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IBM FlashSystem vs NetApp AFF A-Series comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
3rd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
231
Ranking in other categories
No ranking in other categories
IBM FlashSystem
Ranking in All-Flash Storage
12th
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
113
Ranking in other categories
NAS (8th), Modular SAN (Storage Area Network) (4th)
NetApp AFF A-Series
Ranking in All-Flash Storage
20th
Average Rating
8.8
Reviews Sentiment
6.6
Number of Reviews
8
Ranking in other categories
Enterprise SAN (5th)
 

Mindshare comparison

As of August 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 6.9%, up from 6.6% compared to the previous year. The mindshare of IBM FlashSystem is 4.2%, down from 6.5% compared to the previous year. The mindshare of NetApp AFF A-Series is 0.9%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
Everpure FlashArray6.9%
IBM FlashSystem4.2%
NetApp AFF A-Series0.9%
Other88.0%
All-Flash Storage
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
OmarIsmail1 - PeerSpot reviewer
Infrastructure Technical Specialist II at Clicks Group
Offers high performance and dependable support for fast storage needs
The most valuable feature of IBM FlashSystem is its robust back code. When integrated properly into the environment and configured according to the guidelines, it provides a very solid infrastructure that does the job on demand. Additionally, IBM FlashSystem offers competitive pricing and reliable performance. The hardware is dependable, ensuring that it functions effectively when the setup is done correctly.
Raymond Ciscon - PeerSpot reviewer
Senior Systems Engineer at MacLean-Fogg Company
Gives us the foundation to grow efficiently
We're a manufacturer. All of our ERP software is dependent upon fast performance and connection to this hardware. So when there was an issue years ago when something was wrong or slow, that prompted us to say, "Can we check storage? Can we check the network?" Ever since we've gone up to all-flash FAS systems, there's never any questions about performance when it comes to storage. There's been a huge leap from spinning disks to SSDs. I'm hoping with the next update, we'll go to NVMe and we'll have similar experiences. Last year, we refreshed the SAN at our headquarters. We signed a Keystone agreement with the ability to pay for storage as a service at an excellent price point yet still have the hardware on-prem. I manage the hardware, and, for me, it's the best of both worlds. We've just come up with a situation where, finally, after some time, we're going to need to buy some additional storage. In previous situations like this, it usually meant the purchase of an additional shelf at a large price. Now we have Keystone, and we're locked in at that price per tebibyte. We just have to say that we want to add 25 tebibytes and they take care of it. It's worked out really well. We work ISO 27001 certified. Since I manage the enterprise storage, we use SnapMirror, and we're currently using Veeam for backups. Thanks to what this tool provides, we are able to get through that portion of our certification without a problem. No changes, no rectifying. It's very slick. Our company's goals include maintaining a level of consistency. We're never going to be on the bleeding edge. We're never going to have the super fastest abilities. We want something that works, is easier for us to manage, and has a better growth path. For us, in the past, in the need for additional disk space, if we didn't do the sizing right in the first place, buying additional disks was incredibly expensive. Now, with Keystone, that's no longer an issue, and that's what we like.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"With this program, all of our applications are able to perform faster and this enables us to provide faster platforms and services to our customers and employees."
"The best features of Pure Storage are their support and analytics."
"Everpure FlashArray is probably not cheap storage, but it provides great performance, scalability, and everything a customer needs."
"It's very fast and very easy to use. It performs well and is both flexible and compatible. We like it because it's easy to use."
"Our clients see a reduction in total cost of ownership by around 40%."
"It has improved my organization in the way that now we have lower latency, we get fewer complaints from customers, and we see a constant response time."
"When users don't call wanting to kill me, that's ROI."
"Now with Pure Storage, our developers work a lot faster and more efficiently which has definitely improved our productivity."
"IBM XIV is the most valuable part of this solution; it is easy to use and manage, cheap, and has reliable technology."
"The installation and service was very good."
"The most valuable features are deduplication and compression."
"The solution allows for easy migrations from previous products or vendors via its embedded storage virtualization function."
"The stability of the product is very valuable."
"The most valuable feature of the solution is SCM (Storage Class Memory), which has the lowest latency value in the storage industry."
"The solution is scalable and has varying degrees of scalability."
"The performance of IBM FlashSystem is very good. The new technology and high throughput have given us more confidence in the solution. The management of the system has improved and we can control the monitoring system alerts and multiple FlashSystems with the Enterprise Cloud Edition, which is free. The migration of recently stored data to a new flash is much easier. You can move your data because you can utilize it externally."
"NetApp's inline deduplication and compression are unmatched compared to other vendors."
"NetApp's hot and cold storage are its most valuable features. We currently use the A series. Immutable snapshots are another advanced security feature that is positive."
"MetroCluster is the best product on the market. It synchronizes the storage. NetApp's update packages are a huge advantage because the firmware and server updates are in one package."
"The deduplication and compression options from NetApp AFF A-Series are good to use for efficient storage capacity."
"The amazing thing is that whenever we have come up with an issue where we need to get something done, and it wasn't necessarily available, they could do things for us, usually within the next revision of the software."
"We've reduced downtime. Without all of NetApp's benefits, we would have had to reconfigure parts of storage that would have required downtime. We have dramatically reduced our downtime through successive generations of NetApp, allowing us to get Five 9s availability."
"NetApp support is fantastic."
"NetApp helps us get the fastest output."
 

Cons

"We haven't seen ROI."
"It would be good to have metrics of the box's performance so we can see what it delivers, but currently, I can't see what it's actually doing."
"I had to contact customer support when a drive failed as I was doing a couple of OS upgrades."
"The only time that we had problems with it was that there was a bug in the VVol implementation but, outside of that, it has been flawless."
"It is way in excess of what we need. If anything, we could see a bit more speed. I'm just comparing it with what some of my colleagues who are implementing their own systems do."
"Going forward, don't complicate things for the customers."
"I would like to see more detailed reporting on the data. However, it would be nice to know what are the exact VMs usage after deduplication and/or what that VMs actual latency and bandwidth is, outside of VMware."
"It would be nice if Pure had something in its portfolio that provided higher deduplication and compression for backups."
"In the next release having the next level of high-speed performance would be great."
"Some improvements are required in IBM regarding response time and resolution time, though not about competence."
"It doesn't scale out that well."
"I would like to see an improvement in the handling of large amounts of rights."
"There could be some extra features added."
"It should increase sociability with respect to number of disk shelves and capacity."
"The marketing could be improved."
"They don't offer subscription-based payments. You pay for the license."
"Regarding tech support for NetApp, once the engineer understands our problem, they provide solutions that suit our environment; however, it is essential for the engineer to understand that our environment may differ from standard setups, which can sometimes cause discrepancies in recommendations."
"The solution's ransomware protection could be improved."
"NetApp AFF A-Series should work on cost. The solutions, especially enterprise-level storage, should be more affordable to improve their appeal to businesses."
"We have several problems with the limitations of NetApp systems in terms of volume shares. We have a brick in a 700 or a controller, and we sometimes make small volumes, but Kubernetes container volumes don't allow us."
"NetApp is shifting to the cloud and adopting AI, but it is not improving its core technology to deliver faster storage. We're still waiting to see if it improves speed with solutions like the 90 series."
"I really don't have a lot of complaints. In the past, there were issues, however, they've really done a great job of reaching out."
"It would be helpful if our partner organized a yearly session with my team to discuss the new feature sets on our current solutions and other ways NetApp can help us. Perhaps we are missing some information to help us make the right decision."
"Pricing could always be lower."
 

Pricing and Cost Advice

"The solution is expensive."
"The price is reasonable."
"I'm good with the licensing. Of course, pricing can always be less... It's actually not a bad pricing model, considering I don't have to rip-and-replace."
"The pricing is very attractive and it delivers performance for the money."
"We have an Evergreen Storage subscription, which I think is a great feature."
"Pure Storage has not helped to reduce our HANA licensing costs."
"The guaranty that Pure Storage provides when you purchase it doesn't meet the overall capacity needs to provide extra storage, if needed. Thus, it is not meeting our expectations."
"You get what you pay for. It is expensive, but it really works."
"I price of IBM FlashSystem is reasonable and competitive."
"The cost is pretty high in terms of licensing. We pay at least $100,000 USD in licensing fees for the storage."
"The pricing may be a bit higher than other brands. If you compare the IBM FlashSystems in midrange with Dell EMC in midrange, IBM costs a bit more, but I prefer IBM because it has more specs that I can benefit from."
"The price depends of the technology that our customers need. The price can come at a lower cost but this may increase as storage is added."
"It pays to go back and get the best price you can from your supplier. The first offer is not always at the best discount."
"Regarding licensing make sure you add at least three years software maintenance from IBM at the beginning, because you will not be able to download firmware updates or any fixes/patches without this."
"The pricing has been very competitive for the last few years. IBM got to the point where they changed the pricing model and we feel very comfortable with the pricing. It's very competitive. Over the last two years, IBM has been coming up with all kinds of interesting promos, especially for the SMB systems. That makes it very competitive price-wise and in terms of performance..."
"I find the pricing of the solution to be very reasonable."
Information not available
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
11%
Construction Company
10%
Comms Service Provider
7%
Financial Services Firm
12%
Computer Software Company
9%
Manufacturing Company
8%
Outsourcing Company
8%
Manufacturing Company
16%
Financial Services Firm
12%
Comms Service Provider
9%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business71
Midsize Enterprise38
Large Enterprise159
By reviewers
Company SizeCount
Small Business47
Midsize Enterprise21
Large Enterprise60
By reviewers
Company SizeCount
Large Enterprise8
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I find the pricing of Everpure FlashArray to be quite high compared to other storage solutions; however, the reliabil...
What needs improvement with Pure Storage FlashArray?
I believe we have covered the most important features; the architecture of Pure Storage is essential, and features su...
What is your experience regarding pricing and costs for IBM FlashSystem?
The pricing is high; storage solutions are always expensive. I do not know if the price needs to be reviewed, but it ...
What needs improvement with IBM FlashSystem?
As far as I know, IBM FlashSystem has already improved, but I do not see room for improvement. It is simple to use an...
What is your primary use case for IBM FlashSystem?
We are not working with Object Storage or Storage Protect; we are working with SAN storage and LUN storage. I am a co...
What needs improvement with NetApp AFF A-Series?
NetApp is doing great with cloud integration; however, there may be room for improvement in integrating with existing...
What advice do you have for others considering NetApp AFF A-Series?
It would be great to see some automation from NetApp. I rate NetApp AFF A-Series a nine out of ten.
What is your experience regarding pricing and costs for NetApp AFF A-Series?
With respect to pricing, NetApp can be competitive but hasn't been explored to a large extent.
 

Also Known As

Pure Storage FlashArray
IBM Storwize
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH
Information Not Available
Find out what your peers are saying about IBM FlashSystem vs. NetApp AFF A-Series and other solutions. Updated: August 2026.
909,725 professionals have used our research since 2012.