Microsoft Purview Data Loss Prevention vs Zscaler Zero Trust Exchange Platform comparison

Microsoft and Zscaler are both solutions in the Data Loss Prevention (DLP) category. Microsoft is ranked #1 with an average rating of 7.8, while Zscaler is ranked #6 with an average rating of 8.5. Microsoft holds a 6.9% mindshare in DLP, compared to Zscaler’s 4.2% mindshare. Additionally, 94% of Microsoft users are willing to recommend the solution, compared to 98% of Zscaler users who would recommend it.

Comparison Buyer's Guide

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Executive SummaryUpdated on Feb 8, 2026

Microsoft Purview Data Loss Prevention and Zscaler Zero Trust Exchange Platform are competitors in the data security and compliance category. Microsoft Purview seems to have the upper hand with its deep integration in the Microsoft ecosystem, providing better compliance management and cost-effectiveness, especially for Microsoft 365 users.

Features: Microsoft Purview Data Loss Prevention shines with its auto-labeling feature, allowing for efficient document handling across repositories like Outlook, Exchange, SharePoint, and OneDrive. Its robust integration with Azure, Dynamics, and Office 365 provides seamless compliance management. Additionally, Purview supports heterogeneous environments and offers presentations to educate users about sensitive data handling. Meanwhile, Zscaler Zero Trust Exchange Platform delivers comprehensive security features such as DLP, SSL inspection, and CASB capabilities. It is particularly beneficial for cloud integrations and securing remote work environments.

Room for Improvement: Microsoft Purview Data Loss Prevention could enhance its user experience by introducing AI-driven wizards for label setup and improve third-party integration and endpoint functionality. There's also a need to bolster incident handling and customization options. Zscaler's Zero Trust Exchange Platform has limitations in covering non-web channels and could benefit from more granular policy management. It also needs to expand its machine learning capabilities, improve support and scalability, and offer more competitive pricing.

Ease of Deployment and Customer Service: Microsoft Purview Data Loss Prevention benefits from its integration within the Microsoft ecosystem, aiding deployment across public, hybrid, and private clouds, though support is sometimes inconsistent. Zscaler Zero Trust Exchange Platform offers similar deployment flexibility but requires improvement in configuration simplicity and support responsiveness. While both provide extensive documentation, Zscaler’s customer service is often seen as less satisfactory.

Pricing and ROI: Microsoft Purview Data Loss Prevention offers cost-effective solutions, especially for those with Microsoft E5 licenses, making it an attractive option for existing Microsoft users. It is seen as reasonably priced for the features provided. On the other hand, Zscaler Zero Trust Exchange Platform is considered expensive, with additional costs based on user count and certain features. Despite this, both solutions promise ROI through integrated functionalities and reduced necessity for multiple tools, though Microsoft's inclusion in broader packages offers better value within its ecosystem.

To learn more, read our detailed Microsoft Purview Data Loss Prevention vs. Zscaler Zero Trust Exchange Platform Report (Updated: April 2026).

Buyer's Guide

Microsoft Purview Data Loss Prevention vs. Zscaler Zero Trust Exchange Platform

April 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Cloudflare One

Mindshare comparison

As of April 2026, in the Data Loss Prevention (DLP) category, the mindshare of Cloudflare One is 1.9%, up from 1.3% compared to the previous year. The mindshare of Microsoft Purview Data Loss Prevention is 6.9%, down from 14.8% compared to the previous year. The mindshare of Zscaler Zero Trust Exchange Platform is 4.2%, down from 6.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Loss Prevention (DLP) Mindshare Distribution
Product	Mindshare (%)
Microsoft Purview Data Loss Prevention	6.9%
Zscaler Zero Trust Exchange Platform	4.2%
Cloudflare One	1.9%
Other	87.0%

Data Loss Prevention (DLP)

Q&A Highlights

ChennaRao Vemula

Senior Cloud Security Engineer at a educational organization with 10,001+ employees

Aug 06, 2024

How to minimize false positives for PII and PCI around different data systems across the globe?

Personal information always should be under high protection from manipulations which is why it is the responsibility of those collecting the data to keep the integrity of these data and check and update them periodically. Then, once sure about the data, focus on the systems that use the data and apply all necessary security controls in using the data and keeping them safe such as information leakage.

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Featured Reviews

Cobe Van Coller

Network Architect at IP Dimension

Cloud security has improved remote access and has reduced costs for smaller client sites

I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.

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ClayHampton

Senior Infrastructure Engineer at a computer software company with 51-200 employees

Protects sensitive data across devices and helps address client compliance needs proactively

The reporting in Microsoft Purview Data Loss Prevention is a little easier than most Microsoft portals. I understand the licensing cost, especially if you're a Business Premium or in the SMB world, and a lot of clients run with a Business Premium. That comes with data loss prevention in a manual process, whereas E5 gives automation. Microsoft has said, 'Okay, here's your Microsoft 365 E5 compliance add-on that can go on the Business Premium.' So Business Premium users can get the data loss prevention features of E5, which is fantastic. That was the big point that they were missing, and I'm glad that they actually have an add-on now that makes it possible. So truly, I don't think there's a downside. Maybe more reporting, but that's it.

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Vibin Thomas

Team Lead, Technical Content Security at Valuepoint Systems

Zero trust access has transformed remote connectivity and now simplifies secure app usage

Zscaler Zero Trust Exchange Platform, especially Zscaler Private Access, is very strong, though there are a few areas where improvements can be made. One challenge observed is around initial troubleshooting and visibility. While Zscaler Private Access provides logs, it can sometimes take time to pinpoint the exact cause of access issues, especially in complex environments with multiple policies and identity integration. Another area is the dependency on identity and connector health. Since Zscaler Private Access is heavily reliant on app connectors and identity providers, any issues with these components can impact user access, making proper monitoring critical. During the initial setup, policy configuration and application onboarding require careful planning, especially for larger environments with many applications. These challenges are manageable with proper design and monitoring. Overall, the platform delivers strong security and user experience. I would recommend a few improvements, especially around user interface, reporting, and troubleshooting experience. From a user interface perspective, while the platform is powerful, the policy configuration and navigation can feel complex, especially for new users. A more simplified and intuitive layout for policy mapping and application access would help reduce the learning curve. In terms of reporting, Zscaler Private Access provides logs, but having more built-in customizable dashboards and analytics would be very helpful. Better visibility into user access patterns, application performance, and real-time troubleshooting insights would improve operational efficiency. From a support and troubleshooting standpoint, it would be beneficial to have more granular centralized visibility, allowing for quick end-to-end tracing of a user request from authentication to application access without switching between multiple views. These improvements would make the platform even more efficient, especially for large-scale enterprise environments.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Cloudflare DDoS mitigates DDoS attacks."

"It's a perfect solution from my perspective; it's easy to understand and easy to configure."

"The capabilities of the software are strong enough for me to do what it's supposed to do. For me, we don't need to do a lot of configuration on our site. We just enable it and monitor it."

"Cloudflare Access is a stable solution."

"Cloudflare Zero Trust Platform removes the risk of exposing the applications to the public."

"Cloudflare is simple to use."

"Cloudflare One has assisted in securing my remote workforce through a SASE solution with Cloudflare One and the Workers part, although I am not currently using the Workers component."

"The blocking feature is very good."

More Cloudflare One pros

"There's a good amount of documentation in case you run into any problems."

"The feature I appreciate most about Microsoft Purview Data Loss Prevention is the native synchronization between the tool and all the Office applications that the customer already has."

"Microsoft Purview Data Loss Prevention has absolutely helped improve my organization's ability to manage data because we use M365 for the majority of our knowledge worker storage, and that's where people's data lives."

"It has helped our clients to reduce the time to action on insider threats because it can be integrated."

"The solution's most valuable feature is the mature O365 DLP, which works with SharePoint and Teams."

"The product can block the uploads to cloud services."

"The impact of Microsoft Purview Data Loss Prevention's classification and policy controls on our productivity within our organization is significant, as it's helped our security team."

"I rate Microsoft Purview Data Loss Prevention's stability a ten out of ten."

More Microsoft Purview Data Loss Prevention pros

"Zscaler Private Access is a platform that eliminates the complexity of VPN configuration."

"Overall, the solution does a pretty good job at web filtering."

"The most valuable feature is its seamless integration capabilities, streamlining the process by eliminating the need for extensive installations."

"The customer service and support are very good."

"The agent's versatility is notable, used for digital experience monitoring to collect valuable endpoint metrics for troubleshooting."

"The scalability is pretty good."

"The most valuable features of Zscaler Private Access are its ability to integrate with multiple IDPs and application segmentation."

"This secure connection allows users to connect to the Zscaler VPN and access the resources on the office network, making it a highly valuable component of our system."

More Zscaler Zero Trust Exchange Platform pros

Cons

"The response time for support must be reduced."

"They don't have a person to provide support for customers using the solution under their free plan."

"Operating and tuning the product is difficult."

"The initial onboarding was causing us some confusion."

"Cloudflare One is not very powerful, but for what we require, it is basic and sufficient."

"The pricing is an area that can be improved. Pricing, as far as I recall, was the source of our problems."

"The initial onboarding was causing us some confusion."

More Cloudflare One cons

"I see that there's a lot of content in Microsoft Purview Data Loss Prevention, and when I click on it and look around, I wonder what certain features do, but there's not enough documentation and explanation."

"Perhaps with the advent of AI, it can be enhanced, especially with organizations that handle and process huge amounts of data."

"Some main features are limited in comparison to other solutions."

"The platform can be challenging to navigate and has the potential for improvement."

"There is a lot of ambiguity when you are setting up labels, such as sensitive information labels. It is a little daunting at first if you don't have prior knowledge, and there is a little bit of a learning curve for setting up the labels. Some of the setup wizards could be more helpful from an AI perspective. They can streamline the setup through more AI technologies so that you don't have to jump through so many hoops and different menus and dropdowns. It would be useful to have a setup wizard that is more hands-off and engaging for setting up the information type labels. If you tell them this is what we're trying to protect, it should basically start to lead you down that path of best practices. Such a feature would be great."

"A site can have different containers where you store data. We have always wanted to apply compliance, labels, and policies at the container level, rather than to an outer shell or at the site level. That is something we have been looking forward to and I believe Microsoft is already planning something like that."

"A major improvement is required in the solution's incident handling and alerting."

"They do not provide language options beyond the ones already available, so our language option is missing."

More Microsoft Purview Data Loss Prevention cons

"The interface needs a bit of work."

"We often face performance and latency issues with Zscaler SASE."

"In the next release, I would like to see RE2 Regex supported."

"The pricing for Private Access seems to be on the expensive side, and I believe they should consider making it more competitive with other solutions."

"The granularity in blocking is not sufficient, as new domains are automatically blocked for 30 days without further information."

"The customers would benefit from more robust documentation and conversations around configurations, as it is slightly complex."

"Sometimes, support takes time since the solution has some bugs that need fixing."

"What could be improved in Zscaler Private Access is its notification. For example, if there's a speed issue, there should be a pop-up that alerts the user about it. If there is a network quality issue, for example, it isn't good enough to connect to, or the network quality is bad, there should be a notification from the solution. Zscaler Private Access also needs improvement in terms of its interface and security."

More Zscaler Zero Trust Exchange Platform cons

Pricing and Cost Advice

"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."

"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."

"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."

"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."

"The prices are slightly expensive."

"Cloudflare Zero Trust Platform's pricing is good."

"The solution is not that expensive."

"The solution's pricing lacks transparency."

"You get the solution in a bundle if you get the E5 suite."

"Microsoft Purview Data Loss Prevention is part of a bundle and is not sold as a standalone product."

"I am satisfied with the tool's pricing."

"We are using the E3 license for Microsoft 365 with the E5 compliance license add-on."

"The solution’s pricing is reasonable."

"It is a part of our Microsoft licensing. We pay for a yearly renewal. Its price is reasonable for the size of the organization we are. It is fairly competitive, and you get what you pay for. We have an E5 license, and a part of understanding the E5 license is to see what all you get with it. If you really look at it from that standpoint, you get a lot of value. You have Defender and all its security features in there as well. Their licensing is fairly flexible. They have different programs. We've seen ones where you could pay for up to three to five years in advance. There is also a monthly pay-as-you-go type of deal, but we're doing a yearly renewal and fixing the budget."

"The product has the best price-to-performance ratio."

"It's a little bit pricey compared to competitors, but it's not too high."

More Microsoft Purview Data Loss Prevention pricing and cost advice

"It's an affordable solution"

"Zscaler Private Access is extremely expensive."

"The solution is expensive."

"Pricing for Zscaler Private Access is moderate. It's acceptable, though I can't give you the exact price currently. It's not too expensive, and on a scale of one to five, I would rate it a four out of five in terms of pricing."

"Zscaler Private Access can be an expensive solution, depending on the license type you will purchase."

"The product is a little more expensive than other tools."

"The pricing is expensive and on the higher end. Honestly, in my opinion, it is not worth the price."

"It's expensive currently. But when purchasing for a large number of users, there's room to negotiate. It's really up to the procurement team."

More Zscaler Zero Trust Exchange Platform pricing and cost advice

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Top Industries

By visitors reading reviews

Construction Company

22%

Comms Service Provider

10%

Financial Services Firm

Computer Software Company

Financial Services Firm

16%

Computer Software Company

Manufacturing Company

Insurance Company

Financial Services Firm

13%

Manufacturing Company

Computer Software Company

Insurance Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	10
Midsize Enterprise	2
Large Enterprise	11

By reviewers
Company Size	Count
Small Business	15
Midsize Enterprise	6
Large Enterprise	15

By reviewers
Company Size	Count
Small Business	16
Midsize Enterprise	12
Large Enterprise	44

Questions from the Community

What needs improvement with Cloudflare Access?

Cloudflare Access has strong integration with Microsoft, among other platforms. However, when it comes to Kaspersky, ...

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What is your primary use case for Cloudflare Access?

Cloudflare Access provides secure access to internal applications for employees, external members of the organization...

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What advice do you have for others considering Cloudflare Access?

Cloudflare Access is one of the best integrations available. While about two hundred vendors offer similar services, ...

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What is your experience regarding pricing and costs for Microsoft Purview Data Loss Prevention?

The pricing of Microsoft Purview Data Loss Prevention is acceptable for us.

See all answers

What needs improvement with Microsoft Purview Data Loss Prevention?

I think that a feature on the side where you could click on something with a question mark, and then if you click on ...

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What is your primary use case for Microsoft Purview Data Loss Prevention?

My main use case is to upload mailboxes. We're using Microsoft Purview Data Loss Prevention to upload mailboxes. The ...

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What is the better solution - Prisma Access or Zscaler Private Access?

We looked into Prisma Access before choosing Zscaler Private Access (ZPA). Palo Alto’s Prisma Access is a secure ac...

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What needs improvement with Zscaler SASE?

The solution needs to improve a lot of aspects.

See all answers

What is your primary use case for Zscaler SASE?

We are using Zscaler Zero Trust Exchange for its Zscaler Internet Access service. It provides web security, DLP, data...

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Compared 7% of the time

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Product Reports

Buyer's Guide

Cloudflare One

April 2026

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Buyer's Guide

Microsoft Purview Data Loss Prevention

March 2026

Microsoft Purview Data Loss Prevention report

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Buyer's Guide

Zscaler Zero Trust Exchange Platform

March 2026

Zscaler Zero Trust Exchange Platform report

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Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform

Microsoft Endpoint Data Loss Prevention, MS Endpoint DLP, Microsoft Endpoint DLP

Zscaler SASE, Zscaler DLP, Zscaler CASB, Zscaler CSPM, Zscaler Browser Isolation, Zscaler Posture Control

Overview

Cloudflare One is a comprehensive platform for security, performance, and connectivity. It provides features like rate limiting, DDoS protection, and application access, tailored to enhance user experience while securing internet access and accelerating communications.

Designed to integrate security measures with ease of use and scalability, Cloudflare One offers a secure web gateway and zero trust network access. These features ensure seamless setup and operation, making connectivity reliable and protected. Users appreciate its integrated console, intuitive interface, and the ability to manage risk effectively. It offers straightforward deployment, improves latency, and boasts cost-effectiveness. While its onboarding process and documentation need enhancement, its value in content delivery and application shielding is notable. Despite challenges in integrating Cloudflare Access with existing VPNs and the need for better automation and support, it remains vital for DNS and infrastructure protection.

What features make Cloudflare One stand out?

Rate Limiting: Controls the traffic rate to prevent abuse.
DDoS Protection: Shields applications from distributed denial-of-service attacks.
Secure Web Gateway: Provides secure internet access with seamless operation.
Zero Trust Network Access: Ensures secure, application-based connectivity without relying on traditional VPNs.
Access for Connectivity: Facilitates access to internal applications securely.

What benefits should users look for in reviews?

Security: Robust measures for DNS and browsing protection.
Performance: Enhanced site accessibility and communication speed.
Cost-Effectiveness: Offers competitive pricing for its features.
Ease of Deployment: Straightforward and efficient setup process.

In industries like finance, retail, and technology, Cloudflare One is crucial for enabling secure remote access and protecting web applications against dynamic threats. It supports compliance access policies and enhances content delivery, playing a key role in safeguarding digital infrastructure.

Cloudflare

At Microsoft, our mission is to empower every person and every organization on the planet to achieve more. Our mission is grounded in both the world in which we live and the future we strive to create. Today, we live in a mobile-first, cloud-first world, and the transformation we are driving across our businesses is designed to enable Microsoft and our customers to thrive in this world.

Microsoft

Zscaler Zero Trust Exchange enhances security with seamless cloud-based connectivity and VPN-less operation, offering integration with multiple identity providers and advanced security features, suitable for remote work environments.

Zscaler Zero Trust Exchange provides secure, adaptive connectivity without traditional VPNs, allowing organizations to replace legacy systems and bolster remote work security. The platform offers cloud-based protection, single sign-on, dynamic URL categorization, and scalable solutions. While advanced security features like DLP and threat protection enhance data protection, users may face issues with speed, connectivity, and some customization options. Integration challenges, latency due to multi-tenant hosting, reporting delays, and licensing costs require consideration. It supports secure internet access and private application security, ensuring traffic control and data compliance.

What are the key features of Zscaler Zero Trust Exchange?

VPN-less Connectivity: Enables secure remote access without traditional VPNs.
Cloud-based Security: Offers scalable protection utilizing cloud infrastructure.
Single Sign-On: Integrates with multiple identity providers for streamlined access.
Dynamic URL Categorization: Provides real-time URL filtering to enhance security.
Advanced Threat Protection: Detects and mitigates sophisticated threats effectively.
Customizable Policies: Allows tailored security protocols to fit unique requirements.
Comprehensive DLP: Protects sensitive data through robust data loss prevention.
Integration Capabilities: Connects seamlessly with cloud services and applications.

What are the benefits of using Zscaler Zero Trust Exchange?

Enhanced Security: Delivers consistent protection regardless of user location.
Improved Compliance: Ensures adherence to data protection regulations.
Streamlined Access: Simplifies connectivity to private and cloud applications.
Scalability: Supports expanding organizational demands with cloud scalability.
Real-time Visibility: Provides instant insights into security incidents and network traffic.

Zscaler Zero Trust Exchange is deployed across industries to secure remote access and enforce zero trust principles. Organizations in finance, healthcare, and technology sectors utilize it for secure internet access and visibility into cloud applications, enhancing performance and compliance in dynamic environments.

Zscaler

Sample Customers

23andMe

Information Not Available

Siemens, AutoNation, GE, NOV

Buyer's Guide

Microsoft Purview Data Loss Prevention vs. Zscaler Zero Trust Exchange Platform

April 2026

Free Report: Microsoft Purview Data Loss Prevention vs. Zscaler Zero Trust Exchange Platform

Find out what your peers are saying about Microsoft Purview Data Loss Prevention vs. Zscaler Zero Trust Exchange Platform and other solutions. Updated: April 2026.

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