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Creatio Sales vs Microsoft Dynamics CRM comparison

Why PeerSpot?
 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 14, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
4.1
Creatio Sales enhances business value by improving efficiency and user experience, though ROI and exact metrics are often untracked.
Sentiment score
6.8
Microsoft Dynamics CRM enhances operations, boosting efficiency and ROI, despite high costs, with benefits varying by industry and implementation.
I recommend that those considering Microsoft Dynamics CRM conduct an ROI exercise to determine scalability and complex business needs because it is indeed a fantastic tool, especially if Microsoft can provide a better commercial model, which can significantly impact cost-effectiveness.
Chief Digital Officer at Cipher7
 

Customer Service

Sentiment score
7.0
Creatio Sales support provides effective, responsive service with room for improvement, especially compared to Microsoft's more mature support.
Sentiment score
5.6
Microsoft Dynamics CRM support is responsive but inconsistent; premium plans and local partners improve service for large enterprises.
We have had some issues where I needed to contact the customer support manager, but they ensured the issues were resolved.
Associate Product Consultant at a tech services company with 201-500 employees
The company is oriented in its support policy as Microsoft is, but I think Creatio is not as big or mature as Microsoft, and the support is not very good for me.
CEO at B-OS, Unipessoal Lda.
I would rate customer support as ten out of ten.
CISO at a financial services firm with 501-1,000 employees
When we create a technical ticket for Microsoft, mostly the ETA is two to three days, but we mostly get responded to in 24 hours.
Principal Consultant at Systems Limited
While the support operates within their standard SLA, it can be difficult to speak directly with someone over the phone.
Head of Digital Transformation at Simplified Consulting
 

Scalability Issues

Sentiment score
6.8
Creatio Sales scales smoothly for various business sizes, supports customization, and ranks highly, although costs can increase.
Sentiment score
7.3
Microsoft Dynamics CRM offers scalability and adaptability, though customizations, standalone stability, and license management can pose challenges.
If I want to make accessibility much more, I can create my own data center and own clusters with the non-functional requirements that I need.
CEO at B-OS, Unipessoal Lda.
Microsoft Dynamics CRM is highly scalable, rated at ten, even fifteen out of ten.
CISO at a financial services firm with 501-1,000 employees
I would give it a ten out of ten for scalability.
Head of Digital Transformation at Simplified Consulting
Microsoft Dynamics CRM is scalable; it's easy to scale, but when customizations become extensive, maintainability can become challenging.
Chief Digital Officer at Cipher7
 

Stability Issues

Sentiment score
7.2
Creatio Sales is highly stable with 99.9% uptime, supported globally, but not recommended for telecom or production use.
Sentiment score
7.8
Microsoft Dynamics CRM boasts high stability, minimal downtime, and enhanced availability, thanks to Azure Cloud integration and regular updates.
I do not recommend it for telecom operations or production operations, but for office operations, it is not critical.
CEO at B-OS, Unipessoal Lda.
I would rate it ten out of ten.
CISO at a financial services firm with 501-1,000 employees
There have been instances where issues with Microsoft Azure have affected Dynamics due to the infrastructure layer.
Chief Digital Officer at Cipher7
In the last two or three years, I have not seen anything or heard of that occurring with someone else anywhere in our organization.
Principal Consultant at Systems Limited
 

Room For Improvement

Improving email integration, mobile app, marketing configurations, documentation, pricing, data handling, and customization are key areas for Creatio Sales.
Microsoft Dynamics CRM is complex, requiring customization, with slow support, costly pricing, and needing improved user-friendliness and integration.
We had a client who needed quick order processing and invoice generation, and we experienced delays in terms of performance which left the client dissatisfied.
Associate Product Consultant at a tech services company with 201-500 employees
It is a solution aimed at middle and big companies since the minimal price for a license is $10,000 plus some costs for integration.
CEO at B-OS, Unipessoal Lda.
More use-case-oriented material should be provided to help users and implementers learn how to do more, faster.
CISO at a financial services firm with 501-1,000 employees
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly.
Head of Digital Transformation at Simplified Consulting
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it.
Chief Digital Officer at Cipher7
 

Setup Cost

Creatio Sales offers cost-effective pricing with flexible modules, undercutting Salesforce, and includes free and premium connectors.
Microsoft Dynamics CRM pricing ranges from $50-$115/user monthly, competitive with Salesforce, yet complex for small businesses.
The marketplace is complicated for customers and primarily benefits partners.
CEO at B-OS, Unipessoal Lda.
When we compare it to SAP or something like that, Microsoft Dynamics CRM is a very affordable solution.
Principal Consultant at Systems Limited
The pricing of Microsoft Dynamics CRM can be complex due to Microsoft's complicated licensing model.
CISO at a financial services firm with 501-1,000 employees
Microsoft Dynamics CRM costs about $110 to $115 per user per month, following a recent price increase.
Head of Digital Transformation at Simplified Consulting
 

Valuable Features

Creatio Sales offers user-friendly customization, low-code tools, competitive pricing, and excellent integration, analytics, and customization capabilities.
Microsoft Dynamics CRM is ideal for seamless Microsoft integration, customization, and robust features for sales management and customer engagement.
The drag-and-drop campaign designer in Creatio may be advanced, and the platform has a very advanced no-code editor, where business analysts can work as no-code developers.
CEO at B-OS, Unipessoal Lda.
Sales Creatio's modules are easier to use with drag and drop functionality and configuration options.
Associate Product Consultant at a tech services company with 201-500 employees
The backend storage integrates seamlessly with OneDrive, and the solution offers robust security features, including Azure integration, two-factor authentication (2FA), and comprehensive audit trails.
CISO at a financial services firm with 501-1,000 employees
The CRM is very fast, which is the most important aspect, and it's very handy.
Data Scientist at a financial services firm with 11-50 employees
The most valuable feature of Microsoft Dynamics CRM is its integration with Outlook and other Microsoft products like Microsoft 365, which includes emails, Teams, and SharePoint.
Head of Digital Transformation at Simplified Consulting
 

Categories and Ranking

Creatio Sales
Ranking in CRM
21st
Ranking in Sales Force Automation
8th
Average Rating
8.8
Reviews Sentiment
6.6
Number of Reviews
11
Ranking in other categories
No ranking in other categories
Microsoft Dynamics CRM
Ranking in CRM
1st
Ranking in Sales Force Automation
1st
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
80
Ranking in other categories
CRM Customer Engagement Centers (1st), Local Government CRM (1st), Marketing Management (2nd)
 

Mindshare comparison

As of September 2026, in the CRM category, the mindshare of Creatio Sales is 1.0%, up from 0.9% compared to the previous year. The mindshare of Microsoft Dynamics CRM is 2.8%, down from 4.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
Microsoft Dynamics CRM2.8%
Sales Creatio1.0%
Other96.2%
CRM
 

Featured Reviews

Yevhen Yukhno - PeerSpot reviewer
CEO at B-OS, Unipessoal Lda.
BPM workflows have accelerated decisions but complex projects still need better support and pricing
The biggest benefit of using Creatio for my company is the very fast start, but it is a solution aimed at middle and big companies since the minimal price for a license is $10,000 plus some costs for integration. It is not a budget solution for many companies, but it is very powerful and a very fast tracking solution. It is a SaaS solution, and all negatives apply to all SaaS products. It is a problem for clients because if I want to organize a big project, I have some problems with the Creatio environment for testing and development, leading to expensive DevOps operations to synchronize many environments. It is not very well, but I do not know how it can improve.
NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
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Top Industries

By visitors reading reviews
Construction Company
18%
Comms Service Provider
13%
Outsourcing Company
13%
Financial Services Firm
10%
Financial Services Firm
11%
Government
9%
Comms Service Provider
8%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise2
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise22
Large Enterprise21
 

Questions from the Community

What is your experience regarding pricing and costs for Sales Creatio?
I purchased Creatio only through a direct project, as the marketplace is complicated for customers and primarily benefits partners who find solutions there and decide whether to use it or create in...
What needs improvement with Sales Creatio?
The biggest benefit of using Creatio for my company is the very fast start, but it is a solution aimed at middle and big companies since the minimal price for a license is $10,000 plus some costs f...
What is your primary use case for Sales Creatio?
I use Arch Linux and Fedora Linux in my workstations, and I work with some products like Gentoo for embedded and Fedora for desktop. My preference is Arch, but Arch is for me, not for enterprise. A...
What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...
Is it advisable to purchase Dynamics CRM in addition to NAV 2016?
Short answer: depends on your sales needs. NAV 2016’s built-in CRM is very basic. It’s fine for simple contact management and basic sales tracking, but it lacks: Proper pipeline management Adva...
What needs improvement with Microsoft Dynamics CRM?
A few areas where Dynamics CRM can improve: User experience → Still feels complex for non-technical users, especially for daily tasks Customization vs complexity → Easy to customize, but quickl...
 

Also Known As

No data available
Dynamics CRM, MS Dynamics CRM
 

Overview

 

Sample Customers

ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino
Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Find out what your peers are saying about Creatio Sales vs. Microsoft Dynamics CRM and other solutions. Updated: September 2026.
912,818 professionals have used our research since 2012.