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Dell PowerMax NVMe vs Pure Storage FlashArray comparison

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Dell PowerMax NVMe vs. Pure Storage FlashArray
May 2022
Find out what your peers are saying about Dell PowerMax NVMe vs. Pure Storage FlashArray and other solutions. Updated: May 2022.
598,116 professionals have used our research since 2012.
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The high performance is very valuable, as well as the enterprise reliability features.""We have been able to consolidate storage into Pavilion. Pavilions are our only SANs because it is a bring your own disk solution. When new drives come out, we are able to take out half of the drives in the system, put in new drives, move our VMs over to the new drives, take the other drives out, and populate those with new drives. Then, we are suddenly twice as dense as we were before. NVMe flash is only going to get denser and cheaper so we can make use of that every couple of years by just throwing newer disks into it at a fraction of the cost of a new SAN.""There's lots of flexibility in how we use the resources while also maintaining a small footprint."

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"The best feature is the protection - PowerMax NVMe is volume-based and replicates data, so it's very comfortable for us to use.""Technical support has been excellent.""Based on our experience with VMAX, there isn't any hardware failure or something like that in PowerMax. Performance-wise also, everything is fine. We haven't faced any performance issues or any hardware failure. Its performance is great as compared to VMAX. Its I/O per second rate is higher than the old model.""The solution's snapshot capabilities and replication are very good features. Snapshots are allowing us to quickly build analytical models directly from production data. This gives us amazing insights into market trends and allows us to build more effective trading algorithms. Replication offers us unparalleled levels of resilience.""The UI is very easy to use. We can add volumes and manage them easily.""This platform is reliable in supporting our data availability. We now have a higher performing platform and have been able to consolidate our workloads into one single platform.""You can use PowerMax for all workloads and consolidation. We have used it to scale thousands of VMs.""They're basically tanks. You could take a baseball bat to the thing, and it's still going to keep running and doing what it's supposed to do. We've had a couple of part failures, and you can pretty much replace any part on that thing at any time during the day in the middle of production without worrying about anything happening."

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"The solution offers amazing performance.""The mobile app is very helpful.""We've been using FlashArray's snapshot for backups. Their replication across sites and response time are also excellent.""Pure Storage is extremely reliable — it's never failed.""FlashArray has many valuable features. It's very user-friendly and it has high availability, so there is comparatively less downtime. During maintenance, there is no shutdown procedure, so you can directly power off the Array and manage the shutdown process without any data loss, which is a unique feature. Managing replication and data migration is also very easy.""The management is simple in Pure Storage FlashArray.""We're getting good performance, and the compression ratio is also very good in Pure Storage FlashArray.""The most valuable features are the replication of data and the continuous snapshot that we can take from the disc."

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Cons
"The rail system that Pavilion uses to mount up into a standard Dell or APC cabinet extends further back than normal rails, and they cover up the zero PDU slot. So, I don't like the rail system that comes with the device. That is my biggest complaint.""In our current configuration, we can only run the line controllers in high availability, active-standby mode, whereas we would like to see active-active implemented.""I would like to see the management layer improved."

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"I would like a more informative CloudIQ for iOS. What you can see via the web UI significantly differs from what you can see via the web application.""Support of the product can be slow and an administrative challenge: planning, scheduling, and overseeing data center access for a Dell EMC rep. One improvement could be to enable a self-maintenance option. The requirements that we go through to get Dell EMC onsite to replace failed drives, power supplies, and other small redundant parts can be unnecessarily complex. If simplified, they could send us the parts, then we could replace them much faster, more easily, and truly within the SLA parameters.""It's a relatively new product, but for the next release I would like to see higher bandwidth on the front-end adapters. This would allow even greater scalability for critical workloads and consolidation for non-critical workloads. The hosts may not require that level of I/O performance today. However, it allows us to scale physical non-cloud environments without large investment.""The GUI interface is very complicated and could be improved by streamlining the number of steps in the process.""Although they call it unified storage where you have SAN and NAS, with a NAS implementation on top of a SAN, the NAS implementation is a little complicated and clumsy. As SAN, as block storage, it is very powerful... If they could provide a very good NAS implementation, it would be better, so that customers don't have to look for other simple solutions for NAS.""We brought up this question to the implementation engineer. We were comparing use cases where a customer is using RecoverPoint, then goes to PowerMax. In our previous setup with XtremIO, we were using RecpverPoint and keeping snapshots for 30 days, every few seconds. With PowerMax, I requested this for every 15 minutes, keeping it for a week. The engineer's answer was, "There will be too many snapshots. It might slow down the system." This is specifically for the use cases where there is RecoverPoint. While PowerMax works with RecoverPoint, and you can use it, there should be some way where you can have even more snapshots and not to worry about performance and system cache.""They can make the GUI better, especially for the ones that come out of the box. We did encounter a bit of difficulty in setting up the storage. We had to deploy Solutions Enabler on a Linux machine to be able to fully interact with the storage. They need to upgrade the web interface for the management of the storage that comes out of the box. The management interface for NFS is also a bit old and not very intuitive.""If the solution had more power-saving capabilities, it would be quite nice."

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"When we were doing some tests, we found that there was an I/O freeze when they were switching the controller.""The problem is that we can only make a few groups, around five or six groups. I like groups and we need a lot of them. We had to put all the information in only a few groups and cannot make a more detailed separation of them.""It is way in excess of what we need. If anything, we could see a bit more speed. I'm just comparing it with what some of my colleagues who are implementing their own systems do.""The price should be lower.""Automation could be simplified.""The price could be better.""Data reduction is an area that needs improvement. There is a garbage collection service that runs but during that time, system utilization increases.""I like what they're doing, but some of my customers complain that they do not have all the bells and whistles and knobs to fine-tune workloads that some of the competitors have. In my opinion, that's good. All customers don't have dedicated storage gurus, and they can get themselves into trouble if they fine-tune too many of those high-performance knobs, but they do get knocked down. Pure Storage takes a hit in the minds and opinions of some of the customers because they cannot customize things as much as compared to a legacy storage provider's appliance such as NetApp, Dell EMC, or even HPE. I personally think 95% of my customers are better off letting the system fine-tune itself. That was something that you needed to do 12 or 15 years ago, but now with all-flash, the technology can handle what it needs to handle. Customers just end up shooting themselves in the foot if they are tweaking too many default settings."

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Pricing and Cost Advice
  • "This is hardware. They have a singular array that you can populate with your own disk, or you can buy the disks through them. For controllers, you pay for the components inside of the SAN, but there is only one chassis that they work with."
  • "The licensing fees are very reasonable."
  • More Pavilion HyperParallel Flash Array Pricing and Cost Advice →

  • "Negotiate hard and consider the commercial advantages/benefits to Dell EMC for onboarding your product."
  • "One area for improvement, one that everybody always comes to, is price... it's still quite expensive to purchase these big arrays... For us, the pricing doesn't make Dell EMC uncompetitive."
  • "In terms of price-performance, it beat out other competitors when we were taking a look and comparing it to the market. That was one of the biggest driving points for us."
  • "The labor savings and support have been significant. If we're talking 100 hours of labor every three months, that is 100 hours of a database engineer costs. There are performance latency numbers as well as costs associated with recovering data that gets lost, and this system doesn't lose data. You can look at numbers that go around the cost of downtime, if data is not available. This system doesn't go down. Everyone's ROI is going to be unique, but the dependability and performance of the system combined with its ease of operation will definitely save businesses of all sizes money."
  • "Its price is competitive, but they need to have a different price for West Africa. They can do better with the price point to allow us to scale even more. We wanted to migrate our entire storage infrastructure to PowerMax, which would require us to buy more capacity, and from the price point, it didn't attract us."
  • "The PowerMax appliance pricing was reasonable. Dell EMC quoted us a substantial discount."
  • "Support pricing is very high. Our support contract is about to expire and Dell EMC provided us with an extremely high renewal quote. It was four times more than the support contract for our previous EMC VNX solution."
  • "It is high-end storage and it is a bit expensive, but it is doing what it is meant for: running business-critical applications or latency-sensitive applications..."
  • More Dell PowerMax NVMe Pricing and Cost Advice →

  • "Its price is almost double than any other flash storage solution."
  • "The price, in general, is around $100,000, however, I know it costs more."
  • "They have a standardized fee; it's been the same price for 10 years straight. I am happy with the price — I think it's good."
  • "We do not incur additional costs beyond the licensing fee."
  • "My organization has a yearly license, but I believe that Pure Storage FlashArray has capacity-based licenses as well. I'm definitely happy with the pricing."
  • "There is an annual or perpetual license required for this solution."
  • "Pure is typically more expensive than everyone else. You get what you pay for, but I have lost deals to similar solutions because of pricing. They include everything, and that's another positive about Pure Storage. They aren't trying to nickel and dime their customers for different features. It is all included in one price. The license is by capacity, and the price depends on the capacity and the discount we're getting from the vendor. You get the SKU of the physical appliance, support, and maintenance, and that's it. You're licensed for whatever feature they offer. It is all rolled up into the price of the appliance."
  • "The pricing is reasonable."
  • More Pure Storage FlashArray Pricing and Cost Advice →

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    Questions from the Community
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    Top Answer: 
    Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell… more »
    Top Answer: 
    We removed the need to observe whether we ran into issues with the performance of disks or number of IOPS. Previously… more »
    Top Answer: 
    The PowerMax appliance pricing was reasonable. Dell EMC quoted us a substantial discount. Support pricing is very high… more »
    Top Answer: 
    Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure… more »
    Top Answer: 
    Access speed and power consumption are most valuable.
    Comparisons
    Also Known As
    Pavilion HFA
    Dell EMC PowerMax, PowerMax
    Learn More
    Overview

    Pavilion HyperParallel Data Platform

    The Pavilion HyperParallel Data Platform™ dramatically accelerates what organizations achieve by delivering universally unmatched storage performance, in an incredibly compact solution while reducing data center costs and complexity. Unrivaled flexibility for multiple data types and protocols, along with broad ecosystem integration, ensure that every customer has choice and control.

    What is the Pavilion HyperParallel Data Platform

    The Pavilion HyperParallel Data Platform is comprised of the Pavilion HyperParallel Flash Array™ and Pavilion HyperOS™. The Pavilion HyperParallel Flash Array leverages a unique, switch-based architecture to create a multi-controller solution that delivers an unmatched combination of high performance, ultra-low latency, and storage density. Pavilion HyperOS is a powerful, purpose-built storage operating system designed to unlock the power of the multi-controller Pavilion HyperParallel Flash Array, which delivers scalability and flexibility that no other solution can offer.

    Pavilion HyperParallel Data Platform Data Sheet

    Download the Pavilion HyperParallel Data Platform data sheet. Updated: December 2020

    Dell EMC PowerMax is the world’s fastest storage array. With end-to-end non-volatile memory express (NVMe), real-time machine learning, seamless cloud mobility, and up to 350GB per second bandwidth, PowerMax features high-speed smarts to power your most critical workloads. PowerMax is true modern scale-up and scale-out storageת designed for mission-critical applications of today and tomorrow – including databases and transaction processing applications as well as real-time analytics workloads that demand uncompromising uptime and extremely low latency.

    PowerMax consists of two models, PowerMax 2000 and 8000. The PowerMax 8000 delivers industry-leading performance density with up to 7.5 million IOPS5 per rack and 187,000 IOPS6 per U (rack unit). PowerMax supports mixed open systems, mainframe, IBM i, block, and file environments. The PowerMax 2000 is the entry point into mission-critical storage, high availability, and delivering robust data services in a safe, secure compact package.

    PowerMax systems incorporate the most current and robust end-to-end NVMe technology with industry-standard NVMe flash drives, NVMe storage class memory drives, and FC-NVMe host connectivity via NVMe over Fabrics. PowerMax SCM, powered by dual-port Intel® Optane™ technology, offers rapid-fire fast performance and secure low latency ideal for electronic trading, real-time analytics, high-performance databases, and big data workloads.

    Features of Dell EMC PowerMax NVMe

    Robust architecture with amazing performance combines demanding mixed workloads.

    • Built-in machine learning automates data placement for maximum performance with no additional management cost.
    • Very secure end-to-end dynamic encryption safeguards digital assets with 3.5:1 data reduction, guaranteed by Dell Technologies.
    • Seamless cloud mobility pushes data from PowerMax to AWS, Azure, Dell EMC ECS, and PowerScale for long-term retention on lower-cost object storage.

    Benefits of Dell EMC PowerMax NVMe

    Powerful Architecture

    • Designed for speed – robust multi-controller scale-up, scale-out architecture with built-in end-to-end NVMe.
    • Performance optimized – up to 350GB/s sustained bandwidth2, under 100µs read latency3.
    • Efficiency without compromise – global inline data reduction with guaranteed 3.5:1 average DRR4.

    Simple Operations

    • Intuitive storage management – provision storage in less than 30 seconds.
    • Workload consolidation – outstanding consolidation of block, file, mainframe, IBM i storage on a single array.
    • DevOps automation and containers – workflow automation and streamlined IT processes (vRA, vRO, CSI, CSM, Kubernetes).
    • Non-disruptive data migration – initiate data migrations from older arrays to PowerMax in three simple steps.

    Trusted Innovation

    • Mission-critical availability – proven six nines availability and the best replication for business continuance, disaster recovery (BC/DR).
    • Deep VMware integration – mission-critical availability and the most efficient scalability for VMware Virtual Volumes deployments (64,000 vVols).
    • Flexible consumption – several options, predictability, and investment protection with pay-per-use solutions and Future-Proof guarantees.

    PowerMax sets the standard for data storage today. It is uniquely, intuitively designed with a multi-controller, active/active scale-out architecture, an industry-standard, end-to-end NVMe. Inline, global dedupe and compression add outstanding efficiency to your data center, even while scaling. Additionally, PowerMax offers you the best in remote replication, proven six nines of availability, and end-to-end efficient encryption so that your data is always secure and your resources are fully optimized.

    Reviews from Real Users

    Ahmed K., a senior storage systems engineer at a pharma/biotech company, says Dell EMC PowerMax NVMe has “secure, fast performance, and good reporting capabilities.”

    Nikolay M. a lead system administrator at Central Hospital of Civil Aviation shares that with PowerMax, “we have not yet hit the ceiling in its efficiency, performance, and scalability… Now, with PowerMax, everything runs smoothly.”

    “We don't have to manage much at all. It really is like a set it and forget it solution. My storage engineers love the system. It is a lot less work than our previous systems… We are saving dozens of hours per month for our storage team, and that is a real cost in our business," adds Paul C., a Senior Solution Architect at Rackspace.

    Pure Storage FlashArray is the world’s first enterprise-class storage array that runs exclusively on the nonvolatile memory express (NVMe) protocol for memory access and storage. It represents a totally state-of-the-art type of storage technology. It offers users shared accelerated storage that delivers cutting-edge features in the realms of performance, simplicity, and consolidation. Pure Storage is fresh and modern today and will be for the next decade. Without forklift upgrades or planned downtime, Pure Storage takes the work out of storage ownership and delivers unprecedented customer satisfaction.

    Pure Storage FlashArray is built with simplicity and reliability in mind. The solution can be implemented and optimized in hours, as opposed to other similar solutions that can take days. It has no moving parts, which removes areas where it could potentially be vulnerable to suffering errors. It is highly stable and gives users the ability to manage system shutdowns in a way that  prevents data loss.

    Benefits of Pure Storage FlashArray

    Some of the benefits of using Pure Storage FlashArray include:

    • A much higher level of speed than similar pieces of technology. Pure Storage FlashArray maximizes the speed at which data can be transferred while at the same time minimizing system latencies that might slow the transfer down. Additionally, it offers users quick memory read and data access speeds.

    • A higher bang for your buck in terms of the storage capabilities you get for the money you pay. They are smaller in size than more standard storage technologies, but they offer flash memory, which enables users to store larger amounts of data than the current standard.

    Reviews from Real Users

    Pure Storage FlashArray is a highly effective piece of storage technology which stands out among its competitors for a number of reasons. Two major ones are its overall robustness and the value that it offers by way of its reliability and ease of use. It provides users with many valuable features that allow them to maximize what they can do with this solution. Pure Storage FlashArray’s reliability and ease of use make it a highly valuable solution. 

    PeerSpot user Prabakaran K., a technical consultant at Injazat Data Systems, notes the robustness of this solution when he writes, "FlashArray has many valuable features. It's very user-friendly and it has high availability, so there is comparatively less downtime. During maintenance, there is no shutdown procedure, so you can directly power off the Array and manage the shutdown process without any data loss, which is a unique feature. Managing replication and data migration is also very easy."

    PeerSpot user Jason D., a cloud solutions architect at a tech services company, notes three features that make this solution valuable when he writes, "We've had different types of storage, and three things of this solution are valuable. The first one is its outstanding performance. The second one is its stability. In the about three years that we've had it, we've had component failures, but we never had a service interruption or any data loss. The third one, which is really critical, is that it is super easy to use in terms of provisioning, storage, and managing the arrays. I'm able to maintain a multi-site environment with a couple of dozen arrays with a single mid-level storage admin."

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    Learn more about Dell PowerMax NVMe
    Learn more about Pure Storage FlashArray
    Sample Customers
    Texas Advanced Computing Center (TACC), Statistics Netherlands (CBS)
    Rackspace, Open Line
    Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company26%
    Comms Service Provider24%
    Manufacturing Company7%
    Government6%
    REVIEWERS
    Healthcare Company26%
    Financial Services Firm26%
    Retailer10%
    Manufacturing Company8%
    VISITORS READING REVIEWS
    Computer Software Company29%
    Comms Service Provider21%
    Financial Services Firm8%
    Manufacturing Company6%
    REVIEWERS
    Financial Services Firm18%
    Healthcare Company13%
    Manufacturing Company8%
    Government7%
    VISITORS READING REVIEWS
    Computer Software Company25%
    Comms Service Provider19%
    Manufacturing Company8%
    Financial Services Firm7%
    Company Size
    VISITORS READING REVIEWS
    Small Business64%
    Midsize Enterprise7%
    Large Enterprise29%
    REVIEWERS
    Small Business6%
    Midsize Enterprise18%
    Large Enterprise76%
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise17%
    Large Enterprise60%
    REVIEWERS
    Small Business26%
    Midsize Enterprise17%
    Large Enterprise57%
    VISITORS READING REVIEWS
    Small Business19%
    Midsize Enterprise10%
    Large Enterprise72%
    Buyer's Guide
    Dell PowerMax NVMe vs. Pure Storage FlashArray
    May 2022
    Find out what your peers are saying about Dell PowerMax NVMe vs. Pure Storage FlashArray and other solutions. Updated: May 2022.
    598,116 professionals have used our research since 2012.

    Dell PowerMax NVMe is ranked 6th in All-Flash Storage Arrays with 18 reviews while Pure Storage FlashArray is ranked 1st in All-Flash Storage Arrays with 36 reviews. Dell PowerMax NVMe is rated 8.8, while Pure Storage FlashArray is rated 9.2. The top reviewer of Dell PowerMax NVMe writes "CloudIQ ensures that all our arrays are properly communicating so we can see performance and storage capacities". On the other hand, the top reviewer of Pure Storage FlashArray writes "Provides protection against ransomware threats with immutable snapshots, and it is well known for its scalability, ease of use, and non-disruptive upgrades". Dell PowerMax NVMe is most compared with Dell PowerStore, Dell Unity XT, IBM FlashSystem, Hitachi Virtual Storage Platform F Series and Huawei OceanStor Dorado, whereas Pure Storage FlashArray is most compared with Dell PowerStore, NetApp AFF (All Flash FAS), IBM FlashSystem, HPE Nimble Storage and HPE Primera. See our Dell PowerMax NVMe vs. Pure Storage FlashArray report.

    See our list of best All-Flash Storage Arrays vendors.

    We monitor all All-Flash Storage Arrays reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.