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Informatica Intelligent Data Management Cloud (IDMC) vs Syniti Data Quality comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 6, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Data Quality
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
185
Ranking in other categories
Data Integration (4th), Business Process Management (BPM) (10th), Business-to-Business Middleware (5th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) (1st), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
Syniti Data Quality
Ranking in Data Quality
6th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2025, in the Data Quality category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 10.5%, down from 21.0% compared to the previous year. The mindshare of Syniti Data Quality is 4.8%, down from 10.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Quality Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)10.5%
Syniti Data Quality4.8%
Other84.7%
Data Quality
 

Featured Reviews

SaurabhGaonshindhe - PeerSpot reviewer
Modular structure and AI features stream new reporting processes
One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.
RA
Offers predefined rules and easy to migrate data with minimum customisation of rules
The customization of the data needs improvement. We need to build basic SQL queries rather than being able to do it within the tool. We need to be able to analyze the SQL queries and then rerun them based on customer usage. We should be able to tune the existing process by using simple SQL queries based on the customer's requirements. In future releases, I would like to see more features around Preload and postload reports. From the end-user point of view, it is not very feasible to read. I need to know how the data has been migrated. I need to know whether the complete data has been migrated, only the required data has been migrated, and how it was migrated. So the postload reports will give validation between the source data and the target source. It would give exact picture of the data migration.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Data synchronization tasks."
"The most valuable feature is data discovery. This is the most exciting feature for all of the banks."
"Offers data lineage feature"
"Informatica provides a comprehensive solution for on-the-fly or real-time data masking."
"Informatica Cloud Data Integration is stable."
"The solution provides increased efficiency while still being user-friendly and easy to operate."
"Axon does one interesting thing that I don't think other tools do as well. It lets you rate data and incorporates Informatica's data quality feature into it. There are little indications and graphics that show you how good the data quality is, and you can drill into it to see where potential issues lie."
"The most valuable features of Informatica Cloud Data Integration for our clients are the AI capabilities within Informatica Intelligent Cloud Services."
"With Syniti Data Quality, you can integrate SAP and directly fix errors from Syniti Data Quality instead of logging into SAP and then fixing them."
"The customer service and support is good."
"The major benefits of Syniti Data Quality stem from the productivity and flexibility it offers to users."
"Syniti has built-in 80% of the solution, and we only need to customize 20 to 25% of the features. It is easy to run and pre-load reports."
 

Cons

"This solution is hard to set up and its interface is not user-friendly. It's also not as stable, and the technical support takes a lot of time to solve simple problems."
"They have to improve their relationship discovery tool. They say that they have AI inside, but this AI did not automatically find relationships or suggested relationships between entities."
"Performance also needs to be significantly improved, especially when connecting to SFDC for read and write operations."
"Their UI needs improvement. Their scorecards and reporting also need improvement. Their data quality reporting, especially their dashboards and scorecards, is lackluster at best. Its reporting capabilities are limited. If you want to do anything beyond its limited reporting capabilities, then you're going to have to use an external reporting tool such as Power BI or something like that."
"We promote our code changes from a lower to a higher environment, which is highly complex when working with a multi-domain MDM like Informatica. This is the biggest obstacle for Informatica MDM, and I think they should change it because that's very time consuming."
"Informatica MDM could be improved by adding drag and drop options, business data insights, and visualization reporting."
"Considering internal data from legacy systems, it is quite difficult to know if Informatica Data Quality meets that high level of accuracy criteria."
"There are a small number of UI bugs that occur on occasion."
"The loading mechanisms and administration processes, particularly in setting up connections and deploying the system, need improvement."
"It would be good if Syniti Data Quality could integrate more AI in the future."
"In Syniti Data Quality, data extraction is an area with certain shortcomings where improvements are required."
"The customization of the data needs improvement. We need to build basic SQL queries rather than being able to do it within the tool. We need to be able to analyze the SQL queries and then rerun them based on customer usage."
 

Pricing and Cost Advice

"We have licenses, and we are provided with certain particular services in the solution."
"I rate the product's pricing a nine on a scale of one to ten, where one is low price, and ten is high price."
"You can purchase licenses for this solution at different intervals. For example, annually or every three years. They recently changed their terms for licensing and now it is more flexible."
"We are quite happy with the licensing model."
"It's pretty high for us. It's more on the higher side, like low to middle high."
"Informatica is very expensive."
"I rate the product's price a seven on a scale of one to ten, where one is the cheapest and ten is the most expensive. The product is a bit expensive."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing nine and a half out of ten."
"I would rate the pricing a six out of ten, where one is cheap, and ten is expensive."
"The solution is expensive."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Manufacturing Company
10%
Computer Software Company
9%
Insurance Company
7%
Manufacturing Company
17%
Computer Software Company
9%
Financial Services Firm
9%
Healthcare Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise24
Large Enterprise134
No data available
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What do you like most about Syniti Data Quality?
The customer service and support is good.
What needs improvement with Syniti Data Quality?
The loading mechanisms and administration processes, particularly in setting up connections and deploying the system, need improvement.
What is your primary use case for Syniti Data Quality?
Syniti Data Quality's use case is similar to what we do in SAP Information Steward. You can create a data quality report and your business Steward, which is more into cleansing the data. They will ...
 

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
Syniti DQ
 

Overview

 

Sample Customers

The Travel Company, Carbonite
Kraft Foods, Puget Sound Energy
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. Syniti Data Quality and other solutions. Updated: November 2025.
873,209 professionals have used our research since 2012.