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Amplitude vs Snowflake Analytics comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amplitude
Ranking in Web Analytics
2nd
Average Rating
8.2
Reviews Sentiment
7.7
Number of Reviews
4
Ranking in other categories
Customer Data Analysis (1st), Mobile Marketing and Advertising (1st), User Activity Monitoring (7th)
Snowflake Analytics
Ranking in Web Analytics
1st
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
40
Ranking in other categories
Cloud Data Warehouse (9th)
 

Mindshare comparison

As of June 2025, in the Web Analytics category, the mindshare of Amplitude is 16.8%, up from 11.9% compared to the previous year. The mindshare of Snowflake Analytics is 5.3%, down from 6.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Analytics
 

Featured Reviews

Suraj Chandak - PeerSpot reviewer
Used for reporting and monitoring purposes and to check the business KPIs
We take real-time decisions based on the solution's charts. We get an automated email from the solution in our mailbox so that we can particularly only check those error reports into Amplitude. If an end user gets an error while trying to do a transaction, we get alerts from the solution. I would recommend the solution to other users. Amplitude is a very easy-to-use and user-friendly tool. It allows us to create charts, demonstrate data, and view it effectively. Overall, I rate the solution a nine out of ten.
Paresh_Nayak - PeerSpot reviewer
Enables data-driven decision-making with robust features and effective scalability
The internal design engine and the columnar database are particularly valuable. These features reduce input and output memory, which is crucial in handling large data sets. The solution fulfills the business requirement for scaling and analytics. Snowflake Analytics supports data security with a single sign-on feature and complies with framework regulations, which is highly beneficial.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I loved using Amplitude because it allowed me to dive deep into product usage and analyze different customer segments."
"We can create charts and bar charts for visualization purposes and check real-time data with the solution."
"Other areas like cohort analysis, defining key events, and user properties were also well-suited for Amplitude. It is an easy tool to use."
"Amplitude offers flexibility in real-time data analysis, allowing users to make immediate decisions."
"The most valuable features of Snowflake for our data analytics are its time travel capability, allowing easy data recovery, and its automatic optimization of partitioning and clustering."
"The advanced features like time travel, zero copy cloning and scalability have been most useful. Snowflake requires zero maintenance for Data Warehousing on the cloud system."
"One of the key advancements in Snowflake Analytics is data sharing."
"One advantage is that installation is unnecessary since it's cloud-based. You subscribe to a Snowflake instance, configure it, and start using it. It's very user-friendly and allows you to scale up or down based on usage."
"Snowflake Analytics' most valuable feature is its inbuilt infrastructure for executing queries, which I don't have to manage based on my data volume as it's taken care of by Snowflake."
"The Snowflake features I find most beneficial for data analysis are primarily related to analytics, particularly their features like materialized views and queues, which are especially useful for dashboarding purposes."
"The platform not only provides ease of use but also stands out for its speedy execution, conveying a sense of robustness and reliability that I find appealing."
"Snowflake Analytics' predictive analytics elements, which incorporate AI, are good and easy to integrate."
 

Cons

"We have seen tagging issues with Amplitude in rare scenarios, which can be improved."
"Setting up reports in Amplitude was challenging for me as a newer user."
"The free features in Amplitude Analytics need enhancement."
"The visualization of the properties can also be enhanced. Basically, the visualization could be better, and the real-time analytics can be enhanced."
"The platform's data governance space needs more capability."
"Improvements are needed in importing and exporting large datasets to and from reporting tools."
"There are issues while loading data from Snowflake Analytics to the Power BI reporting."
"The distribution methodology isn't as strong as Bethesda or SAP HANA. It's not as strong as other competitors."
"Snowflake should include a WHERE clause for building data pipelines."
"The technical support is not very good."
"Machine learning in Snowflake isn't as advanced as in other products. I haven't heard of any successful industry-wide use cases of machine learning implemented in Snowflake. It might take a couple of years to reach the same level as Databricks."
"Snowflake could improve in the areas of advanced machine learning AML and generative AI."
 

Pricing and Cost Advice

"Pricing is a little on the higher end, especially when considering scalability."
"Snowflake Analytics is not an expensive solution, and its pricing is average."
"It's not costly if you configure it properly to ensure optimal performance. People don't configure it properly, which is why costs go up."
"It is not overly expensive. I would rate the pricing a six out of ten, with ten being expensive."
"The cost of Snowflake Analytics is low, any small organization can use it."
"The solution's pricing is affordable."
"Snowflake charges per query, which amounts to a very minor cost, such as $0.015 per query."
"Snowflake Analytics is a little more costly than Azure."
"The tool is quite expensive."
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Top Industries

By visitors reading reviews
Computer Software Company
14%
Financial Services Firm
11%
Insurance Company
7%
Comms Service Provider
6%
Computer Software Company
17%
Retailer
11%
Financial Services Firm
10%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Amplitude?
I loved using Amplitude because it allowed me to dive deep into product usage and analyze different customer segments.
What needs improvement with Amplitude?
The free features in Amplitude Analytics need enhancement. The limitations, such as not being able to use the splitting method for certain events, restrict reporting capabilities. This contrasts wi...
What is your primary use case for Amplitude?
I have been working with Amplitude Analytics for around one year, mainly using it alongside GMP products like Google Analytics Four and Google Tag Manager. We recently started using Amplitude Analy...
What is your experience regarding pricing and costs for Snowflake Analytics?
Snowflake Analytics is quite economical. It does not appear to incur significant extra expenses beyond the solution's initial cost. However, a complete pricing analysis is still in progress.
What needs improvement with Snowflake Analytics?
The advantages of Snowflake Analytics outweigh the disadvantages. However, if it offered flexibility similar to Oracle and supported more heterogeneous data sources and database connectivity, it wo...
 

Comparisons

 

Also Known As

ClearBrain
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Overview

 

Sample Customers

Nokia, Yik Yak, QuizUp, CrunchBase, Rhapsody, PlanGrid, Acquia, Patreon, SeatGeek, Etermax
Lionsgate, Adobe, Sony, Capital One, Akamai, Deliveroo, Snagajob, Logitech, University of Notre Dame, Runkeeper
Find out what your peers are saying about Amplitude vs. Snowflake Analytics and other solutions. Updated: June 2025.
856,873 professionals have used our research since 2012.