiceNow IT Operations Management offers, but they provide seamless integration of ITOM with their other modules such as ITSM, where we can leverage the AIs for discovery, perform impact analysis, which essentially helps to enhance the overall IT operations and reduce the downtime and MTTR.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The scalability of ServiceNow is good."
"Customer service is excellent."
"Their Event Management is very good."
"It is easy to understand and easy to use, and it has a lot of documentation; you can find a lot of help online, which helps me in finding what I need in a rapid way, with videos on YouTube channels and a lot of information in the online community."
"It is flexible; you can tune it, more or less, as you want."
"ServiceNow IT Operations Management is beneficial for the discovery of all CIs in our environment."
"I consider the stability to be very high, rating it ten out of ten."
"From my perspective as an asset manager, the most valuable feature of the solution is the configuration management portion, where I can actively add something to the database."
"We no longer have to manually search for problems because we are alerted when something in the network goes down."
"We no longer have to manually search for problems because we are alerted when something in the network goes down."
"The most valuable feature is the auto-discovery function."
"It handles the basics of monitoring."
"The documentation is very good."
"The most valuable aspects of the solution are the application monitors that allow for discreet roaming on network devices."
"The installation and configuration process are easy."
"This is a good, stable network monitoring solution for devices."
 

Cons

"If you are new to using the solution, you will find the setup complex."
"The pricing of some modules is higher because they are sold in packages. If we need something specific, we cannot take it individually."
"I would like more manual issues to have automated report-facing options."
"Even though they call it low code there are a lot of customizations needed, especially from an ITOM standpoint."
"Enhancing automation-related solutions, such as Wi-Fi, porting, machinery, and product automation would help to achieve better operational outcomes."
"We are facing difficulties with service mapping of CIs from the end users, and are seeking help from third-party vendors."
"At times, it got cumbersome from the project management perspective."
"The security policies could be increased."
"The point system is not clear and clarity around this would improve our understanding of the system."
"Setting up WhatsUp Gold is complicated and not easy because it requires managing SNMP and many complex settings in the devices it's monitoring, and fine-tuning it to fit our needs is also not very easy."
"The technical support does not bother to respond."
"There is a very big gap in the support."
"Improvements are needed in integration, especially for WhatsApp call and messages. Our region heavily uses WhatsApp Messenger for communication, and integration with this platform would be beneficial."
"I would like to see them do an enhancement to the application monitoring. A lot of other products do better application monitoring so they should do some improvements to the application monitoring."
"Integrations with other devices. I want to have a product that has full integration with my active directory so I can track user activity."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive."
 

Pricing and Cost Advice

"The cost of ServiceNow is much higher."
"The price of ServiceNow IT Operations Management is expensive."
"The pricing is high and may be excluding the small to medium-sized enterprise businesses."
"It is expensive. It is around 10 Euros per server per month."
"We obtained discovery licenses at about seven dollars Australian per unit, which we found to be reasonable and competitive."
"The solution is costly compared to the products offered by its competitors."
"This solution offers good value but comes at a very high premium. Pricing could be reduced by 10 to 20%."
"There are additional costs, you have to pay more for everything."
"This is a well priced solution."
"The most valuable feature is the cost compared to other solutions."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"The pricing can be on the expensive side when considering competing products."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
"There is a license needed to use WhatsUp Gold."
"Pricing is reasonable compared to other products."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
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Top Industries

By visitors reading reviews
Manufacturing Company
11%
Computer Software Company
10%
Financial Services Firm
10%
Healthcare Company
6%
Manufacturing Company
12%
Financial Services Firm
11%
Government
10%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise5
Large Enterprise27
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

What is your experience regarding pricing and costs for ServiceNow IT Operations Management?
It is definitely high-priced compared to other products available in the same domain in the market.
What needs improvement with ServiceNow IT Operations Management?
We don't use the orchestration part of ServiceNow IT Operations Management here. The CMDB part of ServiceNow IT Operations Management is a little bit too complicated, and it is a bit slow at our co...
What is your primary use case for ServiceNow IT Operations Management?
We are customers of ServiceNow IT Operations Management, using it for the ticketing systems and user management and change management. Change management and user management are the major use cases ...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Also Known As

ServiceNow ITOM
No data available
 

Overview

 

Sample Customers

servicenow, TransAlta, NATS, Symantec
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about ServiceNow IT Operations Management vs. WhatsUp Gold and other solutions. Updated: March 2026.
884,976 professionals have used our research since 2012.