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JIRA Service Management vs LiveAgent vs ServiceNow comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of October 2025, in the IT Service Management (ITSM) category, the mindshare of JIRA Service Management is 8.7%, down from 11.5% compared to the previous year. The mindshare of LiveAgent is 0.6%, up from 0.3% compared to the previous year. The mindshare of ServiceNow is 21.0%, down from 26.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
IT Service Management (ITSM) Market Share Distribution
ProductMarket Share (%)
ServiceNow21.0%
JIRA Service Management8.7%
LiveAgent0.6%
Other69.7%
IT Service Management (ITSM)
 

Featured Reviews

Karim Yousef - PeerSpot reviewer
Efficiently track and document projects with seamless tool integration
We are a management warehouse that provides services to different customers in different sectors. Primarily, we serve the banking sector and the military sector. We manage all the software delivery projects through tools such as JIRA Service Management or TFS Confluence is a great tool for…
OO
Prioritizes tasks and easily organizes messages and responses
I've not really noticed anything that needs to be improved with the solution. Generally, I enjoyed everything. Every feature LiveAgent has was a seamless journey for me. Maybe there are others who might notice one or two flaws on LiveAgent. I use LiveAgent, but based on my position in the company as a live chat professional, there is a level that I am restricted to. There are other products that are more popular and effective than LiveAgent, like Zendesk and HubSpot. They are among the most popular live chat products, and they have more users. I will advise that LiveAgent should look at what these other people are doing and use it to improve themselves. LiveAgent should add more functionalities.
Nikhil Gohil - PeerSpot reviewer
Enables effective incident management and seamless workflow automation with valuable mobile accessibility
I haven't thought deeply about improvements for ServiceNow or what might be missing right now. There are so many modules and features in ServiceNow that I haven't explored them all, so it's hard to say what might be missing or should be improved. I suggest making the cost more affordable for smaller companies.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We get software developed faster."
"The customer portal with connection with our knowledge base has been most valuable."
"This is a flexible tool for logging and tracking issues efficiently."
"The product is not lacking anything that a QA will want to use."
"The customization is the most valuable aspect of the solution. I can customize full workflows. It's very flexible. We can use mail if we want to open requests as well."
"The dashboards in Jira have been the most useful feature."
"I think one of the most valuable things is that it's all integrated."
"The query language and the ability to create views of the data are very useful."
"Provides service level optimization."
"The most valuable feature was how the solution helped us to prioritize tasks."
"Makes ticket information easy to access."
"The Idea Portal and the PPM platform are most valuable. Their out-of-the-box dashboards and reporting are fantastic. I use them almost on a weekly basis. I have developed a couple of PMO dashboards for reporting. It is user-friendly. Everything is done through a navigation bar, and it makes things a lot easier that way."
"What I like the most is the functionality, it's features are rich, and there is a high degree of compliance with IT standards."
"The most valuable feature is that this is a Cloud solution."
"It allows us to filter the data, create graphs, and get detailed reports."
"I have seen ROI from ServiceNow, as the client I mentioned earlier is achieving ROI for adopting this cloud-based technology."
"The most valuable feature is the flexibility of development for customization."
"What I like the most is that it's a common service data model and the fact that everything is available on one platform."
 

Cons

"I don't think the program is very scalable."
"The pricing could be better."
"JIRA Service Management could improve the forms. When you complete the form for the ticket, for example, to have more information given to the team. If they needed this information, you can give it to them. They need to add additional information for a better understanding of the whole picture of the issue or problem."
"It has change management and incident management, but CMDB is not there. It's also not as user-friendly as ServiceNow."
"JIRA Service Management should make reporting easier. I would like something integrated with DevOps tools."
"This solution lacks features for project management."
"Include a split configuration in a layer part to allow cloud services to have almost full admin rights in SaaS."
"The documentation needs improving, it's difficult to find specific procedures."
"There are other products that are more popular."
"Connection to other softwares could be improved."
"There is a need to learn scripting because as in the case of all the ITSM tools, scripting is needed for customization. If you're not very comfortable with scripting, then you may feel that you cannot do everything in ServiceNow without learning scripting."
"In an upcoming release, there should be more administration tools."
"There should be fewer clicks and faster integrations between solutions."
"They can maybe improve the area of agile project management. They do have user storyboards and other things, but we kind of lean on Jira for that work. This is perhaps an area that could be looked at a little more."
"The utilization of AI in ServiceNow needs enhancement."
"Needs additional software titles and easier normalization."
"ServiceNow claims to help a lot, but once you sell the product, it's as if you're on your own."
"We do a lot of relatively advanced stuff for the size that we are, but ServiceNow itself is so big and to some extent, there is a significant amount of complexity that you have, a big learning curve I would say, in order to really get on board."
 

Pricing and Cost Advice

"The pricing is free for us because we are an associate partner for the product."
"Jira Service Management has affordable license fees. It's $12 a month per person."
"We have an annual license with JIRA Service Management, but it is billed monthly."
"Costs are about $50 per user per year. JIRA is sold in user tiers of 25, 50, 100, 250, 500, 2000, 10,000, and unlimited users. It is bad when you have 51 users then the price is based on that 100 user tier. Users at 100 will be the most cost effective."
"The price of the solution is becoming expensive and it should be reduced."
"Do not forget to calculate add-on costs. These cost a percentage of the JIRA purchasing costs and are based on the number of JIRA users."
"Actually in Iran we don't have copyright or intellectual property, so we can use JIRA for free."
"The price of JIRA Service Management could be reduced."
Information not available
"Certainly, from a product-platform perspective, the price is not too bad."
"I have found the solution very expensive."
"It has a higher cost compared to local/regional solutions."
"I'm not aware of any additional costs. I'm pretty sure that the current client is paying just the licensing fee per user. I do know that they've got some support agreement with ServiceNow, but I don't think that is broken out or specific to Project Management. It is just inclusive."
"Getting the solution up and running is expensive."
"This is a pretty expensive product, so the licensing could be better."
"For large-scale companies, the cost of ServiceNow is not expensive, but for small and mid-scale companies, it is higher."
"It's sold as a less expensive solution, but it has to be highly modified. That's where you get into the cost."
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Top Industries

By visitors reading reviews
Computer Software Company
17%
Financial Services Firm
10%
Manufacturing Company
9%
Educational Organization
6%
No data available
Computer Software Company
12%
Financial Services Firm
12%
Manufacturing Company
10%
Government
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise23
Large Enterprise33
No data available
By reviewers
Company SizeCount
Small Business54
Midsize Enterprise36
Large Enterprise163
 

Questions from the Community

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Which solution is better for developing non-ITSM applications: OutSystems or Service Now?
The short answer is that OutSystems is far better for 2 main reasons. Firstly, with Service Now you are locked into t...
Would you choose ServiceNow over Microsoft PowerApps?
Hi Netanya, I will choose ServiceNow because ServiceNow is a very good tool compared to Microsoft PowerApp. Because ...
What do you like most about ServiceNow?
The solution has a user-friendly interface.
 

Also Known As

JIRA Service Desk
No data available
No data available
 

Overview

 

Sample Customers

mgm technology partners, Telestream, Build.com, Zend Technologies, OfficeDrop, PGS Software, American Diabetes Association, NEPTUNE Canada
Orange, Huawei, T Mobile, eOn, Solid Trust Pay, G4S, Oxford University
AAA, AstraZeneca, Becton, Dickinson and Company, Broadcom, Christus Health, Epicor, Equinix, GE Capital, Intuit, KPMG, Loyola Marymount University, OshKosh, Quantas, RedHat, Royal Bank of Scotland, Swiss Re, U.S. Department of Energy, Safeway, Yale University, and Zillow    
Find out what your peers are saying about ServiceNow, Atlassian, BMC Helix and others in IT Service Management (ITSM). Updated: September 2025.
869,095 professionals have used our research since 2012.