Dell PowerStore vs Pure Storage FlashArray comparison

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Comparison Buyer's Guide
Executive Summary
Updated on May 22, 2022

We performed a comparison between Dell EMC PowerStore and Pure Storage FlashArray based on our users’ reviews in five categories. After reading all of the collected data, you can find our conclusion below.

  • Ease of Deployment: Users report that the initial setup and deployment of both solutions is straightforward and easy.

  • Features: Reviewers of both solutions are satisfied with their stability, scalability, flexibility, and performance. PowerStore users say it has good compression and machine learning capabilities but they would like better replication options. Pure Storage FlashArray users say it is secure, user-friendly, and fast but they would like the solution’s reporting to improve.

  • Pricing: Dell EMC PowerStore received mixed reviews in the pricing category. Pure Storage FlashArray users feel that it is an expensive solution.

  • ROI: Users of both products report being very satisfied with the ROI.

  • Service and Support: Most Dell EMC PowerStore users are satisfied with the level of support they receive. Several Dell EMC PowerStore users say that the responsiveness of the support team could be improved. Pure Storage FlashArray users report being very satisfied with the level of support they receive.

Comparison Results: Both products received high marks from users. Pure Storage FlashArray has a slight edge in the comparison due to its superior customer support.

To learn more, read our detailed Dell PowerStore vs. Pure Storage FlashArray Report (Updated: March 2024).
765,234 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle.""Technical support has been helpful and responsive.""The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability.""The high availability of the product is the most valuable feature.""We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion.""It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good.""The most valuable feature of this solution is its ease of use.""One of the best features is the support, which is excellent."

More Pure FlashArray X NVMe Pros →

"The simplicity and ease of use have been very valuable features. I have a very small team, and only half of the team is well versed in the HP product. Whereas if I bring PowerStore in, everyone can learn it because it will be new on the floor.""Gives us flexibility, performance, and ease of use. It also has some very good compression capabilities. We were looking for a solution that was easy to install in our VMware environment, that was flexible. PowerStore X is a type of a VMware cluster that you install inside your environment. If you have a VMware environment, like we have in production, it's easy to install and use.""Has a great mapping feature.""I like the performance of the PowerStore. When you talk about PowerStore, it's mainly about flash systems and high-end IOPS. The 1000T is a midsize box, in terms of the way the vendor positions it, but it is more than enough for our needs.""Reliable, with comprehensive features and a well-established support base.""Its flexibility is valuable because we have had some moments where we had to adapt, and it has been quite flexible.""I have found the most valuable part of Dell PowerStore is the price.""This solution is very useful to us as we use it internally for all of the services that we need. We use it as a lab and we showcase new technology to the customers and how it can help them going forward."

More Dell PowerStore Pros →

"It is fast and reliable. It works.""Data reduction and compression. Sub millisecond latency.""We have tons of capacity on it.""The solution is very reliable.""The reliability is very good.""It has made working with storage as easy and simple as it should be.""It is an easy to use product for all of my team members.""The solution is easy to scale. I'm running two environments right now, so I need to scale. I'm running a part technology. I've got an A-side and a B-side."

More Pure Storage FlashArray Pros →

Cons
"Many options to check performance, like read, writes, random writes, and random reads, are missing in Pure FlashArray X NVMe.""There is room for improvement in the pricing of the product.""The tool's portfolio is minimal. It is expensive.""We need better data deduplication.""If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure.""The software layer has to improve.""Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services.""You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."

More Pure FlashArray X NVMe Cons →

"Could be improved by including a synchronizing feature for the file systems.""It was very new when we first deployed it a year ago. Even the upgrade processes and knowing what to expect, as well as documentation, could be more robust.""The customer service and support are bad.""It's also only supported with a limited amount of switches.""I do not like having to use VPLEX for synchronous replication, as opposed to having the store software built-in.""The support is not very good.""When you create a case on Dell's support website, you don't always get someone who is experienced in the kind of systems you need help with...making it an area where Dell's support team needs to make improvements.""We would consider this solution if the pricing is competitive with other options, as it offers a very good solution. However, the current price is slightly higher than the competition."

More Dell PowerStore Cons →

"The price could be better.""The GUI is simplistic and basic. I feel like it's explanatory, but not enough, it needs a little more to it.""When we were doing some tests, we found that there was an I/O freeze when they were switching the controller.""Pure Storage FlashArray could improve in the area of cryptographic information in the consoles. The user-friendliness could improve. The Pure Storage FlashArray team should come and log into the system with their maintenance credentials and then pull out the information as evidence of cryptography.""The scalability of the solution is not as good as it probably could be.""A three wave application or multi wave application synchronization would be an improvement.""I’d love to view the average, minimum and maximum performance in the reports (Analysis tab - Performance) but it is only graphics and you need to export data in CSV to find this information.""It would be nice if Pure had something in its portfolio that provided higher deduplication and compression for backups."

More Pure Storage FlashArray Cons →

Pricing and Cost Advice
  • "With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
  • "We pay approximately $50,000 USD per year in licensing fees."
  • "With VMware, we pay $300,000 annually."
  • "Our licensing fees are $500,000+ USD."
  • "As far as the licensing costs, everything is included in the license."
  • "They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
  • "Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
  • "The licensing is on a yearly basis."
  • More Pure FlashArray X NVMe Pricing and Cost Advice →

  • "The price is not cheap, but it's worth it for the features you get from the storage. If you can afford it, you are probably buying the best solution that you can have for this virtual environment."
  • "There's still a cap on the upgrade path, where you can consume all the engines within the frame before you have to go to another frame... Normally, we exceed the IOPS on the frames before we can ever exhaust the storage, so anything they can do to help us avoid stranded storage capacity, capacity that we couldn't get to, would be beneficial."
  • "When we compared it with the other solutions, the pricing of PowerStore was equal. The pricing is good."
  • "The price of Dell EMC PowerStore could be better, it is a bit expensive."
  • "We only have a single machine and we are currently using half of the hard disk slots. We have asked for an upgrade for the rest of the hard disks but, from my point of view, it costs too much. We have 12 to 15 hard disks inside and if we try to upgrade only the hard disks, it costs the same as the complete system. This is something I don't understand."
  • "We are happy with the pricing that we get from Dell."
  • "Licensing is very simple. Everything is included in the basic license. There are no concerns about having to pay to add a feature. Everything is there."
  • "The licensing for this solution is good and is in the mid-range tier."
  • More Dell PowerStore Pricing and Cost Advice →

  • "We feel that the pricing is fair and the licensing process was easy for both."
  • "There is always room for negotiation."
  • "The price was slightly higher than others, but competitive, if you consider all the other features that you get from it."
  • "It is a more expensive solution, but it is worth it. You are getting what you paid for."
  • "For pricing, you have to take into account their performance on deduplication and compression in a $/GB comparison."
  • "We have seen a reduction in total cost of ownership (TCO)."
  • "It is a cheaper solution."
  • "Pure Storage is all-flash, so this sometimes tends to make it a bit more expensive in the beginning."
  • More Pure Storage FlashArray Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover… more »
    Top Answer:I would rate the solution as an eight out of ten in terms of costliness.
    Top Answer:There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class… more »
    Top Answer:PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and… more »
    Top Answer:Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated management… more »
    Top Answer:Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell… more »
    Top Answer:Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure… more »
    Top Answer:We consume less physical storage because of the solution’s deduplication and compression.
    Top Answer:We have customers who use a three-year or five-year license. We also have customers who use Evergreen.
    Comparisons
    Also Known As
    Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
    PowerStore
    Learn More
    Overview

    Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

    Dell EMC PowerStore is a midrange next-generation data storage solution. It is designed with a data-centric, intelligent, and adaptable infrastructure and helps consolidate storage and virtual server environments. The Dell EMC PowerStore platform includes two major configurations, including PowerStore T and PowerStore X. Dell EMC PowerStore enables you to deploy the appliance and consolidate data and applications and supports both flash and SCM Optane devices.

    Dell EMC PowerStore Offers:

    • Value
    • Flexibility
    • Simplicity

    Dell EMC PowerStore Features

    Some of the most powerful Dell EMC PowerStore features include:

    • Data-centric design: Dell EMC PowerStore is designed to optimize system performance, scalability, and storage efficiency to support any workload.

    • Intelligent automation: Intelligent automation helps simplify management as well as optimize system resources. Through a programmable infrastructure, it also enables you to easily monitor, analyze, and troubleshoot the environment.

    • Adaptable architecture: Because it has an adaptable architecture, Dell EMC PowerStore is able to provide speed and application mobility and offer flexible deployment models.

    • Scalability: Dell EMC PowerStore can be scaled up and scaled out.

    • Data-in-place upgrades: By providing data-in-place upgrades, you gain a modernized infrastructure without any downtime involved and without impacting applications.

    Dell EMC PowerStore Benefits

    Some of the benefits of using Dell EMC PowerStore include:

    • Flexible deployment: Dell EMC PowerStore is made to modernize the core, edge, and cloud without disruption, leading to flexible deployment.

    • Pay-per-use: Dell EMC PowerStore offers a range of flexible purchase options.

    • Any workload: Because Dell EMC PowerStore is designed to leverage next-gen innovations, it can work with any workload.

    • Programmable infrastructure: Dell EMC PowerStore streamlines application development and also automates storage workflows through integration with VMware and a broad ecosystem of leading management and orchestration frameworks, enabling you to provision services directly from the application tool sets that you use most frequently.

    Reviews from Real Users

    Below are some reviews and helpful feedback written by Dell EMC PowerStore users who are currently using the solution.

    PeerSpot user Maurizio D., who is a CTO at Universita' degli Studi di Pisa, says it "Gives us flexibility, performance, and ease of use. It also has some very good compression capabilities. We were looking for a solution that was easy to install in our VMware environment, that was flexible. PowerStore X is a type of a VMware cluster that you install inside your environment. If you have a VMware environment, like we have in production, it's easy to install and use."

    Another PeerSpot user, Jorg L., who is an IT Administrator at a construction company, mentions "For access from virtual machines, iSCSI, and NFS, it is very good. It helps increase performance."

    "The administration tools take advantage of machine learning and make recommendations to the admins, and that makes the administration easier," says a Chief Information Officer at a computer software company. He also comments that “Overall, we've benefited from the dedupe, compression, and replication, the advanced technology, of this frame. It's all better than what we had in the previous generation of XtremIO appliances, and above what we were getting in the Dell EMC Unitys.”

    Pure Storage FlashArray is the world’s first enterprise-class storage array that runs exclusively on the nonvolatile memory express (NVMe) protocol for memory access and storage. It represents a totally state-of-the-art type of storage technology. It offers users shared accelerated storage that delivers cutting-edge features in the realms of performance, simplicity, and consolidation. Pure Storage is fresh and modern today and will be for the next decade. Without forklift upgrades or planned downtime, Pure Storage takes the work out of storage ownership and delivers unprecedented customer satisfaction.

    Pure Storage FlashArray is built with simplicity and reliability in mind. The solution can be implemented and optimized in hours, as opposed to other similar solutions that can take days. It has no moving parts, which removes areas where it could potentially be vulnerable to suffering errors. It is highly stable and gives users the ability to manage system shutdowns in a way that  prevents data loss.

    Benefits of Pure Storage FlashArray

    Some of the benefits of using Pure Storage FlashArray include:

    • A much higher level of speed than similar pieces of technology. Pure Storage FlashArray maximizes the speed at which data can be transferred while at the same time minimizing system latencies that might slow the transfer down. Additionally, it offers users quick memory read and data access speeds.

    • A higher bang for your buck in terms of the storage capabilities you get for the money you pay. They are smaller in size than more standard storage technologies, but they offer flash memory, which enables users to store larger amounts of data than the current standard.

    Reviews from Real Users

    Pure Storage FlashArray is a highly effective piece of storage technology which stands out among its competitors for a number of reasons. Two major ones are its overall robustness and the value that it offers by way of its reliability and ease of use. It provides users with many valuable features that allow them to maximize what they can do with this solution. Pure Storage FlashArray’s reliability and ease of use make it a highly valuable solution. 

    PeerSpot user Prabakaran K., a technical consultant at Injazat Data Systems, notes the robustness of this solution when he writes, "FlashArray has many valuable features. It's very user-friendly and it has high availability, so there is comparatively less downtime. During maintenance, there is no shutdown procedure, so you can directly power off the Array and manage the shutdown process without any data loss, which is a unique feature. Managing replication and data migration is also very easy."

    PeerSpot user Jason D., a cloud solutions architect at a tech services company, notes three features that make this solution valuable when he writes, "We've had different types of storage, and three things of this solution are valuable. The first one is its outstanding performance. The second one is its stability. In the about three years that we've had it, we've had component failures, but we never had a service interruption or any data loss. The third one, which is really critical, is that it is super easy to use in terms of provisioning, storage, and managing the arrays. I'm able to maintain a multi-site environment with a couple of dozen arrays with a single mid-level storage admin."

    Sample Customers
    Fremont Bank, Judson ISD, The Nielsen Company
    Information Not Available
    Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
    Top Industries
    REVIEWERS
    Computer Software Company25%
    Financial Services Firm15%
    Comms Service Provider15%
    Manufacturing Company15%
    VISITORS READING REVIEWS
    Computer Software Company17%
    Financial Services Firm13%
    Manufacturing Company10%
    Government6%
    REVIEWERS
    Computer Software Company19%
    Financial Services Firm12%
    Healthcare Company12%
    Construction Company8%
    VISITORS READING REVIEWS
    Computer Software Company18%
    Manufacturing Company9%
    Financial Services Firm8%
    Government8%
    REVIEWERS
    Financial Services Firm19%
    Healthcare Company12%
    Manufacturing Company10%
    Computer Software Company8%
    VISITORS READING REVIEWS
    Educational Organization32%
    Computer Software Company12%
    Manufacturing Company8%
    Financial Services Firm8%
    Company Size
    REVIEWERS
    Small Business37%
    Midsize Enterprise27%
    Large Enterprise37%
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise17%
    Large Enterprise61%
    REVIEWERS
    Small Business33%
    Midsize Enterprise15%
    Large Enterprise52%
    VISITORS READING REVIEWS
    Small Business26%
    Midsize Enterprise15%
    Large Enterprise59%
    REVIEWERS
    Small Business27%
    Midsize Enterprise16%
    Large Enterprise57%
    VISITORS READING REVIEWS
    Small Business17%
    Midsize Enterprise41%
    Large Enterprise42%
    Buyer's Guide
    Dell PowerStore vs. Pure Storage FlashArray
    March 2024
    Find out what your peers are saying about Dell PowerStore vs. Pure Storage FlashArray and other solutions. Updated: March 2024.
    765,234 professionals have used our research since 2012.

    Dell PowerStore is ranked 1st in All-Flash Storage with 46 reviews while Pure Storage FlashArray is ranked 3rd in All-Flash Storage with 174 reviews. Dell PowerStore is rated 8.6, while Pure Storage FlashArray is rated 9.2. The top reviewer of Dell PowerStore writes "It has a very strong NAS that can support a lot of big, heavy environments". On the other hand, the top reviewer of Pure Storage FlashArray writes "Effective provisioning, helpful support, and reliable". Dell PowerStore is most compared with Dell Unity XT, IBM FlashSystem, NetApp AFF, Dell PowerMax NVMe and HPE Nimble Storage, whereas Pure Storage FlashArray is most compared with NetApp AFF, HPE Nimble Storage, IBM FlashSystem, VMware vSAN and Pure Storage FlashBlade. See our Dell PowerStore vs. Pure Storage FlashArray report.

    See our list of best All-Flash Storage vendors.

    We monitor all All-Flash Storage reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.