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Entrust Identity Enterprise vs Google Cloud Identity comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 2, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Entrust Identity Enterprise
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
27th
Average Rating
8.8
Reviews Sentiment
7.7
Number of Reviews
7
Ranking in other categories
Authentication Systems (18th)
Google Cloud Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
8th
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
26
Ranking in other categories
Enterprise Mobility Management (EMM) (11th), Cloud Resource Access Management (5th)
 

Mindshare comparison

As of May 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Entrust Identity Enterprise is 1.2%, up from 0.8% compared to the previous year. The mindshare of Google Cloud Identity is 8.6%, down from 11.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Mindshare Distribution
ProductMindshare (%)
Google Cloud Identity8.6%
Entrust Identity Enterprise1.2%
Other90.2%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

Iwegbue Godspower Isioma - PeerSpot reviewer
Cyber Security Analyst at Platview Technologies
Provides strong authentication feature, which requires users to enter a one-time password (OTP)
The main issue I've noticed pertains to setting up the desktop client on virtual machines in Azure, GCP, or AWS, specifically for Entrust Identity Enterprise intended for on-premises use. It works for on-premises, but I'm not sure if it's fully supported in cloud environments. If support were added, it would function perfectly with on-premises configurations. So, it functions well on-premises, but integrating it with cloud services like AWS or Azure could be challenging. There are issues with cloud integrations, such as Azure, AWS, and GCP.
BL
Head - Work Transformation at Econz
User lifecycle management becomes streamlined with unified access and context-aware policies
If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I am impressed with Entrust because they are one of the most advanced identity access management companies. Their portfolio of products is well aligned with the CISA zero trust framework. If you compare the features of Entrust products with the CISA pillars of zero trust, you'll see that they're perfectly matched with CISA requirements."
"Entrust is an enterprise account, and they have a support system. Their training is also top-notch, and they are willing to share their knowledge with their partners."
"This solution is flexible and easy to use for our clients. We use it with different kinds of applications and integrate it with different processes."
"The integration matrix of the solution is huge compared to others."
"It is a scalable solution. You can add users and credentials without problems."
"This solution is flexible and easy to use for our clients, and we use it with different kinds of applications and integrate it with different processes."
"Entrust Identity Enterprise is a very mature product, it is very reliable and there are many use cases for which you can use the solution."
"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP. It becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."
"The most beneficial feature for enhancing security is context-aware access."
"It is a very stable solution. I would rate it a ten out of ten."
"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."
"The initial setup is easy."
"Everything is relatively good and overall, the product itself is good."
 

Cons

"It functions well on-premises, but integrating it with cloud services like AWS or Azure could be challenging. There are issues with cloud integrations, such as Azure, AWS, and GCP."
"The product is very costly compared to other alternative solutions."
"We are introducing new processes and are migrating to a new version. Once we explore new functionalities, we'll be able to assess what could be improved."
"It would be better if the on-prem Entrust Identity Enterprise solution could have the same features as the cloud version because the latter is easier to use."
"I would like to improve the tool's implementation and pricing."
"The solution needs to better integrate with Mac's OS."
"I would like to see more integration in future releases."
"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."
"The interface could be more user-friendly."
"The interface could be improved by simplifying it further."
"Pricing is something that can be improved."
"To improve the product, the integration with third-party products could always be smoother."
"Google Cloud Identity the UI could improve."
 

Pricing and Cost Advice

"It's worth the money."
"I would rate the product's pricing a five out of ten."
"The subscription could be yearly or monthly, depending upon your choice."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"Licensing fees are on a yearly basis."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"We probably spend about $50,000 a year on licensing."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"The pricing is a bit expensive."
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Top Industries

By visitors reading reviews
Performing Arts
10%
Construction Company
9%
Government
8%
Financial Services Firm
7%
Financial Services Firm
12%
Computer Software Company
11%
Manufacturing Company
11%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise1
Large Enterprise2
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise5
Large Enterprise8
 

Questions from the Community

Ask a question
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How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.
What needs improvement with Google Cloud Identity?
If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only problem. If you are comparing with GCP, OCI, the cost will be a little bit highe...
 

Also Known As

IdentityGuard
Cloud Identity, Cloud Identity Premium
 

Overview

 

Sample Customers

Bank of New Zealand, CRISIL, Banco Mercantil, G_teborg University, Ministry of Economic Development of New Zealand, Ocean Systems, Skanska, Societe Generale, Susquehanna Bancshares
ExtraHop Networks, HealthChannels
Find out what your peers are saying about Entrust Identity Enterprise vs. Google Cloud Identity and other solutions. Updated: April 2026.
894,738 professionals have used our research since 2012.