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Creatio Service vs Salesforce Service Cloud comparison

Why PeerSpot?
 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 14, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Creatio Service
Ranking in CRM Customer Engagement Centers
15th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
3
Ranking in other categories
Customer Experience Management (19th)
Salesforce Service Cloud
Ranking in CRM Customer Engagement Centers
3rd
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
58
Ranking in other categories
Help Desk Software (11th), Knowledge Management Software (6th), IT Alerting and Incident Management (15th)
 

Mindshare comparison

As of September 2026, in the CRM Customer Engagement Centers category, the mindshare of Creatio Service is 2.5%, down from 2.6% compared to the previous year. The mindshare of Salesforce Service Cloud is 9.7%, down from 13.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Customer Engagement Centers Mindshare Distribution
ProductMindshare (%)
Salesforce Service Cloud9.7%
Service Creatio2.5%
Other87.8%
CRM Customer Engagement Centers
 

Featured Reviews

Julio Falcon - PeerSpot reviewer
IT-Director (CTO) at No Code Services
Customization and process automation enhance support operations, but interface consistency could improve
At this time, there is not specifically something to improve regarding Service Creatio, but a couple of years ago, Creatio started developing a new version called Freedom UI with new interfaces. The new interfaces are amazing, but we still have some features in Classic UI that we cannot use in Freedom UI. What we miss is having all features in Classic available in Freedom. Creatio works every three months to release new features, but they are taking too much time to make all those features available. We could use more time. There are a lot of business rules we can use in Classic UI, but we cannot use many of those business rules in the Freedom UI because of the different interfaces. We miss several kinds of business rules or conditions that we could use in the design of the application or interfaces to the customer. For instance, I had a feature to introduce a formula graphically, but I can only use very basic formulas in the latest release. In Classic UI, we have powerful formulas, but in Freedom UI, I am limited to direct files from the current screen. The only thing I miss is having all the features from Classic UI available in Freedom UI. For instance, managing duplicated records is a feature that we can easily use in Classic UI, but in Freedom UI I cannot merge contacts to resolve duplicates, which is not available yet.
ManchikatlaShravani - PeerSpot reviewer
Salesforce Consultant at BYTENET
Omni-channel routing has transformed case handling and now supports complex field operations
From my experience, we might need queue-based alignment in Omni-Channel routing. Assignment rules should be defined at the flow level. The challenge with SLA creation is evident in escalation rules, which should include a field flagging feature that is lacking in the current setup. Einstein Bot, linked with Omni-Channel messaging, is complex to define, with a need for all related information in one place, making the process cumbersome. Understanding which bot is associated with specific messaging apps requires manual searching, and this can be improved.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Our customers have seen value and efficiency using this solution."
"You can draw a video map or draw on a piece of paper and put it in creation using the designer tool."
"Service Creatio is a great tool in process automation."
"It is a stable product."
"The flexibility of the platform is what really separates it from the crowd."
"We used Salesforce Service Cloud for CRM (customer relationship management) cases and general sales cases."
"Salesforce accelerates time to market and streamlines workflows through automation. Integrating with other software systems, such as HR or ERP platforms, allows for seamless data exchange and enhances efficiency."
"In terms of visibility to my boss and the team, it does help a lot."
"Regarding pricing, I would say Salesforce field service is affordable, but the cost is increasing a little bit."
"It gives a 360 degree view without any gaps, while serving the customers, which in turn, increases customer satisification."
"Salesforce is much more easily configured so it can change as your business processes change; it’s extremely scalable so it can grow as your business grows, and its API is extensive so you can integrate with back office systems in a relatively straightforward way."
 

Cons

"The customer self-portal is not good. Service Creatio has a special capability for external customers and users to access the web portal, but we had to use third-party solutions developed by us."
"The return material authorization should utilize no-code or low-code."
"Despite me telling them that Service Creatio has many certifications to protect data, they chose on-premise, which has created issues, as they must be responsible for updates, upgrades, and new releases."
"The solution’s user interface could be improved."
"While there is extensive reporting in the system, there is not always a direct route to get what you are looking for."
"Reporting could be improved."
"While Salesforce Service Cloud is more customer-focused, I believe a little more focus on assets is necessary."
"UI/UX has always proven difficult to keep up with. Salesforce, in general, requires a continued training effort to keep people up to speed and to encourage adoption in the tools."
"The solution could continue improving its artificial intelligence capabilities."
"There is no control over the appearance of Visual Flow pages, giving the appearance of an amateur web application within the Salesforce interface."
"The documentation could be improved."
 

Pricing and Cost Advice

Information not available
"The solution is priced at 50 dollars a month per user."
"Only enterprise businesses can afford the solution, and small companies cannot afford it."
"Salesforce Service Cloud is expensive. I worked with ExactTarget over five years ago, and it was quite pricey then. Not everyone could afford it. Salesforce has different tiers for different kinds of users. It's expensive considering their features and services, but they offer best-in-class solutions."
"The price is too expensive."
"The licensing is flexible. Companies pay for what they use. However, a company with very small needs might find it difficult to justify the cost. Overall, it's in the medium price range."
"Salesforce Service Cloud is a bit expensive."
"The product is expensive. There is a need to make yearly payments towards the licensing costs attached to the product."
"I believe that in our country, Colombia, we utilize this platform for the Latin American region. In terms of expenses, it's somewhat higher compared to other products. I would rate it as expensive and nine out of ten."
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Top Industries

By visitors reading reviews
Construction Company
24%
Financial Services Firm
10%
Healthcare Company
8%
Transportation Company
8%
Outsourcing Company
14%
Financial Services Firm
13%
Construction Company
7%
University
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business21
Midsize Enterprise13
Large Enterprise26
 

Questions from the Community

What needs improvement with Service Creatio?
At this time, there is not specifically something to improve regarding Service Creatio, but a couple of years ago, Creatio started developing a new version called Freedom UI with new interfaces. Th...
What advice do you have for others considering Service Creatio?
My advice for those looking to use Service Creatio is to have a clear understanding of what they need to solve with the tool. Many companies lack professionals who understand the requirements to im...
What is your experience regarding pricing and costs for Service Creatio?
The affordability of Service Creatio depends on the kind of customer. I think it's affordable; the new pricing model is more accessible than the old one. However, we have a barrier now that prevent...
What is your experience regarding pricing and costs for Salesforce Service Cloud?
I do not have knowledge of the setup cost as I do not look into pricing. Once the customer and my team discuss everything, I configure the system, but I do not have an idea about the pricing.
What needs improvement with Salesforce Service Cloud?
From my experience, we might need queue-based alignment in Omni-Channel routing. Assignment rules should be defined at the flow level. The challenge with SLA creation is evident in escalation rules...
What is your primary use case for Salesforce Service Cloud?
Currently, I work exclusively with Salesforce CRM and have not had the opportunity to work with HubSpot on any projects. I work with Sales and Service. I have more than five years of experience wit...
 

Also Known As

bpm’online customer service, bpm’online service enterprise
Service Cloud
 

Overview

 

Sample Customers

Health e(fx), People 2.0, Citilink, Dealer eProcess (DEP)
Stanley Black & Decker, Coca-Cola, Activision, Wells Fargo, Spotify, Aldo, Philips, The Red Cross, Blue Shield of California, Sprouts Farmers Market, Direct Energy Solar, Inspirato, Kiva
Find out what your peers are saying about Creatio Service vs. Salesforce Service Cloud and other solutions. Updated: September 2026.
913,076 professionals have used our research since 2012.