


Find out in this report how the two Web Application Firewall (WAF) solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
My experience with the pricing or licensing of Cloudflare Web Application Firewall is that many features can be accessed for free, so the pricing is definitely reasonable.
For the small project I was working on, using the basic tier provided a huge improvement at zero cost.
In terms of return on investment with Cloudflare, it costs my time to set them up, but basically once they're set up, it's done.
The return on investment for me is significant as time is the critical aspect.
I observed around 35 to 45% reduction in malicious application layer traffic reaching the origin, which helped protect the backend systems and reduce risk exposure.
One measurable benefit was a reduction in manual effort required for managing and tuning web application protection policies because the managed rule capabilities and centralized visibility simplified the day-to-day operations.
I did see a return on my investment with F5 Rules for AWS WAF because I was able to detect attacks earlier, and because of this, my resources were not scaling continuously, thus saving costs on resources.
I would rate the technical support with Cloudflare as excellent every time I've had to contact them.
The technical support of Cloudflare Web Application Firewall rates between five and seven at maximum.
Cloudflare does not offer hands-on technical support to fix customer problems but rather a self-service model.
I would rate the technical support with Cloudflare as excellent every time I've had to call them.
We use other solutions where support is available through Slack channels and is more interactive, with someone responding within a couple of minutes or seconds.
They clearly explained what the best options are based on my use case, which helped us shortlist what is required.
The support team generally demonstrates strong technical knowledge around application security and traffic management, along with the AWS integrations.
For critical issues, the response time is quite good, and the support teams are knowledgeable in handling rule tuning, false positives, and other security-related incidents.
The scalability of Cloudflare Web Application Firewall rates between 8 to 9, as it depends upon the use cases and what exactly the client needs.
It is a SaaS tool, but the fact that they have workloads deployed across the world proves that it is a highly scalable tool.
The tool offers very good performance, even during high-traffic periods.
Cloudflare's scalability is quite good; it is very easy to scale whenever we want to include multiple domains.
In my experience, F5 Rules for AWS WAF handles traffic spikes and high request volumes efficiently, including during attack scenarios such as bot surges or application layer attacks.
Easily handling traffic spikes and high-volume attacks without any manual intervention.
It supports scaling without significantly affecting application performance even during high traffic periods or sudden spikes in requests.
The stability of Cloudflare Web Application Firewall deserves a perfect 10 out of 10.
The service is very stable with no impacts during high-traffic periods.
Cloudflare's reliability and uptime has met my expectations; it has been quite good in general.
F5 Rules for AWS WAF is consistently updated and applied without impacting application availability, and it handles high traffic volumes effectively, even during attack scenarios.
Especially in terms of policy enforcement, traffic inspection, and integration with AWS environments.
Providing comprehensive managed rules coverage and reducing operational overhead compared to the AWS native managed rules.
The product can improve by having more multitenancy capability, which is currently not available.
I think they're doing a good job with DNS and as support for any domains that I create or that my clients create, it's mandatory for me to ensure they have Cloudflare as their DNS provider.
And maybe something similar to Pushpin that Fastly has, which is an option where you can push messages that then can be scaled globally over the network.
Customers do not have options to modify any configuration parameters in Cloudflare, whereas other competitor solutions, such as F5 Distributed Cloud, allow customers to tune configurations according to their requirements.
What Cloudflare is doing internally is that it is stepping ahead in areas like detection and protection.
Cloudflare could be improved by introducing a mid-tier pricing option.
To stay safer from a security perspective, continuous improvisation in these security rules is required to ensure we are always up to date with new attacks.
The most useful change for F5 Rules for AWS WAF would be rule-level allow listing and exception management.
Fine-tuning it to match specific application behavior can sometimes be complex and time-consuming, especially for teams without deep WAF expertise.
I find it to be cheap.
The tool is a premium product, so it is very expensive.
However, the enterprise price for small projects is a bit high.
It has competitive pricing.
There is no significant setup cost involved, as it is a managed service that can be quickly integrated into the existing AWS WAF configuration without additional infrastructure.
F5 Rules for AWS WAF is not very costly and is reasonable, with enterprises being able to afford the cost.
The custom rules and the geo-redundant geographical rule feature, which allows me to implement geographical rules for customers, add significant value.
The best features of Cloudflare Web Application Firewall are multiple, including the WAF, rate limiter, and bot attack protection.
Cloudflare Web Application Firewall's advanced reporting and analytics tools add a layer that we're able to visualize and see before it actually hits the local firewall.
The solution has been able to compare it to the market, and I think the product has taken great strides in automating quite a bit of things, and they use a lot of AI.
Most of our DNS records that are presented to the internet are proxied whenever possible, providing another layer of defense from our perspective.
Cloudflare has positively impacted our organization by giving us flexibility to manage the DNS part, being quite fast, and allowing us to manage everything from a single dashboard.
Now, looking at these rule sets, they ensure that our origin or our application content and code, as well as the application itself or its API, are secure enough, always.
F5 Rules for AWS WAF rule sets are highly effective in detecting and mitigating OWASP Top 10 attacks such as SQL injection, XSS, and command injection, which significantly strengthens application security.
Using F5 Rules for AWS WAF has positively impacted my organization by making our AI-integrated application more secure from bot attacks, restricted size bodies, automated rate blocking for DDoS, and managed rules, especially as security has become a common concern across the industry.
| Product | Mindshare (%) |
|---|---|
| Cloudflare Web Application Firewall | 4.0% |
| Cloudflare | 5.2% |
| F5 Rules for AWS WAF | 0.4% |
| Other | 90.4% |


| Company Size | Count |
|---|---|
| Small Business | 16 |
| Midsize Enterprise | 6 |
| Large Enterprise | 6 |
| Company Size | Count |
|---|---|
| Small Business | 46 |
| Midsize Enterprise | 11 |
| Large Enterprise | 26 |
| Company Size | Count |
|---|---|
| Small Business | 4 |
| Midsize Enterprise | 1 |
| Large Enterprise | 6 |
Cloudflare Web Application Firewall integrates DDoS protection, load balancing, and firewall capabilities. Its ease of use, configurability, and robust security measures make it a versatile choice for protecting web applications.
Cloudflare Web Application Firewall provides a comprehensive defense against threats with advanced reporting and robust security measures. It includes DNS integration, rate limiting, and extensive rule sets, all within a SaaS model that allows API configurability. Users value its caching, scalability, and pricing, although enhancements are needed in rate-limiting and third-party integration. Improvements in customer support, especially in India, real-time controls, and user documentation are also desired. Users seek a more intuitive dashboard, better log management, and improved alert systems, along with multitenancy capabilities and enhanced reporting.
What are the key features of Cloudflare Web Application Firewall?Cloudflare Web Application Firewall finds application in industries like banking and retail by acting as a comprehensive security gateway, managing authentication and authorization while protecting web applications from malicious Layer 7 traffic. It also implements load balancing, CDN, and zero-trust policies, supported by advanced reporting, analytics tools, and threat scoring to meet specific industry needs.
Cloudflare enhances web performance and security with features like CDN caching and DDoS mitigation while providing easy DNS management and intuitive setup through its user-friendly dashboard.
Cloudflare is recognized for its comprehensive web security and performance solutions. Speed improvements are achieved through caching mechanisms and DDoS protection, combining ease of DNS management with flexible page rules. The robust analytics and threat insight tools provide valuable data, assisted by a user-friendly dashboard allowing quick setup and configuration. An API offers dynamic DNS settings ensuring low latency and high performance across the globe.
What are Cloudflare's key features?
What benefits and ROI should users evaluate?
Cloudflare finds utility across industries for DNS management and defense mechanisms. Its content delivery network assures fast content distribution and fortified security. Businesses integrate features like web application firewalls, load balancing, end-to-end SSL, and zero trust to protect websites from cyber threats while ensuring resilience and reliable performance.
F5 Rules for AWS WAF provides advanced web application protection tailored to secure applications hosted on AWS, offering dynamic defenses against evolving threats.
This solution offers a robust set of rules designed to enhance AWS WAF capabilities, delivering specialized protections against complex web threats. F5 Rules dynamically guard against emerging vulnerabilities, ensuring comprehensive threat mitigation. It's crafted to integrate seamlessly with AWS environments, making it fast and easy to deploy, manage, and scale as compared with legacy alternatives, providing users a manageable and comprehensive security layer for their applications.
What are the key features of F5 Rules for AWS WAF?In industries such as finance, healthcare, and retail, F5 Rules have been implemented to protect sensitive data and online transactions. This helps ensure compliance with industry regulations while maintaining performance and uptime for web applications.
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