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Microsoft Purview Data Loss Prevention vs Proofpoint Email Data Loss Prevention (DLP) comparison

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Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Purview Data Loss...
Ranking in Data Loss Prevention (DLP)
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
36
Ranking in other categories
Microsoft Security Suite (11th)
Proofpoint Email Data Loss ...
Ranking in Data Loss Prevention (DLP)
29th
Average Rating
7.6
Reviews Sentiment
6.4
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the Data Loss Prevention (DLP) category, the mindshare of Microsoft Purview Data Loss Prevention is 5.5%, down from 10.8% compared to the previous year. The mindshare of Proofpoint Email Data Loss Prevention (DLP) is 1.1%, up from 1.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Loss Prevention (DLP) Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Loss Prevention5.5%
Proofpoint Email Data Loss Prevention (DLP)1.1%
Other93.4%
Data Loss Prevention (DLP)
 

Featured Reviews

Rohit Jaiswar - PeerSpot reviewer
Soc Anaylst at Softcell Technologies Limited
Integrated controls have reduced insider risk and now protect sensitive data across our workforce
One standout feature about Microsoft Purview Data Loss Prevention is the tight integration with Insider Risk Management and Defender XDR, as it gives much better context during investigations instead of treating DLP as an isolated alerting tool. We also use endpoint DLP heavily to control USB, copy, print, clipboard, and browser upload activity, which has been very effective for remote workforce security. The best features Microsoft Purview Data Loss Prevention offers include real-time policy enforcement, endpoint DLP, and deep integration with Microsoft 365 plus Defender XDR. We also heavily rely on sensitive information type detection, adaptive policy tips, and insider risk integration to investigate suspicious user behavior with proper context. Another standout feature is the ability to control USB copy, browser uploads, print clipboards, and cloud sharing actions directly from endpoint policies. The integration with Microsoft Defender 365 and Defender XDR helps our team in day-to-day operations because DLP alerts are automatically correlated with endpoint identity, email, and user activity telemetry, which helps the SOC investigate incidents much faster from a single workflow. The sensitive information type detection makes a difference compared to other tools we have used because it is more effective than many legacy DLP tools. It understands context, exact data patterns, document labeling, and Microsoft 365 native content, reducing false positives while improving detection accuracy. Another strong feature of Microsoft Purview Data Loss Prevention is auto-labeling and policy inheritance with Microsoft's Information Protection, which helps maintain protection even after files are shared or moved across workloads. We also value the user coaching or policy tip capability because it educates users in real time instead of only blocking actions, which reduces repeated DLP violations significantly.
Kamalesh Tripathi - PeerSpot reviewer
Head Of Information Technology at IndoStar Capital Finance Ltd
Email protection has improved and now prevents sensitive data loss with accurate detection
Proofpoint Email Data Loss Prevention (DLP) has Email DLP, and its Threat Intelligence is highly appreciated. It supports anti-spam solutions and has an inbuilt DMARC solution, which enhances its capabilities effectively. Additionally, with the help of machine learning and artificial intelligence, Proofpoint Email Data Loss Prevention (DLP) can categorize and manage sensitive data, minimizing false positives and enhancing user experience greatly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The auto-labeling feature is definitely the most valuable feature, as it goes in and labels the documents for you in different repositories, covering the Outlook and Exchange repositories along with SharePoint and OneDrive, which is really helpful in those areas."
"My favorite feature about Microsoft Purview Data Loss Prevention is actually quite simple: there's a handful of things that you do, you create a new batch, it'll give you a unique ID, you copy that unique ID, it's a URL, and then you can put that into a script that we wrote so we just paste that in our script and then it uses that URL to upload all of those mailboxes, and then we can use that to import."
"If we can prevent information from going out, eventually, when a regulator is asking about our security measures, we can show what we've been doing."
"Because everything is on Microsoft and we use Azure, integration with the product is easier. That's the most important thing when you use many Microsoft products. It's easier to integrate everything in one place."
"When you are going to use Microsoft Purview Data Loss Prevention, most of the setup is already done by default as per your needs."
"Microsoft Purview's classification and policy controls impact users' productivity within my organization very positively, as it does not get in the way of their working."
"We can use Microsoft Purview Data Loss Prevention to manage devices and site policies."
"Microsoft Purview Data Loss Prevention has significantly improved our data security posture by reducing the risk of accidental data leaks and helping to meet compliance requirements."
"Proofpoint offers flexibility in licensing, accommodating various levels from small businesses to governments."
"Proofpoint Email Data Loss Prevention (DLP) is very good."
"We have too many features included in the solution. These include third-party malware detection as a primary feature and a secondary feature focused on dealing with various security threats."
 

Cons

"Perhaps with the advent of AI, it can be enhanced, especially with organizations that handle and process huge amounts of data."
"The AI advancements can improve the false positives."
"I would say the improvement of Microsoft Purview Data Loss Prevention could be in the propagation of policies, as if you create a policy, it may take up to 48 hours to propagate to devices, and this might take a little bit longer than ideal."
"There is a lot of ambiguity when you are setting up labels, such as sensitive information labels. It is a little daunting at first if you don't have prior knowledge, and there is a little bit of a learning curve for setting up the labels. Some of the setup wizards could be more helpful from an AI perspective. They can streamline the setup through more AI technologies so that you don't have to jump through so many hoops and different menus and dropdowns. It would be useful to have a setup wizard that is more hands-off and engaging for setting up the information type labels. If you tell them this is what we're trying to protect, it should basically start to lead you down that path of best practices. Such a feature would be great."
"Microsoft Purview Data Loss Prevention can be improved as the endpoint DLP policy tuning can be complex in large environments, especially when balancing security with user productivity."
"There is no AIP for Linux systems. That's a setback. Another thing it's lacking is libraries to work with Python. It has libraries for C# and C++, for example, but not for Python and, these days, Python is very useful."
"Technical support seriously needs work. They are not helpful at all."
"I rate the overall solution 3 out of 10."
"It is difficult to meet the European security compliancy regulations using Proofpoint since it is very focused on the American market, differing significantly from European policies."
"Cost should reduce so that people can use it."
"The tool is expensive."
 

Pricing and Cost Advice

"If one is very cheap and ten is very expensive, I rate the price as one out of ten."
"The pricing is reasonable."
"Microsoft Purview Data Loss Prevention is part of a bundle and is not sold as a standalone product."
"I am satisfied with the tool's pricing."
"It is a part of our Microsoft licensing. We pay for a yearly renewal. Its price is reasonable for the size of the organization we are. It is fairly competitive, and you get what you pay for. We have an E5 license, and a part of understanding the E5 license is to see what all you get with it. If you really look at it from that standpoint, you get a lot of value. You have Defender and all its security features in there as well. Their licensing is fairly flexible. They have different programs. We've seen ones where you could pay for up to three to five years in advance. There is also a monthly pay-as-you-go type of deal, but we're doing a yearly renewal and fixing the budget."
"It's a little bit pricey compared to competitors, but it's not too high."
"The cost works out to about $15 per user per month."
"Though I am not a specialist, the tool is quite expensive."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Outsourcing Company
9%
Manufacturing Company
8%
Computer Software Company
7%
Construction Company
13%
Manufacturing Company
11%
Financial Services Firm
11%
Outsourcing Company
10%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise7
Large Enterprise15
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft Purview Data Loss Prevention?
The pricing for Microsoft Purview Data Loss Prevention was manageable for us because we already had Microsoft 365 and Purview-related licensing, but advanced DLP and insider risk features became ex...
What needs improvement with Microsoft Purview Data Loss Prevention?
Microsoft Purview Data Loss Prevention can be improved as the endpoint DLP policy tuning can be complex in large environments, especially when balancing security with user productivity. False posit...
What is your primary use case for Microsoft Purview Data Loss Prevention?
Microsoft Purview Data Loss Prevention is used for monitoring and preventing sensitive data exfiltration across Exchange Online, Teams, SharePoint, OneDrive, and endpoints. From a SOC's perspec...
What is your experience regarding pricing and costs for Proofpoint Email Data Loss Prevention (DLP)?
It was equivalent in cost compared to other solutions. However, technically it far superior product. worth investing little more for better solutions.
What needs improvement with Proofpoint Email Data Loss Prevention (DLP)?
Cost should reduce so that people can use it. It is very expensive compared to other competitors, and the pricing is a little higher. Local channel partners would be beneficial to have available.
 

Also Known As

Microsoft Endpoint Data Loss Prevention, MS Endpoint DLP, Microsoft Endpoint DLP
No data available
 

Overview

Find out what your peers are saying about Microsoft Purview Data Loss Prevention vs. Proofpoint Email Data Loss Prevention (DLP) and other solutions. Updated: November 2026.
921,714 professionals have used our research since 2012.