Looker vs Panintelligence comparison

Google and Panintelligence are both solutions in the Embedded BI category. Google is ranked #9, while Panintelligence is ranked #17. Google holds a 6.4% mindshare in EBT, compared to Panintelligence’s 1.3% mindshare. Additionally, 80% of Google users are willing to recommend the solution.

Looker

Read 19 Looker reviews

2,435 Views
901 Comparison Views

80% willing to recommend

Panintelligence

151 Views
149 Comparison Views

Looker

Panintelligence

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Executive SummaryUpdated on Dec 28, 2025

Looker and Panintelligence are prominent competitors in the analytics platform category. Looker has the upper hand due to its scalability and integration capabilities, while Panintelligence shines in affordability and simplicity, appealing to smaller businesses.

Features: Looker provides powerful data modeling, integration with various data sources, and robust exploration capabilities. It excels in customization and detailed analytics for comprehensive data exploration. Panintelligence offers user-friendly dashboards, swift insight generation without complex setup, and simplicity preferred for straightforward needs.

Ease of Deployment and Customer Service: Looker's deployment is complex but supported by comprehensive documentation and support resources. Panintelligence offers straightforward setup and direct customer service, leading to quicker deployment. Looker's complexity is balanced by its extensive resources, while Panintelligence offers a smoother process with responsive support.

Pricing and ROI: Looker's higher initial setup costs are counterbalanced by potential for higher ROI due to advanced features and integrations. Panintelligence requires a lower initial investment, offering quicker pathways to ROI and benefiting businesses seeking cost-effective solutions. Looker demands higher upfront costs but provides value over time through broad data capabilities. Panintelligence offers immediate ROI with lower investment in time and resources.

To learn more, read our detailed Embedded BI Report (Updated: February 2026).

Buyer's Guide

Embedded BI

February 2026

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Helped 882,744 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Looker

Ranking in Embedded BI

9th

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Panintelligence

Ranking in Embedded BI

17th

Average Rating

0.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of February 2026, in the Embedded BI category, the mindshare of Looker is 6.4%, down from 9.1% compared to the previous year. The mindshare of Panintelligence is 1.3%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Embedded BI Market Share Distribution
Product	Market Share (%)
Looker	6.4%
Panintelligence	1.3%
Other	92.3%

Embedded BI

Featured Reviews

Kishore Jhunjhunwala

Sr Analytics Consultant at a outsourcing company with 1,001-5,000 employees

A cloud solution for operational reporting but is expensive

Some basic feature that is available in other reporting tools is missing. Looker has the ability to show more than 5,000 rows for operational reporting. Some reporting tools allow users to scroll down to see more than 5,000 rows, but in Looker, you have to download the entire dataset. Looker should consider adding a scroll-down option to allow users to view large datasets on screen without downloading them. Looker has some options for granting users access as viewers. However, viewers cannot download the entire dataset. Only superusers can download the whole dataset on the Explore screen. This is a big limitation, as you cannot give any user viewer access. You can give access to superuser access, which is a cost to the company.

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Top Industries

By visitors reading reviews

Financial Services Firm

13%

Retailer

Computer Software Company

Media Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	5
Midsize Enterprise	8
Large Enterprise	6

No data available

Comparisons

Tableau Enterprise vs Looker

Compared 13% of the time

Microsoft Power BI vs Looker

Compared 12% of the time

Databricks vs Looker

Compared 10% of the time

MicroStrategy vs Looker

Compared 8% of the time

Qlik Sense vs Looker

Compared 6% of the time

More Looker Competitors

Tableau Enterprise vs Panintelligence

Compared 57% of the time

Qlik Sense vs Panintelligence

Compared 25% of the time

More Panintelligence Competitors

Product Reports

Buyer's Guide

Looker

February 2026

Download Looker product report

Buyer's Guide

Embedded BI

February 2026

Download Panintelligence product report

Also Known As

No data available

Panintelligence BYOL

Overview

Looker is a powerful data analytics platform that empowers businesses to explore and analyze their data in real time.

With its intuitive interface and robust features, Looker enables users to easily create and share interactive dashboards, reports, and visualizations.

The product's advanced data modeling capabilities and seamless integration with popular data sources make it a top choice for organizations looking to gain valuable insights from their data.

Google

Panintelligence offers robust analytics tailored for businesses needing insightful data-driven decision-making. It's suitable for various sectors, providing intuitive features that simplify data analysis and visualization, helping organizations streamline operational tasks efficiently.

Known for flexibility and ease of integration, Panintelligence empowers users with real-time insights, enhancing decision-making capabilities. It supports multiple data sources and delivers a centralized dashboard experience, allowing businesses to customize and manage their data analytics requirements effortlessly. The platform's adaptability makes it a valuable tool for companies looking to leverage detailed analytics without extensive technical investment.

What are the key features of Panintelligence?

Real-Time Analytics: Offers up-to-date insights to enable prompt decision-making.
Customizable Dashboards: Users can tailor visualizations to meet specific needs.
Data Integration: Effortlessly integrates with multiple data sources for seamless operations.
Predictive Analytics: Provides forecasting capabilities to anticipate trends.

What benefits should users consider in reviews?

Improved Decision Making: Facilitates data-driven decisions, enhancing efficiency.
Cost-Effective Integration: Affordable options with seamless integration into existing systems.
Scalability: Grows alongside business needs, ensuring long-term usability.
User Empowerment: Enhances user autonomy with accessible analytics tools.

In financial services, Panintelligence enables dynamic risk assessments and compliance monitoring, providing stakeholders with strategic insights. In healthcare, it aids patient data management and operational throughput, aligning with sector-specific requirements for data clarity and security. Manufacturing sectors use it for optimizing production operations and supply chain efficiency, ensuring consistent product quality.

Panintelligence

Sample Customers

Yahoo!, Etsy, Kohler, Hipcamp, Hubspot, Kickstarter, Venmo, Dollar Shave Club, 600+ customer

Rubax, Melrose Textiles

Find out what your peers are saying about Salesforce, Qlik, MicroStrategy and others in Embedded BI. Updated: February 2026.

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We monitor all Embedded BI reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.