NetApp AFF vs Pure FlashArray X NVMe comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between NetApp AFF and Pure FlashArray X NVMe based on real PeerSpot user reviews.

Find out in this report how the two All-Flash Storage solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed NetApp AFF vs. Pure FlashArray X NVMe Report (Updated: March 2024).
769,630 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"We were actually able to do multiple upgrades, including head upgrades and moving between the platforms, M20 and M50, over the years. We have never once lost a ping and have never had an outage due to an OS upgrade or a complete head upgrade.""Data deduplication is one feature I found to be the most valuable in the tool...Stability-wise, I rate the solution a ten out of ten.""Their REST API is wonderful, well-documented, and easy to use.""The most valuable feature of the Pure Storage Flash Array is the blazing fast monitoring.""We are very happy with the data deduplication and compression ratio that we have on the platform.""It is always out of the box, and ready to use.""The deduplication and compression rates are beyond impressive.""Lone segmentation is simpler and more agile. It's improved the velocity in overall provisioning from project to operation."

More Pure Storage FlashArray Pros →

"Its top-tier performance ranks as the most valuable aspect.""It is a stable solution.""The speed, inline deduplication, and compression are really nice. It's also just easy to manage. We use Snapshot and SnapMirror offsite, which give us some good recovery options.""I'm from Germany, so we have lots of metro clusters. The ability to have two sides that are redundant across hundreds or thousands of kilometers is critical for our customers. We have several hundred customers with metro cluster systems, so that is one of the best features.""The most valuable features of the solution are speed, performance, and reliability.""Multi-protocol is the most valuable feature for us. It does everything in one system: sifts, EBES, ISCSI, and fiber channel. Other systems don't do all that.""Easier to manage with the clustered system and everything with the newest ONTAP 9.""NetApp is like a one-point central management. For example, one can put everything on the right version and control the whole environment from one software solution."

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"Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates.""The initial setup was extremely simple and straightforward.""Pure FlashArray X NVMe will quickly overcome all the hurdles you face, including network and latency issues.""The most valuable feature of this solution is its ease of use.""It has good, reliable, fast storage.""Overall stability is very good. It is a very stable solution.""FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle.""It has benefited my organization because it has reduced time to insights."

More Pure FlashArray X NVMe Pros →

Cons
"We did have one hiccup with the integration of vCenter. When we were installing Pure Storage, we were using vCenter 6.7, which defaults to the HTML5 Web Client. The current plugin for Pure Storage doesn't show up in that client at all. You have to go and use the legacy FlexFlash client to see the Pure Storage plugin in vCenter.""I would like to see more cloud integration.""We've had it in place for about a year and a half and have had zero complaints, other than that box-to-box replication is not encrypted.""The technical support is okay, but could be improved.""The only time that we had problems with it was that there was a bug in the VVol implementation but, outside of that, it has been flawless.""I would like to have an easy way to determine the cost per VM so that I can present a solution to our customers.""Currently, the solution fails to support file screening.""The backend of this solution utilizes an Active/Passive architecture, rather than an Active/Active architecture, which is a disadvantage, when compared to some of its competitors. Its storage capacity should be expanded in the next release."

More Pure Storage FlashArray Cons →

"During the initial setup, you need to know what you are doing.""The admin tools and the integration with other products and clouds can be improved. It should also be easier to identify and troubleshoot problems in this solution. It takes a long time, and it should be improved.""The NetApp support could be better.""On the roadmap, NetApp is improving the solution's storage efficiency, compression algorithms to achieve more space savings, and the management interfaces. We are looking forward to these feature additions in the next release.""We would like to have NVMe on FabricPool working because it broke our backups. We enabled FabricPool to do the tiering from our AFFs to our Webscale but it sort of broke our Cobalt backups.""There are no RDMA capabilities in CIFS (SMB) and NFS protocols.""FC and ATTO bridges are still needed for cross datacenter replication.""NetApp could focus even more on the configuration."

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"In the next release, I would like to see real-time analytics for further insight into consumption models.""We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly.""The UI for this solution needs to be improved.""I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center.""You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me.""We would like to see VNC integration or be able to use Pure Storage with VNC.""If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure.""In terms of what needs improvement, the dashboard and management could be simplified."

More Pure FlashArray X NVMe Cons →

Pricing and Cost Advice
  • "We feel that the pricing is fair and the licensing process was easy for both."
  • "There is always room for negotiation."
  • "The price was slightly higher than others, but competitive, if you consider all the other features that you get from it."
  • "It is a more expensive solution, but it is worth it. You are getting what you paid for."
  • "For pricing, you have to take into account their performance on deduplication and compression in a $/GB comparison."
  • "We have seen a reduction in total cost of ownership (TCO)."
  • "It is a cheaper solution."
  • "Pure Storage is all-flash, so this sometimes tends to make it a bit more expensive in the beginning."
  • More Pure Storage FlashArray Pricing and Cost Advice →

  • "It's expensive but we think over time all the prices are going to go down."
  • "Once we did get into the NetApp ecosystem, we realized that the cost effectiveness was greater than we originally thought."
  • "Obviously depending on the price point, NetApp is obviously a little more expensive than your generic Dell SAN solution or whatever."
  • "Other vendors may come in at a cheaper price point, but you will pay in the end with management costs and downtime."
  • "The entry point for potential customers, who are looking at coming onboard for flash systems, it may be a bit expensive. It would be good if the price comes down."
  • "It is pretty expensive compared to other solutions. I would give it a seven or eight out of 10 in price (where 10 is expensive) compared to similar solutions."
  • "NetApp is getting too expensive."
  • "ATTO bridges add to the total cost of the system."
  • More NetApp AFF Pricing and Cost Advice →

  • "With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
  • "We pay approximately $50,000 USD per year in licensing fees."
  • "With VMware, we pay $300,000 annually."
  • "Our licensing fees are $500,000+ USD."
  • "As far as the licensing costs, everything is included in the license."
  • "They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
  • "Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
  • "The licensing is on a yearly basis."
  • More Pure FlashArray X NVMe Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive Operations. As a benchmark let’s compare FAS to EMC’s solutions – I fully appreciate that EMC has taken a best of breed approach, but my feeling is that for most non-enterprise customers this is not a sustainable strategy – customers want simplicity and ease of use, and you are not going to get that by deploying four different storage platforms to meet your needs. I have chosen EMC because they are the overall market share leader and they have the broadest set of storage products available – so let’s compare FAS with VNX, VPLEX, XtremIO, Isilon and Data Domain: NetApp FAS supports All-Disk, Hybrid Flash and All-Flash data stores - that meet the needs of any kind of application workload The VNX is a very good All-Disk and Hybrid Flash array and XtremIO is a very good All-Flash array, but you need two completely different products to provide the functionality. NetApp FAS eliminates silos and provides seamless scalability - to address Server Virtualisation, Virtual Desktop, Database and File storage needs in one scale-up and scale-out solution, that can start small and grow large VNX is optimal for general Server Virtualisation and Databases and XtremIO excels when it comes to large scale… Read more →
    Questions from the Community
    Top Answer:Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure… more »
    Top Answer:We consume less physical storage because of the solution’s deduplication and compression.
    Top Answer:We have customers who use a three-year or five-year license. We also have customers who use Evergreen.
    Top Answer:Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in the… more »
    Top Answer:This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended cost… more »
    Top Answer:The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matters… more »
    Top Answer:The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover… more »
    Top Answer:I would rate the solution as an eight out of ten in terms of costliness.
    Top Answer:There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class… more »
    Comparisons
    Also Known As
    NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS
    Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
    Learn More
    Overview

    Pure Storage FlashArray is the world’s first enterprise-class storage array that runs exclusively on the nonvolatile memory express (NVMe) protocol for memory access and storage. It represents a totally state-of-the-art type of storage technology. It offers users shared accelerated storage that delivers cutting-edge features in the realms of performance, simplicity, and consolidation. Pure Storage is fresh and modern today and will be for the next decade. Without forklift upgrades or planned downtime, Pure Storage takes the work out of storage ownership and delivers unprecedented customer satisfaction.

    Pure Storage FlashArray is built with simplicity and reliability in mind. The solution can be implemented and optimized in hours, as opposed to other similar solutions that can take days. It has no moving parts, which removes areas where it could potentially be vulnerable to suffering errors. It is highly stable and gives users the ability to manage system shutdowns in a way that  prevents data loss.

    Benefits of Pure Storage FlashArray

    Some of the benefits of using Pure Storage FlashArray include:

    • A much higher level of speed than similar pieces of technology. Pure Storage FlashArray maximizes the speed at which data can be transferred while at the same time minimizing system latencies that might slow the transfer down. Additionally, it offers users quick memory read and data access speeds.

    • A higher bang for your buck in terms of the storage capabilities you get for the money you pay. They are smaller in size than more standard storage technologies, but they offer flash memory, which enables users to store larger amounts of data than the current standard.

    Reviews from Real Users

    Pure Storage FlashArray is a highly effective piece of storage technology which stands out among its competitors for a number of reasons. Two major ones are its overall robustness and the value that it offers by way of its reliability and ease of use. It provides users with many valuable features that allow them to maximize what they can do with this solution. Pure Storage FlashArray’s reliability and ease of use make it a highly valuable solution. 

    PeerSpot user Prabakaran K., a technical consultant at Injazat Data Systems, notes the robustness of this solution when he writes, "FlashArray has many valuable features. It's very user-friendly and it has high availability, so there is comparatively less downtime. During maintenance, there is no shutdown procedure, so you can directly power off the Array and manage the shutdown process without any data loss, which is a unique feature. Managing replication and data migration is also very easy."

    PeerSpot user Jason D., a cloud solutions architect at a tech services company, notes three features that make this solution valuable when he writes, "We've had different types of storage, and three things of this solution are valuable. The first one is its outstanding performance. The second one is its stability. In the about three years that we've had it, we've had component failures, but we never had a service interruption or any data loss. The third one, which is really critical, is that it is super easy to use in terms of provisioning, storage, and managing the arrays. I'm able to maintain a multi-site environment with a couple of dozen arrays with a single mid-level storage admin."

    The NetApp A-Series and C-Series are AFF storage arrays that deliver high performance, scalability, and simplified data management for a wide range of workloads. They are designed for organizations that need to improve the performance and agility of their applications, while also reducing costs and complexity.

    NetApp A-Series and C-Series feature a scale-out architecture that can be scaled to meet the needs of your growing business. They also support a wide range of built-in data protection and data security features, including snapshots, replication, disaster recovery, and autonomous ransomware protection.

    AFF A-Series all-flash systems deliver industry-leading performance, density, scalability, security, and network connectivity.

    AFF C-Series systems are suited for large-capacity deployment as an affordable way to modernize your data center to all flash and also connect to the cloud.

    NetApp AFF Benefits

    • Speed up your critical applications with lightning-fast end-to-end NVMe enterprise all-flash arrays.
    • Increase Performance: AFF A-Series systems deliver industry-leading performance proven by SPC-1 and SPEC SFS industry benchmarks, making them ideal for demanding, highly transactional applications such as Oracle, Microsoft SQL Server, MongoDB databases, VDI, and server virtualization.
    • Save up to 95% of rack space and up to 85% of power and cooling cost over hybrid flash storage.
    • Reduce cost with guaranteed storage efficiency.
    • Realize even greater savings by tiering cold data to the cloud easily.
    • Simplify Operations on premises or in the cloud: Eliminate fragmented and redundant toolsets and combine visibility and manageability of storage instances with data services in a unified control plane across the hybrid cloud.

    NetApp AFF Features

    • Expand capacity with nondisruptive scaling in a cluster without silos or data migration.
    • Manage data with the ultimate flexibility of unified support across different storage media and protocols, on premises or in the cloud.
    • Scale performance with technology innovations of NVMe/FC and NVMe/TCP connectivity.
    • Safeguard your data with best-in-class data security, ransomware protection, multifactor admin access, secure multitenant shared storage, and in-flight and at-rest encryption.
    • Simplify backup and recovery with built-in application-consistent data protection.
    • Achieve business continuity and fast disaster recovery with zero data loss and zero downtime.
    • Scale out to 24 nodes, 367PB of effective capacity, and 4 million IOPS non-disruptively.

    Reviews from Real Users

    NetApp AFF stands out among its competitors for a number of reasons. Two major ones are its high performance and simplicity. PeerSpot users take note of the advantages of these features in their reviews:

    PeerSpot user and Storage Administrator, Daniel Rúnar Friðþjófsson, comments “AFF has helped to simplify our infrastructure, while still getting very high performance for our business-critical applications. Having all these things working well on one solution is really good. We run this as the backbone for both Hyper-V and VMware as well as an archive location for Rubrik. So, it is great having one solution that can do it all.

    Because of the ease of it all, you have a highly tunable, high-performance storage system that alleviates a lot of problems. With its ease of management, you can quickly get your work done and go onto the next thing on your list.”

    Additionally, Mohan Reddy, Sr. Technology Architect at a Pharma/Biotech company comments on how “NetApp's ONTAP data management software has also made tasks simpler for us. There's no question about that. It has helped us run operations very quickly, saving us a lot of time. Before ONTAP, we used to spend a long time doing regular operations, but with the latest version of the tool, our day-to-day operations are much quicker and easier.”

    Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

    Sample Customers
    Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
    DreamWorks Animation, FICO, Yahoo! Japan
    Fremont Bank, Judson ISD, The Nielsen Company
    Top Industries
    REVIEWERS
    Financial Services Firm19%
    Healthcare Company12%
    Manufacturing Company10%
    Computer Software Company8%
    VISITORS READING REVIEWS
    Educational Organization31%
    Computer Software Company12%
    Manufacturing Company8%
    Financial Services Firm8%
    REVIEWERS
    Healthcare Company15%
    Financial Services Firm11%
    Computer Software Company10%
    Energy/Utilities Company8%
    VISITORS READING REVIEWS
    Educational Organization60%
    Computer Software Company7%
    Manufacturing Company7%
    Financial Services Firm3%
    REVIEWERS
    Computer Software Company23%
    Financial Services Firm18%
    Manufacturing Company18%
    Comms Service Provider14%
    VISITORS READING REVIEWS
    Computer Software Company17%
    Financial Services Firm13%
    Manufacturing Company10%
    Government6%
    Company Size
    REVIEWERS
    Small Business27%
    Midsize Enterprise16%
    Large Enterprise57%
    VISITORS READING REVIEWS
    Small Business18%
    Midsize Enterprise40%
    Large Enterprise42%
    REVIEWERS
    Small Business12%
    Midsize Enterprise14%
    Large Enterprise73%
    VISITORS READING REVIEWS
    Small Business9%
    Midsize Enterprise65%
    Large Enterprise25%
    REVIEWERS
    Small Business38%
    Midsize Enterprise28%
    Large Enterprise34%
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise17%
    Large Enterprise60%
    Buyer's Guide
    NetApp AFF vs. Pure FlashArray X NVMe
    March 2024
    Find out what your peers are saying about NetApp AFF vs. Pure FlashArray X NVMe and other solutions. Updated: March 2024.
    769,630 professionals have used our research since 2012.

    NetApp AFF is ranked 2nd in All-Flash Storage with 280 reviews while Pure FlashArray X NVMe is ranked 15th in All-Flash Storage with 27 reviews. NetApp AFF is rated 9.0, while Pure FlashArray X NVMe is rated 9.2. The top reviewer of NetApp AFF writes "Since switching, our clients have reported improved performance and reduced latency". On the other hand, the top reviewer of Pure FlashArray X NVMe writes "Works well, is easy to implement, and has upgrade analysis capabilities". NetApp AFF is most compared with Dell PowerStore, Dell Unity XT, Lenovo ThinkSystem DM Series, VMware vSAN and NetApp FAS Series, whereas Pure FlashArray X NVMe is most compared with Dell PowerStore, Dell Unity XT, HPE Nimble Storage, Hitachi Virtual Storage Platform and Pure Storage FlashBlade. See our NetApp AFF vs. Pure FlashArray X NVMe report.

    See our list of best All-Flash Storage vendors and best NVMe All-Flash Storage Arrays vendors.

    We monitor all All-Flash Storage reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.