| Product | Mindshare (%) |
|---|---|
| Marketing Cloud Personalization | 5.6% |
| Granify | 4.7% |
| Other | 89.7% |
Granify helps e-commerce companies raise their current online revenue by an average of 3%-5% using machine learning technology and smart messaging. In real-time, Granify is able to understand user behavior and trigger the right message, to be sent to the right person, at the right time. The company was founded in 2011 and is backed by Valar Ventures, BDC, FJ Labs, iNovia Capital and NEU.
Core to “personalization” is the word “person.” With Evergage’s real-time personalization and customer data platform (CDP), you can systematically understand and interact with each person that visits your site, uses your app or opens your emails - one at a time, “in the moment” and at scale - to deliver a maximally relevant, individualized experience.
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