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Informatica Intelligent Data Management Cloud (IDMC) vs Syniti Data Quality comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 6, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Data Quality
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
186
Ranking in other categories
Data Integration (4th), Business Process Management (BPM) (11th), Business-to-Business Middleware (6th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
Syniti Data Quality
Ranking in Data Quality
6th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2025, in the Data Quality category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 11.2%, down from 23.0% compared to the previous year. The mindshare of Syniti Data Quality is 6.3%, down from 8.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Quality Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)11.2%
Syniti Data Quality6.3%
Other82.5%
Data Quality
 

Featured Reviews

SaurabhGaonshindhe - PeerSpot reviewer
Modular structure and AI features stream new reporting processes
One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.
RA
Offers predefined rules and easy to migrate data with minimum customisation of rules
The customization of the data needs improvement. We need to build basic SQL queries rather than being able to do it within the tool. We need to be able to analyze the SQL queries and then rerun them based on customer usage. We should be able to tune the existing process by using simple SQL queries based on the customer's requirements. In future releases, I would like to see more features around Preload and postload reports. From the end-user point of view, it is not very feasible to read. I need to know how the data has been migrated. I need to know whether the complete data has been migrated, only the required data has been migrated, and how it was migrated. So the postload reports will give validation between the source data and the target source. It would give exact picture of the data migration.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is easier to use compared to the other solutions."
"I have rated the stability a ten out of ten due to a high level of satisfaction."
"The ability to aggregate and put together data from around fifty sources into one environment allows us to have a preview of everything in a single place, which is something we did not have previously in our company."
"The most valuable features of Informatica MDM are its reliability, match functions, and integration capabilities. The out-of-box functionality of deduplication and built-in data models ensure faster implementation."
"The profiling feature in Informatica Data Quality is incredibly effective for data governance."
"Informatica MDM stands out as a tool that can give you the flexibility needed for doing channel-specific data quality or business validation."
"The solution has the best feature for parameterization."
"The metadata management of Informatica is great."
"The major benefits of Syniti Data Quality stem from the productivity and flexibility it offers to users."
"With Syniti Data Quality, you can integrate SAP and directly fix errors from Syniti Data Quality instead of logging into SAP and then fixing them."
"Syniti has built-in 80% of the solution, and we only need to customize 20 to 25% of the features. It is easy to run and pre-load reports."
"The customer service and support is good."
 

Cons

"I would like to see more functionality added so that it is a bit closer to how much you can do with Informatica PowerCenter."
"The tool should provide a unified user interface to manage the data objects."
"Certain applications are not being synced with the ION."
"The biggest challenge I see is the IDE's for the cloud and automization are different."
"There are also some technical issues sometimes with integrations because clients have a lot of different types of data sources."
"The user interface of the product needs to be improved"
"Right now, although they offer some templates, I would want more templates available to be imported."
"Its pricing model can be improved. The response time from technical support can also be improved."
"The loading mechanisms and administration processes, particularly in setting up connections and deploying the system, need improvement."
"The customization of the data needs improvement. We need to build basic SQL queries rather than being able to do it within the tool. We need to be able to analyze the SQL queries and then rerun them based on customer usage."
"In Syniti Data Quality, data extraction is an area with certain shortcomings where improvements are required."
"It would be good if Syniti Data Quality could integrate more AI in the future."
 

Pricing and Cost Advice

"Informatica Axon is expensive."
"The product is highly-priced."
"You pay for this solution based on IPUs, Informatica Processing Units. This depends on how much data you process and how much memory you consume from the cloud provider, and you pay as you go."
"Informatica MDM recently changed its pricing model. It's usage-based but I don't have much insight into the current pricing."
"Our customers sometimes are able to negotiate a much better price for Informatica Cloud Data Integration based on their relationship with the vendor."
"Informatica MDM is a costly solution because it comes as a bundle. They are also globally positioning themselves and are definitely working on very upgraded technologies. If someone wanted to do it on the cloud, they have a lot of flexibility because they upgrade themselves according to the current needs. It definitely comes with a lot of features and that's the reason why it's costly. The licensing cost should be approximately one million dollars. It's about four to five times that of other vendors."
"It's a very expensive solution"
"The price is comparable."
"The solution is expensive."
"I would rate the pricing a six out of ten, where one is cheap, and ten is expensive."
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Top Industries

By visitors reading reviews
Financial Services Firm
16%
Computer Software Company
10%
Manufacturing Company
10%
Insurance Company
7%
Manufacturing Company
18%
Computer Software Company
10%
Financial Services Firm
9%
Retailer
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise24
Large Enterprise134
No data available
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What do you like most about Syniti Data Quality?
The customer service and support is good.
What needs improvement with Syniti Data Quality?
The loading mechanisms and administration processes, particularly in setting up connections and deploying the system, need improvement.
What is your primary use case for Syniti Data Quality?
Syniti Data Quality's use case is similar to what we do in SAP Information Steward. You can create a data quality report and your business Steward, which is more into cleansing the data. They will ...
 

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
Syniti DQ
 

Overview

 

Sample Customers

The Travel Company, Carbonite
Kraft Foods, Puget Sound Energy
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. Syniti Data Quality and other solutions. Updated: September 2025.
867,445 professionals have used our research since 2012.