IBM FlashSystem vs Pure FlashArray X NVMe comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between IBM FlashSystem and Pure FlashArray X NVMe based on real PeerSpot user reviews.

Find out in this report how the two All-Flash Storage solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed IBM FlashSystem vs. Pure FlashArray X NVMe Report (Updated: March 2024).
768,415 professionals have used our research since 2012.
Q&A Highlights
Question: Which SAN product would you choose: IBM FlashSystem (FS9500) vs PureFlash Array/X NVMe vs PureFlash Array/XL NVMe?
Answer: Have you considered a NetApp FAS Storage for your NAS needs? I am sure it fits very well.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The simplicity of it. The performance is good, but the simplicity is the best thing. Storage management is quite complex, but Pure Storage is easy to manage.""They have really good baked in analytics to show you trends for growth history, so it does help with future planning for data growth.""The most valuable features of Pure Storage FlashArray are simplicity, ease of use, and dashboard management.""The most valuable feature of Pure Storage FlashArray is the all-flash storage performance, low latency, and efficiency of their de-duplication technology. Additionally, the ease of use is good compared to other storage systems. The features in data protection, snapshotting, and replication between data centers and sites are superior to other solutions.""One of the lesser sung advantages was when we started running our interface engine on Pure Storage. The ability to process messages and pass them through in our organization skyrocketed purely because of a disk that I owned which we were getting out of Pure Storage.""We've been using FlashArray's snapshot for backups. Their replication across sites and response time are also excellent.""Because we were able to afford to go all flash, we don't manage the tiers, we're not moving data up, and we're not waiting for overnight cycles.""The stability of Pure Storage is very very good."

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"The performance is very good and we use this product to enhance our core system.""Most of the features for the reduction in data compression are useful. It is also very easy to use and administer. Its performance is also good.""Speed (IOPS/second) – It is most vital for applications that need low latency and high speed for transferring the data.""The GUI is very easy and performance is also good.""The most valuable feature of the solution is replication...Stability-wise, I rate the solution a nine out of ten.""The most valuable features were the performance of the array, i.e., very low latency and high IOPS. Plus, the management interface is very easy to use.""The initial setup was really straightforward. It was not complex. Deployment took one month, due to the data migration duration.""When it comes to the interface of the solution we did not encounter any challenges. Additionally, the solution has good documentation."

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"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly.""The most valuable features of this solution are its ease of use and performance.""The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use.""The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone.""The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes.""Pure FlashArray X NVMe has low latency and high Ops. It is an evergreen model.""Pure has signature security technology, which cannot be deleted, even if you are an administrator.""Pure FlashArray X NVMe will quickly overcome all the hurdles you face, including network and latency issues."

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Cons
"I would rate this solution an eight. There's always room for improvement, nobody is perfect to get a ten out of ten. They do what they do well. It's not cheap but we it's for uses that we needed.""There are scenarios with very specific functionality around VMware integration particularly to do with the way we'd like to manage LUNs in VMware. The tools are pretty good but there's room for improvement there.""They have a product, FlashBlade, which is their object storage integration, and that's something that we haven't integrated with yet. This might be an area for additional focus as it would play into scalability, because the very nature of object storage is that it's infinitely scalable.""In the next release, I would like to see file-level encryption.""The connectivity needs improvement. You do not have the possibility to have a file and block connectivity at the same time on the same machine. It has limited ability to do so.""In the next release of this solution, we would like to see automated copy data management for SQL Server.""The primary drawback is the cost, which can be prohibitive for small configurations.""In some cases, we get into very in-depth conversations around movement of specific data and, what's more, chunk sizes. The documentation lacked any description or information on that."

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"Events/log analysis tools.""Their technical support needs improvement in terms of reachability for the clients and response times. They should be more responsive and have more online platforms for support. They should make more technical information available online. There could be some kind of documentation community.""Include an option to upload the support package to the IBM ECuRep when opening an IBM PMR.""The ease of installation should be improved. We had issues with the configuration model.""Replication features need improvement. Currently, they are there in the product, but I'm not sure as to how it works exactly.""If you want to expand, you cannot expand the disc enclosure. You have to buy a total individual node. Sometimes, this is difficult because we are just looking for capacity and not a node.""The pricing could be improved, but I think it's getting better and better with each version. IBM needs to implement NAS storage again, as this is a big flaw. Dell EMC is very good at this and if you compared them based on NAS storage, Dell EMC would win right away. IBM's solution for NAS storage is very complicated. We don't have a storage box that provides file sharing from itself, we have to put software on it and go through a whole complicated process. It should be simplified.""The marketing could be improved."

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"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features.""The tool's portfolio is minimal. It is expensive.""There is room for improvement in the pricing of the product.""You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me.""I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center.""Our use cases require more multi-tenant capabilities and additional VLAN interfaces for separating different customers. We currently use it to provide storage, sometimes shared storage, to different customers, but it is less flexible in comparison to a dedicated solution.""The UI for this solution needs to be improved.""They could add more support for file storage and different types of storage."

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Pricing and Cost Advice
  • "We feel that the pricing is fair and the licensing process was easy for both."
  • "There is always room for negotiation."
  • "The price was slightly higher than others, but competitive, if you consider all the other features that you get from it."
  • "It is a more expensive solution, but it is worth it. You are getting what you paid for."
  • "For pricing, you have to take into account their performance on deduplication and compression in a $/GB comparison."
  • "We have seen a reduction in total cost of ownership (TCO)."
  • "It is a cheaper solution."
  • "Pure Storage is all-flash, so this sometimes tends to make it a bit more expensive in the beginning."
  • More Pure Storage FlashArray Pricing and Cost Advice →

  • "Pricing can be considered as per market competition."
  • "The total storage capacity vs price is still quite high for the IBM Flash Array."
  • "It pays to go back and get the best price you can from your supplier. The first offer is not always at the best discount."
  • "Regarding licensing make sure you add at least three years software maintenance from IBM at the beginning, because you will not be able to download firmware updates or any fixes/patches without this."
  • "IBM V7000 has a new license and price structure which provides intuitive licensing based on the functions customers wish to enable and use the most."
  • "The pricing has been very competitive for the last few years. IBM got to the point where they changed the pricing model and we feel very comfortable with the pricing. It's very competitive. Over the last two years, IBM has been coming up with all kinds of interesting promos, especially for the SMB systems. That makes it very competitive price-wise and in terms of performance..."
  • "For a yearly license, it is about $100,000. There are no additional costs. The entire system is included."
  • "The integration is already included in the license cost of IBM FlashSystem. The integration is very easy. You get the IBM storage core with all software, firmware, and upgrades. EMC provides the features in the box, but they are not free for customers. There is a licensing cost for features. We have yearly licensing, but IBM has also provided a new option where you pay as you go. They provide a big box, and I pay, for example, for 10 terabytes. If I exceed 10 terabytes, IBM will charge for the new storage after 10 terabytes. It is a good opportunity in the market for using the storage as a cloud and paying as you go."
  • More IBM FlashSystem Pricing and Cost Advice →

  • "With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
  • "We pay approximately $50,000 USD per year in licensing fees."
  • "With VMware, we pay $300,000 annually."
  • "Our licensing fees are $500,000+ USD."
  • "As far as the licensing costs, everything is included in the license."
  • "They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
  • "Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
  • "The licensing is on a yearly basis."
  • More Pure FlashArray X NVMe Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure… more »
    Top Answer:We consume less physical storage because of the solution’s deduplication and compression.
    Top Answer:We have customers who use a three-year or five-year license. We also have customers who use Evergreen.
    Top Answer:The most valuable feature of the solution is SCM (Storage Class Memory), which has the lowest latency value in the… more »
    Top Answer:The solution's infrastructure technology level could be PCI Express 5 instead of PCI Express 4 for the next version. In… more »
    Top Answer:The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover… more »
    Top Answer:I would rate the solution as an eight out of ten in terms of costliness.
    Top Answer:There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class… more »
    Comparisons
    Also Known As
    IBM Storwize
    Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
    Learn More
    Overview

    Pure Storage FlashArray is the world’s first enterprise-class storage array that runs exclusively on the nonvolatile memory express (NVMe) protocol for memory access and storage. It represents a totally state-of-the-art type of storage technology. It offers users shared accelerated storage that delivers cutting-edge features in the realms of performance, simplicity, and consolidation. Pure Storage is fresh and modern today and will be for the next decade. Without forklift upgrades or planned downtime, Pure Storage takes the work out of storage ownership and delivers unprecedented customer satisfaction.

    Pure Storage FlashArray is built with simplicity and reliability in mind. The solution can be implemented and optimized in hours, as opposed to other similar solutions that can take days. It has no moving parts, which removes areas where it could potentially be vulnerable to suffering errors. It is highly stable and gives users the ability to manage system shutdowns in a way that  prevents data loss.

    Benefits of Pure Storage FlashArray

    Some of the benefits of using Pure Storage FlashArray include:

    • A much higher level of speed than similar pieces of technology. Pure Storage FlashArray maximizes the speed at which data can be transferred while at the same time minimizing system latencies that might slow the transfer down. Additionally, it offers users quick memory read and data access speeds.

    • A higher bang for your buck in terms of the storage capabilities you get for the money you pay. They are smaller in size than more standard storage technologies, but they offer flash memory, which enables users to store larger amounts of data than the current standard.

    Reviews from Real Users

    Pure Storage FlashArray is a highly effective piece of storage technology which stands out among its competitors for a number of reasons. Two major ones are its overall robustness and the value that it offers by way of its reliability and ease of use. It provides users with many valuable features that allow them to maximize what they can do with this solution. Pure Storage FlashArray’s reliability and ease of use make it a highly valuable solution. 

    PeerSpot user Prabakaran K., a technical consultant at Injazat Data Systems, notes the robustness of this solution when he writes, "FlashArray has many valuable features. It's very user-friendly and it has high availability, so there is comparatively less downtime. During maintenance, there is no shutdown procedure, so you can directly power off the Array and manage the shutdown process without any data loss, which is a unique feature. Managing replication and data migration is also very easy."

    PeerSpot user Jason D., a cloud solutions architect at a tech services company, notes three features that make this solution valuable when he writes, "We've had different types of storage, and three things of this solution are valuable. The first one is its outstanding performance. The second one is its stability. In the about three years that we've had it, we've had component failures, but we never had a service interruption or any data loss. The third one, which is really critical, is that it is super easy to use in terms of provisioning, storage, and managing the arrays. I'm able to maintain a multi-site environment with a couple of dozen arrays with a single mid-level storage admin."

    IBM FlashSystem products are enterprise computer data storage systems that store data on flash memory chips. Unlike storage systems that use standard solid-state drives, IBM FlashSystem products incorporate custom hardware based on technology from the 2012 acquisition of Texas Memory Systems. This hardware provides performance, reliability, and efficiency benefits versus competitive offerings.

    Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

    Sample Customers
    Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
    Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH
    Fremont Bank, Judson ISD, The Nielsen Company
    Top Industries
    REVIEWERS
    Financial Services Firm19%
    Healthcare Company12%
    Manufacturing Company10%
    Computer Software Company8%
    VISITORS READING REVIEWS
    Educational Organization31%
    Computer Software Company12%
    Manufacturing Company8%
    Financial Services Firm8%
    REVIEWERS
    Financial Services Firm28%
    Computer Software Company12%
    Government8%
    Comms Service Provider8%
    VISITORS READING REVIEWS
    Computer Software Company18%
    Financial Services Firm11%
    Comms Service Provider8%
    Manufacturing Company8%
    REVIEWERS
    Computer Software Company24%
    Financial Services Firm19%
    Comms Service Provider14%
    Manufacturing Company14%
    VISITORS READING REVIEWS
    Computer Software Company17%
    Financial Services Firm13%
    Manufacturing Company10%
    Government7%
    Company Size
    REVIEWERS
    Small Business27%
    Midsize Enterprise16%
    Large Enterprise57%
    VISITORS READING REVIEWS
    Small Business18%
    Midsize Enterprise40%
    Large Enterprise42%
    REVIEWERS
    Small Business38%
    Midsize Enterprise15%
    Large Enterprise48%
    VISITORS READING REVIEWS
    Small Business29%
    Midsize Enterprise16%
    Large Enterprise55%
    REVIEWERS
    Small Business39%
    Midsize Enterprise26%
    Large Enterprise35%
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise16%
    Large Enterprise61%
    Buyer's Guide
    IBM FlashSystem vs. Pure FlashArray X NVMe
    March 2024
    Find out what your peers are saying about IBM FlashSystem vs. Pure FlashArray X NVMe and other solutions. Updated: March 2024.
    768,415 professionals have used our research since 2012.

    IBM FlashSystem is ranked 6th in All-Flash Storage with 106 reviews while Pure FlashArray X NVMe is ranked 14th in All-Flash Storage with 28 reviews. IBM FlashSystem is rated 8.2, while Pure FlashArray X NVMe is rated 9.2. The top reviewer of IBM FlashSystem writes "An easy GUI and simple provisioning but our model does not support compression". On the other hand, the top reviewer of Pure FlashArray X NVMe writes "Works well, is easy to implement, and has upgrade analysis capabilities". IBM FlashSystem is most compared with Dell PowerStore, Dell Unity XT, NetApp AFF, Hitachi Virtual Storage Platform and HPE Nimble Storage, whereas Pure FlashArray X NVMe is most compared with Dell PowerStore, Dell Unity XT, HPE Nimble Storage and Hitachi Virtual Storage Platform. See our IBM FlashSystem vs. Pure FlashArray X NVMe report.

    See our list of best All-Flash Storage vendors.

    We monitor all All-Flash Storage reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.