IBM FlashSystem vs NetApp AFF A-Series comparison

IBM and NetApp are both solutions in the All-Flash Storage category. IBM is ranked #13 with an average rating of 8.5, while NetApp is ranked #19 with an average rating of 8.7. Additionally, 91% of IBM users are willing to recommend the solution, compared to 100% of NetApp users who would recommend it.

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Executive Summary

We performed a comparison between IBM FlashSystem and NetApp AFF A-Series based on real PeerSpot user reviews.

Find out in this report how the two All-Flash Storage solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed IBM FlashSystem vs. NetApp AFF A-Series Report (Updated: June 2025).

Buyer's Guide

IBM FlashSystem vs. NetApp AFF A-Series

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Raanan Sitton

Vice President Sales at BELOCAL LTD

Offers cost-effective storage for small companies with budget constraints

IBM FlashSystem 5300 is offered at a very low cost in Israel, which is advantageous for small companies. However, other features like deduplication and compression do not perform effectively. The price sensitivity makes it a viable option for clients with budgetary constraints, as it allows us to secure deals based on the cost rather than advanced performance.

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Raymond Ciscon

Senior Systems Engineer at MacLean-Fogg Company

Gives us the foundation to grow efficiently

We're a manufacturer. All of our ERP software is dependent upon fast performance and connection to this hardware. So when there was an issue years ago when something was wrong or slow, that prompted us to say, "Can we check storage? Can we check the network?" Ever since we've gone up to all-flash FAS systems, there's never any questions about performance when it comes to storage. There's been a huge leap from spinning disks to SSDs. I'm hoping with the next update, we'll go to NVMe and we'll have similar experiences. Last year, we refreshed the SAN at our headquarters. We signed a Keystone agreement with the ability to pay for storage as a service at an excellent price point yet still have the hardware on-prem. I manage the hardware, and, for me, it's the best of both worlds. We've just come up with a situation where, finally, after some time, we're going to need to buy some additional storage. In previous situations like this, it usually meant the purchase of an additional shelf at a large price. Now we have Keystone, and we're locked in at that price per tebibyte. We just have to say that we want to add 25 tebibytes and they take care of it. It's worked out really well. We work ISO 27001 certified. Since I manage the enterprise storage, we use SnapMirror, and we're currently using Veeam for backups. Thanks to what this tool provides, we are able to get through that portion of our certification without a problem. No changes, no rectifying. It's very slick. Our company's goals include maintaining a level of consistency. We're never going to be on the bleeding edge. We're never going to have the super fastest abilities. We want something that works, is easier for us to manage, and has a better growth path. For us, in the past, in the need for additional disk space, if we didn't do the sizing right in the first place, buying additional disks was incredibly expensive. Now, with Keystone, that's no longer an issue, and that's what we like.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."

"It has benefited my organization because it has reduced time to insights."

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."

"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."

"The solution is very straightforward to set up."

"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."

"It has good, reliable, fast storage."

"The initial setup was extremely simple and straightforward."

More Pure FlashArray X NVMe pros

"High availability and enhanced security; Proven dependability; Data compression with hardware acceleration; Advanced copy services features are all in this product."

"This solution is really user friendly. It also offers good performance and is highly reliable."

"The solution allows for easy migrations from previous products or vendors via its embedded storage virtualization function."

"The most valuable features were the performance of the array, i.e., very low latency and high IOPS. Plus, the management interface is very easy to use."

"IBM FlashSystem is the best solution for storage virtualization."

"The pricing is reasonable."

"The most valuable features are deduplication and compression, which together, enable you to have more space."

"Speed (IOPS/second) – It is most vital for applications that need low latency and high speed for transferring the data."

More IBM FlashSystem pros

"NetApp AFF A-Series is faster and more robust compared to the all-flash storage of NetApp."

"NetApp's inline deduplication and compression are unmatched compared to other vendors."

"We've reduced downtime. Without all of NetApp's benefits, we would have had to reconfigure parts of storage that would have required downtime. We have dramatically reduced our downtime through successive generations of NetApp, allowing us to get Five 9s availability."

"The amazing thing is that whenever we have come up with an issue where we need to get something done, and it wasn't necessarily available, they could do things for us, usually within the next revision of the software."

"NetApp support is fantastic."

"MetroCluster is the best product on the market. It synchronizes the storage. NetApp's update packages are a huge advantage because the firmware and server updates are in one package."

"NetApp's hot and cold storage are its most valuable features. We currently use the A series. Immutable snapshots are another advanced security feature that is positive."

"NetApp helps us get the fastest output."

Cons

"Adding some functions to the product would be beneficial."

"The UI for this solution needs to be improved."

"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."

"It is on the expensive side."

"You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."

"The tool's pricing is higher than competitors."

"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."

"In the future, I would like to see integration with enterprise backup systems."

More Pure FlashArray X NVMe cons

"When you provision a datastore auto-format takes a long time"

"IBM should improve its data reduction development."

"The GUI for monitoring performance metrics could provide better visibility. For example, it doesn't let me segregate the IOPS per volume."

"With regards to the IBM V7000 storage system, where we have multiple tiers of storage, a heat map would show I/O distribution across the tiers of storage."

"Our model does not support compression or deduplication."

"They can improve its initial configuration. The initial configuration is currently very difficult. There are multiple choices or alternative ways to configure based on the use case and what you are targeting out of the device, that is, more capacity or more performance. These multiple alternatives cause a lot of confusion. They should increase the processing part of the nodes. Currently, you can cluster up to eight nodes. From my experience and the workload that I am facing in my environment currently, I would like to see either a bigger or stronger node or a larger number of nodes that can be clustered together. We formally communicated to them that we need to see either this or that, and they are working on something."

"IBM FlashSystems is lagging in optimizing storage technologies."

"Events/log analysis tools."

More IBM FlashSystem cons

"It would be helpful if our partner organized a yearly session with my team to discuss the new feature sets on our current solutions and other ways NetApp can help us. Perhaps we are missing some information to help us make the right decision."

"The solution's ransomware protection could be improved."

"We have several problems with the limitations of NetApp systems in terms of volume shares. We have a brick in a 700 or a controller, and we sometimes make small volumes, but Kubernetes container volumes don't allow us."

"NetApp is shifting to the cloud and adopting AI, but it is not improving its core technology to deliver faster storage. We're still waiting to see if it improves speed with solutions like the 90 series."

"I really don't have a lot of complaints. In the past, there were issues, however, they've really done a great job of reaching out."

"Pricing could always be lower."

"NetApp AFF A-Series should work on cost. The solutions, especially enterprise-level storage, should be more affordable to improve their appeal to businesses."

Pricing and Cost Advice

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."

"As far as the licensing costs, everything is included in the license."

"With VMware, we pay $300,000 annually."

"Our licensing fees are $500,000+ USD."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"Given its price, Pure is not the first option."

More Pure FlashArray X NVMe pricing and cost advice

"The integration is already included in the license cost of IBM FlashSystem. The integration is very easy. You get the IBM storage core with all software, firmware, and upgrades. EMC provides the features in the box, but they are not free for customers. There is a licensing cost for features. We have yearly licensing, but IBM has also provided a new option where you pay as you go. They provide a big box, and I pay, for example, for 10 terabytes. If I exceed 10 terabytes, IBM will charge for the new storage after 10 terabytes. It is a good opportunity in the market for using the storage as a cloud and paying as you go."

"The pricing is reasonable."

"The pricing is competitive in our country."

"There are no licensing fees, it is a one-time purchase of the IBM FlashSystem."

"IBM V7000 has a new license and price structure which provides intuitive licensing based on the functions customers wish to enable and use the most."

"Pricing can be considered as per market competition."

"The price depends of the technology that our customers need. The price can come at a lower cost but this may increase as storage is added."

"If five is a good price and one is a high price, I would rate the price a two or three out of five."

More IBM FlashSystem pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

11%

Government

Computer Software Company

14%

Financial Services Firm

11%

Manufacturing Company

Comms Service Provider

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

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What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

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What do you like most about IBM FlashSystem?

It is simple to make an update.

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What is your experience regarding pricing and costs for IBM FlashSystem?

Many factors affect purchasing directly from IBM, often involving a multi-step process. Customers, especially in bank...

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What needs improvement with IBM FlashSystem?

The deduplication technology in IBM FlashSystem needs significant improvement. Other vendors like NetApp ( /products/...

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What needs improvement with NetApp AFF A-Series?

NetApp AFF A-Series should work on cost. The solutions, especially enterprise-level storage, should be more affordabl...

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What advice do you have for others considering NetApp AFF A-Series?

The review rating for the overall solution is 9.

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What is your experience regarding pricing and costs for NetApp AFF A-Series?

With respect to pricing, NetApp can be competitive but hasn't been explored to a large extent.

See all answers

Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 29% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 18% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 15% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 9% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 7% of the time

More Pure FlashArray X NVMe Competitors

Dell PowerStore vs IBM FlashSystem

Compared 22% of the time

Pure Storage FlashArray vs IBM FlashSystem

Compared 8% of the time

HPE Alletra Storage vs IBM FlashSystem

Compared 8% of the time

Huawei OceanStor Dorado vs IBM FlashSystem

Compared 8% of the time

NetApp AFF vs IBM FlashSystem

Compared 7% of the time

More IBM FlashSystem Competitors

Dell PowerStore vs NetApp AFF A-Series

Compared 36% of the time

NetApp AFF C-Series vs NetApp AFF A-Series

Compared 31% of the time

NetApp ASA vs NetApp AFF A-Series

Compared 20% of the time

Fujitsu Eternus AF Series vs NetApp AFF A-Series

Compared 13% of the time

More NetApp AFF A-Series Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

June 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

IBM FlashSystem

June 2025

Download IBM FlashSystem product report

Buyer's Guide

All-Flash Storage

June 2025

Download NetApp AFF A-Series product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

IBM Storwize

No data available

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

IBM FlashSystem products are enterprise computer data storage systems that store data on flash memory chips. Unlike storage systems that use standard solid-state drives, IBM FlashSystem products incorporate custom hardware based on technology from the 2012 acquisition of Texas Memory Systems. This hardware provides performance, reliability, and efficiency benefits versus competitive offerings.

IBM

NetApp AFF A-Series is ideal for high-performance storage in enterprise environments. It efficiently handles large-scale data and provides reliable storage for virtual machines, databases, and critical applications.

NetApp AFF A-Series stands out for its speed, reliability, and robust data protection features. Users find its management easy and appreciate the efficiency in handling large workloads. Its seamless integration with cloud services and high data transfer speeds with reduced latency enhance its appeal. Scalability and support for various applications make it a top choice for enterprises. However, there is room for improvement in documentation, technical support response time, and third-party application integration.

What are the standout features of NetApp AFF A-Series?

High Performance: Delivers fast data transfer speeds and reduces latency.
Data Protection: Robust features ensure data integrity and security.
Ease of Management: Simplified administration enhances efficiency.
Cloud Integration: Seamless integration with cloud services.
Scalability: Easily handles growing data and application demands.

What benefits should users look for?

Enhanced Efficiency: Streamlined management processes save time.
Increased Reliability: High reliability ensures continuous operation.
Improved Data Security: Advanced data protection features safeguard information.
Cost-Effective Scaling: Efficiently scales to meet growing storage needs.
Better Cloud Utilization: Leverages cloud capabilities for more flexibility.

NetApp AFF A-Series is implemented across industries to support virtual machines, large databases, and critical applications. It's particularly valuable in financial services for fast transaction processing, in healthcare for managing extensive patient records and imaging data, and in tech companies for supporting development environments and big data analytics.

NetApp

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH

Information Not Available

Buyer's Guide

IBM FlashSystem vs. NetApp AFF A-Series

June 2025

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Find out what your peers are saying about IBM FlashSystem vs. NetApp AFF A-Series and other solutions. Updated: June 2025.

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