Oracle CRM and SugarCRM are competitors in the CRM space, offering various features tailored to different business needs. Oracle CRM has the upper hand in terms of comprehensive solutions and advanced capabilities, whereas SugarCRM is favored for cost-effectiveness and ease of use.
Features: Oracle CRM provides a comprehensive integration framework for sales, service, marketing, and cloud solutions. Its industry-specific solutions cater to diverse business needs, with notable predictive analytics capabilities. Oracle CRM stands out for its strong data management system and broad customization options. SugarCRM emphasizes foundational CRM functionalities like lead, account, and opportunity creation. It enhances customization and flexibility with marketing automation and case management at a more affordable price point. The improved user interface and adaptability are key strengths of SugarCRM.
Room for Improvement: Oracle CRM requires enhancement in usability, particularly in mobile functionality and integration with non-Oracle applications. The user experience could benefit from a modernized interface with less manual intervention. SugarCRM could improve its data visualization and user interface for better engagement. Limitations in system administration tools and mobile integration are areas where SugarCRM can advance. Both platforms face delays in support response times, with Oracle CRM needing improvements in UI design.
Ease of Deployment and Customer Service: Oracle CRM offers deployment flexibility across private, public, and hybrid clouds but is commonly used on-premises. SugarCRM supports on-premises and public cloud deployment, noted for its straightforward implementation. Oracle provides a stratified support system with slower response times, while SugarCRM is known for faster, friendlier customer service, though Oracle's network benefits complex issues.
Pricing and ROI: Oracle CRM targets larger enterprises with higher pricing justified by its extensive functionalities and scalability, though prohibitive for smaller businesses. SugarCRM provides a budget-friendly approach, with affordable licensing and easy CRM usage entry. Oracle delivers significant ROI for complex needs, whereas SugarCRM offers solid ROI for businesses seeking straightforward CRM with lower overhead costs.
| Product | Market Share (%) |
|---|---|
| Oracle CRM | 1.4% |
| SugarCRM Platform | 0.7% |
| Other | 97.9% |
| Company Size | Count |
|---|---|
| Small Business | 16 |
| Midsize Enterprise | 2 |
| Large Enterprise | 22 |
| Company Size | Count |
|---|---|
| Small Business | 9 |
| Midsize Enterprise | 2 |
| Large Enterprise | 3 |
On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.
SugarCRM is a versatile CRM solution that facilitates communication and organization within a company. Its primary use case includes call and comment logging, account relation, customer detail storage, verification handling, transaction tracking, marketing material management, and payment transaction handling. The most valuable functionalities include customizable exports of graphics, statuses, complaints, and tasks, as well as its scalability, stability, and low cost. It integrates well with Jira and can be easily configured. The platform improves efficiency, productivity, collaboration, communication, and coordination within organizations, while also providing valuable insights and data analytics for informed decision-making.
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