MicroStrategy vs Microsoft Power BI vs Qlik Sense comparison

Read 163 MicroStrategy reviews

7,583 Views
5,232 Comparison Views

92% willing to recommend

Qlik Sense

Read 125 Qlik Sense reviews

10,291 Views
5,557 Comparison Views

96% willing to recommend

Microsoft Power BI

Qlik Sense

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between MicroStrategy, Microsoft Power BI, and Qlik Sense based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, SAP and others in BI (Business Intelligence) Tools.

To learn more, read our detailed BI (Business Intelligence) Tools Report (Updated: May 2026).

BI (Business Intelligence) Tools

May 2026

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Helped 900,747 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

ROI

Sentiment score

6.5

Microsoft Power BI delivers high ROI with cost-effective deployment, enhancing reporting, analytics, and decision-making for businesses.

Sentiment score

7.2

MicroStrategy improves business efficiency, enhancing reporting capabilities and perceived value, though ROI measurement is challenging for some users.

Sentiment score

6.2

Qlik Sense delivers high ROI through faster decision-making, cost savings, and enhanced insights, boosting operations and revenue growth.

In a world surrounded by data, tools that allow navigation of large data volumes ensure decisions are data-driven.

Corporate HR Financial Controller at STMicroelectronics Holding

Because of integration with Microsoft Power BI, its interactive dashboards, and how easily it integrates with other SQL data sources, business decisions from business users have become much faster.

Hemanthreddy Vakiti

Data engineer at a tech vendor with 10,001+ employees

Power BI is easy to deploy within an hour, providing robust security against data leaks.

For more quotes and insights, download the Microsoft Power BI report

Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd

No quotes available

For more quotes and insights, download the MicroStrategy report

In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.

For more quotes and insights, download the Qlik Sense report

Director Software Engineer at a computer software company with 10,001+ employees

Customer Service

Sentiment score

6.6

Microsoft Power BI support is positive, with responsive customer service, though technical support response times and expertise vary.

Sentiment score

5.2

MicroStrategy's customer service relies on a knowledge base, facing mixed reviews due to response times and support quality disparities.

Sentiment score

5.4

Qlik Sense's customer service is praised for technical support, though response times vary, with community forums and partners being essential.

The significant drawback I notice is that Microsoft's size makes it hard to get specific change requests addressed unless they involve a bug.

Corporate HR Financial Controller at STMicroelectronics Holding

We have a partnership with Microsoft, involving multiple weekly calls with dedicated personnel to ensure our satisfaction.

For more quotes and insights, download the Microsoft Power BI report

Executive Director, Decision Support at Community Health Network

The support is good because there is also a community available.

MohammedHamad

Business Development Director at a tech consulting company with 201-500 employees

I would rate the technical support from MicroStrategy as nine out of 10.

For more quotes and insights, download the MicroStrategy report

Lead Software Engineer at Momentus

While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.

Director Software Engineer at a computer software company with 10,001+ employees

Technical support requires improvement.

For more quotes and insights, download the Qlik Sense report

Associate Director at a tech services company with 51-200 employees

In Turkey, the consultant firms are very professional, and they support you.

Hasan ÖZ

Business Intelligence Architect at a financial services firm with 5,001-10,000 employees

Scalability Issues

Sentiment score

6.9

Microsoft Power BI effectively scales for most users, though large datasets and high-capacity licenses pose challenges and costs.

Sentiment score

7.6

MicroStrategy offers strong scalability and performance, though high costs and memory requirements can influence its enterprise usage efficiency.

Sentiment score

7.7

Qlik Sense is praised for scalability, efficiently handling large data sets and users, but requires careful licensing and server management.

You expect only a small percentage of users concurrently, but beyond a thousand concurrent users, it becomes difficult to manage.

Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd

With increasing AI capabilities, architectural developments within Microsoft, and tools like Fabric, I expect Power BI to scale accordingly.

For more quotes and insights, download the Microsoft Power BI report

Executive Director, Decision Support at Community Health Network

As more data is processed, performance issues may arise.

Raymond De Rooij

Product Owner at ABN AMRO Bank N.V.

We have moved from on-premises to cloud-based infrastructure.

Harjinder-Singh

Data Engineer at a insurance company with 10,001+ employees

MicroStrategy's scalability is good, as it has the possibility to read a lot of data and works fine with all the information that we have.

reviewer2772093

Analyst - IM at a healthcare company with 10,001+ employees

For more quotes and insights, download the MicroStrategy report

It performs well in terms of performance and load compared to others.

For more quotes and insights, download the Qlik Sense report

Associate Director at a tech services company with 51-200 employees

Qlik Sense helps analyze data and can handle larger amounts of data compared to other BI tools.

Shraddha Waghulde

Solution Architect at Predoole Analytics

It is easily scalable with Microsoft, with other services Azure and other tools they provide.

reviewer2737320

student at a educational organization with 1,001-5,000 employees

Stability Issues

Sentiment score

7.4

Users find Microsoft Power BI stable and reliable but face performance issues with large datasets and real-time data limitations.

Sentiment score

7.3

MicroStrategy is reliable and stable, with strong performance; minor issues are typically resolved through support or configuration adjustments.

Sentiment score

7.6

Qlik Sense is highly stable, with users praising its reliability, effective support, smooth upgrades, and robust functionality.

In terms of stability, there's no data loss or leakage, and precautions are well-managed by Microsoft.

Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd

We typically do not have problems with end-user tools like Excel and Power BI.

For more quotes and insights, download the Microsoft Power BI report

Executive Director, Decision Support at Community Health Network

It is very stable for small data, but with big data, there are performance challenges.

MohammedHamad

Business Development Director at a tech consulting company with 201-500 employees

I would rate the stability of MicroStrategy as nine out of 10.

For more quotes and insights, download the MicroStrategy report

Lead Software Engineer at Momentus

The stability is very good.

For more quotes and insights, download the Qlik Sense report

Associate Director at a tech services company with 51-200 employees

Room For Improvement

Microsoft Power BI needs performance improvements, better mobile accessibility, non-Microsoft database support, and simplified interface for non-technical users.

MicroStrategy needs improved modeling, visualization, usability, cloud integration, support, and pricing to enhance smaller organizations' adoption.

Qlik Sense users seek better customization, real-time features, data handling, visualization, ease of use, cost efficiency, and improved support.

This makes Power BI difficult to manage as loading times can reach one or two minutes, which is problematic today.

Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd

Access was more logical in how it distinguished between data and its formatting.

Corporate HR Financial Controller at STMicroelectronics Holding

Microsoft updates Power BI monthly based on user community feedback.

For more quotes and insights, download the Microsoft Power BI report

Executive Director, Decision Support at Community Health Network

Creating hierarchies and the modeling part is challenging because data modeling is one of the most important aspects of any BI project.

Harjinder-Singh

Data Engineer at a insurance company with 10,001+ employees

Organizations that are well-established and have more money can afford MicroStrategy, but startups and mid-level organizations who do not have this much budget have to opt for other cheaper tools.

For more quotes and insights, download the MicroStrategy report

Lead Software Engineer at Momentus

MicroStrategy could learn from Power BI's user-friendly interface.

AJIN S L

Technical Analyst at Allianz

Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.

Hasan ÖZ

Business Intelligence Architect at a financial services firm with 5,001-10,000 employees

Providing an API feature to access data from the dashboard or QEDs could be beneficial.

For more quotes and insights, download the Qlik Sense report

Director Software Engineer at a computer software company with 10,001+ employees

There should be more comprehensive documentation and explanatory videos available to help clients understand and calculate capacity-based pricing, making it easier to predict costs before implementing Qlik Sense Cloud.

Shraddha Waghulde

Solution Architect at Predoole Analytics

Setup Cost

Microsoft Power BI offers competitive pricing, with discounts available and appreciated features, despite higher Premium costs.

MicroStrategy's high pricing is due to licensing costs, though long-term benefits exist; licensing complexity concerns users.

Qlik Sense offers flexible, albeit pricier, licensing options praised for easy setup and quick ROI, but requires careful cost analysis.

I found the setup cost to be expensive

Sebastien TOUSSAINT

Responsable du département Projets et Applications at CHD Vendée

Power BI isn't very cheap, however, it is economical compared to other solutions available.

For more quotes and insights, download the Microsoft Power BI report

Senior Manager, Strategy & Consulting at Viacom18 Media Pvt Ltd

The pricing for Microsoft Power BI is low, which is a good selling point.

MohammedHamad

Business Development Director at a tech consulting company with 201-500 employees

No quotes available

For more quotes and insights, download the MicroStrategy report

It is just about how expensive it is to implement.

reviewer2737320

student at a educational organization with 1,001-5,000 employees

Compared to Power BI, it is definitely costly.

For more quotes and insights, download the Qlik Sense report

Associate Director at a tech services company with 51-200 employees

Among the BI tools and data analytics tools, Qlik is the most expensive.

Hasan ÖZ

Business Intelligence Architect at a financial services firm with 5,001-10,000 employees

Valuable Features

Microsoft Power BI offers user-friendly interfaces, powerful data visualization, and seamless integration for efficient data analytics solutions.

MicroStrategy excels in flexibility, scalability, and user-friendly reporting, supporting large data volumes with strong security and Visual Insights features.

Qlik Sense provides intuitive dashboard creation, seamless integration, and robust data handling with powerful analytics and flexible development capabilities.

In today's data-driven environment, these tools are of substantial value, particularly for large enterprises with numerous processes that require extensive data analysis.

For more quotes and insights, download the Microsoft Power BI report

Corporate HR Financial Controller at STMicroelectronics Holding

Within the organization, Microsoft Power BI is used to create dashboards and gain insights into data, enhancing data-driven decision-making.

Raymond De Rooij

Product Owner at ABN AMRO Bank N.V.

To reduce the need for highly skilled personnel, we can engage someone who is just familiar and has a basic understanding of Microsoft Power BI, while AI can handle the major tasks through either agent AI or requirement analysis.

Shrikrishna Kashid

Senior Technical Service Engineer Expert at a tech vendor with 10,001+ employees

It's important because with MicroStrategy we can manage all our cubes and show data to our clients.

reviewer2772093

Analyst - IM at a healthcare company with 10,001+ employees

The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.

AJIN S L

Technical Analyst at Allianz

The most effective features of MicroStrategy for data analysis in my experience are the security, the metadata management, and the administration, along with the options of different workarounds available to accommodate different types of requirements.

For more quotes and insights, download the MicroStrategy report

Lead Software Engineer at Momentus

From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.

Director Software Engineer at a computer software company with 10,001+ employees

The true power is in the ability to connect with any database, get the data, and work with the data.

PawanSingh3

Director at a consultancy with 1,001-5,000 employees

It is a single product that I can use as an ETL database, BI, and more.

For more quotes and insights, download the Qlik Sense report

Associate Director at a tech services company with 51-200 employees

Mindshare comparison

BI (Business Intelligence) Tools Mindshare Distribution
Product	Mindshare (%)
Microsoft Power BI	7.5%
Tableau Enterprise	5.8%
Amazon QuickSight	3.2%
Other	83.5%

BI (Business Intelligence) Tools

BI (Business Intelligence) Tools Mindshare Distribution
Product	Mindshare (%)
MicroStrategy	1.2%
Microsoft Power BI	7.5%
Tableau Enterprise	5.8%
Other	85.5%

BI (Business Intelligence) Tools

Data Visualization Mindshare Distribution
Product	Mindshare (%)
Qlik Sense	4.8%
Tableau Enterprise	9.7%
Domo	3.7%
Other	81.8%

Data Visualization

Featured Reviews

Hemanthreddy Vakiti

Data engineer at a tech vendor with 10,001+ employees

Interactive dashboards have transformed restaurant data into faster daily business decisions

Microsoft Power BI has many features and there is not a lot to improve. However, the licensing can be confusing. When deciding between Pro and Premium, I find it difficult to distinguish what features are offered by Pro and what features are offered by Premium, including the particular differences to choose between both licensing models. Additionally, some features such as DAX, which I mentioned previously, involve DAX calculations and complex data modeling, which are somewhat advanced and not easily understandable. Prior knowledge is required or you need to go through the documentation. If the documentation is made comprehensive so that anyone with no knowledge on DAX can easily use it by going through the documentation, it would be really helpful. Additionally, if the integration with non-Microsoft tools is improved and performance is optimized, then Microsoft Power BI can become a top-ranked visualization tool. The user experience with Microsoft Power BI is quite good. The intuitive user interface makes it easy for both technical and non-technical users to create reports. However, only the advanced features are somewhat complex, and if the documentation is improved, it can be easily accessible.

Reporting on insurance finances has become robust and supports detailed geo-spatial analysis

Harjinder-Singh

Data Engineer at a insurance company with 10,001+ employees

I am quite satisfied with the reporting part of the product. However, compared to other tools, the modeling part is not as strong. Data modeling is not as easy on MicroStrategy as it is on other platforms. I have worked with the administration tool and the Architect tool for MicroStrategy, but creating a star schema is not as easy compared to other tools. Creating hierarchies and the modeling part is challenging because data modeling is one of the most important aspects of any BI project. If you can create a star schema or Snowflake schema easily, then report building becomes straightforward. Additionally, MicroStrategy's Workstation tool compared to Developer still lacks some functionality that can be done more easily on the Developer side. Workstation is a great tool, but they have not given it full functionality.

Data visualization has become faster and flexible and now enables quick multi-source reporting

PawanSingh3

Director at a consultancy with 1,001-5,000 employees

Qlik Sense is very easy to use, but sometimes integration is a bit challenging. In our case, we wanted to integrate the cloud version of Qlik Sense, and Qlik Sense is not supporting the on-premises version, so we moved to the cloud version. We had a lot of challenges when integrating Qlik Sense SSO with the reports that we wanted to show on our web app or mobile app. There were a lot of challenges along with that, but eventually, we overcame those challenges, and things are working fine now. The integration part is one point for improvement; it could be more simple because I found some complexities with it. The single sign-on part is a little tricky and is not straightforward. We have done multiple rounds with their technical team, and although it got resolved later on, I think that it could have been better.

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Comparison Review

it_user79932

Senior Manager - BI Head with 5,001-10,000 employees

Feb 4, 2015

Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho

1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…

Seeking lightweight open source BI software

Top Industries

By visitors reading reviews

Financial Services Firm

14%

Manufacturing Company

Government

Construction Company

Financial Services Firm

16%

Construction Company

10%

Marketing Services Firm

Retailer

Financial Services Firm

19%

Manufacturing Company

10%

Construction Company

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	136
Midsize Enterprise	59
Large Enterprise	171

By reviewers
Company Size	Count
Small Business	37
Midsize Enterprise	26
Large Enterprise	101

By reviewers
Company Size	Count
Small Business	34
Midsize Enterprise	40
Large Enterprise	88

Questions from the Community

There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I wou...

Is Power BI a complete platform or only a visualization tool?

Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize info...

How does Oracle OBIEE compare with Microsoft BI?

Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are ...

What is your experience regarding pricing and costs for MicroStrategy?

My company has many licenses for MicroStrategy because we can build reports in this tool. I don't know what the cost ...

What needs improvement with MicroStrategy?

I am quite satisfied with the reporting part of the product. However, compared to other tools, the modeling part is n...

What is your primary use case for MicroStrategy?

Harjinder, I recall approximately two years back we had a conversation with you about ForgeRock and Auth0, and I thin...

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...

What is your experience regarding pricing and costs for Qlik Sense?

It is not about performance. It is just about how expensive it is to implement.

What needs improvement with Qlik Sense?

Everything depends on the use case, but I would prefer Power BI because of how mainstream it is. There is not much in...

Amazon QuickSight vs Microsoft Power BI

Comparisons

Compared 16% of the time

Tableau Enterprise vs Microsoft Power BI

Compared 12% of the time

Domo vs Microsoft Power BI

Compared 7% of the time

QlikView vs Microsoft Power BI

Compared 2% of the time

ThoughtSpot vs Microsoft Power BI

Compared 1% of the time

More Microsoft Power BI Competitors

Tableau Enterprise vs MicroStrategy

Compared 9% of the time

SAP BusinessObjects Business Intelligence vs MicroStrategy

Compared 6% of the time

QlikView vs MicroStrategy

Compared 5% of the time

Google Data Studio vs MicroStrategy

Compared 5% of the time

Oracle OBIEE vs MicroStrategy

Compared 4% of the time

More MicroStrategy Competitors

Tableau Enterprise vs Qlik Sense

Compared 7% of the time

Apache Superset vs Qlik Sense

Compared 6% of the time

SAP BusinessObjects Business Intelligence vs Qlik Sense

Compared 3% of the time

Amazon QuickSight vs Qlik Sense

Compared 3% of the time

Sisense vs Qlik Sense

Compared 2% of the time

More Qlik Sense Competitors

Product Reports

Download Microsoft Power BI product report

Microsoft Power BI

June 2026

Download MicroStrategy product report

June 2026

Download Qlik Sense product report

Qlik Sense

June 2026

Also Known As

SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI

No data available

QlikSense, Qlik Analytics Platform

Overview

Microsoft Power BI is a powerful tool for data analysis and visualization. This tool stands out for its ability to merge and analyze data from various sources. Widely adopted across different industries and departments, Power BI is instrumental in creating visually appealing dashboards and generating insightful business intelligence reports. Its intuitive interface, robust visualization capabilities, and seamless integration with other Microsoft applications empower users to easily create interactive reports and gain valuable insights.

Microsoft

MicroStrategy is known for its scalability and stability. It supports complex analytics and seamless mobile integration. With features like geo-spatial mapping and easy dossier creation, it's compatible with Teradata, offering robust metadata management and customizations through its SDK.

MicroStrategy provides enterprise-class business intelligence with streamlined data governance and efficiently handles diverse data sources. Its platform offers ad-hoc reporting, self-service features, and interactive visualizations. The active user community and customization options ensure adaptability, while enhancements are needed in data modeling and visual capabilities. The administration tools, schema creation, and dashboard development can be complex, and licensing costs are significant. Improvements in cloud integration, multi-device support, community support, and training are necessary for wider adoption.

What are the features of MicroStrategy?

Easy Dossier Creation: Allows for creating intuitive data reports.
Geo-Spatial Mapping: Integrates geographic data for insightful mapping.
Compatibility with Teradata: Ensures smooth data interaction.
Mobile Integration: Supports mobile app compatibility for enhanced accessibility.
Robust Metadata Management: Provides comprehensive data management capabilities.
SDK Customization: Offers software development kits for tailored solutions.

What benefits do users find in MicroStrategy?

Enterprise-Class BI: Offers a stable and scalable BI platform.
Streamlined Data Governance: Efficiently manages data policies and procedures.
Interactive Visualizations: Delivers engaging data presentations and dashboards.
Ad-Hoc Reporting: Supports flexible and immediate report generation for data analysis.
Active Community Support: Enhances adaptability and provides ongoing assistance.

MicroStrategy is implemented for reporting and analytics in industries like finance and operations. Corporations utilize it for creating dashboards, financial reporting, and operational data analysis. It's effective for management reporting, tracking sales, inventory, and providing real-time insights. Integrations with CRM applications enhance its utility in producing interactive digital formats, replacing traditional reporting methods.

Qlik Sense offers drag-and-drop dashboard creation, multi-data source integration, and self-service analytics. Users benefit from associative data modeling and real-time insights. The platform enhances quick deployment across any device with its flexibility and ease of use.

Qlik Sense provides rapid dashboard creation and seamless multi-data source integration, supporting real-time analytics and high-speed ETL capabilities. Users enjoy advanced visualizations and natural language processing within an intuitive interface. The solution's in-memory engine ensures fast data processing while offering flexibility and quick deployment on all devices. Its open API facilitates extensive customization and integration with chatbots and third-party extensions.

What are the key features of Qlik Sense?

Rapid Dashboard Creation: Enables quick creation of insightful dashboards using a drag-and-drop interface.
Multi-Data Source Integration: Supports seamless integration across various data sources for comprehensive analysis.
Self-Service Analytics: Empowers users with intuitive tools for independent data exploration and insights generation.
Associative Data Modeling: Enhances understanding of complex datasets and relationships.
Advanced Visualizations: Offers sophisticated visual options to present data clearly and engagingly.
Real-Time Insights: Provides up-to-the-minute data analysis capabilities.
Open API Integration: Allows extensive customization and integration with third-party tools.

What benefits should users look for in reviews?

Fast Deployment: Enjoys rapid setup and integration across devices, facilitating immediate data access.
Enhanced Flexibility: Customization options allow tailored solutions that meet specific user needs.
Comprehensive Integration: Capable of integrating multiple data sources, improving analytical scope.
Improved Data Accessibility: Offers easy access and understanding of complex data.
Automation Efficiency: Streamlines reporting and analytics tasks, boosting productivity.

In industries such as finance and sales, Qlik Sense enables interactive data analyses and dashboard creation across departments. It supports business intelligence for financial reporting, sales analysis, and decision-making. By automating reporting and combining data from multiple sources, it facilitates users in generating insights and enhancing data accessibility for informed business decisions.

Qlik

Sample Customers

Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.

Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo