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MSP360 Backup vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 11, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

MSP360 Backup
Ranking in Backup and Recovery
53rd
Ranking in Cloud Backup
42nd
Ranking in Disaster Recovery (DR) Software
30th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
15
Ranking in other categories
MSP Backup (5th)
Rubrik
Ranking in Backup and Recovery
4th
Ranking in Cloud Backup
4th
Ranking in Disaster Recovery (DR) Software
5th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
95
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the Backup and Recovery category, the mindshare of MSP360 Backup is 0.6%, up from 0.5% compared to the previous year. The mindshare of Rubrik is 7.4%, up from 7.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery
 

Featured Reviews

CONRAD FORREST - PeerSpot reviewer
The solution provides the ability to backup all types of cloud drives, is inexpensive, and has decent support
MSP360 Backup provides the backup functionality, but we need to provide the storage component. We can use Azure, AWS, or another provider, but we need to choose the storage provider and create a bucket to store our data. The vendor is making changes to improve the functionality of the service and the separation of storage, but I would like to see more integration and a knowledge base of the tool. Currently trying to understand why the storage is separated and how to implement the storage properly is a challenge. Using the solution incurs additional charges for the device storage and backup which are not included in the service. Unlike other solutions such as Kohl which includes everything at one price. MSP360 Backup can be improved by adding inclusive pricing.
AmarpreetSingh - PeerSpot reviewer
Optimal data security and management achieved with smooth deployment and strong support
I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The feature that I have found most valuable is its online backup capacity because you don't have to do an entire backup again and again, it just does whatever you type in, you type a, it goes a, you type b, it goes b. It doesn't take an entire site up again and again. So that incremental and bit by bit backup is important, it is a nice feature here."
"Client-side encryption minimizes worries about data being captured on the back-end."
"MSP360 Backup's most valuable feature is its backup interface."
"The most valuable feature for me is that I can see what has has been successfully backed up and what not. I do not mean the file or folder view, because that's problematic with GDPR, but I mean which machines have successfully backed up. It's very valuable because you don't have to check the machines. The second feature is that you can change backup settings in the portal."
"The most valuable feature of MSP360 Backup is its reliability."
"I was mainly concerned with cloud backups, OneDrive backups, consumer OneDrive, business OneDrive, Google backups, and SharePoint backups. The solution did a good job of the backup."
"Provides connectivity to a lot of different cloud storage solutions."
"The UI is pretty good. It's very simple. That is one thing that we like about this. It's very user-friendly."
"It has reduced our maintenance efforts. The amount of time and effort that would have gone in troubleshooting various issues related a data crash has been addressed by Rubrik. So, it has helped to improve our productivity. The data is being captured about our customers periodically that is secure and safe."
"Rubrik's customer service is excellent."
"One platform for instant recovery."
"It has a streamlined user interface, provides an improved tech support experience, and reduces time required to locate and restore data."
"We have a great success rate for backups with Rubrik and because of the ease of automating tasks, we also run periodical restores to check the quality of the backups."
"The most valuable feature is the archive to cloud location and the automation around the PowerShell script. There are also reports and dashboards."
"A reduced infrastructure complexity and fast to rack and go."
"Instant recovery is a good feature."
 

Cons

"Using the solution incurs additional charges for the device storage and backup which are not included in the service."
"The Linux GUI leaves a lot to be desired. It lacks many of the features of the Windows version and is buggy, but it is still usable."
"The graphics are looking a bit old and should be updated."
"The product could be more user-friendly."
"The solution's pricing is very high."
"The initial setup is a little complex as it has to be done in the office and requires someone to come in and install the solution on your server, then configure the scheduling, backup pushing, and so on."
"Maybe implement an easier interface for basic users. For example, a set-up wizard with all the commonly used features as default."
"As for what can be improved, some reports could be simplified so that you know how much backup you have done and what your backup details are. That report is available but it is very tough to get. I would like to know "today I have just uploaded 35 MB, tomorrow I have loaded 10 MB so my trend of backup is increasing.""
"The solution's reporting feature could be better."
"The reporting feature should be improved. I need a better output from the existing reports as they currently do not provide comprehensive metrics."
"I would like to see the entire Office 365 product suite backed up by Rubrik. For instance, they do SharePoint and Exchange online, but they don't back up Microsoft Teams. So, I would like to see more of the Office 365 suite added into their backup capabilities."
"The main pain points we experienced was the stability of the system. We received a lot of instability when we have upgraded from a certain version to a new version. The newer version was completely filled with bugs and we needed to purge the system every week until we update to a newer version that was available one year later. The stability of the code is the main problem, they need to make it better."
"Rubrik could improve in customization options for dashboards."
"It is a lot more expensive than other solutions, but you get what you pay for."
"The dashboard and user interface could be improved to make them more user-friendly."
"Price-wise, Rubrik needs improvement as it is considered expensive compared to similar competitors."
 

Pricing and Cost Advice

"Its pricing needs improvement."
"The solution is expensive."
"It provides a good cost savings compared to our previous cloud backup."
"Pricing is reasonable although can be quite a large upfront cost."
"I rate the price of MSP360 Backup a seven out of ten."
"It includes a standard licensing fee. Once a year, there is a rebranding fee. The licensing costs are available on the internet for MSP360 Backup. There is a discount structure where if you have over 50 devices, you get a 50% discount. So, my cost is $2 a license per month."
"MSP360 is vastly cheaper than its competitors and has almost all the same features."
"The cost is pretty inexpensive. Around four to five dollars per device, per workstation on each server."
"The pricing has been quite good from our perspective, in terms of being able to negotiate with the Rubrik team to get the product that we want and be able to sell that out to our end customers."
"The product is not cheap, but for good reason. It simply works and is very fast."
"There is just one cost, and it includes software and hardware. So, everything is included. It is better than other solutions in terms of cost. We also have Dell EMC Avamar in our environment, and we have to pay for the hardware and data domain. We also have to pay for the software license for the data protection suite. So, based on my calculations, I find Rubrik cheaper, and we are also getting good performance."
"Rubrik is priced high, but it was the solution that was providing us encryption and was secure. The solution price is high, but you get what you pay for."
"The setup cost is a bit high, but the solution is an all-in-one solution."
"I rate the tool's pricing a six out of ten."
"Rubrik is an expensive solution."
"There are additional costs for add-ons, and they recently upgraded a new cluster, which also carries a price."
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Top Industries

By visitors reading reviews
Computer Software Company
10%
Educational Organization
9%
Construction Company
8%
Manufacturing Company
7%
Financial Services Firm
11%
Computer Software Company
11%
Manufacturing Company
10%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about MSP360 Backup?
MSP360 Backup's most valuable feature is its backup interface.
What needs improvement with MSP360 Backup?
The product could be more user-friendly. Its pricing needs improvement as well.
What is your primary use case for MSP360 Backup?
We use the platform for VM and SQL backup purposes.
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Also Known As

Cloudberry Backup
No data available
 

Overview

 

Sample Customers

StratX
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about MSP360 Backup vs. Rubrik and other solutions. Updated: August 2025.
865,295 professionals have used our research since 2012.