Emplifi Platform vs Zendesk comparison

Emplifi and Zendesk are both solutions in the CRM Customer Engagement Centers category. Emplifi is ranked #15, while Zendesk is ranked #5 with an average rating of 7.5. Emplifi holds a 2.3% mindshare in CCEC, compared to Zendesk’s 6.9% mindshare. Additionally, 92% of Zendesk users are willing to recommend the solution.

Emplifi Platform

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130 Comparison Views

Zendesk

Read 66 Zendesk reviews

4,423 Views
354 Comparison Views

92% willing to recommend

Emplifi Platform

Zendesk

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Executive SummaryUpdated on Nov 16, 2025

Emplifi Platform and Zendesk compete in customer engagement and support. Zendesk seems to have the upper hand due to its comprehensive features, despite pricing concerns.

Features: Emplifi Platform offers powerful analytics tools, social media integration, and robust data-driven insights. Zendesk provides an extensive suite of customer service features including ticketing systems, customizable dashboards, and depth in customer support functionality.

Ease of Deployment and Customer Service: Emplifi Platform offers straightforward deployment with an intuitive setup model and solid customer service. Zendesk, known for a more complex deployment process, supports customers with substantial resources and guided assistance.

Pricing and ROI: Emplifi Platform offers competitive pricing focusing on high ROI through analytics and social media features. Zendesk is more expensive but often considered worth the investment due to its extensive feature set and superior support functionality.

To learn more, read our detailed CRM Customer Engagement Centers Report (Updated: November 2025).

Buyer's Guide

CRM Customer Engagement Centers

November 2025

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Helped 879,422 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Emplifi Platform

Ranking in CRM Customer Engagement Centers

15th

Ranking in Knowledge Management Software

10th

Average Rating

0.0

Number of Reviews

Ranking in other categories

Social Media Management Solutions (15th)

Zendesk

Ranking in CRM Customer Engagement Centers

5th

Ranking in Knowledge Management Software

4th

Average Rating

8.2

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

CRM (15th), Help Desk Software (8th), IT Service Management (ITSM) (6th), Sales Force Automation (5th), Reporting (12th), Community Platforms (2nd), AI Customer Support (9th), AI IT Support (7th)

Mindshare comparison

As of January 2026, in the CRM Customer Engagement Centers category, the mindshare of Emplifi Platform is 2.3%, up from 0.6% compared to the previous year. The mindshare of Zendesk is 6.9%, up from 6.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Customer Engagement Centers Market Share Distribution
Product	Market Share (%)
Zendesk	6.9%
Emplifi Platform	2.3%
Other	90.8%

CRM Customer Engagement Centers

Featured Reviews

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AmandaSanchez

Consultant and Startup Founder at AimHi Enterprises

Macros and automation have streamlined workflows and reduced manual effort across support teams

The ability to communicate on the Zendesk ticket through the actual user software, so TOPs, would have been helpful. Somehow seeing a user's ticket history within our app would have been beneficial. That is the only thing that I do not think existed at the time that might have been helpful. Some people struggled with Zendesk, but it was always easy enough to show them how to use it and what they were missing. The only times we really had people report concerns about it was when they did not understand that it could do that or how to use it in that way.

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Top Industries

By visitors reading reviews

No data available

Computer Software Company

Performing Arts

Manufacturing Company

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	35
Midsize Enterprise	20
Large Enterprise	11

Questions from the Community

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What do you like most about Zendesk Support?

I found the user experience with vendors on Zendesk to be straightforward, especially when it comes to understanding and searching for specific tickets. The search and navigation tools are easy to ...

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What is your experience regarding pricing and costs for Zendesk Support?

From what I recall, the experience with pricing, setup cost, and licensing for Zendesk was quite expensive and that is what prohibited us from expanding usage of it into more users and using more o...

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What needs improvement with Zendesk Support?

As of right now, I have nothing that comes to mind as an improvement needed or a feature that could work differently or be enhanced. I think across the board, Zendesk is amazing, and because they a...

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Compared 3% of the time

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Compared 3% of the time

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Product Reports

Buyer's Guide

CRM Customer Engagement Centers

November 2025

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Buyer's Guide

Zendesk

December 2025

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Also Known As

Astute Agent, Astute Knowledge

Zendesk Support, Zendesk Guide, Zendesk Sell

Overview

Emplifi Platform is a comprehensive solution engineered for brands with an emphasis on social media engagement and customer experiences. Its advanced tools optimize cross-platform strategies to elevate brand visibility and interaction.

Emplifi Platform delivers powerful tools designed to enhance the social media presence of its users. Tailored for businesses aiming to improve customer engagement and streamline social media management, it provides analytics for strategic insights. Brands can leverage its capabilities to connect with audiences seamlessly, using data-driven decisions to refine their approaches and achieve measurable outcomes.

What are the standout features of Emplifi Platform?

Social Media Marketing: Manage campaigns with ease across multiple channels.
Customer Experience: Tailor interactions for improved engagement and satisfaction.
Analytics and Insights: Access detailed reports for informed decision-making.
Content Publishing: Simplify scheduling and distribution of content.
Influencer Marketing: Identify and collaborate with influential voices.

What benefits and ROI should users expect from Emplifi Platform reviews?

Enhanced Engagement: Increase user interaction through dynamic content strategies.
Efficiency in Campaign Management: Optimize time and resources efficiently.
Measurable Results: Track progress and adjust strategies based on data insights.
Improved Customer Satisfaction: Foster positive relationships with personalized experiences.
Streamlined Workflow: Simplify operational processes.

Emplifi Platform has been effectively integrated in industries like retail and hospitality, providing tailored social media solutions to boost engagement and brand loyalty. Businesses report improved customer interactions and data-backed marketing strategies.

Emplifi

Zendesk Support is intuitive, and it's built with support agents in mind. Everything they need lives in a single, dynamic help desk interface so it's easy to be productive and manage customer interactions.

Zendesk

Sample Customers

Domino's, Land O'Lakes, McCormick & Co., B&G Foods, Bush Brothers & Company

Mailchimp, Tesco, Vimeo, Instacart, Mediaocean, Slack, Uber

Buyer's Guide

CRM Customer Engagement Centers

November 2025

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