Google Workspace vs IceWarp comparison

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Google Workspace

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Executive SummaryUpdated on Oct 19, 2025

Google Workspace and IceWarp compete in the collaboration and communication platform category. Google Workspace appears to have the upper hand due to its real-time collaboration and seamless integration with other Google services, although IceWarp offers a cost-effective solution with strong core communication tools.

Features: Google Workspace is renowned for its real-time collaboration features, allowing seamless teamwork on documents. Its dynamic email functions facilitate smooth communication, and its integration with services like BigQuery and Drive enhances functionality across Docs, Sheets, and Gmail. IceWarp stands out with its cost-effective communication capabilities, offering TeamChat for collaboration, an Outlook sync for email synchronization, and user-friendly web conferencing tools.

Room for Improvement: Google Workspace could enhance its project management solutions and improve Google Meet's file sharing and messaging capabilities. It also faces compatibility challenges with Microsoft products, especially Excel and PowerPoint. IceWarp needs better email delivery notifications, enhanced security options, and improved integration with third-party software. Strengthening mobile configurations and document collaboration tools would improve its competitive edge.

Ease of Deployment and Customer Service: Google Workspace relies on the public cloud for deployment, offering flexibility and scalability, though customer support may require users to utilize online resources for issue resolution. IceWarp provides on-premises, private, and hybrid cloud deployment options, granting businesses more control. However, its support sometimes lacks promptness and efficient escalation processes.

Pricing and ROI: Google Workspace is viewed as expensive due to its per-user pricing model, yet its extensive features often justify the cost for businesses needing a comprehensive suite. IceWarp is considerably more economical, with competitive pricing appealing to small and medium businesses focused on core collaboration needs. Both platforms deliver ROI through improved productivity; Google Workspace does so via its integrated cloud services, while IceWarp provides substantial cost savings, particularly in core communication-focused environments.

To learn more, read our detailed Google Workspace vs. IceWarp Report (Updated: September 2025).

Google Workspace vs. IceWarp

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Google Workspace

Ranking in Email Applications

1st

Average Rating

8.2

Reviews Sentiment

6.8

Number of Reviews

104

Ranking in other categories

Wireless Email (1st), Cloud Storage (8th), Content Collaboration Platforms (4th)

IceWarp

Ranking in Email Applications

7th

Average Rating

8.4

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of October 2025, in the Email Applications category, the mindshare of Google Workspace is 20.1%, down from 24.2% compared to the previous year. The mindshare of IceWarp is 5.3%, down from 5.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Email Applications Market Share Distribution
Product	Market Share (%)
Google Workspace	20.1%
IceWarp	5.3%
Other	74.6%

Email Applications

Featured Reviews

Sunil-Nair

IT Manager at Universal Carpets & Rugs

Email collaboration and accessibility have improved team productivity

The valuable features include the email service, email updates, and Google Drive. People are given email access to Google Drive. The team can share manual files and work accordingly. They can access different teams from anywhere, collectively putting files, sharing them, and managing them. Additionally, the manufacturing product does not require any downgrades. It works fine and continuously for the last three or four years. Users can access their emails from anywhere in their browser without a laptop or can directly access from Gmail. This is helpful for salespeople.

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AvinashLotke

Delivery Head at Team Computers

Useful for collaboration and storage but improvement is needed in API integration

The solution has traditional SSL integration, SAML, and Federation Services. In its latest version, it added SAML integration. However, it needs to work on API integration, especially for dashboards or integration with SAP for log and data system management. It doesn't yet have the kind of API that Google and Microsoft provide for synchronizing users with Active Directory. I think IceWarp needs to improve in a few areas. They have two types of admin consoles - a web-based one and a remote one. I'd like to see these combined into a single web-based admin console. The log reading and information system also needs improvement. The current way of showing incoming and outgoing logs isn't very clear. For new users, it's hard to understand these logs, especially compared to Office 365 and other systems with easier-to-read logs. They should also add an export option to get all logs with a single click whenever we need them.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The email is excellent."

"We use Google Sheets extensively for things like sharing plans, data, test reports, and more."

"I like everything that Google does. They have good products."

"The solution is stable."

"From a security point of view, Google will alert you if anything strange is happening. They will flag it for you so you are aware."

"The real-time editing feature is valuable."

"Google integrates well with our system. G Suite has an open API, so you can connect any open system with Google capable of working with API. This is the main reason we use it."

"In terms of email, I could probably do the same things with other programs, however, I find 90% of my usage is Gmail."

More Google Workspace pros

"The solution has a very good log-in to the UI when compared to other solutions."

"The groupware module is the most valuable feature."

"Its price is the most valuable. It is definitely one of the lowest price solutions."

"IceWarp has multiple applications that are easy to use for many people."

"It has great communication capabilities for team chatting and web conferences."

"The most valuable feature of IceWarp is the chat rooms and file-sharing, they are useful. It is convenient that everything is in one place. You can easily share and collaborate documents, making the program's unity a significant advantage."

"The solution's voice services work well for our company."

"The product is used very extensively in my company since we have around 1,500 users using it. Also, there is no requirement for any administrators to manage the product by the people who own the solution."

More IceWarp pros

Cons

"We've had difficulty using PowerPoint files in G Suite. PowerPoint has some functions that are not available in G Suite, so when you convert from PPTX to the Slides format, they don't work."

"What needs improvement in Google Workspace is the Google Drive app, in particular, making the process of finding the shared and most used files and folders easier. The first time you get an invite to view a file or folder in Google Drive and you view that folder or file, it's pretty easy, but the next time you try to access it again, sometimes, it's a bit difficult to find what was shared with you. An additional feature I'd like to see in Google Workspace is the option to un-send messages in Gmail. Microsoft has a message recall feature, and this isn't available in Gmail, so it's the feature I'd like to be added to Gmail."

"We need more functionality with Google Sheets"

"There is some redundancy in the functionality between certain modules."

"I don't recommend Google Workspace to others. It's expensive. Also, Google doesn't have enough oversight on their partners, so you will face some difficulties dealing with them instead of directly with Google."

"I believe Google Drive has potential for improvement. Enhancements could be made in terms of synchronization and the functionality of the Google Sheets app, particularly in areas like formulas and pivot tables, to make it more comparable to Microsoft Excel. Google Chat needs to make improvements so that we can send Excel and PDFs from the mobile app itself. I would like to see Google Bard integrated with the product."

"I am not a big fan of how Gmail organizes the mail. I find it complicated to see which mail from which users send at which date. Especially if there is a lot."

"I find the price high for the full suite features. Compared to Exchange Online, the price might not be too high, but you cannot choose only one functionality. When you buy Google Workspace, you have to get everything, including file storage and communication tools, which I don't use."

More Google Workspace cons

"The exchange compatibility mode is rather limited. Their technical support can also be better. They only provide online support, and there should be some option for escalating."

"Although the documentation is extensive and in depth, you must familiarize yourself with it before taking full advantage of the product."

"With multiple databases for VOIP, chat and web IMAP, maintenance is cumbersome."

"The solution has traditional SSL integration, SAML, and Federation Services. In its latest version, it added SAML integration. However, it needs to work on API integration, especially for dashboards or integration with SAP for log and data system management. It doesn't yet have the kind of API that Google and Microsoft provide for synchronizing users with Active Directory."

"Our customers sometimes have problems receiving mail."

"The tool's configuration capabilities are not straightforward. Apart from that, if I want to archive emails into a vault so that they can be retrieved again later, the integration doesn't work, and IceWarp crashes."

"The solution needs improvements in security, particularly regarding document management."

"The solution should improve the mailing list feature. Google has a similar feature where you can automate sending files to different people in a sequence, but that feature is no longer available in the current version of IceWarp. Other features may also have been removed in the current version."

More IceWarp cons

Pricing and Cost Advice

"We pay on yearly basis."

"The price per client within the business is too high."

"Pricing is something concerning. We find the solution very expensive."

"The price of the solution can vary."

"It's low in cost as compared to Office 365. There is an annual licensing cost."

"The price of Google Workspace is reasonable. I pay less than 100 a month."

"The price of G Suite Enterprise is reasonable compared to HotSpot. I'm not going to say G Suite Enterprise is affordable. It's valuable, you find value in paying your gas bill or your electricity bill, because of what it allows you to do."

"Traffic management tools may be required for larger setups and should be included in any pricing calculations."

More Google Workspace pricing and cost advice

"Pricing and licensing is very competitive and in some cases, cheap."

"It is definitely one of the lowest price solutions."

"Price-wise, it's a cheaper solution, without a doubt. Price is the reason we are still using the tool."

"Costs far less than other solutions."

"The license is based on the number of users."

"The solution is priced well."

"Our licensing is on a yearly basis. There were no additional costs."

"I don't see any challenges for the Indian market. For example, 1 GB is available for around 399 INR, and 2 GB for 499 INR. They offer a range of plans, from basic to professional and enterprise, with multiple features. IceWarp's aggressive pricing is competitive compared to other market solutions like Zoho and Microsoft. One significant advantage is that IceWarp does not impose user capping like Google and Microsoft, which allows for substantial cost savings and flexibility in user conversion."

More IceWarp pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

14%

Educational Organization

10%

Manufacturing Company

Comms Service Provider

Computer Software Company

19%

Manufacturing Company

11%

Comms Service Provider

11%

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	64
Midsize Enterprise	13
Large Enterprise	27

By reviewers
Company Size	Count
Small Business	12
Midsize Enterprise	4
Large Enterprise	5

Questions from the Community

What do you like most about Google Workspace?

Easy-to-build forms are allowing me to get feedback and information from my internal teams as well as from the customers very efficiently with the result data in structured manner.

What is your experience regarding pricing and costs for Google Workspace?

The pricing for Google Workspace is moderate. I would rate it a five out of ten, indicating it is neither cheap nor expensive. The current cost is approximately seven to ten euros per user per mont...

What needs improvement with Google Workspace?

I don't see many areas of Google Workspace that could be improved or enhanced because everything I have been using has been effective. Regarding the user interface, when calling a member in the org...

What do you like most about IceWarp?

It's scalable and stable.

What is your experience regarding pricing and costs for IceWarp?

IceWarp was very cost-effective, offering services at a significantly lower cost than Google, which was appealing for our organization.

What needs improvement with IceWarp?

The solution needs improvements in security, particularly regarding document management. Users currently have the rights to delete smart documents, which poses a challenge for administrators. A mor...

Amazon WorkMail vs Google Workspace

Comparisons

Compared 22% of the time

Office 365 vs Google Workspace

Compared 17% of the time

Microsoft Exchange Online vs Google Workspace

Compared 17% of the time

ProtonMail vs Google Workspace

Compared 10% of the time

Amazon WorkDocs vs Google Workspace

Compared 3% of the time

More Google Workspace Competitors

Zoho Mail vs IceWarp

Compared 31% of the time

Microsoft Exchange vs IceWarp

Compared 13% of the time

Zimbra Collaboration vs IceWarp

Compared 12% of the time

Microsoft Exchange Online vs IceWarp

Compared 10% of the time

KerioConnect vs IceWarp

Compared 8% of the time

More IceWarp Competitors

Product Reports

Download Google Workspace product report

Google Workspace

October 2025

Download IceWarp product report

October 2025

Also Known As

G-Suite Enterprise, G-Suite, Google Apps for Business, G Suite Basic, G Suite Business, G-Suite Basic, G-Suite Business, Google Vault

No data available

Overview

Similar to G Suite, all Google Workspace plans provide a custom email for your business and include collaboration tools like Gmail, Calendar, Meet, Chat, Drive, Docs, Sheets, Slides, Forms, Sites, and more.

As we’ve evolved G Suite into a more integrated experience across our communication and collaboration tools, we’ve rebranded to Google Workspace to more accurately represent the product vision.

Google

IceWarp helps thousands of organizations streamline all areas of business communication and become more profitable by providing Mail Server complete with GroupWare, Calendaring and Document Management, accessible through an intuitive WebClient, simple to setup in WebAdmin. Customize with add-ons: spam and virus protection, Instant Messaging with video calls, mobile sync and more.

Sample Customers

There are over five million businesses that use Google Apps for Business worldwide. Some key customers include The Roche Group, National Geographic, American Red Cross, City of Los Angeles, Flight Centre, and Konica Minolta.

Marriott, Toyota, Sony, Wendy's, Canon