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Grafana Loki vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Grafana Loki
Ranking in Log Management
7th
Average Rating
8.2
Reviews Sentiment
6.3
Number of Reviews
19
Ranking in other categories
No ranking in other categories
WhatsUp Gold
Ranking in Log Management
35th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Application Performance Monitoring (APM) and Observability (29th), Network Monitoring Software (21st), Server Monitoring (15th), IT Infrastructure Monitoring (18th), Configuration Management (20th), Cloud Monitoring Software (22nd), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of April 2026, in the Log Management category, the mindshare of Grafana Loki is 4.1%, down from 8.5% compared to the previous year. The mindshare of WhatsUp Gold is 0.6%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Log Management Mindshare Distribution
ProductMindshare (%)
Grafana Loki4.1%
WhatsUp Gold0.6%
Other95.3%
Log Management
 

Featured Reviews

reviewer2350791 - PeerSpot reviewer
Regional Associate & Engineer at a outsourcing company with 1,001-5,000 employees
Offers cost-effective log management with strong correlation features across observability tools
Grafana Loki's open-source capability is a significant benefit. Grafana has invested in making their enterprise tools competitive with other APM tools, facilitating cross-correlation with Mimir and Tempo for metrics and tracing. The tool offers good search functionality, and its on-premises capability is advantageous. The indexing performance is strong, making it a robust log management tool. Grafana Loki is notably cost-effective.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Grafana Loki's open-source capability is a significant benefit, and Grafana has invested in making their enterprise tools competitive with other APM tools, facilitating cross-correlation with Mimir and Tempo for metrics and tracing."
"The effectiveness of filters is pivotal for optimizing the search process and extracting the specific information we need from the extensive log data."
"Grafana Loki's open-source capability is a significant benefit, with strong indexing performance, cost-effectiveness, and the ability to cross-correlate with Mimir and Tempo for metrics and tracing, making it a robust log management tool."
"Loki also utilizes the same service discovery mechanism as used by Prometheus. So, whatever labeled metadata you see in Prometheus, you have the exact same metadata in the Loki system. Given this level of intricacy and the attempt to address these challenges, I firmly believe that Loki deserves praise for the work."
"The most valuable feature of the solution is the tool's GUI. The solution's GUI is very user-friendly."
"Different types of integrations with various sources are the most helpful and useful features of Grafana Loki that I found for myself."
"There are new features like that pilot code and things like that for profiling."
"The tool can be used in multi-cluster environments."
"The visual map and email alerts are very useful to have in real time so we always know the state of our network."
"You have to invest a few days to become an expert in this solution, but after that, it's possible to do almost anything with it."
"The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless."
"The tool's most valuable feature is the visibility it offers of everything in the network and infrastructure."
"The new version has a lot of improved features."
"The most valuable feature of WhatsUp Gold is NetFlow and the virtualized maps."
"Overall, we have been satisfied with the functionality of the product."
"Their tech support is very good."
 

Cons

"Improvements could be made in the enablement of the product, addressing the complexity of implementing these tools."
"The solution's scalability depends on the team managing the Grafana instance."
"The correlation of requests is not simple in Grafana Loki and can be improved."
"The Docker container partition feature needs improvement as they do not reuse the space and goes into a pending state."
"It's not intended for proprietary services, so you have to struggle with configuration a lot."
"We face some bugs when we install the latest version of Grafana Loki."
"The solution has shortcomings regarding security monitoring-oriented features that need improvement."
"The product must improve its UI."
"Importing the maps and being able to customize them could be easier."
"We can never achieve or get a good picture of the network topology."
"WhatsUp Gold should work on real-time monitoring and configuration management. If they succeed in doing this, the solution will cover all the network troubleshooting aspects and will be a benefit."
"Improvements are needed in integration, especially for WhatsApp call and messages. Our region heavily uses WhatsApp Messenger for communication, and integration with this platform would be beneficial."
"Users want SMS available via Whatsapp Gold. They don't want to go through third party SMS servers. The solution should work to make this possible."
"The pricing for this solution has gone up quite recently, which has led some of our customers to buy an alternative product."
"The point system is not clear and clarity around this would improve our understanding of the system."
"I would like to see better integration with switches so that you can see what is connected to each port, what the traffic is, and have a network map automatically generated."
 

Pricing and Cost Advice

"Since we are using the open-source version of Grafana Loki, we are not paying anything for the solution."
"I use the solution's open-source version. Grafana Loki is a completely free solution for me."
"The cost is less than other paid services like CloudWatch."
"My company doesn't need to pay for the licensing cost of the solution."
"The solution is open source."
"I find the licensing structure quite reasonable, as the free license effectively meets my requirements."
"You can use the free version of Grafana Loki on-premises."
"Grafana Loki is an open-source solution."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"The most valuable feature is the cost compared to other solutions."
"The pricing can be on the expensive side when considering competing products."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"Pricing is reasonable compared to other products."
"The price of WhatsUp Gold is good."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Financial Services Firm
11%
Comms Service Provider
11%
Manufacturing Company
8%
Financial Services Firm
12%
Manufacturing Company
11%
Government
9%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise8
Large Enterprise4
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

What is your experience regarding pricing and costs for Grafana Loki?
Since it is an open source tool, there are no charges or fees.
What needs improvement with Grafana Loki?
Improvements could be made in the enablement of the product, addressing the complexity of implementing these tools.
What advice do you have for others considering Grafana Loki?
A lot of our customers are service providers, internet service providers, government, defense contractors, and some enterprise software and finance organizations, so it spans across the board. Cost...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Comparisons

 

Overview

 

Sample Customers

Information Not Available
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Grafana Loki vs. WhatsUp Gold and other solutions. Updated: April 2026.
886,719 professionals have used our research since 2012.