Broadcom DX Application Performance Management vs ITRS Geneos comparison

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Comparison Buyer's Guide
Executive Summary
Updated on Jun 29, 2023

We performed a comparison between ITRS Geneos and Broadcom DX Application Performance Management based on real PeerSpot user reviews in five categories. After reading all of the collected data, you can find our conclusion below.

  • Ease of Deployment: ITRS Geneos has a more complex initial setup that may require onsite support for weeks, with a longer implementation time and the need for professional services during deployment. On the other hand, Broadcom DX Application Performance Management's setup varies in speed and complexity and can be handled internally with a relatively quick setup time of up to an hour for one client target.
  • Features: ITRS Geneos is highly customizable and offers real-time monitoring, while also being adaptive to low-latency systems. It has a tree structure and a good presentation layer. On the other hand, Broadcom DX APM is praised for its easy deployment, code-level visibility, and transaction monitoring. It also has a light model for monitoring servers and network items.
  • Pricing: ITRS Geneos is moderately priced for the banking industry, but expensive for non-banking and non-finance industries. Broadcom DX Application Performance Management has a pricing structure based on the number of agents, which can make it more expensive for users with larger data centers or those using containers.
  • Service and Support: ITRS Geneos has great customer service, particularly in their technical support. The experiences have been positive overall. Broadcom DX Application Performance Management, on the other hand, has received mixed reviews, with some customers finding the support unsatisfactory and the SLA commitment needing improvement.
  • ROI: ITRS Geneos is a cost-effective solution that provides proactive alert management and reduces high-severity incidents. Meanwhile, Broadcom DX APM results in improved application performance, productivity, and customer satisfaction, all of which contribute to a positive ROI.

Comparison Results: ITRS Geneos has highly customizable and flexible monitoring capabilities, real-time monitoring, proactive approach, and can adapt to monitor low-latency systems. While Broadcom DX Application Performance Management offers ease of deployment and code-level visibility, it lacks integration between different tools, has performance issues, and needs improvement in support and compatibility with current technologies. ITRS Geneos has a more reasonable pricing model and provides benefits such as detecting potential client issues before they occur, saving downtime, and reducing high-severity incidents, making it the preferred solution.

To learn more, read our detailed Broadcom DX Application Performance Management vs. ITRS Geneos Report (Updated: January 2024).
756,468 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
"Service maturity when you can retrieve the normal metrics for every major aspect of each module and delivering this info to the correct eyes.""We understand for APM, it has the ability to drill down and do the end-to-end monitoring that we are looking for.""Users no longer need to depend upon the console for a compatible Java version. Now, users can directly learn the version, perform all their actions, and see all of those performance-related issues.""JVM memory monitoring and connection pool monitoring are valuable features.""It has a random transaction trace which gives our customers the ability to look at how their transaction performs.""We did the setup for a new datacenter, and that was pretty straightforward.""This application pulls data in 15 seconds. You can imagine the enormous amount of data which streams through.""Stability is one of the strongest attributes of CA APM. It is very stable on all platforms."

More Broadcom DX Application Performance Management Pros →

"It's a very powerful application monitoring tool across the industry. Many free, open-source tools are available. There are also paid tools, but ITRS Geneos is a real-time application monitoring tool where the user can monitor, self-configure, and manage alerts through their console.""The NetProbe carries over 100 samplers which are capable of monitoring hardware, OS, and the application layer.""Ability to monitor logs for potential issues to prevent app outages before problems get a chance to arise. That's invaluable for our teams in a fast-paced trading environment.""This solution has helped provide relief to existing Level 2 teams, allowing them to focus efforts on in-depth problem analysis.""One of the most valuable features is that it can be configured by non-developers. It doesn't require development expertise to configure it.""ITRS uses SNMP to communicate with our devices as well as SNMP net probes installed on our servers.""I would say that it is an easy-to-use monitoring tool. Amongst the available monitoring tools, it is a really good option.""The ability to completely tailor and customize what it's monitoring is one of its strongest points. A lot of other monitoring tools are good at certain things, but one of my colleagues described it as the “Swiss Army Knife” of monitoring tools. It can do anything you want."

More ITRS Geneos Pros →

"Technical support is slow to respond and also asks redundant questions.""What comes to mind when you speak of a room for improvement in Broadcom DX Application Performance Management is the infrastructure agent, but my company doesn't use it, so I can't say if it's really a problem or not, but it could be the container support or cloud support that could be improved in the solution. An additional feature I'd like to see in the next release of Broadcom DX Application Performance Management is for it to have one agent for cloud and one agent for legacy, with all features included.""Support could be much better.""The integration with CA Spectrum is quite difficult to create, and it is also only one way, only being used to view alarms coming from CA APM.""It should be easier to install or set everything up. ​""User interface - CA is moving towards HTML5, but still a lot is Java, old fashioned, non-customizable and not user friendly. It’s look and feel is still too technical.""CEM needs to be simplified, because it causes too many interruptions in our daily work.""Broadcom DX Application Performance Management could improve its supportability to the current technologies and the end-to-end correlation feature should be done automatically without custom configurations. Additionally, there should not be any configuration changes to the client-side when deploying the solution."

More Broadcom DX Application Performance Management Cons →

"I would like ITRS Geneos to develop an app, where instead of going to specific login terminals or logging into laptops or desktops to check alerts, we can have visibility in the app itself.""ITRS Geneos cloud monitoring is very weak and can use improvement.""ITRS have started to make some major changes that we haven't taken on board yet, in the creation of dashboards and more visibility of the metrics that we collect. At the moment, that's something that's lacking, but I know they have addressed it. Still, it’s not that easy to create stuff to help with visibility and dashboarding in Geneos.""Geneos' application monitoring could be improved a lot. Products like AppDynamics and Dynatrace provide the process thread-level monitoring, but Geneos lacks these capabilities.""A lightweight version which could host more than 100 gateways, as we can see slowness while loading all our gateways.""For the solution to stay relevant in the cloud-based monitoring environment Geneos needs more plug-ins with more features. Instead of offering clients workarounds, the solution should have a cloud-based out-of-the-box version.""I would really like to see something from the Geneos side to set up automated reporting from ITRS. We have to send reporting to management every day. To do that we have to check the dashboard and then we have to report whether everything is fine or not. In the future, I want something, some reporting kind of feature in ITRS, where it can collect all the data and mention what is green, what is amber, what is red in a report.""I would also like to see suggested guidelines to accomplish a monitoring task. The issue is that ITRS is so flexible that there is more than one way to complete a task, each with benefits and disadvantages."

More ITRS Geneos Cons →

Pricing and Cost Advice
  • "Depends on the size of the product you need."
  • "Althougth it is a bit expensive, it is really worth it"
  • "There is some research needed to determine licensing costs, based on the number of DataPower instances for the Nastel agent, for example."
  • "Negotiate a lot, but do not forget to buy the product because it is worth it."
  • "Pricing and licensing are not issues."
  • "On pricing, CA is very competitive. I think that's going to help in the long run."
  • "Setup costs are quite competitive relative to other solutions, and simpler."
  • "Dynatrace is the most expensive of these tools followed by AppDynamics which is "medium-expensive." CA APM is a bit lower in price than either Dynatrace or AppDynanics... In my opinion, if you can afford it, go for AppDynamics instead of CA APM."
  • More Broadcom DX Application Performance Management Pricing and Cost Advice →

  • "You will get the best price if you get a single global deal."
  • "The product is priced quite high. There are pricing options for customers based on the size of the environment and plug-ins used by the monitoring system."
  • "Pricing and licensing is based on the requirements."
  • "The licensing cost may seem expensive upfront. However, the service is outstanding, the tool does things that no other tools can do, and the customizability more than makes up for the cost of licensing."
  • "Pricing is the touchy subject, even here. Upper management always wants us to find a cheaper solution. But we have so much integrated with ITRS... It's expensive, but it does its job very well. And you set it and go."
  • "It is expensive. They have to look at the model around when we move to cloud and how that's going to work. The licensing cost does pay off because of the improvements in support to our business."
  • "When I first came in, their pricing was very high. ITRS had a high expectation of what their price should be based on perceived value. I think they have been realizing, more recently, that there are other competitors, so their pricing is a lot better. Licensing for on-premise is okay, however I feel there is quite some work to be done for cloud and containers. We're still working with them to try and work out what that pricing should look like."
  • "Given our spend and the amount of service we have in it, the pricing is quite reasonable."
  • More ITRS Geneos Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:Scalability-wise, I rate the solution a nine out of ten...there is a very easy way to deal with it by adding more servers to the application.
    Top Answer:The pricing structure should be based on memory or CPU usage rather than the number of agents, as it makes the solution more expensive for us. The pricing structure is too high and becomes… more »
    Top Answer:The area of improvement is related to the areas of application onboarding and instrumentation, where the product has certain shortcomings. Broadcom needs to work on application instrumentation and the… more »
    Top Answer:I would say that it is an easy-to-use monitoring tool. Amongst the available monitoring tools, it is a really good option.
    Top Answer:I can say it's not that cheap because the licensing is a little bit costly. So, definitely, we had to pay a certain amount to use it.
    Top Answer:Speaking about room for improvement, ITRS Geneos is not on the cloud at a time when everyone is moving to the cloud. I definitely know that they have some monitoring extensions or plug-ins for the… more »
    Product Features

    On-premise deployment

    Can be deployed on AWS

    Can be deployed on Azure

    Can be deployed in a private cloud

    Monitor on-premise applications in virtualized environments

    Monitor applications running on AWS and Azure

    Monitor applications running on Pivotal Cloud Foundry, Redhat OpenShift and Heroku

    Support for Pivotal Cloud Foundry, Redhat OpenShift. Heroku is a future roadmap item.
    Configuration and Infrastructure

    Configuration and management through a single, web-based user interface

    Automatically create a visualization of the entire application topology with all components.

    Automatically discover business transactions

    Automatically discover standard back end systems (database, web services, SAP etc.)

    Discover and display non-standard backend systems through point-and-click configuration

    Automatically baseline every component within the business transaction

    Can be deployed in multi-tenant environment

    Application Visibility and Control

    Provide correlated views of distributed business transactions between tiers/services

    Automatically baseline every component within the Business Transaction

    Provide code level diagnostics (class & method-level visibility) of business transactions

    Monitor JVM health information (heap, GC, generational spaces, etc.)

    Monitor CPU utilization, OS memory usage, disk I/O, network I/O, other hardware metrics

    Report application errors & exceptions

    Automatically monitor entire call stack when application problems occur

    Does not disable monitoring functionality as a compromise to limit product overhead

    Historical performance monitoring and trending

    Full view of infrastructure details without leaving context of business transactions

    Single UI for server and application monitoring

    Alert on deviation from baseline

    Mean Time To Repair

    Identify slow and stalled business transactions without manual intervention

    Count, measure and score every transaction

    Identify error business transactions without manual intervention

    Identify slow SQL queries without manual intervention

    Identify slow backend systems or external services without manual intervention

    Automatically discover code deadlocks

    Provide quick cross launching into problem areas within the UI through hyperlinked alerts

    Automatically send email containing hyperlink to identified problem

    Automatic analysis of end-to-end APM data to provide root cause analysis

    Business Transactions

    Automatically discover business transactions

    Automatically learn and baseline performance of discovered business transactions

    Automatically count, measure and score every transaction

    Discover synchronous, asynchronous and multi-threaded business transactions

    Business Metrics

    Provide visibility into the impact of outages on business metrics

    Capture business metrics (e.g. revenue, orders) from applications and background jobs

    Enables creation of custom dashboards for business metrics and application behavior

    Out of the box reports on business transaction summary and trends

    Automatically correlate business transactions with environment monitoring (OS, JMX, etc.)


    Browser-based web client

    Automatic & dynamic baselining of all metrics to reduce false alarms

    Include an online virtual collaboration space as a virtual "war room"

    Visualize multiple applications and the connectivity / dependencies between them

    Enable sharing of analysis/ visualizations without having to export data from the UI

    Group transactions using a Session ID and display transactions in order of execution

    Drill down from business transaction to correlated log file entries in single platform

    Available through CA's Log Analytics solution which can be integrated with APM
    Historical Trending

    Trending with metric persistence to do historical analysis and compare to baselines

    The ability to view and drill into Flow Map for extended periods up to 1 year

    The ability to compare Flow Maps from different time frames for up to 2 years

    Support for Agile

    Dynamic instrumentation of the application

    No need to reconfigure agent instrumentation when new app releases are deployed

    Automatically pick up application configuration changes as a result of agile releases

    Regression analysis to compare and highlight app performance improvements

    Areas of poor metric stability (differential analysis) and architectural potential (high call ratio) for improvement are analyzed, but through more advanced logic than regression

    Provide capability to compare business transactions flows for different releases

    Pre-Production Performance Tuning

    Identify the longest running methods in business transactions

    Determine relationship between increased load and application response time

    Identify worst backend calls (Database, Web Services, other backend) automatically

    Provide business transaction performance change from one code release to the next

    Scalability and Infrastructure

    Support at least 5000 agents on a single platform without requiring data federation

    Ability to support high availability APM infrastructure servers

    Has steady network traffic between agent and APM server regardless of transaction levels

    Encrypt data transmissions end-to-end across the environment

    Agentless monitoring


    Single UI incorporating Analytics and APM modules

    Analytics UI is web browser based with no locally installed client software

    Analytics layer providing intelligence across data collected by APM modules

    Scalable repository capable of collecting and storing large volume of metrics/events

    In context drill down between analytics data and APM data

    Graphical query builder for ease of use and broad adoption

    Ability to adjust timeframe via click and drag on dashboard charts

    Automated ranking (top N) of relevancy of every indexed field to current selection

    Configurable to collect not all, but specific desired transaction data/fields

    Alert off of metrics created in analytics based on search criteria

    Analytics data collection does not require full call method stack data

    No code changes required to pull custom (non-native) metrics into data repository

    Data collected, stored and analysed in near real time (i.e. not hours, days, or weeks later)

    API to input custom metrics

    Search API

    Ability to chart result set in custom dashboards

    Granular role based access control (RBAC)

    Log Analytics

    Ability to collect and store log files from monitored nodes

    Available via CA's log analytics solution which can be integrated with APM

    Log file data through TCP

    Available via CA's log analytics solution which can be integrated with APM

    Auto-inject business transaction identifier for each log statement

    Can be configured via custom tracer, requires integration with logging framework

    Ability to extract any field from log file for processing

    Available via CA's log analytics solution which can be integrated with APM
    Root Cause Analysis

    Historical performance monitoring and trending - retain 100% of historical data

    Report top database activities (e.g. Top SQL, Top Users, Top Programs)

    Report database activity profile over-time (identify patterns)

    Collect and store all database wait events and correlate with SQL/Stored Procedures

    Collect and store SQL/Stored Procedure KPIs (CPU, Count, Reads/Writes)

    Collect and store database instance level statistics (table size, row count, indexes)

    Collect and store database server/host KPIs (CPU, Memory, �)

    Ability to breakdown latency of stored procedure components

    Collect SQL Explain & Execution plans

    Collect and store performance data on database objects (Schemas, tables, indexes)

    Ability to collect and correlate deep-dive storage information

    Database Monitoring

    Provide a real-time view of performance showing current database activity

    Provide a holistic view of all database performance through a multi-instance dashboard

    Ability to send pro-active alerts based on health and performance of databases

    Static and dynamic alerting on collected database metrics

    Server Monitoring

    Monitor Machine availability

    Monitor CPU usage

    Monitor Disk performance

    Monitor Volume usage

    Monitor Machine load

    Monitor Memory

    Monitor SWAP

    Monitor Processes

    Monitor Network Adapter(s)

    Dynamic Baselining

    Synthetic page checker

    Application Monitoring

    Identify JVM memory leaks caused by leaky collections

    Enable tracking of object instantiations/destructions to troubleshoot JVM heap thrash

    PHP monitoring

    .NET monitoring

    Node.js monitoring

    Python monitoring

    Docker Monitoring

    Integrated monitoring of Dockerized containers with application monitoring

    Automatic discovery of containers

    Support Docker attributes and perspectives

    Visualize distribution of containers over cluster hosts

    Network Monitoring

    Autodiscovery of network topology and interdependencies

    Available via CA network flow analysis, which can be integrated with APM

    Report on throughput, packet loss, and RT rates

    Available via CA network monitoring tools, which can be integrated with APM

    Monitors network without need of TAP or SPAN port

    Available via CA network monitoring tools (without then need for TAP/SPAN), which can be integrated with APM

    Single UI to drill from network to application and business transaction

    Network monitoring data integrated into APM can be displayed natively within APM dashboards alongside business transaction data
    Virtualization Monitoring

    Citrix XenApp and XenDesktop monitoring

    Server virtualization monitoring

    VDI monitoring

    Web RUM

    Support for modern desktop browsers

    Support for mobile browsers

    Monitor all page requests

    Monitor all iFrame requests

    Full support for monitoring single page applications properly

    Automatically detect JavaScript errors

    Display response time status on Geo Map

    Collect and display Navigation Timing API data for all poor performing requests

    Collect and display Resource Timing API data for all poor performing requests

    Correlate web transactions with server side transactions for drill down

    Provide detailed browser traces for poor performing end user requests

    Provide usage based analytics showing browser types and versions

    Provide usage based analytics showing device and OS types

    Provide customizable analytics area for troubleshooting and analysis purposes

    Provide cache metrics for each page request

    Show server side response time for all pages

    Provide drill down from poor performing request to server side deep diagnostic session

    Session tracking

    Ability to generate a synthetic page request directly from the poor performing request

    SDK for support of any Single Page Application (SPA) framework

    EUM cross application correlation

    Analytics built into EUM portion of UI

    Custom user data available at the session and page request level

    Page grouping at root level instead of individual pages for each set of parameters

    Mobile RUM

    Support for native mobile applications

    Support for mobile browsers

    See mobile app performance, http errors, and network error information

    See the performance of API calls from your mobile application to the server side

    Track crashes and exception

    Provide crash analytics

    User tracing/breadcrumbs

    Trace transactions from mobile device all the way to the server side

    Correlate mobile transactions with server side transactions for drill down

    Provide usage and performance analytics based upon device type

    Provide usage and performance analytics based upon OS type

    Provide usage and performance analytics based upon OS version

    Provide unified user interface for mobile and server diagnostics

    Integrated and correlated data between mobile, server, and infrastructure monitoring

    Display response time status on Geo Map

    Provide device and carrier diagnostic metrics

    Track user sessions to understand user flows and behavior

    Capture user interactions within each session

    Alert based upon deviation from normal behavior for mobile metrics

    Provide percentile metrics related to mobile performance

    Average Words per Review
    Average Words per Review
    Also Known As
    DX APM, CA APM, CA NetQoS Performance Center, Wily Introscope, CA Wily APM, CA App Experience Analytics, CA AXA
    Learn More

    Broadcom DX Application Performance Management is a cutting-edge next-generation APM that goes beyond the traditional aspects of what other APMs provide by offering fully integrated AIOPS (Artificial Intelligence for IT Operations) capabilities embedded in the solution. This enables Broadcom DX Application Performance Management better opportunities to detect anomalies faster, correctly anticipate behavior, and perform intuitive automatic corrective processes. The solution is able to provide comprehensive full stack end-to-end monitoring and deliver complete visibility and a nearly flawless user experience.

    Broadcom DX Application Performance Management Benefits

    Broadcom DX Application Performance Management has many valuable key features. Some of its most useful features include:

    • Improves visibility: Users gain complete 360-degree visibility with all applications, infrastructure, and end users in modern, traditional, and all cloud-based environments.
    • Continuous improvement: Intuitive automated feedback is provided throughout the entire software development lifecycle.
    • Scalability: The solution is easily scalable to the enterprise level with very easy to use administration.
    • Improved user experience: The solution provides intuitive dynamic insights concerning overall application performance and across the complete user journey.

    Broadcom DX Application Performance Management Features

    There are many benefits to implementing Broadcom DX Application Performance Management. Some of the biggest advantages the solution offers include:

    • Custom personalized dashboards: Users are able to create their own specific views based on unique task-driven individualized requirements. This allows for comprehensive intuitive cross-domain analysis of the entire ecosystem and application usage from both synthetic and real user perspectives.
    • Fast, straightforward deployment: The solution offers an automated, zero-touch deployment process that better facilitates the monitoring and discovery of cloud-based and container applications. 
    • Improved administration processes: Agent administration and overall lifecycle processes are simplified, making configurations, deployments, and upgrades very simple.
    • Intuitive analysis: The solutions AIOPS processes provide for inherent root-cause detection and anomaly discovery to diagnose potential issues or problems immediately.
    • Improved visibility: Presented views are task-relevant to facilitate improved group topologies, and time-based to display the impact of performance anomalies. 
    • Improved mapping: Relationship mapping enables users to visualize all aspects of the environment with options to deep dive across entire applications, network layers, and infrastructure. 
    • Application support: The solution has functionality with Java, .Net, PHP, Node.js, Docker, Kubernetes, AWS, Google Cloud, and more. 
    • Flexibility: The solution is available both on premises and as a SaaS.

    Reviews from Real Users

    “The most valuable feature of Broadcom DX Application Performance Management for me is transaction monitoring. “ A Peerspot user who is an Applications Engineer at a financial services firm.

    “The most valuable features are the low overhead, the ability to monitor production on 24/7 principle, the ability to decrease time to discover the point of failure in the IT infrastructure or the application environment in a short period of time, reporting for analyzing the performance of the application for improving the code optimizing process.” A.Jurisic, CEO at Pio Pet d.o.o.

    “What is most valuable about this solution is that it completely monitors code-level visibility. We benefit from this as we're able to capture any performance issues from an application, then raise and forward those issues to the applicable team more quickly.” S. Doddi, APM consultant at Tech Mahindra Limited 

    ITRS Geneos is a real-time monitoring tool designed for managing increasingly complex, hybrid and interconnected IT estates.

    Built with financial services and trading organisations in mind, it collects a wide range of data relating to server performance, infrastructure, trading, connectivity and applications, and analyses it to provide relevant information and alerts in real time.

    Geneos can give full stack visibility across highly dynamic environments and presents all the information through a single pane of glass and its configurable and customisable dashboards provide end-to-end visibility to both technical and business users.

    For more information, please visit

    Sample Customers
    Lexmark, Intermountain Healthcare, National Australia Bank, BBVA Compass Bank, Innovapost, Dansk Supermarked Group, U.S. Cellular, Orange, Cetip
    ITRS Geneos is used by over 170 financial institutions, including JPMorgan, HSBC, RBS, Deutsche Bank and Goldman Sachs. Clients range from investment banks to exchanges and brokers.
    Top Industries
    Financial Services Firm38%
    Insurance Company13%
    Energy/Utilities Company11%
    Comms Service Provider9%
    Financial Services Firm18%
    Computer Software Company15%
    Manufacturing Company11%
    Insurance Company8%
    Financial Services Firm95%
    Computer Software Company3%
    Marketing Services Firm3%
    Financial Services Firm76%
    Computer Software Company5%
    Comms Service Provider3%
    Company Size
    Small Business16%
    Midsize Enterprise14%
    Large Enterprise71%
    Small Business24%
    Midsize Enterprise11%
    Large Enterprise65%
    Small Business11%
    Midsize Enterprise21%
    Large Enterprise68%
    Small Business7%
    Midsize Enterprise5%
    Large Enterprise88%
    Buyer's Guide
    Broadcom DX Application Performance Management vs. ITRS Geneos
    January 2024
    Find out what your peers are saying about Broadcom DX Application Performance Management vs. ITRS Geneos and other solutions. Updated: January 2024.
    756,468 professionals have used our research since 2012.

    Broadcom DX Application Performance Management is ranked 22nd in Application Performance Monitoring (APM) and Observability with 6 reviews while ITRS Geneos is ranked 10th in Application Performance Monitoring (APM) and Observability with 10 reviews. Broadcom DX Application Performance Management is rated 8.0, while ITRS Geneos is rated 8.2. The top reviewer of Broadcom DX Application Performance Management writes "Provides efficiency in migration and DAW but requires a high level of administrator knowledge for configuration". On the other hand, the top reviewer of ITRS Geneos writes "A stable solution, with real-time monitoring". Broadcom DX Application Performance Management is most compared with Dynatrace, AppDynamics, BMC TrueSight Operations Management, VMware Aria Operations for Applications and New Relic, whereas ITRS Geneos is most compared with Dynatrace, AppDynamics, Grafana, Splunk Enterprise Security and Prometheus. See our Broadcom DX Application Performance Management vs. ITRS Geneos report.

    See our list of best Application Performance Monitoring (APM) and Observability vendors.

    We monitor all Application Performance Monitoring (APM) and Observability reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.