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AWS Backup vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AWS Backup
Ranking in Cloud Backup
10th
Average Rating
8.0
Reviews Sentiment
7.4
Number of Reviews
26
Ranking in other categories
SaaS Backup (4th)
Rubrik
Ranking in Cloud Backup
4th
Average Rating
9.2
Reviews Sentiment
7.4
Number of Reviews
92
Ranking in other categories
Backup and Recovery (4th), Disaster Recovery (DR) Software (4th)
 

Mindshare comparison

As of May 2025, in the Cloud Backup category, the mindshare of AWS Backup is 3.5%, up from 2.9% compared to the previous year. The mindshare of Rubrik is 10.4%, up from 10.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Backup
 

Featured Reviews

MuhammadAzhar Khan - PeerSpot reviewer
Simplify compliance and management of multiple backups with centralized cloud solutions
AWS Backup could benefit from including more services. Currently, it only includes around ten services, while AWS offers over three hundred plus services. Also, it would be helpful if AWS Backup could integrate logs more thoroughly. This would allow not only new users but also experienced users to more easily check logs directly from AWS Backup.
CarlosCastells - PeerSpot reviewer
Easy to do backup, easy to deploy and scalable
I have experience with different solutions like Oracle, Veeam, andCommvault Cloud. Right now, we are testing a solution for Kubernetes. We are trying to replace it, so we just don't know yet. I don't really know if Rubrik is a good solution for this. We are testing Velero (Open Source) or Kasten K10, and I don't know Rubrik's view for this type of technology.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature is its ease of use."
"It is highly scalable for both SMEs and large enterprises."
"AWS Backup's most valuable feature is that you can configure it remotely to create backups."
"Reporting is one of the key elements that are valuable for C-suite executives. In terms of monitoring, the solution provides comprehensive details into ongoing processes, flagging issues and warnings as necessary."
"The replication in the recovery region is the most valuable feature."
"The most valuable features we have found are the flexibility in the services offered."
"The solution's most valuable features are its backup capability and tight integration with other AWS services."
"The auto-scaling feature and the time efficiency of setting up AWS Backup are the most valuable aspects for us."
"They have a great PowerShell module and easy mediums to speak to the people who create and enhance them."
"The live mount reduces complexity."
"The archiving, off-of-box, is awesome. It lets you put your data where you want it and gives you the peace of mind of having more than one copy of it. And it's smart about the way that it does the archiving. It doesn't just copy one-for-one. It does all of its processing of the deduplication and compression before it sends it off to the archive, which helps with our cloud costs."
"It has reduced our maintenance efforts. The amount of time and effort that would have gone in troubleshooting various issues related a data crash has been addressed by Rubrik. So, it has helped to improve our productivity. The data is being captured about our customers periodically that is secure and safe."
"The most valuable features of Rubrik are the restoration and ease of use."
"Rubrik is an easy and automatic solution that needs no manual intervention."
"The most valuable feature has been the Live Mount feature."
"Not having to specify a time to run a backup with a fixed schedule is something that's really beneficial. In the past we had to schedule and try to manually stagger things over the window, to back up everything. Because Rubrik is SLA-based, you say, "Well, I need it to fit in this window here," and it just backs it up when it's most convenient for the Brik and for the third-party system. It looks at the CPU usage and says, "Okay, it's not as busy now. I know I've got time to take the backup." That's a real advantage."
 

Cons

"The solution's reporting features and restore features can be improved."
"The AWS Backup backend reporting is a major area that needs improvement. We would be very excited if we can see some reporting, such as trends. We do understand that there are reports available for S3 Bucket, in which the AWS backend stores the data. However, if we can receive holistic reporting, then it would be very helpful for us."
"If AWS Backup were a hybrid solution that also supported on-premises backups then it would be very helpful, especially if you are doing a migration to the cloud."
"One improvement I would like to see in AWS Backup is the implementation of incremental backups."
"For additional functionalities, it should be more intelligent, like more AI-capabilities."
"This backup tool does the full backup of the entire snapshot server. I would like to have the option to not do the full server backup."
"When it comes to encrypting data, it is not so convenient."
"The initial setup of the solution is complex."
"I'd like to see a cloud backup service for smaller customer environments that may not support a physical or virtual appliance."
"They support Hyper-V and it works with our CloudOut, the cloud DR, but they seem to add features for VMware first and Hyper-V gets added second or sometimes several releases after the VMware feature comes out."
"The solution could improve by having fewer VM Stuns."
"The Office 365 protection could be improved."
"One improvement I would suggest for Rubrik is to have an inbuilt media layer facility for direct backups to tape."
"Troubleshooting failed backups is difficult, and deciphering the logs without the help of support is usually almost impossible."
"Pricing is something that needs to be considered for improvement."
"Capacity reports could definitely be improved. It's hard to determine what is using the space and why. For instance, you can see that some host is using 2 TB on the Rubrik node and the disk space on that host is 400 GBs. It's hard to explain how there can be 2 TBs of data on local storage when nothing has changed on the host for the past three days."
 

Pricing and Cost Advice

"AWS Backup is free of cost, but we need to pay for the backup storage being used."
"AWS is more expensive than some competitors like Azure."
"The pricing is okay."
"We don't use a lot of space, only approximately 900 GB, so the price is reasonable. For standing, it's okay. We normally do a payment to SSML, and they are the ones who pay over there. It is around $100 monthly."
"The clients pay for the whole AWS bundle. It is an affordable solution."
"AWS Backup is a very cheap solution."
"The pricing is decent."
"Price-wise, I rate the solution a six out of ten. One only has to pay for the storage cost of AWS solutions, which is the standard cost provided by AWS."
"Some people say it is expensive, but you get what you pay for. If you want a Maserati, you have to pay for it. If you want to buy a Porsche, you have to pay for it."
"There are additional costs like maintenance, and there are some features on their central management piece that don't come with our licensing."
"It is an expensive product."
"Rubrik was probably the most expensive solution but in the long run, it's justified by the value of the data that it protects."
"We pay yearly and it's based on the number of bricks."
"Rubrik is an expensive solution."
"Rubrik's support is definitely on the expensive side, but I consider it to be top of the line. We incur no additional costs beyond the standard licensing fees."
"When we compared the overall costs, Rubrik was cheaper because the engineering and operational side required FAR LESS dedication. So, all in all, they actually were cheaper than the competition."
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Top Industries

By visitors reading reviews
Computer Software Company
17%
Financial Services Firm
15%
Manufacturing Company
7%
Government
6%
Computer Software Company
12%
Financial Services Firm
11%
Government
10%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about AWS Backup?
The solution's most valuable features are its backup capability and tight integration with other AWS services.
What is your experience regarding pricing and costs for AWS Backup?
AWS Backup operates on a pay-as-you-go model without requiring a license.
What needs improvement with AWS Backup?
There are multiple enhancements needed in terms of compatibility with all database services, as AWS Backup is currently limited to specific ones.
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Rubrik is considered expensive, with a price rating of three out of ten. Improvements in pricing and licensing would be beneficial.
 

Comparisons

 

Overview

 

Sample Customers

TransferWise
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about AWS Backup vs. Rubrik and other solutions. Updated: April 2025.
849,686 professionals have used our research since 2012.