Sana Commerce vs Softline eCommerce Solution comparison

Why PeerSpot?

Sana Commerce and Softline are both solutions in the eCommerce Platforms category. Sana Commerce is ranked #14, while Softline is ranked #18. Sana Commerce holds a 1.5% mindshare in P, compared to Softline’s 1.2% mindshare. Additionally, 80% of Sana Commerce users are willing to recommend the solution, compared to 100% of Softline users who would recommend it.

Sana Commerce

Read 5 Sana Commerce reviews

1,189 Views
1,177 Comparison Views

80% willing to recommend

Softline eCommerce Solution

Read 7 Softline eCommerce Solution reviews

1,027 Views
1,017 Comparison Views

100% willing to recommend

Sana Commerce

Softline eCommerce Solution

Comparison Buyer's Guide

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Executive SummaryUpdated on Feb 2, 2025

Sana Commerce and Softline eCommerce Solution are players in the eCommerce platform market. Sana Commerce has the upper hand in pricing and support, while Softline eCommerce Solution is favored for its comprehensive features.

Features: Sana Commerce offers integration with Microsoft Dynamics and SAP, facilitating a smooth connection between eCommerce and ERP systems. It boasts a user-friendly admin interface and efficient direct ERP integration. Softline eCommerce Solution includes robust customization options, local payment method support, and adaptable shopping cart designs.

Room for Improvement: Sana Commerce could enhance flexibility in customization, expand its feature set, and provide more self-service resources. Softline eCommerce Solution can improve initial deployment complexity, streamline its interface, and enhance ERP integration simplicity.

Ease of Deployment and Customer Service: Sana Commerce provides a streamlined deployment process and comprehensive integration support, offering hands-on guidance. Softline eCommerce Solution emphasizes a self-service model with extensive documentation and local language support.

Pricing and ROI: Sana Commerce offers competitive setup costs with a focus on quick ROI through operational efficiency. Softline eCommerce Solution has a higher upfront cost with significant long-term ROI, appealing to businesses seeking extended feature sets and strategic gains.

To learn more, read our detailed Sana Commerce vs. Softline eCommerce Solution Report (Updated: September 2026).

Buyer's Guide

Sana Commerce vs. Softline eCommerce Solution

September 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Sana Commerce

Ranking in eCommerce Platforms

14th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

No ranking in other categories

Softline eCommerce Solution

Ranking in eCommerce Platforms

18th

Average Rating

8.4

Reviews Sentiment

7.7

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of October 2026, in the eCommerce Platforms category, the mindshare of Sana Commerce is 1.5%, down from 1.6% compared to the previous year. The mindshare of Softline eCommerce Solution is 1.2%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

eCommerce Platforms Mindshare Distribution
Product	Mindshare (%)
Sana Commerce	1.5%
Softline eCommerce Solution	1.2%
Other	97.3%

eCommerce Platforms

Featured Reviews

Reviewer245674

ERP Enterprise Architect at a pharma/biotech company with 201-500 employees

Reduced the customer care team's time, got us new customers, and required no third-party integrations

Their support should have more in-depth knowledge about different ERP solutions that they connect to. There could also be more support about everything that is related to website management, which is not strictly related to the B2B tool. These are the things like knowing about GDPR regulations, knowing about digital consents, and in general, all the laws that go with having a website. Sometimes, we would have liked more support in that area. There could also be more features coming out on the platform, but I know they are already working on that. I know they're changing the way they manage that.

Read full review

it_user1614540

Product Manager at a tech vendor with 11-50 employees

They tailor the design as per our needs and take care of sales tax in all the countries

Their customer support has some room for improvement. Our customers can contact Softline for billing-related questions, and sometimes, the customers come back to us because there are some delays from Softline's end. They have translated and localized all billing-related information, but their support is in English. This is something that could be improved. Our previous partner had a really good admin panel. We could apply some settings on our own without any additional help from our partner. For example, we could change the design, settings, and the fields that show up on the widget, whereas with Softline, we cannot do that. Everything is on their end. It would be good if they provide some tools in the admin panel to make some minor changes. They should also allow us to customize the widget, at least the color. In this aspect, we are currently limited. We cannot really change the design, and the widget is just the way it was developed. The admin panel is also a bit confusing. Our previous partner had a really intuitive and user-friendly admin panel. We could easily find everything. Softline's admin panel is a bit complicated. So, it took us time. I think they plan to improve it, and they might apply some changes in the future.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The site saves us the time we used to spend on emails and phone calls with customers, has helped reduce manual work because we're not entering in phone orders or email orders, and has driven a 10 to 15 percent increase in new customers along with strong adoption by existing customers."

"We use Sana Commerce with Microsoft Dynamics on the back end and the native ERP integration works well. The fact that no third-party integrations are needed between our Sana Commerce web store and Microsoft Dynamics is important. It's one less thing to worry about when it comes to troubleshooting."

"This product is highly customizable. We use the standard system but we have extended it quite a bit."

"For us, it is a critical thing to know that all the information is managed within ERP, there is no third-party solution, there are no interfaces, and this is, in our opinion, a critical reason for the existing success."

"I found it surprisingly easy from both the admin side and the customer side. The admin side has a limited set of features, but they are very well explained. They are very simple to understand. It is very easy to find out what every feature does. It is not really complicated. Sana provides an online university where you can learn everything that you need about it. When we needed to check a new feature or validate how something works, we found solid online information on their website. If there was anything that we couldn't find, or if we really couldn't understand how exactly something was working, their support was always very quick. So, it is quite easy."

"The big benefit with Sana is our ability to interface with Microsoft Dynamics."

"The main reason they chose Sana was because of the ERP connection in real-time, which gives us the ability to display product availability and specific prices for each customer, per article, in real-time."

"Eventually, when we got it up and running, the solution helped to streamline our processes for bridging our ERP and eCommerce systems."

More Sana Commerce pros

"Softline showed us better sales in volume and in quantity."

"We use Softline eCommerce in some of European countries and also a few Asian countries. They provide us with their services and local support in those regions. This is really important because our goal is to be as local as possible. We are trying to be local with our websites and products. We also want customers to have that same experience during their purchases. For example, if a user is from Thailand and goes to our website, then we want them to have the same experience when they go to the checkout. If they experience any issues, then they can contact the customer support team."

"When we started using Softline, we increased our conversion rates there by something like 10 percent."

"We can customize shopping carts according to our needs. We constantly review with Softline the features and shopping cart templates that we need. Softline eCommerce is flexible and can provide additional features, e.g., the design of the shopping cart, disclaimers, and some customized emails to clients."

"Softline eCommerce has helped to increase our eCommerce sales and conversion rate in our shopping cart, and our customer satisfaction is now at 95 percent, which is huge."

"The technology is very simple to use."

"Thanks to the coordinated work between Allsoft and us, the sales results of Black Friday 2020 were improved by 42 percent in monetary terms and 62 percent in quantitative terms (number of licenses sold)."

"Using Softline has helped us to increase our e-commerce sales by approximately 20%."

Cons

"The performance can be improved. Sometimes, the system is really slow because of the ERP integration."

"The performance can be improved. Sometimes, the system is really slow because of the ERP integration. I'm not sure whether this is a problem with Sana Commerce or the ERP system but overall, it could be faster. When it comes to usability, if it takes too much time to load, then it's not the best."

"Their support should have more in-depth knowledge about different ERP solutions that they connect to."

"I'd rate their customer service a nine out of 10. I think they're in demand and a little overloaded on work. Sometimes it takes a little bit of time for them to get to our work."

"We also didn't realize this going into it, but there is an RQS (requirements gathering) phase, which takes about a month. After that, there is a development phase that takes another month. There are also testing and go-live. If you want to introduce any new features or functionality, it's at least a three to four-month process, possibly more, because of the way their structure works. Everything has to be customized. They are resource-challenged as well."

"One problem that we encounter is that it's difficult to upgrade as a result of making a large number of customer-specific adaptations."

"There could also be more support about everything that is related to website management, which is not strictly related to the B2B tool. These are the things like knowing about GDPR regulations, knowing about digital consents, and in general, all the laws that go with having a website. Sometimes, we would have liked more support in that area."

"There is also room for improvement in the preparation they do for projects, their 'homework.' They need to be better at gathering as much information as possible regarding the project before the start, so we can eliminate troubles during the implementation and later stages."

"We get support from them to implement different scenarios. Some technical things that our sales operations team work on should be done a bit faster as well as the analytical part."

"I would like to get an advanced level of sales analytics for free. However, it is provided only for money."

"Our previous partner had a really good admin panel. We could apply some settings on our own without any additional help from our partner. For example, we could change the design, settings, and the fields that show up on the widget, whereas with Softline, we cannot do that. Everything is on their end. It would be good if they provide some tools in the admin panel to make some minor changes. They should also allow us to customize the widget, at least the color. In this aspect, we are currently limited. We cannot really change the design, and the widget is just the way it was developed. The admin panel is also a bit confusing. Our previous partner had a really intuitive and user-friendly admin panel. We could easily find everything. Softline's admin panel is a bit complicated. So, it took us time. I think they plan to improve it, and they might apply some changes in the future."

"Some unification of their systems could be beneficial, e.g., having some default complex systems that could serve other systems and databases systems. This improvement is connected with their technical part, like backend systems, databases, and reporting, because there are some items that could be improved in their technical part."

"They should provide more training once the client comes onboard, or have something more scripted."

"They should provide more training once the client comes onboard, or have something more scripted. With most companies, once you are onboard, then you know the process and what happens next. Currently, Softline's process is customized. While I know what they are going to deliver, I don't know how it will be done. It's just about getting it more streamlined on their side with their customer service."

"Our previous partner had a really good admin panel. We could apply some settings on our own without any additional help from our partner."

Pricing and Cost Advice

"Sana's pricing is fair. It could be more competitive. It's not so much the licensing cost, it's the additional development."

"When we got version 9.2, it was a good price. Everything is moving to the subscription-based cloud model, and that's probably a little high when you look at the lifetime cost."

"Support costs are in addition to the standard licensing fees, and they vary per month, based on how much we use them. It is not very expensive."

"They have a policy of a price per legal entity. So, if you are a company that operates in one country, that is, if you're just an American company, or you're just a Spanish company or just a British company, then that probably makes sense. We are a global company, and we have operations in 20 to 30 different countries. So, we are interested in implementing Sana in potentially 20 to 30 countries. Right now, the pricing model of Sana has a limitation. They are almost asking for the same price for the new country when in many cases, a new country will just be a new small rollout. That's because it is the same solution that gets implemented everywhere. So, to me, it is not the same price if you are maintaining 10 Sanas that are looking exactly the same and are working exactly the same in 10 different countries. To me, these should not cost 10 times more than one. They don't yet have a good grasp of how to manage global companies like ours. That is something we are talking to them about, and we are in discussions with them about. So, hopefully, they will learn."

"For us, its pricing was really nice. It was more or less the same one as everyone else. I don't know what they offer to others, but for us, the offer was perfect."

"Softline eCommerce has helped to increase our eCommerce sales."

"Softline's pricing is above average because of all the things that I mentioned: a more localized solution and closer cooperation with us. They give us a team that is more or less dedicated to us. Those developers are mainly working on our tasks."

"In terms of licensing, it was definitely the best price on the Russian market and everything is pretty simple."

"We are satisfied with their prices at the moment."

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Top Industries

By visitors reading reviews

Construction Company

23%

Manufacturing Company

16%

Comms Service Provider

11%

Outsourcing Company

11%

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	1
Large Enterprise	6

Comparisons

SAP Commerce Cloud vs Sana Commerce

Compared 30% of the time

Adobe Commerce vs Sana Commerce

Compared 26% of the time

Shopify vs Sana Commerce

Compared 13% of the time

Radial vs Sana Commerce

Compared 8% of the time

Microsoft Commerce Server vs Sana Commerce

Compared 7% of the time

More Sana Commerce Competitors

Shopify vs Softline eCommerce Solution

Compared 41% of the time

Adobe Commerce vs Softline eCommerce Solution

Compared 36% of the time

HCL Digital Commerce vs Softline eCommerce Solution

Compared 9% of the time

Oracle ATG vs Softline eCommerce Solution

Compared 8% of the time

SAP Commerce Cloud vs Softline eCommerce Solution

Compared 6% of the time

More Softline eCommerce Solution Competitors

Product Reports

Buyer's Guide

Sana Commerce

September 2026

Download Sana Commerce product report

Buyer's Guide

Softline eCommerce Solution

September 2026

Download Softline eCommerce Solution product report

Overview

Sana Commerce provides customizable e-commerce solutions, efficiently integrating with SAP and Microsoft Dynamics for B2B and B2C environments, enhancing user experience through its user-friendly interface and real-time data access.

Sana Commerce's platform specializes in high customizability and seamless ERP integration, offering efficient cross-selling capabilities and visibility controls for customer-specific views. Clients benefit from real-time product availability and pricing, streamlined order handling, and maintaining catalogs. Although upgrades can be complex due to specific adaptations, comprehensive online resources and responsive support enhance user interaction. Communication with support teams is effective, although there is room for improved ERP knowledge and global capabilities, particularly for multinational corporations.

What are the key features of Sana Commerce?

ERP Integration: Seamlessly integrates with SAP and Microsoft Dynamics.
User-Friendly Interface: Simplifies administration and management.
Cross-Selling Capabilities: Enhances sales opportunities across platforms.
Customer-Specific Views: Tailors assortment views per customer needs.
Real-Time Data: Provides current product availability and pricing.

What benefits do users typically mention?

Cost-Quality Ratio: Offers a balance of price and functionality.
Efficient Communication: Provides effective support and interaction.
Resource Access: Supplies comprehensive online resources.
Order Management: Streamlines handling of orders and catalog management.

In retail and distribution, Sana Commerce aids in automating processes by linking product databases with images and supporting self-service operations on Azure. Its ERP integration capabilities cater to both large and small customers, helping companies manage catalogs and orders efficiently.

Sana Commerce

Softline eCommerce Solution offers diverse payment methods and flexible customization, providing seamless integration with local banks and platforms for a regionalized approach.

Softline enables businesses to tailor eCommerce activities across different markets with efficient payment support and local language options. Its integration capabilities ensure smooth operations in handling transactions, while customization requests are addressed promptly to enhance satisfaction. The management of checkout processes and protection of transactions play a crucial role for companies, especially in Latin America, focusing on maintaining client relationships and supporting renewals. This adaptability makes it a valuable tool for businesses targeting both B2B and future consumer markets.

What are the key features of Softline eCommerce Solution?

Diverse Payment Methods: Ensures compatibility with local banks and options across regions.
Local Language Support: Customizes experiences for different linguistic areas.
Flexible Customization: Offers personalized shopping carts and fast response to requests.
Seamless Integration: Easily integrates with internal platforms for efficient processes.
Effective Payment Processing: Manages chargebacks and refunds efficiently.

What benefits should users look for in reviews?

Regional Adaptability: Offers tailored solutions for various markets, enhancing local engagement.
Customization Efficiency: Quick customization options increase client satisfaction.
Transaction Security: Provides a secure environment for handling payments and sensitive data.
Client Relationship Management: Supports ongoing interaction and renewals effectively.
Future Market Expansion: Potential for growth into consumer markets beyond B2B.

Industries using Softline eCommerce leverage its capabilities to streamline sales and transaction management across regions, meeting specific local requirements. This adaptability makes it particularly beneficial in territories with diverse payment preferences and language needs, enabling businesses to maintain competitive interaction and expand their consumer base strategically.

Softline

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Akzo Nobel B.V., Atkins, Century Martial Arts, Forbo Flooring Systems, Michelin Group, Ravensburger AG Learn more about our customers.

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Buyer's Guide

Sana Commerce vs. Softline eCommerce Solution

September 2026

Free Report: Sana Commerce vs. Softline eCommerce Solution

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