What is our primary use case?
FreshChat is our preferred platform for engaging with clients and communicating with stakeholders and partners. It serves as our conversational intelligence platform for receiving queries, communicating, and engaging with all our clients, partners, and stakeholders in a comprehensive and encouraging manner.
A recent example of how we use FreshChat with our clients or partners is across our departments. In the department involved with project execution and management, we use FreshChat to communicate with clients and partners. Project implementation requires intricate planning and brings all participants, including employees, clients, and partners, together. FreshChat helps us unite them and provides various channels to communicate with, streamlining and reducing implementation complexity.
Additionally, we use FreshChat to reach out to new and potential clients. It offers a number of ways to conduct cold calling, which applies to our sales and marketing process.
What is most valuable?
FreshChat offers several features that prove valuable to our organization. First, it offers multi-channel communication, allowing us to communicate with clients through email, phone, or live chat. These alternatives ensure that clients or participants can reach us, even if they cannot access one platform.
FreshChat is an AI-powered platform with a chatbot known as Freddy AI, which automates the entire process and ensures that customer service and engagement runs around the clock. It offers automated responses to simple queries and other issues that do not require significant human intervention. FreshChat is a scalable platform with premium versions and free plans, allowing us to switch from free to paid as we grow and engage with more customers, making the entire process intuitive and engaging.
A specific example of how Freddy AI helped us is in streamlining responses. We use it as a ticketing system, helping us ticket queries and forming the first point of contact with customers who are taken through a series of steps to describe their problems. Due to its automation abilities, the AI can classify queries from urgent to non-urgent, answering the simple ones while assigning complex ones to our human workforce for customer service, keeping the entire process in order.
What needs improvement?
FreshChat can be improved in several areas, specifically regarding the learning curve. Some users who are not well-versed in technology may find it complex to use and feel intimidated by the automation. Training and orientation could help alleviate the fear of adopting new technology.
Another area for improvement is that over-reliance on the chatbot sometimes makes clients feel out of touch with the company. We have observed that some customers request not to engage with the chatbot. If there could be a way to integrate the chatbot and human intervention, it would help clients feel more connected, as some require a human touch and feel that the chatbot's responses lack depth.
For how long have I used the solution?
I have been using FreshChat for three years.
What other advice do I have?
FreshChat has brought considerable impact to our organization. It helps keep our customer base happy because when clients and partners feel neglected, it could lead to loss. FreshChat enables us to connect and solve their queries promptly, making them happy, and a happy customer base means more business. It has also saved us time and money by executing workloads equivalent to what four people can handle, thus conserving our resources.
Regarding specific numbers for time and cost saved, I can highlight a scenario where in a normal customer engagement situation, an issue may take a week or more due to back-and-forth engagements with our human workforce. With FreshChat, a simple query can take merely a day to solve, saving us considerable time.
Furthermore, FreshChat offers affordability through free plans, which help small startups and businesses take advantage of the platform to streamline their customer service process and journey, enabling them to grow their numbers and metrics and become profitable.
Regarding accuracy and reliability, FreshChat is straightforward from deployment to actual usage and continuous renewal. We have not encountered any reliability issues, as it is accurate and delivers what is required, primarily powered by its AI capabilities and integrated chatbot.
FreshChat is a reliable platform that is secure and affordable, streamlining the entire customer service delivery process. It enhances the productivity and innovation of customer service agents by providing guidelines and a blueprint for engagement, ensuring timely responses to clients.
FreshChat is an easy-to-use platform that integrates well with other third-party platforms, offering a comprehensive user experience. If you acquire it, you will not regret involving it in your communications with clients and partners. I would rate this product an 8 out of 10.
Which deployment model are you using for this solution?
FreshChat is deployed on-premises in our organization.