Marketing Creatio vs Oracle Fusion Service comparison

Creatio and Oracle are both solutions in the Marketing Management category. Creatio is ranked #15, while Oracle is ranked #6 with an average rating of 8.1. Creatio holds a 1.2% mindshare in MM, compared to Oracle’s 1.5% mindshare. Additionally, 100% of Creatio users are willing to recommend the solution, compared to 91% of Oracle users who would recommend it.

Marketing Creatio

Read 1 Marketing Creatio review

142 Views
142 Comparison Views

100% willing to recommend

Oracle Fusion Service

Read 33 Oracle Fusion Service reviews

1,144 Views
103 Comparison Views

91% willing to recommend

Marketing Creatio

Oracle Fusion Service

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Executive Summary

We performed a comparison between Marketing Creatio and Oracle Fusion Service based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, Microsoft, SAP and others in Marketing Management.

To learn more, read our detailed Marketing Management Report (Updated: August 2025).

Buyer's Guide

Marketing Management

August 2025

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Helped 867,445 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Marketing Creatio

Ranking in Marketing Management

15th

Average Rating

9.0

Reviews Sentiment

8.9

Number of Reviews

Ranking in other categories

No ranking in other categories

Oracle Fusion Service

Ranking in Marketing Management

6th

Average Rating

8.6

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (4th), CRM (11th)

Mindshare comparison

As of September 2025, in the Marketing Management category, the mindshare of Marketing Creatio is 1.2%, up from 0.6% compared to the previous year. The mindshare of Oracle Fusion Service is 1.5%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Marketing Management Market Share Distribution
Product	Market Share (%)
Oracle Fusion Service	1.5%
Marketing Creatio	1.2%
Other	97.3%

Marketing Management

Featured Reviews

Julio Falcón

Product Manager at Nodos Consultores

Manage campaigns from start to finish, good integration, and a powerful email template builder

I would like to see support for new social communication tools, and improvements to the web page monitoring capabilities. Improvements can be made to the outbound chat campaigns so that we can include them in marketing campaigns. This would be a new element to use in case email is not good for the client. For example, there are university students who prefer to receive info via their phone, rather than in email. It is possible to do this, but I think it is something that can be improved because social communication networks yield a much better response than the "old" email campaigns.

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MahaboobPasha

Solutions Architect at Western Digital

Integration enhances efficiency with good ERP Fusion Console that helps with centralization

When it comes to ERP Cloud, performance has always been an issue, especially when calling an API or a VIP publisher. I experience timeouts, which Oracle needs to improve. There have been many service requests around this, particularly last year. Although progress has been made, performance is still a concern for me. When dealing with bulk data uploads via a BDI process, some records occasionally fail, requiring me to debug and reprocess them. Enhanced performance is something that I would be interested in.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The elements of Campaigns allow you to automate a marketing activity from start to finish, not requiring human intervention in the process itself."

"There is a focus on maintaining efficiency, and it is a significant time saver."

"There is also a focus on maintaining efficiency, and it is a significant time saver."

"The product's most valuable feature is an efficient fusion of finance and HR modules."

"I find the ERP Fusion Console valuable since it centralizes all the modules like order management."

"Everything is managed by Oracle, so they have security in place."

"It offers a seamless experience with quick deployment—eliminating prolonged implementation and installation processes."

"The solution is completely cloud-based and very easy to access from anywhere."

"I find the ERP Fusion Console valuable since it centralizes all the modules like order management."

More Oracle Fusion Service pros

Cons

"I would like to see support for new social communication tools, and improvements to the web page monitoring capabilities."

"The dependency on the dollar makes these products more costly during disruptions in currency parity, especially in countries like Pakistan."

"Oracle changed the means by which users are created in the system. I would like this to be easier to implement."

"The UI experience needs refinement to enhance user-friendliness."

"We built some custom code to make a few functions easier. Oracle needs to look at what the customers do and integrate them into the product."

"Oracle Fusion Service needs to improve its documentation part because we do not have proper documentation."

"The product's option to upload payroll data doesn't work seamlessly."

"I would like to see more AI usage, enhanced personalization capabilities, and simpler integration capabilities."

"Oracle Service Cloud could improve the integration for older platforms."

More Oracle Fusion Service cons

Pricing and Cost Advice

"Considering that we have many tools and components available in this one platform, the price of this product is low."

"The tool is reasonably priced."

"This is definitely an expensive product compared to others on the market."

"Oracle's pricing is quite high, and this cost can be a significant barrier, especially for smaller companies."

"There are no extra licenses, everything is included in the subscription, and the price is fixed."

"Licensing fees are on the higher end and I rate them an eight out of ten."

"The product has average pricing."

"Oracle Fusion Service is more expensive than Workday."

"Oracle Fusion Service is a cheap and flexible solution."

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Top Industries

By visitors reading reviews

No data available

Manufacturing Company

11%

Financial Services Firm

10%

Healthcare Company

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	6
Large Enterprise	20

Questions from the Community

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What do you like most about Oracle Service Cloud?

The solution is easy to learn.

See all answers

What needs improvement with Oracle Service Cloud?

I would like to see more AI usage, enhanced personalization capabilities, and simpler integration capabilities.

See all answers

What is your primary use case for Oracle Service Cloud?

I mainly use the solution for RTCRN.

See all answers

Comparisons

Salesforce Marketing Cloud vs Marketing Creatio

Compared 55% of the time

Marketo vs Marketing Creatio

Compared 45% of the time

More Marketing Creatio Competitors

Siebel CRM vs Oracle Fusion Service

Compared 16% of the time

Salesforce Service Cloud vs Oracle Fusion Service

Compared 13% of the time

Oracle CX Sales vs Oracle Fusion Service

Compared 9% of the time

Vertical Solutions VContactCenter vs Oracle Fusion Service

Compared 8% of the time

Salesforce Sales Cloud vs Oracle Fusion Service

Compared 7% of the time

More Oracle Fusion Service Competitors

Product Reports

Buyer's Guide

Marketing Management

August 2025

Download Marketing Creatio product report

Buyer's Guide

Oracle Fusion Service

August 2025

Download Oracle Fusion Service product report

Also Known As

bpm’online marketing

Oracle Service Cloud, Oracle RightNow

Overview

Multichannel marketing platform to orchestrate customer journeys and accelerate lead-to-revenue

Marketing Creatio is a robust marketing automation software that helps to gain demand generation excellence through identifying customers’ needs and nurturing their interests until they are successfully transformed into opportunities.

Creatio

Deliver efficient service outcomes at scale when and where customers engage. Oracle Fusion Service is a unified platform of apps, data, and capabilities enabling effortless self-service, agent-assisted service, and field service workflows tailored to your industry and use case.

Oracle

Sample Customers

People 2.0, Citilink, The QTI Group, Dealer eProcess (DEP)

Pacifico Seguros Generales, Elsevier B.V., Madison Area Technical College, Bigtree Entertainment, Pvt. Ltd., HM Land Registry, Walmart Stores Inc., MakeMyTrip Ltd., Orbitz Worldwide LLC, Big Fish Games Inc.

Find out what your peers are saying about Salesforce, Microsoft, SAP and others in Marketing Management. Updated: August 2025.

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We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.