DDN IntelliFlash vs IBM FlashSystem comparison

DataDirect Networks and IBM are both solutions in the All-Flash Storage category. DataDirect Networks is ranked #29 with an average rating of 9.0, while IBM is ranked #13 with an average rating of 8.5. DataDirect Networks holds a 0.5% mindshare in AFS, compared to IBM’s 6.6% mindshare. Additionally, 87% of DataDirect Networks users are willing to recommend the solution, compared to 91% of IBM users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

DDN IntelliFlash and IBM FlashSystem are two leading storage solutions. IBM FlashSystem seems to have the upper hand due to its superior data reduction and scalability, which users find worth the higher price.

Features: DDN IntelliFlash users highlight its high-performance storage, data management capabilities, ease of integration, and versatile configuration options. IBM FlashSystem users value its advanced data reduction features, reliable performance, and scalability.

Room for Improvement: DDN IntelliFlash users mention the need for improved analytics and reporting tools. IBM FlashSystem users highlight the complexity in setup and the initial learning curve.

Ease of Deployment and Customer Service: DDN IntelliFlash is noted for its straightforward deployment and responsive customer service. IBM FlashSystem offers comprehensive support to mitigate deployment complexities, although the initial setup is perceived as complex.

Pricing and ROI: DDN IntelliFlash users find its lower setup costs and satisfactory ROI appealing. IBM FlashSystem, though pricier with higher setup costs, delivers a higher ROI due to its advanced features and long-term benefits, and users find its higher price justified by its capabilities and performance.

To learn more, read our detailed DDN IntelliFlash vs. IBM FlashSystem Report (Updated: June 2025).

Buyer's Guide

DDN IntelliFlash vs. IBM FlashSystem

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of June 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, up from 0.8% compared to the previous year. The mindshare of DDN IntelliFlash is 0.5%, up from 0.5% compared to the previous year. The mindshare of IBM FlashSystem is 6.6%, down from 6.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Anil Rahulwar

Storage Engineer at Movate

Good customer service and support and suitable for large environments

It is very easy to install. Users don't need to remember anything while deploying IntelliFlash because everything will be taken care of by tech support. They can easily modify the installation or change the password with the help of the tech support. It is very easy to integrate IntelliFlash with other solutions. We have plugins that can be integrated with other solutions. It will require maintenance. It is the same as any other storage solution: updates and upgrades, firmware upgrades, and drive upgrades.

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Raanan Sitton

Vice President Sales at BELOCAL LTD

Offers cost-effective storage for small companies with budget constraints

IBM FlashSystem 5300 is offered at a very low cost in Israel, which is advantageous for small companies. However, other features like deduplication and compression do not perform effectively. The price sensitivity makes it a viable option for clients with budgetary constraints, as it allows us to secure deals based on the cost rather than advanced performance.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We are satisfied with the performance as it is significantly faster compared to traditional storage options."

"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."

"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."

"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."

"It offers competitive performance, and the Evergreen storage model of Pure fits well with my organization."

"The solution is very straightforward to set up."

"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."

"The most valuable feature of this solution is reliability."

More Pure FlashArray X NVMe pros

"It has reduced our electricity usage by reducing the amount of disks needed for the virtual environment."

"High performance and ease-of-management are the most valuable features."

"The initial setup is straightforward."

"It performed great originally, and when it performed great, it was awesome."

"EasyTier/hotcaching: Valuable because it allows greater performance than standard SAS disks"

"We use IntelliFlash products for larger environments, like Qatar Airways."

"Data Compression: Up to 80% space reduction in the database"

"It's very fast. We were seeing read latencies of less than one millisecond. It is robust."

More DDN IntelliFlash pros

"High availability and enhanced security; Proven dependability; Data compression with hardware acceleration; Advanced copy services features are all in this product."

"The solution is very easy to configure and use."

"The most valuable feature of the solution is compression."

"The GUI is very easy and performance is also good."

"They have a virtualization feature and, even if you do not want to buy that feature, you can have it as a trial for two to three months. If you have another brand of storage from another company, you can use this tool to transfer all your data from the old system to the new Storwize system, which really shortens the migration time."

"The most valuable feature is that is supports a high IOPS rate."

"IBM FlashSystem is a flexible solution with plenty of features."

"The most crucial feature of IBM FlashSystem is compression."

More IBM FlashSystem pros

Cons

"It feels more suitable for small and medium-sized businesses rather than enterprises."

"Maybe the price can be reduced since the solution is very expensive."

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."

"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."

"You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."

"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."

"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."

"We've seen that when we create a POD in synchronous mode, it increases the latency."

More Pure FlashArray X NVMe cons

"Snapshots are not as easy to access as on a NetApp device."

"Performance is horrible now. Our original intent was to buy new storage in about two years. But since it became a critical urgency for us, we decided to purchase a new one in two or three months."

"In the proxy section you can’t choose a user account and password, so it is not allowed at the moment to go out, if customer has such constellation."

"Technical support is bad. It'd grade them at 30% or 40%. The response time is terrible."

"In future releases, I look forward to more AI features."

"It only keeps one hour of real-time data without the ability to do deep analysis of each element."

"We had just one small stability problem with power flapping and it did not start up again automatically. We had to access service ports and manually restart the storage processors."

"It's somewhat scalable, but maybe not so much as some of the competition."

More DDN IntelliFlash cons

"One area for improvement is in the GUI, where host clusters are not properly dealt with. With Hypervisor host clusters, all hosts must see the same volumes in the same order. Using the concept of a “host-group” has been around (even with IBM) for many years, so why not with the V7000?"

"Our model does not support compression or deduplication."

"Customization features must be improved."

"When you provision a datastore auto-format takes a long time"

"The solution has a low number of NVME host attachments at 16 per IO group over the fiber channel."

"IBM FlashSystems is lagging in optimizing storage technologies."

"The array level RAID does not seem available."

"IBM could do more marketing and improve brand awareness. I had never heard of this product until a colleague told me about it. FlashSystem could add a few features, but it would probably increase the price. For example, Pure Storage offers instant snapshotting and partitioning. That would be nice to have, but I think the cost would go up."

More IBM FlashSystem cons

Pricing and Cost Advice

"With VMware, we pay $300,000 annually."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"The product is expensive."

"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."

"As far as the licensing costs, everything is included in the license."

More Pure FlashArray X NVMe pricing and cost advice

"I think we pay around 100 grand per year for three arrays or four arrays."

"I recommend the full bundle software in order to have all the functionality. It is more expensive to purchase it one by one."

"Among IBM, Dell EMC, and Pure Storage, IBM is the cheapest. The price is also based on our location, the size of our entity, and our regular annual purchases from them. We are a very big IBM customer, so we normally get very high discounts. We are not a big customer of Pure Storage. We don't buy that much from Pure Storage per year. Everything is included in the price. There is no extra license for different functions."

"I price of IBM FlashSystem is reasonable and competitive."

"They've been much more aggressive in the last five, six years than they were before that."

"Pricing can be considered as per market competition."

"The total storage capacity vs price is still quite high for the IBM Flash Array."

"The price of IBM FlashSystem is reasonable."

"I find the pricing of the solution to be very reasonable."

"The integration is already included in the license cost of IBM FlashSystem. The integration is very easy. You get the IBM storage core with all software, firmware, and upgrades. EMC provides the features in the box, but they are not free for customers. There is a licensing cost for features. We have yearly licensing, but IBM has also provided a new option where you pay as you go. They provide a big box, and I pay, for example, for 10 terabytes. If I exceed 10 terabytes, IBM will charge for the new storage after 10 terabytes. It is a good opportunity in the market for using the storage as a cloud and paying as you go."

More IBM FlashSystem pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

10%

Government

Computer Software Company

14%

Real Estate/Law Firm

11%

Manufacturing Company

Government

Computer Software Company

14%

Financial Services Firm

11%

Manufacturing Company

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

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What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

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What is your experience regarding pricing and costs for IntelliFlash?

It is a bit cheaper than other products, 10% to 20% cheaper.

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What needs improvement with IntelliFlash?

DDN IntelliFlash should improve in terms of sales. In future releases, I look forward to more features about AI and M...

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What is your primary use case for IntelliFlash?

We use IntelliFlash products for larger environments, like Qatar Airways. They have large scalability and use more th...

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What do you like most about IBM FlashSystem?

It is simple to make an update.

See all answers

What is your experience regarding pricing and costs for IBM FlashSystem?

Many factors affect purchasing directly from IBM, often involving a multi-step process. Customers, especially in bank...

See all answers

What needs improvement with IBM FlashSystem?

The deduplication technology in IBM FlashSystem needs significant improvement. Other vendors like NetApp ( /products/...

See all answers

Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 29% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 19% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 14% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 9% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 7% of the time

More Pure FlashArray X NVMe Competitors

VAST Data vs DDN IntelliFlash

Compared 31% of the time

Pure Storage FlashBlade vs DDN IntelliFlash

Compared 23% of the time

NetApp AFF vs DDN IntelliFlash

Compared 16% of the time

Pure Storage FlashArray vs DDN IntelliFlash

Compared 14% of the time

More DDN IntelliFlash Competitors

Dell PowerStore vs IBM FlashSystem

Compared 22% of the time

Pure Storage FlashArray vs IBM FlashSystem

Compared 8% of the time

HPE Alletra Storage vs IBM FlashSystem

Compared 8% of the time

Huawei OceanStor Dorado vs IBM FlashSystem

Compared 8% of the time

NetApp AFF vs IBM FlashSystem

Compared 6% of the time

More IBM FlashSystem Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

May 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

DDN IntelliFlash

June 2025

Download DDN IntelliFlash product report

Buyer's Guide

IBM FlashSystem

June 2025

Download IBM FlashSystem product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Tegile, IntelliFlash N-Series, IntelliFlash T-Series, IntelliFlash HD-Series

IBM Storwize

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Western Digital through its IntelliFlash arrays delivers high-performance storage with a complete range of features and connectivity options, including inline compression and deduplication, application and VM consistent snapshots, replication, RAID, data encryption, VMware vCenter integration, and multi-protocol support for SAN (FC, iSCSI) and NAS (NFS, SMBv3). IntelliFlash arrays deliver high availability through dualredundant and hot-swappable components, active/active or active/passive controllers, non-disruptive software upgrades, eMLC flash, and proactive cloud-based monitoring, analytics, and intelligence. A RESTful API provides scripted or programmatic control.

DataDirect Networks

IBM FlashSystem products are enterprise computer data storage systems that store data on flash memory chips. Unlike storage systems that use standard solid-state drives, IBM FlashSystem products incorporate custom hardware based on technology from the 2012 acquisition of Texas Memory Systems. This hardware provides performance, reliability, and efficiency benefits versus competitive offerings.

IBM

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Bank of Stockton, Barnsley College, Boyes Turner, Brigham Young University

Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH

Buyer's Guide

DDN IntelliFlash vs. IBM FlashSystem

June 2025

Free Report: DDN IntelliFlash vs. IBM FlashSystem

Find out what your peers are saying about DDN IntelliFlash vs. IBM FlashSystem and other solutions. Updated: June 2025.

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