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Microsoft Purview Data Loss Prevention vs Proofpoint Email Data Loss Prevention (DLP) comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Purview Data Loss...
Ranking in Data Loss Prevention (DLP)
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
31
Ranking in other categories
Microsoft Security Suite (13th)
Proofpoint Email Data Loss ...
Ranking in Data Loss Prevention (DLP)
36th
Average Rating
7.0
Reviews Sentiment
6.9
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2026, in the Data Loss Prevention (DLP) category, the mindshare of Microsoft Purview Data Loss Prevention is 8.3%, down from 15.0% compared to the previous year. The mindshare of Proofpoint Email Data Loss Prevention (DLP) is 1.0%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Loss Prevention (DLP) Market Share Distribution
ProductMarket Share (%)
Microsoft Purview Data Loss Prevention8.3%
Proofpoint Email Data Loss Prevention (DLP)1.0%
Other90.7%
Data Loss Prevention (DLP)
 

Featured Reviews

ClayHampton - PeerSpot reviewer
Senior Infrastructure Engineer at a computer software company with 51-200 employees
Protects sensitive data across devices and helps address client compliance needs proactively
The reporting in Microsoft Purview Data Loss Prevention is a little easier than most Microsoft portals. I understand the licensing cost, especially if you're a Business Premium or in the SMB world, and a lot of clients run with a Business Premium. That comes with data loss prevention in a manual process, whereas E5 gives automation. Microsoft has said, 'Okay, here's your Microsoft 365 E5 compliance add-on that can go on the Business Premium.' So Business Premium users can get the data loss prevention features of E5, which is fantastic. That was the big point that they were missing, and I'm glad that they actually have an add-on now that makes it possible. So truly, I don't think there's a downside. Maybe more reporting, but that's it.
HP
Cosultant at Kadaster
Offers flexible licensing and easy setup, but has challenges with European compliance
It is difficult to meet the European security compliancy regulations using Proofpoint since it is very focused on the American market, differing significantly from European policies. Additionally, there is uncertainty about the future level of license pricing because American organizations sometimes change their product offerings. Barracuda's Active Directory checking feature is one area where Proofpoint could improve.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We can use Microsoft Purview Data Loss Prevention to manage devices and site policies."
"The impact of Microsoft Purview Data Loss Prevention's classification and policy controls on our productivity within our organization is significant, as it's helped our security team."
"I like the sensitivity labels and data security posture management for AI."
"For Purview's natively integrated compliance across Azure, Dynamics 365, and Office 365, I would give it a 10 out of 10. It provides all the insights and information."
"Microsoft Purview Data Loss Prevention makes it way easier to prevent unauthorized sharing of sensitive information within the organization."
"Microsoft Purview has helped improve my company's ability to discover sensitive data, as most companies would say that they improved in the whole posture on this field."
"When you are going to use Microsoft Purview Data Loss Prevention, most of the setup is already done by default as per your needs."
"Microsoft Purview Data Loss Prevention prevents users from sharing sensitive information outside the organization based on the configurations that we've implemented."
"We have too many features included in the solution. These include third-party malware detection as a primary feature and a secondary feature focused on dealing with various security threats."
"Proofpoint offers flexibility in licensing, accommodating various levels from small businesses to governments."
"Proofpoint offers flexibility in licensing, accommodating various levels from small businesses to governments."
 

Cons

"I would assess the stability and reliability of Microsoft Purview Data Loss Prevention as being flaky at times, where eDiscovery sometimes takes forever or doesn't bring the results we expect."
"The solution should provide better integration with other systems."
"There is a lot of ambiguity when you are setting up labels, such as sensitive information labels. It is a little daunting at first if you don't have prior knowledge, and there is a little bit of a learning curve for setting up the labels. Some of the setup wizards could be more helpful from an AI perspective. They can streamline the setup through more AI technologies so that you don't have to jump through so many hoops and different menus and dropdowns. It would be useful to have a setup wizard that is more hands-off and engaging for setting up the information type labels. If you tell them this is what we're trying to protect, it should basically start to lead you down that path of best practices. Such a feature would be great."
"I would say the improvement of Microsoft Purview Data Loss Prevention could be in the propagation of policies, as if you create a policy, it may take up to 48 hours to propagate to devices, and this might take a little bit longer than ideal."
"Perhaps with the advent of AI, it can be enhanced, especially with organizations that handle and process huge amounts of data."
"There is no AIP for Linux systems. That's a setback. Another thing it's lacking is libraries to work with Python. It has libraries for C# and C++, for example, but not for Python and, these days, Python is very useful."
"The scalability, in terms of the portal, could be more user-friendly. Sometimes I have faced difficulties in identifying the options."
"Technical support is awful."
"The tool is expensive."
"It is difficult to meet the European security compliance regulations using Proofpoint since it is very focused on the American market, differing significantly from European policies."
"It is difficult to meet the European security compliancy regulations using Proofpoint since it is very focused on the American market, differing significantly from European policies."
 

Pricing and Cost Advice

"You get the solution in a bundle if you get the E5 suite."
"It's a little bit pricey compared to competitors, but it's not too high."
"If one is very cheap and ten is very expensive, I rate the price as one out of ten."
"Microsoft Purview Data Loss Prevention is part of a bundle and is not sold as a standalone product."
"It is a part of our Microsoft licensing. We pay for a yearly renewal. Its price is reasonable for the size of the organization we are. It is fairly competitive, and you get what you pay for. We have an E5 license, and a part of understanding the E5 license is to see what all you get with it. If you really look at it from that standpoint, you get a lot of value. You have Defender and all its security features in there as well. Their licensing is fairly flexible. They have different programs. We've seen ones where you could pay for up to three to five years in advance. There is also a monthly pay-as-you-go type of deal, but we're doing a yearly renewal and fixing the budget."
"The cost works out to about $15 per user per month."
"The solution’s pricing is reasonable."
"Though I am not a specialist, the tool is quite expensive."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Computer Software Company
9%
Manufacturing Company
8%
Insurance Company
5%
Performing Arts
17%
Manufacturing Company
12%
Insurance Company
8%
Financial Services Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise5
Large Enterprise15
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft Purview Data Loss Prevention?
The pricing of Microsoft Purview Data Loss Prevention is acceptable for us.
What needs improvement with Microsoft Purview Data Loss Prevention?
I think that a feature on the side where you could click on something with a question mark, and then if you click on it, it would open up a new window and give you more information on that, almost ...
What is your primary use case for Microsoft Purview Data Loss Prevention?
My main use case is to upload mailboxes. We're using Microsoft Purview Data Loss Prevention to upload mailboxes. The migration tool that's built into the Microsoft Hybrid isn't working on our domai...
What is your experience regarding pricing and costs for Proofpoint Email Data Loss Prevention (DLP)?
The licenses for Proofpoint are effective, however, there is uncertainty about future pricing as American organizations might change their product, thereby altering the license. Microsoft has been ...
What needs improvement with Proofpoint Email Data Loss Prevention (DLP)?
It is difficult to meet the European security compliancy regulations using Proofpoint since it is very focused on the American market, differing significantly from European policies. Additionally, ...
What is your primary use case for Proofpoint Email Data Loss Prevention (DLP)?
I know the portfolio of Proofpoint. I work with email backup and email security. Most of the time, I consult for various organizations about email and email security.
 

Also Known As

Microsoft Endpoint Data Loss Prevention, MS Endpoint DLP, Microsoft Endpoint DLP
No data available
 

Overview

Find out what your peers are saying about Microsoft Purview Data Loss Prevention vs. Proofpoint Email Data Loss Prevention (DLP) and other solutions. Updated: February 2026.
881,757 professionals have used our research since 2012.