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IBM FlashSystem vs NetApp AFF comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
14th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
IBM FlashSystem
Ranking in All-Flash Storage
13th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
111
Ranking in other categories
NAS (5th), Modular SAN (Storage Area Network) (2nd)
NetApp AFF
Ranking in All-Flash Storage
2nd
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
312
Ranking in other categories
NVMe All-Flash Storage Arrays (2nd)
 

Mindshare comparison

As of July 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, up from 0.8% compared to the previous year. The mindshare of IBM FlashSystem is 6.5%, down from 6.8% compared to the previous year. The mindshare of NetApp AFF is 9.4%, down from 9.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
OmarIsmail1 - PeerSpot reviewer
Offers high performance and dependable support for fast storage needs
The most valuable feature of IBM FlashSystem ( /products/ibm-flashsystem-reviews ) is its robust back code. When integrated properly into the environment and configured according to the guidelines, it provides a very solid infrastructure that does the job on demand. Additionally, IBM FlashSystem offers competitive pricing and reliable performance. The hardware is dependable, ensuring that it functions effectively when the setup is done correctly.
Ian Rousom - PeerSpot reviewer
Flexible with great support and high-speed multi-protocol storage
Keystone offers flexible consumption models that go beyond just how much capacity at such and such a speed, et cetera. We don't always know what the profile of that data will be. However, if we can quickly agree on terms that meet our needs and make NetApp still reasonably profitable, we can confidently deploy, see how things go and adjust. That kind of service delivery model, that customer service model has sped things up and made contract negotiations much easier. It frankly made the owners of the system more confident. We've experienced faster time to market. It's hard for us to find and retain infrastructure staff. We're in a business where the firm fixed price contract reigns supreme, and so we can't always just offer someone more money. However, if they can dedicate their time to learning one company's portfolio and learning it really well, but be useful in a bunch of different places, they will do well. We've seen that in a lot of different places. We've been able to hire younger people and retain them, moving them from program to program based on their understanding of the solution its skill set, and its portability. It's been useful for high-speed multi-protocol storage in places with ever-increasing density. We have limits on how much power and cooling and rack space we have, and yet they've delivered every time. We needed a storage company that had mastery of multi-protocol, and this solution stands out. They especially stand out as a secure provider. We require solutions that we can run ourselves, that we can air gap since so much of what we do is either classified or very sensitive or cannot live in a public ecosystem. For us, the issue consuming AI has been the trust of the models given to us by third parties. We can't necessarily trust their provenance, what fed them, what originally trained them, or what gave them their worldview, for lack of a better term. We can't simply just trust that at face value since we know nothing about where it came from or what inferences it might make. We must assume that some AI inferences were made deliberately to damage or hurt national security systems. So the models that we start with tend to be very, very primitive, crude, and not well trained, so we have to train them much longer and not always with the availability of cloud that has inexhaustible capacity. A partner who understands this and provides consistency at all scales is very important.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."
"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."
"The solution uses newer technology for deduplication and compression."
"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."
"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."
"We are satisfied with the performance as it is significantly faster compared to traditional storage options."
"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."
"The most valuable features of this solution are its ease of use and performance."
"This solution is convenient, user-friendly, convenient and reliable."
"The solution is scalable and has varying degrees of scalability."
"IBM FlashSystem is a stable solution."
"The performance of IBM FlashSystem is very good. The new technology and high throughput have given us more confidence in the solution. The management of the system has improved and we can control the monitoring system alerts and multiple FlashSystems with the Enterprise Cloud Edition, which is free. The migration of recently stored data to a new flash is much easier. You can move your data because you can utilize it externally."
"The compression and deduplication features are the most valuable."
"It's a mature product. It's like a BMW that evolves consistently."
"User friendly management interface."
"The most crucial feature of IBM FlashSystem is compression."
"We are a large-scale company, and our growth has been pretty significant over the last five or six years. We like the scale, and the way NetApp grows, so that's why we use it. It's mostly for block storage."
"I would say the consistency with the ONTAP versions and the speed and performance from the flash."
"The ease of use, the SnapMirror capabilities, the cloning, and the efficiencies are all good features."
"Replication would be one of the most valuable features."
"It's helping us achieve our budget constraints while allowing us to work in other areas."
"Even though the complete workload will fill out the AFF storage box, it will give us sustained stability."
"The benefits of being on AFF are the phenomenal speed at which we're able to ingest data and index it, and the IOPS."
"It should scale far beyond our needs. I don't think we will ever hit the edge of it."
 

Cons

"Efficiency improvements would always be welcome, but I'm not sure if they could get more efficient."
"The tool's portfolio is minimal. It is expensive."
"In terms of what needs improvement, the dashboard and management could be simplified."
"The tool's pricing is higher than competitors."
"The software layer has to improve."
"Many options to check performance, like read, writes, random writes, and random reads, are missing in Pure FlashArray X NVMe."
"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"The generic functionality of IBM FlashSystem, IBM always dismisses using file share or sharing protocols inside their storage hardware, and they only focus on the block-level storage."
"The array level RAID does not seem available."
"There could be some extra features added."
"The Data Reduction Pools (DRP) support could be better."
"The solution is quite expensive. That's one of the downsides to using it."
"The technical support in my region is satisfactory but it could improve. Support is very important for customers and downtime is very critical for us. We would like onsite or complete technical support which can help us to minimize our downtime or if problems occur."
"IBM FlashSystems is lagging in optimizing storage technologies."
"Include an option to upload the support package to the IBM ECuRep when opening an IBM PMR."
"The ONTAP APIs are good, but little things here and there are slightly different, so I had to program something to catch a different error case or something like that. That adds a little work on my end, but it's ultimately been pretty easy to work with. It's just the consistency of the REST API. About, 95 percent of the operations working with the REST API are great, but then you have about 5 percent of things that are slightly different."
"They should provide easier integration with multiple systems."
"It would be very useful if we could do the NFS to CIFS file transfer, but it is not supported at this time."
"When it comes to the connectivity on the back end, where the hardware is concerned—the cabling and the like—it could also be simplified to ease the communication between the nodes and between the other components of the infrastructure. I still find that a little bit complicated."
"I come tech support with difficulty because I installed NetApp for many years I know what to expect when I call. When I don't get their support tech that I'm expecting and I'm trying to get to the right one, it can get very frustrating for me personally, trying to all-flash push my way into the right person. NetApp has the right people, it's just a matter of getting to them."
"I just got through the session where it looks like they are going to support Oracle running on Linux with SnapCenter. That is one of the main things that we are hoping to get integrated."
"NetApp should have a local presence in Pakistan."
"The user interface should be more user-friendly, and the configuration could be more accessible."
 

Pricing and Cost Advice

"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"As far as the licensing costs, everything is included in the license."
"Our licensing fees are $500,000+ USD."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"Given its price, Pure is not the first option."
"The solution requires a license and could be less expensive."
"The price of IBM FlashSystem is a little high because you pay a premium because the solution is from IBM. We had paid for the SLA prior to using the solution."
"The price is a little bit high so is rated a six out of ten."
"The pricing may be a bit higher than other brands. If you compare the IBM FlashSystems in midrange with Dell EMC in midrange, IBM costs a bit more, but I prefer IBM because it has more specs that I can benefit from."
"The pricing is competitive in our country."
"Regarding licensing make sure you add at least three years software maintenance from IBM at the beginning, because you will not be able to download firmware updates or any fixes/patches without this."
"Among IBM, Dell EMC, and Pure Storage, IBM is the cheapest. The price is also based on our location, the size of our entity, and our regular annual purchases from them. We are a very big IBM customer, so we normally get very high discounts. We are not a big customer of Pure Storage. We don't buy that much from Pure Storage per year. Everything is included in the price. There is no extra license for different functions."
"It pays to go back and get the best price you can from your supplier. The first offer is not always at the best discount."
"I would like the pricing to be cheaper."
"Our TCO has increased by 15 to 18 percent."
"One of the reasons we like this solution is that all of the features are included with the one license."
"There is room for improvement when it comes to the cost. The cost is very high compared to other devices."
"Its price is quite competitive, but there is still scope for better pricing."
"All features are included in the license, whereas with an EMC solution, you have to pay separately for extra terabytes."
"The solution is moderately priced."
"NetApp is getting too expensive."
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Comparison Review

it_user186357 - PeerSpot reviewer
Jan 28, 2015
NetApp vs. XtremIO
Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…
 

Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
10%
Government
6%
Computer Software Company
14%
Financial Services Firm
11%
Manufacturing Company
9%
Comms Service Provider
7%
Educational Organization
33%
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What is your experience regarding pricing and costs for IBM FlashSystem?
Many factors affect purchasing directly from IBM, often involving a multi-step process. Customers, especially in bank...
What needs improvement with IBM FlashSystem?
The deduplication technology in IBM FlashSystem needs significant improvement. Other vendors like NetApp ( /products/...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
IBM Storwize
NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH
DreamWorks Animation, FICO, Yahoo! Japan
Find out what your peers are saying about IBM FlashSystem vs. NetApp AFF and other solutions. Updated: June 2025.
860,592 professionals have used our research since 2012.