No more typing reviews! Try our Samantha, our new voice AI agent.

MailChimp vs ZeptoMail comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

MailChimp
Ranking in Cloud Email
3rd
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
32
Ranking in other categories
No ranking in other categories
ZeptoMail
Ranking in Cloud Email
6th
Average Rating
9.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2026, in the Cloud Email category, the mindshare of MailChimp is 7.1%, down from 15.0% compared to the previous year. The mindshare of ZeptoMail is 3.3%, down from 13.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Email Mindshare Distribution
ProductMindshare (%)
MailChimp7.1%
ZeptoMail3.3%
Other89.6%
Cloud Email
 

Featured Reviews

Ghias Ahmad - PeerSpot reviewer
Network Officer at Punjab Information Technology Board
Good for digital marketing purposes, such as creating and managing email campaigns
Mailchimp could be more user-friendly for setting up WordPress websites. Some of the complex settings can be time-consuming to configure. So, setting up Mailchimp for WordPress websites can be time-consuming for an average user but not necessarily difficult. It's time-consuming, especially when adding custom code to email campaigns. It requires some experience and knowledge to do it effectively.
reviewer2253765 - PeerSpot reviewer
Product Manager at a computer software company with 10,001+ employees
A scalable and easy-to-use solution that has a good user interface and a responsive support team
The product had a couple of bugs. However, the vendor resolved the bugs quickly. People wanting to use the solution must try it out. If they like it, they can switch it on. I have seen and tried many other products. ZeptoMail is pretty easy and straightforward. Overall, I rate the tool a nine out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I use Mailchimp for digital marketing purposes, such as creating and managing email campaigns, collecting data, and integrating with WordPress websites."
"The ease of use and price point enables us to scale our email initiatives efficiently as we grow."
"This is the cheapest, simplest and easiest white-listed provider to use."
"This is a great way for DigiEnable to keep in touch with its clients, users, subscribers, and charities and groups it supports, and it's a vital tool in the online communications strategy for any business, meaning you can build better relationships with your clients, keep in touch more, and you'll build better projects for years to come."
"We used to use VerticalResponse but made the switch because we found MailChimp to be easier and faster to work with."
"I only use the free version of MailChimp and I find it to be perfect for my needs."
"The email scheduling has been quite useful."
"Now, with Mailchimp it is so much easier to send mailings to our members."
"The user interface is valuable to me."
 

Cons

"The solution should improve its reporting feature. There should be more transparency around API development. At the moment, the clients are pushing custom API into the mail, so we don't have too much visibility regarding what endpoints they're pushing the data into."
"A standalone system for private servers would be ideal."
"They have poor inbox visibility, and many of the emails went to the spam folder."
"I don't have any issues with the service."
"While it has many capabilities it could be more user-friendly."
"Its admin interface, particularly for setting up a new campaign, is not the most intuitive."
"Sadly now Mailchimp has started charging for the use of the auto-responder (automation) emails, so it's lost it's edge for the free services."
"MailChimp should have a better offering for ready made modern templates but this is usually supplied by the community."
"We had some minor bugs."
 

Pricing and Cost Advice

"MailChimp is affordable."
"I primarily use the free version, but sometimes, for specific client needs, we may have to purchase different versions or packages."
"The solution is the cheapest in the market."
report
Use our free recommendation engine to learn which Cloud Email solutions are best for your needs.
900,838 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
17%
Outsourcing Company
10%
Construction Company
9%
Manufacturing Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise3
Large Enterprise9
No data available
 

Comparisons

 

Overview

 

Sample Customers

The Atlantic, WNYC, Sierra Nevada, New York Times
Information Not Available
Find out what your peers are saying about Twilio, Amazon Web Services (AWS), Intuit and others in Cloud Email. Updated: May 2026.
900,838 professionals have used our research since 2012.