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Hitachi Virtual Storage Platform vs NetApp E-Series comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 5, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
231
Ranking in other categories
All-Flash Storage (3rd)
Hitachi Virtual Storage Pla...
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
55
Ranking in other categories
NAS (6th), Modular SAN (Storage Area Network) (5th), Frame-Based Disk Arrays (1st), All-Flash Storage (10th), NVMe All-Flash Storage Arrays (5th)
NetApp E-Series
Average Rating
8.6
Reviews Sentiment
5.0
Number of Reviews
6
Ranking in other categories
NVMe All-Flash Storage Arrays (13th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
DA
Associate Vice President at Federal Bank Ltd
Reliable and secure storage solution supports core banking operations effectively
The replication technology that Hitachi Virtual Storage Platform uses is quite older, and the replication methodology they employ for data between the data center and the production and standby database shows no significant improvement in that particular field. With respect to storage administration, I'd like to see more clarity on the encryption side; data being stored in an encrypted manner is essential, but the customer or end-user doesn't understand which encryption is being used and doesn't have a direct view stating that their data is encrypted using AES 256 or DES, or whatever standard they follow. This lack of transparency may not be acceptable during audits.
Mir Gulzar Ahmed - PeerSpot reviewer
IT Manager at Synergy Computers
High-throughput storage has supported real-time video surveillance and long-term archiving needs
Regarding scalability, I think there is no problem. While there is always room for improvement in any product, to my knowledge, NetApp is a visionary company that enhances product features consistently. They actively respond to new requirements and technology changes requested by customers, improving scalability, management ease, features, and introducing progressive software releases, patches, and upgrades. Scalability does depend on model selection, with entry-level systems being cheaper but able to scale to a certain level, while greater scalability requires higher-end models. For example, NetApp E-Series includes the E600 and EF600 for enterprise-class storage. The FAS series includes models such as 1K, C190, C30, and C70, demonstrating how NetApp evolves based on customer demands and responds proactively to future requirements in storage technology. From my perspective, I believe any improvement could involve adding another model between the existing entry-level and high-end options in NetApp E-Series since there are presently only two models. This simplicity in offering may help customers, but an in-between model would provide options for those needing mid-range solutions, making NetApp competitive in that space. The FAS and AFF series certainly have more model options based on customer needs and costs, whereas NetApp E-Series needs to expand beyond two choices. Regarding error handling in NetApp E-Series, because it is a cost-effective but not an intelligent storage solution, the error handling is not sufficient. The system is reliable, but its management is basic as it runs on firmware. In contrast, the FAS series includes numerous tools and software for error handling, providing better troubleshooting support. Therefore, while NetApp E-Series offers reliability due to its cost-effectiveness, there is a trade-off in terms of error management capabilities.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"They are quite responsive and our local team was pretty good."
"If I want a product which has reliability and high speed, and Pure Storage is the first name that comes out of my mouth."
"It simplifies storage."
"It has been quite satisfactory in performance and scalability."
"Pure Storage FlashArray provides immediate benefits to our customers with its easy setup process, allowing for instant use and rapid realization of advantages."
"It is noticeably easier to manage than other appliances that we have."
"After the implementation, the time to run the process was reduced to minutes and it did not require any manual intervention from our DBAs."
"If you factor in the ease in terms of operations, as well as the cost of the array compared to other solid state arrays, it becomes a clear positive for Pure Storage."
"The performance is very good."
"The solution provides excellent scalability."
"The most valuable feature of Hitachi Virtual Storage Platform G Series is the platform and overall usage has been good, and we have not had very many issues."
"The hybrid array provides scaleable, predictable, high performance with no capacity constraints."
"The solution is very user-friendly in terms of maintenance and configuration, and it's also possible to connect the solution to other storage management solutions."
"This solution is stable; it is the most stable high-end solution in this area."
"The customer service and support are reasonably good. The environment I work in, there always remains an element of surprise, and there are restrictions. But Hitachi has good technical people."
"One of the features, for us, that is important is the monitoring platform integrated into the solution. It has all the elements that we need to see, at all times, to be sure the platform is working right."
"The product is easy to use."
"Customers go for the E Series if they need backup storage because it is cheap."
"The Snapshot feature is actually widely used; it is a feature that only NetApp E-Series has and it is quite good."
"If we select the best use case for NetApp E-Series based on its intended purpose, I would rate it a ten."
"My customers are satisfied with the performance."
"The overall experience has been positive."
 

Cons

"I would like FlashArray to add reports that help us forecast our predicted resource needs based on current usage."
"We haven't seen ROI yet."
"The pricing needs to be improved as they offer very high budgeting prices. Searching is a big challenge in Pure Storage FlashArrays, especially when trying to restore a VM."
"I would like some form of QoS implemented. As a service provider, it would be beneficial to have it."
"A noticeable area for improvement is the support for object storage. The FlashArray does not natively support object storage like S3 or Swift, which pushes customers needing these features towards the more expensive FlashBlade."
"The one major gripe I have is that there is no snapshotting enabled by default on the SAN."
"In Pure Storage FlashArray, the area with room for improvement is local MFA login."
"We would like to see more development on their Copy Automation Tool (CAT) for Oracle, as well as better integration for our customers running Oracle VM."
"In terms of new features, I would be interested to see deduplication added in their next release."
"Its pricing is a big issue for us. We are resellers, and we face some competition from other vendors."
"The interface management and monitoring need improvement. Although I receive emails from Hitachi Virtual Storage Platform, I find the management aspect not as good as their hardware."
"We have not been able to procure more discs for upcoming projects and this has been a problem for us. Not having additional storage is going to be an issue. The solution is at its end of life and will be replaced soon."
"The centralized management console in Hitachi Virtual Storage Platform is not very comfortable and user-friendly."
"I think what needs to be improved is to simplify the complexities that are under storage so that it will be easier to work with Hitachi products. I would also like to see better pricing and more discounts."
"Hitachi Virtual Storage Platform needs to improve its scalability options where there are a few shortcomings."
"The installation procedure it a bit difficult, because it is a high-end solution. With this type of product, the original company is interested in doing the setup for customers in the area, but because of sanctions we were not able to get support in our area. We faced many issued trying to learn to run this product."
"NetApp should add more production lines to the E series so we can make flexible solutions more easily."
"Though the performance is there, if NetApp wants to be competitive with the others, it must improve their business continuity."
"Getting through first level to second level takes two hours minimum."
"The solution must provide more training courses."
"Regarding error handling in NetApp E-Series, because it is a cost-effective but not an intelligent storage solution, the error handling is not sufficient."
"With NetApp E-Series, when we are running active-active NAS4, sometimes due to either an issue or a bug, we experience failures. At least twice yearly, we have seen this issue. When it occurs, we lose critical systems such as MQ."
 

Pricing and Cost Advice

"You get what you pay for. It is expensive, but it really works."
"It's a good price point and it's a solid product for the price."
"It's priced higher than the market."
"Pure is typically more expensive than everyone else. You get what you pay for, but I have lost deals to similar solutions because of pricing. They include everything, and that's another positive about Pure Storage. They aren't trying to nickel and dime their customers for different features. It is all included in one price. The license is by capacity, and the price depends on the capacity and the discount we're getting from the vendor. You get the SKU of the physical appliance, support, and maintenance, and that's it. You're licensed for whatever feature they offer. It is all rolled up into the price of the appliance."
"Pure Storage FlashArray's pricing is very competitive."
"The price of the Pure Storage Flash Array is too high and there needs to be more contact clarity. We went with the Evergreen plan and I don't have clarity on what am I supposed to pay each year or every three years. There was not much contract clarity."
"The Evergreen Storage subscription is a really cool concept. As long as we maintain our subscription, we will get new controllers every three years and really never have a forklift upgrade like we currently are doing. Just that future-proofing is an ease off of my mind to know that I won't have to do what I'm dong right now again."
"All storage is expensive so any price improvement would help."
"Our main issue with the Hitachi G-Series is what we consider to be an archaic software licensing scheme and high maintenance costs."
"The price is good enough considering the performance, and we are satisfied."
"Architecture-wise, it's actually at a competitive price point. It is not cheap."
"It is cheap. It is not very expensive. If you decide to expand the system, the cost is pretty low as compared to other vendors, such as Dell."
"I would like to see better pricing and more discounts."
"The solution is expensive."
"The price per gigabyte is good and it is low when it comes to terabytes."
"This is an expensive solution."
"The price is reasonable for NetApp E-Series."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
11%
Construction Company
10%
Comms Service Provider
7%
Financial Services Firm
18%
Manufacturing Company
10%
Outsourcing Company
7%
Computer Software Company
7%
Comms Service Provider
15%
Manufacturing Company
12%
Computer Software Company
9%
Financial Services Firm
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business71
Midsize Enterprise38
Large Enterprise159
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise15
Large Enterprise30
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I find the pricing of Everpure FlashArray to be quite high compared to other storage solutions; however, the reliabil...
What needs improvement with Pure Storage FlashArray?
I believe we have covered the most important features; the architecture of Pure Storage is essential, and features su...
What is your experience regarding pricing and costs for Hitachi Virtual Storage Platform?
The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors, but it is dependent on the custom...
What needs improvement with Hitachi Virtual Storage Platform E990?
The centralized management console in Hitachi Virtual Storage Platform is not very comfortable and user-friendly. How...
What is your primary use case for Hitachi Virtual Storage Platform E990?
I work in the financial sector with Hitachi Virtual Storage Platform, specifically VSP. We did not need tiering in Hi...
What needs improvement with NetApp E-Series?
Regarding scalability, I think there is no problem. While there is always room for improvement in any product, to my ...
What is your primary use case for NetApp E-Series?
We sell NetApp E-Series as engineered machines like FlexPod, which is used where high throughput and native storage p...
What advice do you have for others considering NetApp E-Series?
I work with VMware products, including VMware server, ESXi, and my experience is on vCenter Server, ESXi, virtualizat...
 

Also Known As

Pure Storage FlashArray
Hitachi Virtual Storage Platform F Series, 5000 Series, E Series, N Series, G Series
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways
Information Not Available
Find out what your peers are saying about Hitachi Virtual Storage Platform vs. NetApp E-Series and other solutions. Updated: June 2026.
908,800 professionals have used our research since 2012.