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Informatica Intelligent Data Management Cloud (IDMC) vs Microsoft Purview Data Governance comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Nov 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.1
Informatica IDMC enhances data quality, efficiency, and analytics, offering secure integration and reduced cloud migration costs for businesses.
Sentiment score
7.6
Microsoft Purview Data Governance offers significant returns with improved data management, cost savings, and enhanced compliance and risk mitigation.
We see return on investment from this solution in terms of time; time reduction or cost benefits is what we are getting very good results from.
Clients benefit from using a one-stop-shop solution, increasing their visibility across different platforms.
 

Customer Service

Sentiment score
6.9
Informatica's customer service is praised for quick, knowledgeable support, though response times can vary with customization and membership levels.
Sentiment score
5.9
Microsoft Purview Data Governance support is generally positive, but users report varied experiences based on responsiveness, expertise, and resources.
Due to the tool's maturity limitations, solutions are not always simple and often require workarounds.
The response time is pretty good because we have someone in-house, who is an expert from Informatica, in our team who can help us with any sort of queries usually.
If they are unsure how to resolve an issue, they keep customers informed, providing updates about progress and ensuring communication with the product team to deliver accurate responses.
Overall, it doesn't meet our expectations.
They're skillful people who know what they're doing in their space.
I have a dedicated team as a government agency, and Microsoft assists us promptly.
 

Scalability Issues

Sentiment score
7.3
Informatica IDMC delivers scalable, flexible data management across cloud and on-premise environments, accommodating diverse enterprise needs efficiently.
Sentiment score
7.9
Microsoft Purview Data Governance efficiently handles scalable data sources in Azure, though challenges exist with network load and data ingestion.
As a SaaS platform, IDMC is quite scalable and provides complete flexibility.
I find Informatica Intelligent Data Management Cloud (IDMC) to be a sustainable and scalable solution.
With automation, you can label five documents or 50,000 with the same amount of clicks.
It allows for one-to-one connections with different types of servers, either cloud-based like AWS, or physical servers.
The product is scalable and works across multi-cloud and multi-platform environments.
 

Stability Issues

Sentiment score
7.7
Informatica Cloud is highly rated for stability, despite occasional issues; support effectively resolves any reported bugs.
Sentiment score
7.5
Microsoft Purview Data Governance is generally stable and reliable, though minor bugs and occasional lag may occur.
Stability is crucial because IDMC holds business-critical data, and it needs to be available all the time for business users.
It can take seven days to 24 hours to determine whether a policy is effective.
Microsoft Purview Data Governance is absolutely fine in terms of stability.
 

Room For Improvement

Informatica IDMC requires improvements in integration, user interface, performance, support consistency, connectivity, automation, data tagging, and pricing.
Microsoft Purview needs better integration, enhanced features, clearer documentation, and improved system configuration for complex environments.
The tool needs to mature in terms of category-specific attributes or dynamic attributes.
I also want to see integration with other Informatica products, such as IICS, to leverage the metadata from EDC.
The licenses are too expensive compared to before, which is why customers are now preferring other data metadata management tools like OneTrust, Collibra, and Azure Purview.
It's essential to know if a feature isn't working due to missing licenses.
There are some problems with DLP rules, and it would be great if the security around DLP could be expanded.
A watermark feature or similar tools to help enhance security for end users could be added.
 

Setup Cost

Informatica IDMC, a costly solution for large enterprises, offers extensive features and flexibility, justifying its premium pricing.
Microsoft Purview Data Governance offers competitive pricing and cost control benefits, appealing to enterprises with existing Microsoft licenses.
It ranges from a quarter million to a couple of million a year.
The licenses are too expensive compared to before, which is why customers are now preferring other data metadata management tools like OneTrust, Collibra, and Azure Purview.
I think the costs are reasonable for the kinds of features that Informatica Intelligent Data Management Cloud (IDMC) has.
The feature might be available in the console, but it won't work without the proper license, creating confusion.
Microsoft Purview Data Governance is quite affordable compared to other market solutions, which have high initial costs.
I'm not exactly sure how much our license costs, but it is very expensive.
 

Valuable Features

Informatica IDMC excels in data management with strong integration, AI-driven analytics, and a flexible user interface.
Microsoft Purview ensures data security, compliance, and efficiency with integration, data cataloging, lineage tracking, and multi-platform connectivity.
The platform's ability to pull in data from other platforms without the need for an additional integration tool enhances its appeal.
Informatica Intelligent Data Management Cloud (IDMC) can connect to pretty much any application, including Oracle Analytics and Power BI, and it works quite seamlessly.
In on-premise, we call it EDC for metadata management, while in cloud-based technologies, it is known as the Metadata Command Center, which serves the same purpose as EDC concerning CDGC.
It provides a comprehensive view of the entire ecosystem's threats and compliance in real time.
The sensitivity labeling is the most valuable feature because it is the foundation for automating the encryption process and ensuring proper data handling across the organization.
Microsoft Purview Data Governance has helped my company by finding insider risks, ensuring data loss prevention, and achieving compliance to make sure everybody is compliant.
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Data Governance
2nd
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
186
Ranking in other categories
Data Integration (4th), Data Quality (1st), Business Process Management (BPM) (11th), Business-to-Business Middleware (6th), API Management (7th), Cloud Data Integration (3rd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
Microsoft Purview Data Gove...
Ranking in Data Governance
1st
Average Rating
7.6
Reviews Sentiment
6.9
Number of Reviews
58
Ranking in other categories
Microsoft Security Suite (8th)
 

Mindshare comparison

As of September 2025, in the Data Governance category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 6.1%, down from 8.1% compared to the previous year. The mindshare of Microsoft Purview Data Governance is 21.6%, down from 23.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Market Share Distribution
ProductMarket Share (%)
Microsoft Purview Data Governance21.6%
Informatica Intelligent Data Management Cloud (IDMC)6.1%
Other72.3%
Data Governance
 

Featured Reviews

SaurabhGaonshindhe - PeerSpot reviewer
Modular structure and AI features stream new reporting processes
One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.
AmrNaeem - PeerSpot reviewer
It helps us by reporting on and auditing leaks and breaches
One important feature is data security, which both end users and the organization seek. Microsoft Purview offers data protection across a multi-cloud and multi-platform environment. It's critical that Purview connects to iOS, Mac, and Android. We could only secure some of our data if it only covered Windows. It provides a comprehensive view of the entire ecosystem's threats and compliance in real time. It's very easy to use. Purview's compliance features are crucial. We have to match some cases in other countries to our own to comply with the policies, procedures, and regulatory frameworks here.
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Top Industries

By visitors reading reviews
Financial Services Firm
16%
Computer Software Company
10%
Manufacturing Company
10%
Insurance Company
7%
Financial Services Firm
15%
Computer Software Company
13%
Government
9%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise24
Large Enterprise134
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise13
Large Enterprise30
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What do you like most about Microsoft Azure Purview?
It is designed to seamlessly connect to various data sources, which is particularly beneficial for our customers who primarily use Microsoft technologies.
What is your experience regarding pricing and costs for Microsoft Azure Purview?
Microsoft Purview Data Governance is quite affordable compared to other market solutions, which have high initial costs. It allows for a cost-effective start with negligible initial cost. However, ...
What needs improvement with Microsoft Azure Purview?
There should be more clarity about the costing, particularly how the cost is calculated, especially when utilizing health reports and quality features. Additionally, adding more tools around data q...
 

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
Microsoft Purview, MS Azure Purview
 

Overview

 

Sample Customers

The Travel Company, Carbonite
Information Not Available
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. Microsoft Purview Data Governance and other solutions. Updated: July 2025.
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