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Hitachi Virtual Storage Platform vs NetApp E-Series comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 5, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
218
Ranking in other categories
All-Flash Storage (4th)
Hitachi Virtual Storage Pla...
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
55
Ranking in other categories
NAS (5th), Modular SAN (Storage Area Network) (5th), Frame-Based Disk Arrays (1st), All-Flash Storage (8th), NVMe All-Flash Storage Arrays (5th)
NetApp E-Series
Average Rating
8.6
Reviews Sentiment
5.0
Number of Reviews
6
Ranking in other categories
NVMe All-Flash Storage Arrays (14th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
DA
Associate Vice President at Federal Bank Ltd
Reliable and secure storage solution supports core banking operations effectively
The replication technology that Hitachi Virtual Storage Platform uses is quite older, and the replication methodology they employ for data between the data center and the production and standby database shows no significant improvement in that particular field. With respect to storage administration, I'd like to see more clarity on the encryption side; data being stored in an encrypted manner is essential, but the customer or end-user doesn't understand which encryption is being used and doesn't have a direct view stating that their data is encrypted using AES 256 or DES, or whatever standard they follow. This lack of transparency may not be acceptable during audits.
MB
IT-Techniker at a tech services company with 5,001-10,000 employees
Have struggled with timely expert support and faced communication challenges during critical maintenance tasks
As an AZ3 technician with experience in that direction, when I call them, I do not call the first-level support as it is something I do not need. I call them because I am not able to resolve that mistake or when the behavior of the machine is not normal. If you need an auto support message from the customer machine, you can get them from the first level, but most of the time, they do not know what an auto support message is, and everything stops there. You have a few of them when you call, and when we are replacing something in NetApp E-Series. StorageGRID is different, but with NetApp E-Series, you need to grab information from the node that is actually down; in most cases, the node is not in loader. It is entirely gone. You can try to reseat it, maybe boot it up, but in most cases, when it is down, it stays down. You call support for that, and that is when you lose two or three hours.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The compression and deduplication features help to make the best use of the capacity."
"The management is simple in Pure Storage FlashArray."
"The amount of throughput that we're getting is really nice."
"The solution is stable with low vulnerabilities."
"The initial setup was straightforward in the way that it was a database vacuum storage."
"The deduplication and compression meet all of our system requirements."
"The most valuable feature of Pure Storage FlashArray is its high stability level."
"I never have to worry about its performance or if it is the root cause of an issue."
"This is one of the most stable, high-end solutions in this area."
"The performance was decent."
"The active data management of Hitachi Virtual Storage Platform, especially with the HOPS Center, makes it easier to work with the Hitachi Virtual Storage Platform infrastructure."
"Overall, the solution is strong, easy and fast."
"The performance is very good."
"This is one of the most stable, high-end solutions in this area."
"Hitachi's technical support is perfect."
"Its resilience is the most valuable."
"If we select the best use case for NetApp E-Series based on its intended purpose, I would rate it a ten."
"The overall experience has been positive."
"The Snapshot feature is actually widely used; it is a feature that only NetApp E-Series has and it is quite good."
"The product is easy to use."
"Customers go for the E Series if they need backup storage because it is cheap."
"My customers are satisfied with the performance."
 

Cons

"I would like to get a weekly report of how our storage has been used, and if there is any storage sitting there not being used."
"Historical analytics would be useful. At the moment, they don't have any type of application built for historical analytics."
"I would like to have an easy way to determine the cost per VM so that I can present a solution to our customers."
"The negative aspect of Everpure FlashArray is that migrations can be somewhat complicated."
"The initial setup was a little complex. We had some initial issues with the design and had to help correct some of the white papers for it, but it wasn't your standard use case."
"We would like more extended historical data to help with some of the capacity planning. This is something that we are asking for all the time. E.g., what was the historical performance of this particular volume? So, we would like more historicals."
"The interface lacks the same level of control as some other arrays I've used."
"The primary drawback is the cost, which can be prohibitive for small configurations."
"The solution is stable. However, there have been some software crashes where we had to restart the system. They could improve the hardware to prevent this type of issue."
"With Hitachi, everything that regards the user experience has a big room for improvement. The user experience is pretty bad in Hitachi."
"The software has always been lagging a bit compared to the newer features. It usually takes a cycle for it to catch up."
"The initial setup was difficult, as we don't have access to assistance. We had some issues around configuration. We needed to know things like what kind of rate is the best, or what kind of replication is ideal. We had to seek out answers online to get the information we needed."
"The user interface should be made simpler because it is difficult to manage."
"In the next version, I would like to see more intelligence."
"I think the management should be improved, because it is not very user-friendly at all."
"This product should be easier to install and set up."
"Regarding error handling in NetApp E-Series, because it is a cost-effective but not an intelligent storage solution, the error handling is not sufficient."
"Though the performance is there, if NetApp wants to be competitive with the others, it must improve their business continuity."
"Getting through first level to second level takes two hours minimum."
"NetApp should add more production lines to the E series so we can make flexible solutions more easily."
"With NetApp E-Series, when we are running active-active NAS4, sometimes due to either an issue or a bug, we experience failures. At least twice yearly, we have seen this issue. When it occurs, we lose critical systems such as MQ."
"The solution must provide more training courses."
 

Pricing and Cost Advice

"Pure has been flexible with us on the pricing models."
"They have a standardized fee; it's been the same price for 10 years straight. I am happy with the price — I think it's good."
"I don't know the exact cost but it's around $1,000."
"We are finding the TCO of flash to be lower than SSD implementations."
"The Evergreen Storage subscription is a really cool concept. As long as we maintain our subscription, we will get new controllers every three years and really never have a forklift upgrade like we currently are doing. Just that future-proofing is an ease off of my mind to know that I won't have to do what I'm dong right now again."
"I think that the pricing is less expensive compared to other standard products in the market today. Even the support contract and maintenance services cost less when compared to market-leading products like EMC."
"The solution could be cheaper."
"It is a cheaper solution."
"Considering the solution's price, it is very competitive compared to the other competitors in the market. I rate the product price a nine out of ten."
"We pay for a support contract agreement."
"I would like to see better pricing and more discounts."
"The licensing cost of Hitachi Virtual Storage Platform G Series, whether it would be high or more affordable, would depend on location. For example, here in Brazil, Hitachi charges in dollars and this means my company still needs to convert that into local currency. Sometimes, my company also needs to discuss the pricing with the Hitachi sales team and request for a discount. At the moment, pricing for Hitachi is high, but my team can have some global funding or global accounts that would help reach the price my company is aiming for."
"Architecture-wise, it's actually at a competitive price point. It is not cheap."
"It is cheap. It is not very expensive. If you decide to expand the system, the cost is pretty low as compared to other vendors, such as Dell."
"The pricing is very competitive compared to other vendors. It really depends on the type of media we're using, like SaaS, SSP, or NVMe."
"The costs were primarily in line with every other vendor at the time."
"The price is reasonable for NetApp E-Series."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Construction Company
9%
Manufacturing Company
8%
Computer Software Company
8%
Financial Services Firm
18%
Manufacturing Company
10%
Computer Software Company
8%
Government
7%
Comms Service Provider
16%
Manufacturing Company
12%
Computer Software Company
10%
Media Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business66
Midsize Enterprise36
Large Enterprise152
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise15
Large Enterprise30
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
The only issue is the pricing. Because we have competition, our customers always take another brand and say they can ...
What needs improvement with Pure Storage FlashArray?
Our customers using Dell storage also use competing solutions. Our customers who have Everpure FlashArray may also ha...
What is your experience regarding pricing and costs for Hitachi Virtual Storage Platform?
The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors, but it is dependent on the custom...
What needs improvement with Hitachi Virtual Storage Platform E990?
The centralized management console in Hitachi Virtual Storage Platform is not very comfortable and user-friendly. How...
What is your primary use case for Hitachi Virtual Storage Platform E990?
I work in the financial sector with Hitachi Virtual Storage Platform, specifically VSP. We did not need tiering in Hi...
What needs improvement with NetApp E-Series?
Regarding scalability, I think there is no problem. While there is always room for improvement in any product, to my ...
What is your primary use case for NetApp E-Series?
We sell NetApp E-Series as engineered machines like FlexPod, which is used where high throughput and native storage p...
What advice do you have for others considering NetApp E-Series?
I work with VMware products, including VMware server, ESXi, and my experience is on vCenter Server, ESXi, virtualizat...
 

Also Known As

Pure Storage FlashArray
Hitachi Virtual Storage Platform F Series, 5000 Series, E Series, N Series, G Series
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways
Information Not Available
Find out what your peers are saying about Hitachi Virtual Storage Platform vs. NetApp E-Series and other solutions. Updated: April 2026.
893,438 professionals have used our research since 2012.