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Norton Small Business vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
8.6
Norton Small Business reduces security threat downtime, enhancing productivity, efficiency, and ROI by allowing focus on critical tasks.
Sentiment score
7.2
Rubrik enhances efficiency and productivity through time savings, cost reductions, and improved backup and recovery processes.
Rubrik provides long-term return on investment for my customers, as well as immediate benefits because of deduplication and compression, drastically reducing the cost on the storage side from traditional to Rubrik.
 

Customer Service

Sentiment score
8.1
Norton Small Business's technical support is rated excellent for its efficiency, helpfulness, and responsiveness, though some see room for improvement.
Sentiment score
8.3
Rubrik's customer service is praised for efficiency, responsiveness, and knowledge, with minor feedback on response speed improvements.
They offer 24/7 support and even have a dedicated ransomware hotline with a team ready to engage immediately.
Rubrik provides excellent customer service and technical support.
Rubrik's support has been good, better than many other vendors like Microsoft, VMware, and Dell.
 

Scalability Issues

Sentiment score
8.1
Norton Small Business is highly scalable, allowing easy license expansion and adaptability for diverse business sizes and device platforms.
Sentiment score
7.9
Rubrik excels in scalable architecture, allowing seamless capacity expansion and efficient data management to meet evolving organizational needs.
It can scale out horizontally as well as vertically, and the availability of expansion is very quick.
It is highly scalable, evidenced by its ability to handle significant throughput.
Rubrik is highly scalable, with a rating of nine out of ten based on its seamless integration.
 

Stability Issues

Sentiment score
8.2
Norton Small Business is highly rated for its stability, with minor password manager issues on mobile devices.
Sentiment score
8.1
Rubrik maintains high stability with minimal issues, quick support resolutions, and consistently high user ratings for dependability.
Rubrik has been stable, and we have not experienced any downtime.
 

Room For Improvement

Norton Small Business requires better pricing, enhanced features, and fewer notifications to improve user experience and market availability.
Rubrik needs to improve its interface, reporting, integration, pricing, and expand cloud, application, and database support.
Including packaged training with the product at the time of purchase would be beneficial.
I need a better output from the existing reports as they currently do not provide comprehensive metrics.
We need more efficient search capabilities that allow searching by last name or login ID.
 

Setup Cost

Norton Small Business offers affordable yearly licenses but frequent upsells for additional features can be a drawback for some.
Rubrik's pricing is high yet justified by its all-in-one solution offering value, efficiency, and eventual cost savings.
We could mix and match to optimize costs for our needs.
There are no extra expansions or expenses after purchasing the product.
Rubrik is considered expensive, with a price rating of three out of ten.
 

Valuable Features

Norton Small Business offers comprehensive virus protection, secure features, multi-platform compatibility, and 24/7 support via a user-friendly dashboard.
Rubrik excels in data recovery, cloud integration, automation, and API use, offering efficient management and robust ransomware protection.
Even if my network is compromised by ransomware, the file system does not allow overwriting of the backups, ensuring that my backups remain safe.
Since switching to Rubrik, our backup times have decreased significantly, going from two and a half days to one and a half hours for certain systems.
The most valuable feature of Rubrik is its concept of a 'backup airbag', which provides a robust defense against attacks.
 

Categories and Ranking

Norton Small Business
Ranking in Cloud Backup
13th
Average Rating
8.8
Reviews Sentiment
7.7
Number of Reviews
11
Ranking in other categories
SSL VPN (6th), Endpoint Protection Platform (EPP) (17th)
Rubrik
Ranking in Cloud Backup
4th
Average Rating
9.2
Reviews Sentiment
7.4
Number of Reviews
93
Ranking in other categories
Backup and Recovery (4th), Disaster Recovery (DR) Software (4th)
 

Mindshare comparison

As of June 2025, in the Cloud Backup category, the mindshare of Norton Small Business is 0.1%, up from 0.0% compared to the previous year. The mindshare of Rubrik is 10.2%, down from 10.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Backup
 

Featured Reviews

LAWAL YUSUF - PeerSpot reviewer
Helps with password management and has good technical support services
We use the product as a firewall for threat protection, VPN security, password management, identity protection, cloud backup, and device optimization The product’s valuable feature is the availability of support services 24/7. In case of any issues, we can easily contact customer service. They…
AmarpreetSingh - PeerSpot reviewer
Optimal data security and management achieved with smooth deployment and strong support
I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.
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Top Industries

By visitors reading reviews
Comms Service Provider
11%
Computer Software Company
11%
Government
7%
Manufacturing Company
7%
Computer Software Company
12%
Financial Services Firm
11%
Government
10%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Norton 360?
The product offers all the essential licenses compatible with Windows, Mac OS, and mobile platforms.
What is your experience regarding pricing and costs for Norton 360?
I have a yearly licensing plan. The cost is not that high. The solution is cost-effective.
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
There are no extra expansions or expenses after purchasing the product. They use storage-based licensing, which is good without anything extra.
 

Overview

 

Sample Customers

Information Not Available
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Norton Small Business vs. Rubrik and other solutions. Updated: June 2025.
853,868 professionals have used our research since 2012.