Hitachi Virtual Storage Platform vs NetApp Private Storage comparison

Hitachi Virtual Storage Platform vs. NetApp Private Storage

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Hitachi Virtual Storage Pla...

Ranking in NAS

5th

Average Rating

8.4

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Modular SAN (Storage Area Network) (5th), Frame-Based Disk Arrays (1st), All-Flash Storage (9th), NVMe All-Flash Storage Arrays (5th)

NetApp Private Storage

Ranking in NAS

11th

Average Rating

8.6

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of June 2026, in the NAS category, the mindshare of Hitachi Virtual Storage Platform is 3.8%, down from 6.2% compared to the previous year. The mindshare of NetApp Private Storage is 3.0%, up from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

NAS Mindshare Distribution
Product	Mindshare (%)
Hitachi Virtual Storage Platform	3.8%
NetApp Private Storage	3.0%
Other	93.2%

NAS

Featured Reviews

ANAND V

Associate Vice President at Federal Bank Ltd

Reliable and secure storage solution supports core banking operations effectively

The replication technology that Hitachi Virtual Storage Platform uses is quite older, and the replication methodology they employ for data between the data center and the production and standby database shows no significant improvement in that particular field. With respect to storage administration, I'd like to see more clarity on the encryption side; data being stored in an encrypted manner is essential, but the customer or end-user doesn't understand which encryption is being used and doesn't have a direct view stating that their data is encrypted using AES 256 or DES, or whatever standard they follow. This lack of transparency may not be acceptable during audits.

Read full review

Atilla Celiloglu

Broadcast Technology Director at tv8

Has supported continuous broadcasting with reliable performance and consistent operations

They can make more solutions for cloud integration in NetApp Private Storage. It should be easier to use the cloud S3 integration, maybe from a NetApp interface, where users can choose the type of storage before sending to S3. I would like to see more audit and performance logs via cloud integrations and ONTAP. Without the need for separate software.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature of Hitachi Virtual Storage Platform G Series is the platform and overall usage has been good, and we have not had very many issues."

"We use this product for everything; it's a maximum workload, handling virtual workloads, databases, applications, centralized workflows, Hadoop, and Big Data."

"The setup is very easy to manage and configure. The initial setup and takes one hour more or less."

"For Hitachi Virtual Storage Platform, the most valuable features are its performance, reliability, scalability, data protection, and a hundred percent data availability guarantee. Additionally, it offers storage virtualization with both internal and external options."

"In summary, this is a very good product but there's always room for improvement."

"It is very flexible, and it is very useful when you want to virtualize different storage from different vendors."

"Hitachi Virtual Storage Platform 5000 Series exhibits good performance and has good IOPS: 300 IOPS. The technical support for this product is also good."

"Storage is the most valuable feature."

More Hitachi Virtual Storage Platform pros

"The beauty is it's worth it."

"They have the scalability that we need, that we ask for, and I think it is a very, very good solution."

"The most valuable feature of NetApp Private Storage is out-of-the-box integration with the SAN switches. They are much easier compared to Dell solutions. Additionally, the connector that comes with the solution that allows connection back to the Cisco SAN switches is very good. In Dell, I would need to use an FCIP or CIP port that is required."

"The solution scales well."

"If your company has the budget for NetApp Private Storage I would recommend it."

"For recording and stability, NetApp Private Storage is the best."

"Integration with other NetApp solutions and merging them is manageable."

"NetApp has really added a lot of features over the years to improve the product and performance. They can do things now like control ingress. They can control egress."

More NetApp Private Storage pros

Cons

"Hitachi Virtual Storage Platform needs to improve its scalability options where there are a few shortcomings."

"The user experience is pretty bad in Hitachi. A lot of mandatory tasks take a long time to work through."

"If they had a certain approach to layered storage, it would be better. For example, adaption to the browser, or having a centralized console."

"In terms of ransomware, Pure Storage is probably a couple of steps ahead of Hitachi, but Hitachi does not rush in terms of features."

"The controllers in the product do not provide options for scalability."

"They should look at the cost because there are other vendors who offer the same cost with more features."

"The software has always been lagging a bit compared to the newer features. It usually takes a cycle for it to catch up."

"I think what needs to be improved is to simplify the complexities that are under storage so that it will be easier to work with Hitachi products. I would also like to see better pricing and more discounts."

More Hitachi Virtual Storage Platform cons

"NetApp Private Storage is still integrated into the ISCSI connectivity and the FC protocol. I would recommend them to migrate to the FCIP because the SAN switches are moving further to an FCIP, and are scaling out of the ISCSI connectivity. Sooner or later, that will be an issue for NetApp Private Storage. An NFCIP should be available to them moving three years down the line."

"The price could be lower."

"They need a little more technical people in Akola. Most of the NetApp people are in Bangalore, Mumbai, or Delhi, but there are very few in Akola. I think NetApp has few technicians in Akola because they mostly rely on partners to service this area."

"There may actually be so many features that the end-user gets lost in the volume."

"The documentation could be improved."

"I would like to have the Active-Active feature. Some competitors already have it. I would like NetApp to add it to stay competitive."

"The solution could improve by having better support experts. For example, they do not have clear instructions on configuration."

"The hardware does not last as long as it could with new software."

More NetApp Private Storage cons

Pricing and Cost Advice

"It is an expensive product. I rate its pricing a three out of ten."

"I give the price of Hitachi Virtual Storage Platform a nine out of ten."

"The price of the solution is reasonable. However, I have not done extensive comparative research on the price. If you want to upgrade the size of the disc you will need to purchase a license that accounts for the size."

"The price per gigabyte is good and it is low when it comes to terabytes."

"The pricing is very competitive compared to other vendors. It really depends on the type of media we're using, like SaaS, SSP, or NVMe."

"A drawback of Hitachi storage systems is that they are expensive. The upfront cost is very high compared to others. But when you compare the IOPS at the same price, Hitachi gives you better business value..."

"When you are looking for high-end solutions such as this, price is less important than stability and availability."

"The solution is expensive."

More Hitachi Virtual Storage Platform pricing and cost advice

"In general, I am pleased with the pricing, though it is a little high."

"The product is costly."

"The price could be lower."

"We negotiate whatever deal we can get on the type of storage that it is, but it's totally under our control,."

"It is an expensive solution."

"NetApp Private Storage is cheaper here in India compared to other solutions, such as Dell."

"The price of NetApp Private Storage is similar to other solutions. There is typically an annual license required for this solution."

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Top Industries

By visitors reading reviews

Financial Services Firm

19%

Manufacturing Company

10%

Computer Software Company

Government

Construction Company

11%

Financial Services Firm

10%

Outsourcing Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	19
Midsize Enterprise	15
Large Enterprise	30

By reviewers
Company Size	Count
Small Business	6
Midsize Enterprise	2
Large Enterprise	7

Questions from the Community

What is your experience regarding pricing and costs for Hitachi Virtual Storage Platform?

The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors, but it is dependent on the customer; I cannot say for the entire industry, but for us, it's comparable.

What needs improvement with Hitachi Virtual Storage Platform E990?

The centralized management console in Hitachi Virtual Storage Platform is not very comfortable and user-friendly. However, it works fine. Additional functionality related to data encryption and aut...

What is your primary use case for Hitachi Virtual Storage Platform E990?

I work in the financial sector with Hitachi Virtual Storage Platform, specifically VSP. We did not need tiering in Hitachi Virtual Storage Platform since we are using all-flash storage. Regarding H...

What needs improvement with NetApp Private Storage?

What is your primary use case for NetApp Private Storage?

It consists of a large production company and national television channels broadcasting 24/7. We wanted to choose a stable product with flawless SLA levels for an organization that broadcasts 24/7....

What advice do you have for others considering NetApp Private Storage?

I believe it will deliver the expected performance and stability for television channels and production studios. On a scale of 1-10, I rate NetApp Private Storage an 8.

NetApp AFF vs Hitachi Virtual Storage Platform

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Product Reports

Hitachi Virtual Storage Platform

Download Hitachi Virtual Storage Platform product report

NetApp Private Storage

Download NetApp Private Storage product report

Also Known As

Hitachi Virtual Storage Platform F Series, 5000 Series, E Series, N Series, G Series

NPS

Overview

Hitachi Virtual Storage Platform offers robust performance and scalability with features like high availability and secure access, ensuring it meets enterprise storage needs effectively.

Hitachi Virtual Storage Platform is designed for enterprise-scale data storage with high availability, global storage virtualization, and effective data mobility. Users benefit from non-disruptive migration, reliable redundancy, and enhanced multi-site synchronization with Global Active Device. The platform delivers high IOPS and efficient data optimization with compression and deduplication, while management ensures significant agility and reliability.

What features does Hitachi Virtual Storage Platform offer?

High Availability: Ensures continuous operation even during maintenance.
Global Storage Virtualization: Enhances flexibility across storage landscapes.
Data Optimization: Provides compression and deduplication for storage efficiency.
Non-Disruptive Migration: Allows seamless data migration without downtime.
Secure Access: Guarantees data security and 100 percent availability.

What benefits should users consider when evaluating Hitachi Virtual Storage Platform?

Agility and Reliability: Offers user-friendly management and robust performance.
Performance: Provides high IOPS for demanding applications.
Scalability: Supports growth with strong scaling capabilities.
Cost Efficiency: Ensures value through data deduplication and storage savings.
Multi-Site Synchronization: Facilitates global operations with synchronization features.

Organizations in banking, automotive, healthcare, and insurance use Hitachi Virtual Storage Platform for enterprise-scale data storage and replication. It supports hybrid cloud infrastructures and large-scale applications needing high IOPS, making it ideal for secure multi-tenanting, SAN storage, and disaster recovery. Companies leverage its functionalities for virtualization, data management, and mission-critical applications with configurations ranging from traditional hard disks to all-flash systems.

Hitachi Vantara

NetApp Private Storage provides efficient, cost-controlled storage solutions with fast, seamless cloud integration, ensuring robust security and scalability for diverse applications.

NetApp Private Storage integrates smoothly with cloud platforms like Azure or AWS, offering a unified approach to storage through the ONTAP operating system. With SAN integration, disaster recovery, and strong security measures, it supports scalability and diverse use cases. Users appreciate its effective backup solutions and reliability, enhanced by Snapshot functionality. However, enhanced cloud integration tools and user-friendly interface improvements are desired. Users often confront configuration complexity and support access issues, along with costly upgrade cycles due to hardware limitations.

What are the key features of NetApp Private Storage?

ONTAP Operating System: Facilitates unified storage management across platforms.
Integration Capabilities: Ensures seamless connections with cloud providers like AWS and Azure.
Disaster Recovery: Provides robust options to safeguard data.
Security Measures: Offers strong protection against potential threats.
Scalability: Easily adapts to growing storage demands.

What benefits should users consider?

Cost Control: Allows efficient management of storage expenses.
Ease of Use: Simplifies complex storage management tasks.
Speed: Enhances data processing and access times.
Reliability: Ensures consistent performance across applications.
Flexibility: Adapts to a variety of storage environments and needs.

NetApp Private Storage is employed in industries requiring robust storage solutions, supporting OpenStack cloud backends, VMware environments, and media broadcasts. It aids in database server replication and hybrid flash storage, managing marketing data and facilitating ESXi backend solutions through NFS shares, SnapMirror, and file replication. Recognized for simplifying storage management and connectivity, it efficiently supports demanding applications across sectors.

NetApp

Sample Customers

Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways

ASE IT, Concerto Cloud

Hitachi Virtual Storage Platform vs. NetApp Private Storage