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Informatica Intelligent Data Management Cloud (IDMC) vs Syniti Data Quality comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 6, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Data Quality
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
185
Ranking in other categories
Data Integration (3rd), Business Process Management (BPM) (10th), Business-to-Business Middleware (5th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
Syniti Data Quality
Ranking in Data Quality
6th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the Data Quality category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 10.8%, down from 21.9% compared to the previous year. The mindshare of Syniti Data Quality is 5.8%, down from 9.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Quality Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)10.8%
Syniti Data Quality5.8%
Other83.4%
Data Quality
 

Featured Reviews

SaurabhGaonshindhe - PeerSpot reviewer
Modular structure and AI features stream new reporting processes
One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.
RA
Offers predefined rules and easy to migrate data with minimum customisation of rules
The customization of the data needs improvement. We need to build basic SQL queries rather than being able to do it within the tool. We need to be able to analyze the SQL queries and then rerun them based on customer usage. We should be able to tune the existing process by using simple SQL queries based on the customer's requirements. In future releases, I would like to see more features around Preload and postload reports. From the end-user point of view, it is not very feasible to read. I need to know how the data has been migrated. I need to know whether the complete data has been migrated, only the required data has been migrated, and how it was migrated. So the postload reports will give validation between the source data and the target source. It would give exact picture of the data migration.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The ability to clean out data and improve the data quality is the best feature."
"The ability to aggregate and put together data from around fifty sources into one environment allows us to have a preview of everything in a single place, which is something we did not have previously in our company."
"The solution is easier to use compared to the other solutions."
"The most valuable feature is the building of mockups and tasks."
"The features I find most valuable is the synchronization, verification, functionalities and all the data integration features."
"​The tool manually checks on applying business rules and helps to implement them."
"It has improved our organization because it has made our data more reliable. Data is the most important asset these days, and in order to trust your data, you need these tools to make sure that your data is clean and reliable."
"The MDM solution is capable of integrating multiple systems, so it helped us to solve the purpose of centralizing the depository as well as the standardization of mass data. It takes away all the ambiguity around data integrity issues or all the process challenges which happen when every stage of a process uses a different source as master data."
"The customer service and support is good."
"With Syniti Data Quality, you can integrate SAP and directly fix errors from Syniti Data Quality instead of logging into SAP and then fixing them."
"The major benefits of Syniti Data Quality stem from the productivity and flexibility it offers to users."
"Syniti has built-in 80% of the solution, and we only need to customize 20 to 25% of the features. It is easy to run and pre-load reports."
 

Cons

"It can be improved in terms of performance and execution. I'm expecting better performance. It currently has some restrictions in terms of execution. For example, if we want to run it in the command mode and execute it, there are some restrictions, and we are facing some issues with a huge volume of data. These restrictions are not there in Informatica PowerCenter because we are able to execute a huge volume of data, and there are more ways to execute it."
"Informatica Data Quality has its data warehouse, primarily using Oracle and some SQL databases. You need a database to host the data."
"It could be a bit more intuitive, rather than technically complex."
"Database access is highly restricted particularly if you're using the cloud version."
"Informatica Axon needs more integration connectors so that it can connect to systems and different kinds of datasets."
"There are various areas for improvement in IDMC. Enhancements on the UI front, such as multiple templates and improved grid views, would be beneficial."
"Informatica Enterprise Data Catalog could improve by having a much better user interface. It is not user-friendly."
"For products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point."
"In Syniti Data Quality, data extraction is an area with certain shortcomings where improvements are required."
"It would be good if Syniti Data Quality could integrate more AI in the future."
"The customization of the data needs improvement. We need to build basic SQL queries rather than being able to do it within the tool. We need to be able to analyze the SQL queries and then rerun them based on customer usage."
"The loading mechanisms and administration processes, particularly in setting up connections and deploying the system, need improvement."
 

Pricing and Cost Advice

"My understanding is that Informatica is quite expensive compare to other tools that are available in the market."
"A yearly subscription is paid based on the number of people using the solution. Price-wise, it falls under the medium range since it is neither very costly nor too cheap."
"We got a 50% discount."
"We have licenses, and we are provided with certain particular services in the solution."
"The platform has a premium cost. I rate the pricing as seven out of ten."
"We are quite happy with the licensing model."
"Informatica MDM is very expensive. Apart from licensing fees, they have broken down their products into multiple products, and they charge for each and every product. If the data is huge, they charge for the data. At times, we have to use third party services for data cleaning, and they charge for that as well."
"Our customers sometimes are able to negotiate a much better price for Informatica Cloud Data Integration based on their relationship with the vendor."
"The solution is expensive."
"I would rate the pricing a six out of ten, where one is cheap, and ten is expensive."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Manufacturing Company
10%
Computer Software Company
10%
Insurance Company
7%
Manufacturing Company
17%
Financial Services Firm
9%
Computer Software Company
9%
Retailer
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise24
Large Enterprise134
No data available
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What do you like most about Syniti Data Quality?
The customer service and support is good.
What needs improvement with Syniti Data Quality?
The loading mechanisms and administration processes, particularly in setting up connections and deploying the system, need improvement.
What is your primary use case for Syniti Data Quality?
Syniti Data Quality's use case is similar to what we do in SAP Information Steward. You can create a data quality report and your business Steward, which is more into cleansing the data. They will ...
 

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
Syniti DQ
 

Overview

 

Sample Customers

The Travel Company, Carbonite
Kraft Foods, Puget Sound Energy
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. Syniti Data Quality and other solutions. Updated: September 2025.
871,408 professionals have used our research since 2012.