

Zoho CRM and Creatio Sales compete in the CRM software market. Zoho CRM seems to have the upper hand for small to medium businesses due to its affordability and automation features, while Creatio Sales appeals to larger enterprises with its extensive customization abilities.
Features: Zoho CRM offers robust automation, a wide range of customization options, and seamless integration within its ecosystem, facilitating efficient sales and marketing management. Creatio Sales provides a low-code platform, rapid deployment, and strong lead management features, making it suitable for businesses that require agility and customization.
Room for Improvement: Zoho CRM users express concerns over its UI, limited customization options in certain areas, and occasional integration challenges, with desires for enhanced AI capabilities. Creatio Sales faces issues with its mobile app interface and less intuitive marketing features compared to competitors, along with a need for improved documentation.
Ease of Deployment and Customer Service: Zoho CRM is used across various cloud environments, offering flexibility but potential adjustments for enterprise needs. Its customer service is responsive, although some report inconsistencies. Creatio Sales emphasizes public cloud deployment for straightforward setup, with generally reliable support but room for improvement in response times.
Pricing and ROI: Zoho CRM is known for its cost-effectiveness, providing a suite of integrated applications at a competitive price, demonstrating substantial ROI through automation. Creatio Sales offers comprehensive features at a moderate cost, promising a good ROI by reducing operational complexities, making it attractive for businesses seeking a balance between cost and functionality.
Using Zoho CRM, my clients close more leads and deals with the campaigns and user investments in leads.
We have had some issues where I needed to contact the customer support manager, but they ensured the issues were resolved.
The company is oriented in its support policy as Microsoft is, but I think Creatio is not as big or mature as Microsoft, and the support is not very good for me.
Sometimes, they don't understand what my actual needs are.
The 1.5 deduction from 10 is due to cultural communication differences based on where we're getting the support, as sometimes it takes a couple of times to communicate clearly enough for them to understand the issue.
There are multiple blogs and articles available online for self-help.
If I want to make accessibility much more, I can create my own data center and own clusters with the non-functional requirements that I need.
The system is easy to understand, implement coding, and conduct training.
Zoho CRM is quite scalable; I have worked with clients who started with ten companies and have scaled up to managing 500 employees effectively within Zoho CRM.
The platform's global data centers across regions such as the US, EU, and India ensure data security and privacy through ISO certification and strong role-based security, which is essential for handling sensitive customer data.
I do not recommend it for telecom operations or production operations, but for office operations, it is not critical.
Zoho CRM guarantees 99% uptime, with downtime incidents being very rare.
The level of stability and reliability in Zoho CRM is crucial for me because sometimes bugs appear unexpectedly, disrupting the business flow.
I find Zoho CRM to be 100% stable and reliable as far as I know.
We had a client who needed quick order processing and invoice generation, and we experienced delays in terms of performance which left the client dissatisfied.
It is a solution aimed at middle and big companies since the minimal price for a license is $10,000 plus some costs for integration.
The platform does not save code versions similar to GitHub, where you can compare new versions with previous ones.
Another issue is that a Zoho CRM function can run for only three minutes. After three minutes, the function will fail, and we have to rerun the function.
Some organizations may prefer not to have their data on the internet since Zoho CRM runs as a cloud service.
The marketplace is complicated for customers and primarily benefits partners.
Zoho CRM and all of Zoho's software are quite affordable because they are specifically designed for small and medium businesses.
In terms of my experience with the price and licensing cost, as with setup cost for Zoho CRM, it might not be quite affordable because there are cheaper solutions available.
The drag-and-drop campaign designer in Creatio may be advanced, and the platform has a very advanced no-code editor, where business analysts can work as no-code developers.
Sales Creatio's modules are easier to use with drag and drop functionality and configuration options.
The most valuable aspect of CRMs, including Zoho CRM, Salesforce, and Microsoft Dynamics, is automation capabilities.
The most valuable feature I have found in Zoho CRM is custom functions. You can achieve anything with it. From integrations with other applications, it is instant.
Zoho CRM's automation capabilities are really good and better than almost any other application.
| Product | Mindshare (%) |
|---|---|
| Zoho CRM | 2.1% |
| Sales Creatio | 1.0% |
| Other | 96.9% |


| Company Size | Count |
|---|---|
| Small Business | 11 |
| Midsize Enterprise | 2 |
| Company Size | Count |
|---|---|
| Small Business | 49 |
| Midsize Enterprise | 6 |
| Large Enterprise | 10 |
Sales Creatio is a configurable platform offering low-code customization and integration capabilities. Key features include quick implementation and hosting flexibility. It's suitable for team collaboration in medium to large enterprises managing sales processes with ease.
Sales Creatio delivers a seamless experience for B2B sales, supporting users in managing sales cycles such as lead qualification and contract finalization. It provides advanced analytics and automation tools with a drag-and-drop interface, requiring no deep programming expertise. Users benefit from robust integration capabilities and GDPR compliance. It is capable of hosting both on-premises and in the cloud, offering customization for manufacturing and production sectors. However, there are areas for improvement, particularly in customization, calendar functionality, and marketing documentation. The mobile app, field service features, and API development warrant enhancements, while pricing could be a concern for smaller companies.
What are the key features of Sales Creatio?
What benefits should be considered in reviews?
Sales Creatio is implemented in industries such as manufacturing and distribution, where it manages end-to-end sales processes and enhances team oversight through insightful dashboards and reports. It aids in lead generation and supports client solutions with ticket systems, primarily benefiting medium to large enterprises by focusing on customization and BPMN capabilities for manufacturing and production.
Zoho CRM is a versatile tool designed to customize and integrate business operations efficiently. It features lead management, analytics, automation, and a user-centric interface, making it adaptable for streamlining sales and enhancing customer interactions.
Zoho CRM offers businesses the capability to tailor operations through a customizable platform. It ensures seamless integration with other applications and supports advanced automation, facilitating streamlined sales and marketing processes. With comprehensive dashboards and robust reporting, it tracks employee activities and enhances operational efficiency. However, users seek improved integration with social media, enhanced email campaign functionality, better API integration, and more extensive customization options. Faster support, refined scalability, and advanced predictive analytics are also desired. The platform's mobile app and automation need improvements, with more user-friendly pricing and technical documentation.
What are the most notable features of Zoho CRM?Zoho CRM is utilized across industries like real estate and IT for managing sales, customer interactions, finance, marketing, and HR tasks. It supports automation in attendance and leave applications, and connects with external systems to handle comprehensive customer data. The platform is essential for tasks like setting appointments, generating invoices, and enhancing customer relationship efficiency.
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