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Own Data Platform vs Rubrik comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Own Data Platform
Ranking in Backup and Recovery
39th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
2
Ranking in other categories
Database Security (5th), SaaS Backup (14th), Application Testing Services (2nd)
Rubrik
Ranking in Backup and Recovery
3rd
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
96
Ranking in other categories
Cloud Backup (4th), Disaster Recovery (DR) Software (5th)
 

Mindshare comparison

As of March 2026, in the Backup and Recovery category, the mindshare of Own Data Platform is 0.6%, up from 0.4% compared to the previous year. The mindshare of Rubrik is 3.8%, down from 7.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery Mindshare Distribution
ProductMindshare (%)
Rubrik3.8%
Own Data Platform0.6%
Other95.6%
Backup and Recovery
 

Featured Reviews

DS
Salesforce Consultant at Girikon LLCGirikon
Efficient data management with robust restore feature and room for improved anonymization
We manage the customizing and seeding parts for our customers, using Own Data Platform to provide backup and recovery services. We work with exhibition companies that regularly expand their operations Own Data Platform provides a comprehensive backup and recovery solution, allowing us to manage…
KB
Information Technology Specialist at LIGHTHOUSE DOCUMENT TECHNOLOGIES, INC
Technical support has improved my data management process but I encounter GUI and cost challenges
The solution is available in the Azure Marketplace, but approaching directly is more cost-effective. The Marketplace approach incurs additional platform and reporting costs. We initially built Rubrik at host level and DB level. We encountered latency issues when reverting back, with numerous snapshots available. This resulted in increased costs and occupied spaces. I performed manual deletion of snapshots and verified with the Rubrik team for confirmation. The GUI reporting functionality lacks flexibility. For instance, obtaining specific server reports considering drive space and backup quantities is not possible, as it only provides overall reporting.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature for our customers is the restore functionality."
"The feature that I found most valuable is Live Mount. You can either mount a virtual machine from a snapshot, or you can mount a volume from the snapshot. You can mount one disk to the server to retrieve data, or you can mount the whole VM, rename it, and use it as a test VM. If your VM gets corrupted, you just mount one from the snapshot, and you have your production VM's backup. So, Live Mount is definitely the best feature for me as an end-user."
"Product support team is excellent, with issues typically being resolved on the same day."
"The web-based approach is the most valuable feature."
"Instant recovery is a good feature."
"Automation functions, image based backup, and the ability to instantly recover anything from files to databases."
"Rubrik is stable and easy to use."
"The management and ease of installation are the most valuable features."
"Rubrik is cheap, and you get good performance."
 

Cons

"The anonymization feature can be improved."
"Lacks availability in a NFR format of virtual appliances to test them in public cloud environment."
"Rubrik needs to continue to listen to their customers and what they want/need, not just care about money and the bottom line."
"The product’s user interface needs improvement."
"Setup is immediate but pricing is not cheap."
"They have what's called an organization which means different groups of access to Rubrik, but the alerting only goes to the admins. My suggestion to Rubrik is to make sure that the separate organizations or groups of users get the appropriate alerting."
"Portal identity management should improve."
"It is an expensive product."
"In terms of what could be improved with Rubrik, we need to improve the backup for remote sites. The competitors are stronger in terms of their remote office back up. Rubrik needs to improve to be stronger for backup. This is the main thing."
 

Pricing and Cost Advice

Information not available
"You pay a premium for Rubrik, but you're getting a premium service that comes with immutable backups, instant recovery, and world-class support."
"There are additional costs for add-ons, and they recently upgraded a new cluster, which also carries a price."
"The solution is expensive for small businesses."
"We are on an annual license to use Rubrik and it is priced well."
"There is just one cost, and it includes software and hardware. So, everything is included. It is better than other solutions in terms of cost. We also have Dell EMC Avamar in our environment, and we have to pay for the hardware and data domain. We also have to pay for the software license for the data protection suite. So, based on my calculations, I find Rubrik cheaper, and we are also getting good performance."
"High priced when considering a total change in backup solution."
"The initial setup cost includes support and maintenance costs, followed by a monthly fee."
"The pricing has been quite good from our perspective, in terms of being able to negotiate with the Rubrik team to get the product that we want and be able to sell that out to our end customers."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
11%
Healthcare Company
9%
Government
6%
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise55
 

Questions from the Community

What is your experience regarding pricing and costs for Own Data Platform?
The pricing is somewhat high, rated at an eight out of ten. However, the value provided justifies the cost compared to other tools.
What needs improvement with Own Data Platform?
The anonymization feature can be improved. It’s currently not straightforward and often requires a technical person to operate, which can be challenging for non-technical users.
What is your primary use case for Own Data Platform?
We manage the customizing and seeding parts for our customers, using Own Data Platform to provide backup and recovery services. We work with exhibition companies that regularly expand their operati...
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Also Known As

Own Data Archiving, Own Data Security, Own Data Seeding
No data available
 

Overview

 

Sample Customers

Workiva, HR Owen, Tommy Bakama, Kanshoo, NTN, Athena Health, Interlochen Center for the Arts, Arizona State University, Pauley Financial
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Own Data Platform vs. Rubrik and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.