Gluu Flex vs Microsoft Entra ID comparison

Gluu Inc and Microsoft are both solutions in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category. Gluu Inc is ranked #20 with an average rating of 8.5, while Microsoft is ranked #1 with an average rating of 8.7. Gluu Inc holds a 0.9% mindshare in IAMS, compared to Microsoft’s 28.1% mindshare. Additionally, 100% of Gluu Inc users are willing to recommend the solution, compared to 95% of Microsoft users who would recommend it.

Gluu Flex

Read 2 Gluu Flex reviews

205 Views
162 Comparison Views

100% willing to recommend

Microsoft Entra ID

Read 234 Microsoft Entra ID reviews

9,564 Views
7,218 Comparison Views

95% willing to recommend

Gluu Flex

Microsoft Entra ID

Comparison Buyer's Guide

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Executive SummaryUpdated on Mar 9, 2025

Microsoft Entra ID and Gluu Flex are both prominent competitors in the identity management solutions space, catering to enterprise security needs. Gluu Flex seems to have an edge due to its extensive customization capabilities, despite Microsoft Entra ID's stronger satisfaction in pricing and support.

Features: Microsoft Entra ID excels in offering cloud-based identity management, integrates effectively with Microsoft's ecosystem, and provides advanced security features such as multi-factor authentication. Gluu Flex stands out with its flexible open-source architecture, supports a wide range of authentication protocols, and offers extensive customization options. While security is strong in both, Gluu Flex allows more configuration flexibility.

Ease of Deployment and Customer Service: Microsoft Entra ID benefits from its inclusion in the Microsoft suite, providing straightforward deployment, especially for organizations with existing Microsoft products. Its customer service is efficiently perceived. On the other hand, Gluu Flex, though potentially complex to deploy due to its customization, is supported by comprehensive documentation and community assistance, enhancing deployment options.

Pricing and ROI: Microsoft Entra ID provides tiered pricing appealing to enterprises with existing Microsoft services, leading to a clear ROI. Gluu Flex requires an initial investment due to its customizable, open-source nature yet delivers significant long-term value for businesses with complex identity needs. Gluu Flex's ROI can be substantial for enterprises needing in-depth customization.

To learn more, read our detailed Gluu Flex vs. Microsoft Entra ID Report (Updated: April 2025).

Buyer's Guide

Gluu Flex vs. Microsoft Entra ID

April 2025

Download the complete report

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Gluu Flex

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

20th

Ranking in Access Management

14th

Average Rating

8.6

Reviews Sentiment

7.8

Number of Reviews

Ranking in other categories

No ranking in other categories

Microsoft Entra ID

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

1st

Ranking in Access Management

1st

Average Rating

8.6

Reviews Sentiment

7.1

Number of Reviews

234

Ranking in other categories

Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (1st), Microsoft Security Suite (2nd)

Mindshare comparison

As of May 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Gluu Flex is 0.9%, up from 0.3% compared to the previous year. The mindshare of Microsoft Entra ID is 28.1%, down from 28.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Identity and Access Management as a Service (IDaaS) (IAMaaS)

Featured Reviews

EtienneVenter

Owner at Process2product

Facilitates improvement through feedback collection, quizzes, and event data generation

Gluu has a mobile app catering to field workers. Normal workers use the web app, a complete cloud-based solution. They log in on any device and access the system. Gluu filters and displays relevant information based on the user's role in the processes. Users can set it up to view as a viewer, worker, manager, or controller of the area. The front end offers different views but provides an easy dashboard for employees. On the dashboard, users can configure it to show tasks, related work instructions, and connected processes. It's very user-friendly, allowing end-users to understand their tasks and processes without needing in-depth knowledge.

Read full review

Bahram Piri

Chief Executive Officer & Founder at IDmelon Technologies

Security focus and seamless implementation increase platform productivity

Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Most of the features are related to banking within this particular IT industry. Security and the market are also important features."

"Gluu has a mobile app catering to field workers. Normal workers use the web app, a complete cloud-based solution. They log in on any device and access the system."

"The two-factor authentication provides an additional layer of security for our organizational data, so Microsoft Authenticator plays a crucial role in making our confidential data more secure."

"The most beneficial feature would be the effectiveness of having a hybrid set-up."

"Being able to use Azure AD means that you can use some of the Azure AD security features like Advanced Password Protection. As well as querying your normal password requirements like lengths and complexity, Azure AD has a feature in which you can put specific words. It can be words to do with your company, words to do with your company location, or words that a lot of your employees would otherwise use. You can disallow them. It's very good at making more obvious passwords, ones they're not allowed to use anymore. That's a good feature."

"It certainly centralizes usernames, and it certainly centralizes credentials. Companies have different tolerances for synchronizing those credentials versus redirecting to on-prem. The use case of maturing into the cloud helps from a SaaS adoption standpoint, and it also tends to be the jumping-off point for larger organizations to start doing PaaS and infrastructure as a service. So, platform as a service and infrastructure as a service kind of dovetail off the Active Directory synchronization piece and the email and SharePoint. It becomes a natural step for people, who wouldn't normally do infrastructure as a service, because they're already exposed to this, and they have already set up their email and SharePoint there. All of the components are there."

"Entra ID can be deployed using a hybrid model for organizations with a significant on-premises presence, or in a fully cloud-based setup for those that do not."

"The scalability of the product is decent."

"The user management groups are valuable. It is a pretty basic product, but user management, in general, is valuable with the ability to differentiate between business lines and add different policies, group-based management, and dynamic user groups."

"The main valuable feature is the integration into a single console, which includes authentication service and endpoint security."

More Microsoft Entra ID pros

Cons

"I would like to see features around federation, authentication, authorization, and AI APIs with a ChatGPT interface."

"The tool integrates AI into the process modeling aspect. I believe this addition will significantly enhance usability. Additionally, it might be beneficial to have the capability to import content from other tools into this platform. Our platform follows its business process modeling notation standard, which differs from BPM. It uses a simpler notation, making it easier. The ability to import content from other tools could accommodate users accustomed to different standards."

"Maybe there could be a dashboard view for Active Directory with some pie or bar charts on who is logged in, who is not logged in, and on the activity of each user for the past few days: whether they're active or not active."

"Azure Active Directory could be made easier to use. We have large amounts of data and storage. We are looking for video files and media content for applications, we will think about options, such as cloud storage or a CDN."

"Compatibility features for legacy system integration with new features will be challenging at times."

"The implementation of other third-party MFA such as Okta or Duo could be improved, even though Duo is integratable. The response from actual support tickets is a bit laggy, and I would like them to be more responsive."

"I suggest improving the connector part. For technical users like me, it is manageable, but having comprehensive documentation for those who aren't familiar with the system would be beneficial."

"Many people believe that the Azure Active Directory is overly complicated and antiquated."

"I would like to dive into some of the things that we saw today around the workflows at this Microsoft event. I cannot say that they need to make it better because I do not have much experience with it, but something that is always applicable to Microsoft is that they need to be able to integrate with their competitors. If you look at IDP, they do not integrate with Okta."

"I want to see more features to improve security, such as integrated user behavior analysis."

More Microsoft Entra ID cons

Pricing and Cost Advice

"The price is reasonable."

"The tool is cheaper compared to typical German products. I rate the product’s pricing a four out of ten."

"I think the pricing is efficient, but the licensing is overly complicated and difficult to understand. There are many tricks in the licensing that weigh against us."

"It is very expensive. Its price should be lower. Price is the most important factor for Turkish people."

"We have a yearly license."

"The licensing costs are yearly. There is a standard fee per user."

"This product is sold as part of the enterprise package and our licensing fees are paid on a yearly basis."

"It is bundled with other services and the pricing is quite reasonable."

"It is a packaged license. We have a Premium P1 subscription of Office 365, and it came with that."

"Be sure: You know your userbase, e.g., how many users you have. You choose the right license and model that suit your business requirements."

More Microsoft Entra ID pricing and cost advice

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Top Industries

By visitors reading reviews

Insurance Company

38%

Government

13%

Comms Service Provider

Media Company

Educational Organization

29%

Computer Software Company

11%

Financial Services Firm

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about Gluu?

Gluu has a mobile app catering to field workers. Normal workers use the web app, a complete cloud-based solution. They log in on any device and access the system.

See all answers

What is your experience regarding pricing and costs for Gluu?

The tool is cheaper compared to typical German products. I rate the product’s pricing a four out of ten. The cost depends on the model you choose. If you go bigger, like a thousand or more users, t...

See all answers

What needs improvement with Gluu?

The tool integrates AI into the process modeling aspect. I believe this addition will significantly enhance usability. Additionally, it might be beneficial to have the capability to import content ...

See all answers

How does Duo Security compare with Microsoft Authenticator?

We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...

See all answers

What do you like most about Azure Active Directory?

It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. We can easily do third-party multifactor authentication.

See all answers

What is your experience regarding pricing and costs for Azure Active Directory?

Regarding pricing, for the services we receive, it seems within the market range and about average.

See all answers

Comparisons

Auth0 vs Gluu Flex

Compared 41% of the time

Amazon Cognito vs Gluu Flex

Compared 30% of the time

More Gluu Flex Competitors

Google Cloud Identity vs Microsoft Entra ID

Compared 11% of the time

Microsoft Intune vs Microsoft Entra ID

Compared 10% of the time

Okta Workforce Identity vs Microsoft Entra ID

Compared 8% of the time

Auth0 vs Microsoft Entra ID

Compared 6% of the time

Amazon Cognito vs Microsoft Entra ID

Compared 5% of the time

More Microsoft Entra ID Competitors

Product Reports

Buyer's Guide

Access Management

May 2025

Download Gluu Flex product report

Buyer's Guide

Microsoft Entra ID

May 2025

Download Microsoft Entra ID product report

Also Known As

No data available

Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator

Interactive Demo

Demo not available

Gluu Inc

Microsoft

Overview

Gluu Flex is an enterprise-level tool designed for identity and access management, offering advanced security and flexibility tailored to meet demanding IT environments. Focusing on high-performance capabilities, Gluu Flex caters to complex authentication needs for businesses.

This platform provides scalable solutions for businesses looking to integrate efficient identity management. It is designed with adaptability in mind, enabling seamless integration with existing infrastructure. The core features support a robust authentication framework that ensures secure user access across IT systems. With the flexibility to handle complex configurations and provide comprehensive support, it meets the modern demands businesses face.

What are the key features of Gluu Flex?

Scalable Architecture: Easily adapts to growing business needs without compromising performance.
Advanced Authentication: Supports multifactor authentication for enhanced security.
Seamless Integration: Integrates smoothly with existing IT environments.
Comprehensive Support: Offers thorough documentation and responsive customer service.

What benefits should you expect from using Gluu Flex?

Enhanced Security: Delivers robust protection against unauthorized access.
Cost Efficiency: Reduces overhead by streamlining identity management processes.
Operational Agility: Provides faster response to evolving IT requirements.
Increased Compliance: Ensures alignment with regulatory standards for data protection.

In industries such as finance, healthcare, and manufacturing, Gluu Flex is implemented to safeguard sensitive information and streamline access management. Its ability to offer bespoke security solutions makes it a preferred choice for sectors with stringent compliance needs, allowing businesses to achieve greater efficiency and control.

Gluu Inc

Microsoft Entra ID is used for extending on-premises Active Directory to the cloud, managing application access, enabling multi-factor authentication, and single sign-on. It facilitates policy enforcement and secure access, ensuring centralized identity management across cloud and on-premises resources.

Organizations utilize Microsoft Entra ID for robust user and group management, identity synchronization, and conditional access. Its seamless integration with third-party apps, scalability, and support for remote work make it a preferred choice. The admin center streamlines identity and access tasks, enhancing efficiency and security with features like privileged identity management and audit logs.

What are the key features of Microsoft Entra ID?

Single Sign-On: Simplifies user access to multiple applications with one login.
Multifactor Authentication: Enhances security by requiring additional verification.
Conditional Access: Establishes policies that determine how users' access cloud apps.
Integration: Easily integrates with various third-party applications.
User Identity Protection: Safeguards user identities from threats.
Privileged Identity Management: Manages elevated access to sensitive resources.
Audit Logs: Provides thorough activity logs for oversight and compliance.

What benefits should users look for in Microsoft Entra ID reviews?

Enhanced Security: Offers strong multifactor authentication and identity protection.
Administrative Efficiency: Simplifies identity and access management tasks.
Scalability: Supports growing user bases and remote work environments.
Integration Capabilities: Compatible with numerous third-party applications.
User-Friendly Interface: Makes managing user identities straightforward.

Microsoft Entra ID implementation varies across industries. Tech firms leverage it for secure, scalable access management, while healthcare organizations utilize its identity protection features to safeguard patient data. Educational institutions adopt Entra ID for streamlined user management and policy enforcement, ensuring secure access for students and staff across on-premises and cloud resources.

Microsoft

Sample Customers

Dubai Municipality

Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.

Buyer's Guide

Gluu Flex vs. Microsoft Entra ID

April 2025

Free Report: Gluu Flex vs. Microsoft Entra ID

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