Try our new research platform with insights from 80,000+ expert users

Adobe Commerce vs Salesforce Commerce Cloud vs Sana Commerce comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of September 2025, in the eCommerce Platforms category, the mindshare of Adobe Commerce is 11.9%, down from 13.7% compared to the previous year. The mindshare of Salesforce Commerce Cloud is 12.4%, down from 15.2% compared to the previous year. The mindshare of Sana Commerce is 1.6%, up from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
eCommerce Platforms Market Share Distribution
ProductMarket Share (%)
Salesforce Commerce Cloud12.4%
Adobe Commerce11.9%
Sana Commerce1.6%
Other74.1%
eCommerce Platforms
 

Featured Reviews

Andrew Christodoulou - PeerSpot reviewer
Customization supports complex needs, though speed challenges persist
We don't use the reporting tools from Adobe Commerce as we have our own reporting infrastructure. Adobe Commerce can be complex in terms of ease of use, as it's such a large platform. From the development side, you can customize everything, but that does require substantial resources. When working on Adobe Commerce, I would want Adobe Commerce specialist developers. Although it's all built in PHP, and there are many PHP developers, I would want Adobe Commerce specialist developers working on it because they have knowledge about what to customize and more importantly, what's best not to touch. There are always site speed issues with Adobe Commerce. It seems to be an ongoing issue with performance. When comparing it to Shopify, you don't tend to need to worry about that, but with Adobe Commerce, it remains an ongoing issue. Additionally, there are all the upgrades, which can be quite painful, including the regular patches, both on the open-source and licensed version, on-premises. The initial setup for migrating to Adobe Commerce from another e-commerce platform is not straightforward; it's a very big job. The pricing for Adobe Commerce varies dramatically. Quite often, you see their list prices and then you are able to negotiate very hefty discounts. My understanding is that they're moving away from heavily discounting. Although our license where I am at the moment is heavily discounted, I'm hearing that they're trying to move away from that practice.
Vijay Subramanyam - PeerSpot reviewer
Offers seamless integrations and effective architecture for retail operations
Salesforce Commerce Cloud offers effective architecture, ease of integration with third-party systems, and environments to test web store functionalities. Users can manage the site independently with the administration panel and benefit from features like easy marketing submissions, discount codes, and integration with Apple Pay and Bazaarvoice for reviews. The platform is also robust, with managed infrastructure by Salesforce.
MB
Reduced the customer care team's time, got us new customers, and required no third-party integrations
Their support should have more in-depth knowledge about different ERP solutions that they connect to. There could also be more support about everything that is related to website management, which is not strictly related to the B2B tool. These are the things like knowing about GDPR regulations, knowing about digital consents, and in general, all the laws that go with having a website. Sometimes, we would have liked more support in that area. There could also be more features coming out on the platform, but I know they are already working on that. I know they're changing the way they manage that.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Magento is very flexible, and it's one of the biggest e-commerce platforms."
"Magento provides a strong backing, meaning it can handle the order processing, customer management, configuration, third party payment integration, and shipping matters. There is a standard, very well set up architecture already present in Magento that helps them set up their online shops with much precision. Clients can see their reports, their daily sales, their best selling products, and their best buying customers so that they can target them through mails or just follow up with them. These are the main default features which make Magento so attractive."
"As compared to platforms such as ATG or Commerce Cloud, its interface is easy to use. Magento also provides seamless administration for business users. You can also integrate an OMS to an extent. You don't need to have a dedicated OMS. You can leverage the out-of-the-box features of Magento, which is very valuable for startups. Other platforms, such as Commerce Cloud, don't have an OMS, and you have to have your own OMS solution."
"The most valuable feature of the solution is its ease of integration with any upfront platform or CMS solution."
"The solution's valuable features are the presentation layout and ease of use. When we have new people joining the team, it is simple for them to get involved very quickly."
"Magento has changed over the years, but one of the most interesting aspects is that it gets the job done, and a vast community of experts is knowledgeable about the solution."
"The platform allows us to easily integrate with service vendors, such as delivery services and payment systems."
"On the plus side, when you build everything from scratch in Magento, you can do magic with it."
"It has a customizable checkout experience, customizable homepage, everything can be customized."
"Salesforce Commerce Cloud is quite robust and can do many functions. The solution enables extensive personalization. It provides accelerators tailored to your website, simplifying deployment."
"Salesforce Commerce Cloud offers a personalized experience tailored to each B2B client. It allows for easy customization according to specific customer needs. Additionally, once a customer finalizes a product with pricing, negotiations and settled prices can be logged into the transcript for future reference and reuse. These features make the platform highly adaptable and efficient, providing a seamless and customizable process tailored to individual preferences."
"The pipeline and lead management features are the most valuable."
"Salesforce offers the best features and functionality, which are developed and refined over many years to provide a highly customized e-commerce experience."
"I have found the list creation and dashboard customization features valuable."
"I wouldn't say they have artificial intelligence, as it's not really AI, however, the data analysis that they provide to you is good."
"Stability-wise, I rate the solution a nine out of ten...Scalability-wise, I rate the solution a nine out of ten."
"We use Sana Commerce with Microsoft Dynamics on the back end and the native ERP integration works well. The fact that no third-party integrations are needed between our Sana Commerce web store and Microsoft Dynamics is important. It's one less thing to worry about when it comes to troubleshooting."
"The most valuable feature is the direct ERP integration, as it allows us to provide product availability and specific pricing in real-time. Customers can also order themselves in real-time."
"I found it surprisingly easy from both the admin side and the customer side. The admin side has a limited set of features, but they are very well explained. They are very simple to understand. It is very easy to find out what every feature does. It is not really complicated. Sana provides an online university where you can learn everything that you need about it. When we needed to check a new feature or validate how something works, we found solid online information on their website. If there was anything that we couldn't find, or if we really couldn't understand how exactly something was working, their support was always very quick. So, it is quite easy."
"The big benefit with Sana is our ability to interface with Microsoft Dynamics."
"This product is highly customizable. We use the standard system but we have extended it quite a bit."
 

Cons

"The limited availability of experienced developers can make the product costly to maintain."
"I'm not a technical person, but we had some kind of late response in page loading, let's say page load speed."
"The analytics are good but there is room for improvement. There are some limitations due to new regulations causing customer data time delays."
"Should have a way to communicate properly with the team that builds the platform"
"The data analysis could be improved. The data that you receive whenever you go into the backend of the platform for the analysis is very simple and basic, it could be a little more sophisticated in order to be closer to the client. The data analysis and intelligence of the platform could be better."
"The hardware requirements of the tool should be made better, as it is a solution that is very heavy on the servers, and it makes it expensive to host many servers."
"Magento 2 is only three to four years old, so it is an evolving technology. In certain areas on the front there were some glitches. For example, you can't do certain kinds of filters on data and you have certain speed issues on category pages due to the way it was written within Magento. Those were a few minor tweaks where we, as a community, found that to be a necessary scope of improvement. But I think they are working on it and hopefully they can solve these issues earlier than later."
"The product needs to improve its security. Also, they need to improve B2B features."
"This solution could be improved by providing additional artificial intelligence capabilities that are available out-of-the-box. It would be useful to have automatic forecasts using AI."
"The performance of the solution has room for improvement. We sometimes experience some delays."
"The solution should have more and faster reporting, as well as better performance."
"The connection with Marketing Cloud should be improved."
"Salesforce's technical support is not as good as Elastic Path."
"There could be more product integration in the ERP space."
"Multi-tenant infrastructure is a blessing and a curse."
"We would like more interaction from Salesforce about new versions."
"One problem that we encounter is that it's difficult to upgrade as a result of making a large number of customer-specific adaptations."
"I'd rate their customer service a nine out of 10. I think they're in demand and a little overloaded on work. Sometimes it takes a little bit of time for them to get to our work."
"We also didn't realize this going into it, but there is an RQS (requirements gathering) phase, which takes about a month. After that, there is a development phase that takes another month. There are also testing and go-live. If you want to introduce any new features or functionality, it's at least a three to four-month process, possibly more, because of the way their structure works. Everything has to be customized. They are resource-challenged as well."
"There could also be more support about everything that is related to website management, which is not strictly related to the B2B tool. These are the things like knowing about GDPR regulations, knowing about digital consents, and in general, all the laws that go with having a website. Sometimes, we would have liked more support in that area."
"The performance can be improved. Sometimes, the system is really slow because of the ERP integration. I'm not sure whether this is a problem with Sana Commerce or the ERP system but overall, it could be faster. When it comes to usability, if it takes too much time to load, then it's not the best."
 

Pricing and Cost Advice

"The product offers an open-source version, which is free. There are licensing options for Adobe Commerce's cloud version."
"This solution is cheaper than some of its competitors. However, the price depends on which country you are in. In some countries, such as Greece or some Southeastern European countries, the price for the client can be expensive."
"Many implementations were open-source. We also had a couple of enterprise-level implementations, but I didn't have visibility on the licensing cost."
"The price of the solution increased after Adobe acquired Magento. At this point, we know the price of Magento and SAP, and while they may have lower entry tickets, they are ultimately comparable."
"The cost of implementation is cheap compared to other solutions."
"We transitioned from the platform's commercial license to the open-source version, which helped optimize costs without affecting our sales."
"Salesforce is not a cheap solution."
"The licensing works on a per-user basis."
"The licensing of Salesforce Commerce Cloud is something that will depend on the customer's usability. For us as a company, we are in a position where we will be paying the premium for licensing. If we go to the customer who is seeking a B2C solution quickly, we will definitely look at the pricing when it comes to the user base and receive good discounts. Discount is something that depends on the volume and that is where we need to work on. It is a little sensitive market when it comes to licensing procurement. There are some good competitors."
"I give the price of the solution a three out of ten."
"The product is expensive."
"I think price-wise, it's a little bit expensive. It can be made cheaper for smaller businesses. I understand that for larger businesses, it can be a payable amount. But for medium to smaller, it is kind of costly, and it might be difficult for them to pay."
"There are no significant upfront license costs."
"Initially when we installed Salesforce, we thought that it was a bit pricey, but I think for the value that we're getting, it’s suitable."
"They have a policy of a price per legal entity. So, if you are a company that operates in one country, that is, if you're just an American company, or you're just a Spanish company or just a British company, then that probably makes sense. We are a global company, and we have operations in 20 to 30 different countries. So, we are interested in implementing Sana in potentially 20 to 30 countries. Right now, the pricing model of Sana has a limitation. They are almost asking for the same price for the new country when in many cases, a new country will just be a new small rollout. That's because it is the same solution that gets implemented everywhere. So, to me, it is not the same price if you are maintaining 10 Sanas that are looking exactly the same and are working exactly the same in 10 different countries. To me, these should not cost 10 times more than one. They don't yet have a good grasp of how to manage global companies like ours. That is something we are talking to them about, and we are in discussions with them about. So, hopefully, they will learn."
"Support costs are in addition to the standard licensing fees, and they vary per month, based on how much we use them. It is not very expensive."
"Sana's pricing is fair. It could be more competitive. It's not so much the licensing cost, it's the additional development."
"When we got version 9.2, it was a good price. Everything is moving to the subscription-based cloud model, and that's probably a little high when you look at the lifetime cost."
report
Use our free recommendation engine to learn which eCommerce Platforms solutions are best for your needs.
867,341 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Computer Software Company
20%
Manufacturing Company
8%
Financial Services Firm
7%
Healthcare Company
6%
Computer Software Company
15%
Manufacturing Company
12%
Retailer
10%
Financial Services Firm
10%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business22
Midsize Enterprise3
Large Enterprise5
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise8
Large Enterprise10
No data available
 

Questions from the Community

What do you like most about Magento?
The customization capabilities of Adobe Commerce are great.
What needs improvement with Magento?
An additional feature I would want to see included in the next release relates to integrating or moving data from one...
What is your primary use case for Magento?
My use cases for Adobe Commerce involve projects with specific customers and different industries. Most of them were ...
What is your experience regarding pricing and costs for Salesforce Commerce Cloud?
I am not involved in the pricing or licensing details, so I cannot provide specific insights into the setup costs.
What needs improvement with Salesforce Commerce Cloud?
One of the main points for improvement right now is still the user interface, the front end of Salesforce, because I ...
Ask a question
Earn 20 points
 

Also Known As

Magento, EPiServer Digital Commerce
Demandware
No data available
 

Overview

 

Sample Customers

Magento has over 200,000 customers worldwide, including Bjorn Borg, Heath Ceramics, Harper's Bazaar, Kidstuff, International Military Antiques, Gifts That Gives, and Rovio Entertainment Ltd.
Adidas, Amercian Golf, Brooks, Browns, Burton, Butlers, Clarins Paris, ColeHaan, Columbia, Converse, Deckers, Hurley, Kate Spade, Labelux, Lacoste, Lush, Mothercare
Akzo Nobel B.V., Atkins, Century Martial Arts, Forbo Flooring Systems, Michelin Group, Ravensburger AG Learn more about our customers.
Find out what your peers are saying about Salesforce, Adobe, Shopify and others in eCommerce Platforms. Updated: August 2025.
867,341 professionals have used our research since 2012.