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MailChimp pros and cons

Vendor: Intuit
4.1 out of 5
 

MailChimp Pros review quotes

it_user199125 - PeerSpot reviewer
Adjunct Professor at Norwalk Community College Foundation, Inc
Feb 24, 2015
Customer Service: Excellent. Technical Support: Very good.
it_user211974 - PeerSpot reviewer
Owner & Chief Marketing Officer with 51-200 employees
Mar 23, 2015
We used to use VerticalResponse but made the switch because we found MailChimp to be easier and faster to work with.
it_user217797 - PeerSpot reviewer
Owner with 51-200 employees
Mar 31, 2015
We do more outbound marketing as this method makes it so much easier to do.
Learn what your peers think about MailChimp. Get advice and tips from experienced pros sharing their opinions. Updated: April 2026.
892,287 professionals have used our research since 2012.
it_user222417 - PeerSpot reviewer
Independent Consultant at a tech consulting company with 51-200 employees
Apr 15, 2015
With RSS campaigns, nobody has to login every morning to send the daily news email to 19K readers.
it_user224262 - PeerSpot reviewer
Project Manager - Digital Marketing at a consultancy with 501-1,000 employees
Apr 19, 2015
If it's for a small business sending out a monthly newsletter, it's a great solution.
it_user225756 - PeerSpot reviewer
Web Development Consultant at a tech consulting company with 51-200 employees
Apr 20, 2015
MailChimp almost doubled our email marketing delivery and open rates.
it_user223062 - PeerSpot reviewer
Responsable de Comunicación y Marketing at a tech services company with 51-200 employees
Sep 28, 2015
It’s very easy, and you can start using it without being an expert in e-marketing.
it_user232971 - PeerSpot reviewer
Sr. Business Analyst at a marketing services firm with 51-200 employees
Apr 30, 2015
MailChimp has allowed us to easily integrate it with our CRM which has reduced the amount of effort needed to setup up and track any marketing newsletter.
it_user259161 - PeerSpot reviewer
Secretary at Lake Erie Logistics, LLC
Jun 23, 2015
For those starting out, this free version gives you a very professional look.
LH
Partner/Owner, Trainer and Speaker at DigiEnable
Jan 7, 2019
This is a great way for DigiEnable to keep in touch with its clients, users, subscribers, and charities and groups it supports, and it's a vital tool in the online communications strategy for any business, meaning you can build better relationships with your clients, keep in touch more, and you'll build better projects for years to come.
 

MailChimp Cons review quotes

it_user199125 - PeerSpot reviewer
Adjunct Professor at Norwalk Community College Foundation, Inc
Feb 24, 2015
List management could be more scalable.
it_user211974 - PeerSpot reviewer
Owner & Chief Marketing Officer with 51-200 employees
Mar 23, 2015
Customer Service: I really haven’t had to use customer service much but it is only by email which is unfortunate.
it_user217797 - PeerSpot reviewer
Owner with 51-200 employees
Mar 31, 2015
The training materials need work.
Learn what your peers think about MailChimp. Get advice and tips from experienced pros sharing their opinions. Updated: April 2026.
892,287 professionals have used our research since 2012.
it_user222417 - PeerSpot reviewer
Independent Consultant at a tech consulting company with 51-200 employees
Apr 15, 2015
Pretty much everything, and the RSS campaign is the only reason we stick with MailChimp.
it_user224262 - PeerSpot reviewer
Project Manager - Digital Marketing at a consultancy with 501-1,000 employees
Apr 19, 2015
They have poor inbox visibility, and many of the emails went to the spam folder.
it_user225756 - PeerSpot reviewer
Web Development Consultant at a tech consulting company with 51-200 employees
Apr 20, 2015
Its admin interface, particularly for setting up a new campaign, is not the most intuitive.
it_user223062 - PeerSpot reviewer
Responsable de Comunicación y Marketing at a tech services company with 51-200 employees
Sep 28, 2015
It would be great to be able to create broader segments for campaigns.
it_user232971 - PeerSpot reviewer
Sr. Business Analyst at a marketing services firm with 51-200 employees
Apr 30, 2015
MailChimp should have a better offering for ready made modern templates but this is usually supplied by the community.
it_user259161 - PeerSpot reviewer
Secretary at Lake Erie Logistics, LLC
Jun 23, 2015
The video embedding doesn’t render until you send a campaign, which makes it hard to see the layout.
LH
Partner/Owner, Trainer and Speaker at DigiEnable
Jan 7, 2019
Sadly now Mailchimp has started charging for the use of the auto-responder (automation) emails, so it's lost it's edge for the free services.