HubSpot CRM vs Pega CRM comparison

HubSpot CRM

Read 41 HubSpot CRM reviews

1,036 Views
647 Comparison Views

97% willing to recommend

Pega CRM

Read 10 Pega CRM reviews

571 Views
417 Comparison Views

100% willing to recommend

HubSpot CRM

Pega CRM

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Executive Summary

We performed a comparison between HubSpot CRM and Pega CRM based on real PeerSpot user reviews.

Find out in this report how the two CRM solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed HubSpot CRM vs. Pega CRM Report (Updated: July 2024).

Buyer's Guide

HubSpot CRM vs. Pega CRM

July 2024

Download the complete report

Helped 793,295 peers since 2012

Categories and Ranking

HubSpot CRM

Ranking in CRM

7th

Average Rating

8.2

Number of Reviews

Ranking in other categories

No ranking in other categories

Pega CRM

Ranking in CRM

18th

Average Rating

8.0

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (7th)

Mindshare comparison

As of July 2024, in the CRM category, the mindshare of HubSpot CRM is 1.4%, down from 3.7% compared to the previous year. The mindshare of Pega CRM is 2.1%, up from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Unique Categories:

No other categories found

CRM Customer Engagement Centers

8.7%

Featured Reviews

Andrew Royal

Founder at Full Stack RevOps

Sep 6, 2023

Helps in client and workflow management but needs to have a better scoring feature

We use HubSpot CRM for client management. It helps us to understand where clients come from. HubSpot CRM helps in workflow management and understanding who your contacts are. We can track clients through the system, which is a great feature. It supports cross-functional teams. The scoring…

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reviewer1621662

Senior Manager at Accenture

Feb 14, 2024

Has comprehensive customization capabilities, seamless integration across channels and robust AI-driven decision-making features

Pega CRM has proven invaluable in addressing business challenges like hyper-personalization, which is increasingly relevant today. An illustrative scenario involves a banking example where a customer attempts to withdraw money from an ATM but doesn't complete the transaction. Later, when they log into the banking portal or app, the system recognizes their earlier attempt and offers relevant recommendations or options based on that interaction. Similarly, Pega CRM enables geo-specific use cases, such as notifying customers about nearby events or restaurant discounts based on their location. This capability extends across various channels, ensuring consistent and personalized experiences for customers regardless of how they engage with the system. Pega CRM's ability to maintain context across multiple channels is instrumental in delivering such tailored experiences. The AI-driven decision-making capability within Pega CRM significantly impacts our customer interactions by providing intelligent recommendations. This functionality is a pivotal aspect of CRM, enabling seamless integration with call center applications. Through this integration, agents can access recommended options for specific users and identify products of potential interest to them. Moreover, if Pega CRM is utilized for an intelligent call center setup, it comprehensively captures and summarizes all customer-agent interactions, attaching them to relevant cases. Customization of Pega CRM significantly impacts our workflow. Pega CRM provides clear segregation between customizable and non-customizable parts. Business rule components are areas where customization is encouraged, allowing users to add their own use cases, details, and business logic easily. This configurability is straightforward and operates within a local strategy framework.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I am working in a small company. We have a sales teams that consist of 10 people. HubSpot CRM is scalable and easy to use."

"The solution is easy to use and easy to implement."

"I like how you can track one account from marketing to closing the deal. For example, suppose you generated a lead through marketing, you can then track it through to when the deal is closed."

"The tool is user-friendly."

"It has nice features and matches our pipeline. Even in the free version, all of the features are available."

"We get a good overview of where everything is in the pipeline."

"The initial setup process is straightforward."

"The best feature in HubSpot CRM for us is the custom objects that we integrated. This allows us to include more information on the contact profile, company profile, and other details, making it easier for our staff to have all the necessary information before contacting our customers.Additionally, having all this information in a centralized place is highly beneficial for us."

More HubSpot CRM pros

"One of the most valuable features of Pega CRM for our team's productivity is its ease of setup, thanks to its configuration-driven approach."

"We can effortlessly manage the data within it, and it offers ease of use and high flexibility to present the data across various vendors."

"Pega offers a clear parent-child case relationship that's easily created and maintained. Dependencies can be configured, where reaching a specific stage in a parent case automatically triggers a child task in a child case, while the parent case remains on hold until a certain condition is met before moving forward. This configuration allows multiple users to work on cases in parallel. Many of these settings are readily available within Pega case settings. Overall, Pega's case management is unparalleled compared to other options."

"It also reduces the duration per call, and it ensures a first time resolution of the issue."

"The case management feature is really valuable."

"The product's deployment phase was easy."

"The most valuable feature is the ability to pull information about the customer on-the-fly so they feel the interaction is more personal."

"Great flexibility and its locking mechanism enable multiple users to work on the same case seamlessly."

More Pega CRM pros

Cons

"The only problem with HubSpot at the moment is the pricing models."

"It will make it easier for us to automate if HubSpot would put in a little bit of work on the properties."

"We found that automated emails were challenging to manage in the tool. While the feature allows you to create dynamic email templates, it was difficult to tweak and fetch data associated with different objects, such as contacts and custom objects."

"All the features of HubSpot CRM are not buddled together, you need to purchase different modules to have a complete solution."

"The solution's user interface can be simpler with features that are easy to navigate."

"The product is not very scalable."

"We wanted to discover a list of clients that spend an average amount with us, and we just don't have that answer at this time. There just aren't enough answers being provided for the questions we have, and that's a real downside."

"There is room for improvement in pricing. The pricing strategy that they have is way too clever."

More HubSpot CRM cons

"Price is always a concern for many organizations. They often think Pega is expensive, and sometimes they don't fully understand the pricing model."

"It would be beneficial to enhance the pricing and support implementation options as they are currently quite expensive."

"The solution has room for improvement around decisional and real-time data analysis."

"They should enable the data-driven streaming feature inside it."

"The disadvantage of the tool stems from the fact that it does not allow users to make database-level modifications."

"The UI is lagging and needs to be improved."

"For many of the clients, they have a separate system or separate layer of UI and a separate layer of the business rules engine, which Pega has taken care of in the recent releases."

"There has been a common acknowledgment among customers that this solution is an expensive tool and they often opt for cheaper tools like Comodo"

More Pega CRM cons

Pricing and Cost Advice

"The cost of HubSpot CRM is less than the cost of Freshsales."

"It's in the upper range. If 10 represents the most expensive, I'd rate it a 7 out of 10. Its price also depends on the size of your team."

"There is a cost for the solution. However, I am not aware of the price."

"HubSpot CRM is affordable."

"I do not recall the particulars of the licensing fees."

"We use a paid version of Hubspot and we have an annual license."

"There are a few licensing payment models, such as annual or monthly. The solution is modular, which means that if you need a specific capability or function within the organization, you can purchase it specifically and you don't have to purchase something that is only utilized by 20 percent of the organization."

"The pricing is in a midrange if you line up the marketing tools."

More HubSpot CRM pricing and cost advice

"It is expensive."

"We have numerous uses of the solution in our organisation. Almost 72 applications are integrated with Pega CRM, and some of them are shutting down for various reasons including the high licensing costs. There is a strong focus in the market and offices on cost reduction."

"The pricing is on the higher side."

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Top Industries

By visitors reading reviews

Computer Software Company

19%

Government

Healthcare Company

Financial Services Firm

23%

Computer Software Company

17%

Real Estate/Law Firm

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about HubSpot CRM?

The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.

See all answers

What is your experience regarding pricing and costs for HubSpot CRM?

The vendor has been very accommodating. We're startups. They have given us a pretty decent price.

See all answers

What is your primary use case for HubSpot CRM?

We use the solution to host all our customer management and sales. We also use it for lead tracking. We see what's working and move in different stages. We have several stages of the sales process....

See all answers

What do you like most about Pega CRM?

The product's deployment phase was easy.

See all answers

What needs improvement with Pega CRM?

The disadvantage of the tool stems from the fact that it does not allow users to make database-level modifications. In Siebel CRM, you have complete control over your database, you can do any datab...

See all answers

What is your primary use case for Pega CRM?

Pega CRM uses a layer cake architecture. Basically, the tool is a convenient application to use even if you are not a technical person, like a business analyst. I use the solution for the CRM modul...

See all answers

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Product Reports

Buyer's Guide

HubSpot CRM

July 2024

Download HubSpot CRM product report

Buyer's Guide

Pega CRM

July 2024

Download Pega CRM product report

Also Known As

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Chordiant

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HubSpot

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Pega

Overview

HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management.

With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes.

Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

Pega BPM streamlines your operations so you can reduce costs and improve business agility. Pega is recognized by leading analyst firms as the most comprehensive and unified BPM platform.

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki

The State of Maine, Aegis, Aegon, AIG Japan, ING

Buyer's Guide

HubSpot CRM vs. Pega CRM

July 2024

Free Report: HubSpot CRM vs. Pega CRM

Find out what your peers are saying about HubSpot CRM vs. Pega CRM and other solutions. Updated: July 2024.

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