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Azure Web Application Firewall vs Microsoft Entra Verified ID comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Web Application Firewall
Ranking in Microsoft Security Suite
21st
Average Rating
8.4
Reviews Sentiment
6.6
Number of Reviews
16
Ranking in other categories
Web Application Firewall (WAF) (12th)
Microsoft Entra Verified ID
Ranking in Microsoft Security Suite
20th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
8
Ranking in other categories
Customer Identity and Access Management (CIAM) (8th)
 

Mindshare comparison

As of January 2026, in the Microsoft Security Suite category, the mindshare of Azure Web Application Firewall is 2.0%, up from 1.8% compared to the previous year. The mindshare of Microsoft Entra Verified ID is 1.5%, down from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Microsoft Security Suite Market Share Distribution
ProductMarket Share (%)
Microsoft Entra Verified ID1.5%
Azure Web Application Firewall2.0%
Other96.5%
Microsoft Security Suite
 

Featured Reviews

Mano Senaratne - PeerSpot reviewer
Head of Digital Engineering, Management Consultant at Stax Inc.
Comprehensive suite simplifies configuration while frequent updates require management
Mainly, it comes with the complete suite of Microsoft services. I can use it in conjunction with the best options and other features that come with it. Configuration is much easier than using different platforms. For example, if I have hosted the application in AWS and am using the Application Firewall from Azure, there are certain additional steps to follow when configuring them. With Microsoft, everything is within a single suite, making it easier to configure and plan. Azure continually upgrades platforms and sends us messages to upgrade to the next version, simplifying the process. Later, it's much easier if I want to upgrade the software platform, scale it, or move it to a different application host as the whole suite comes together. The return on investment is good. If I am doing applications for clients, I can invoice them for better costs. Most applications that I run and use have a better return on investment.
MuhammadWaqar - PeerSpot reviewer
IT Director at Interwood Mobel Pvt Ltd
Supports user management and authentication but needs simpler hybrid integration for broader adoption
I believe there should be an easy provision for the on-premises and for the hybrid environment in Microsoft Entra Verified ID, as there seems to be some difficulty with hybrid implementations, especially in a country like Pakistan where most are transitioning to cloud but not fully migrating, instead opting for hybrid solutions. An ease for hybrid integration would greatly help the technical teams. I believe the policy implementation is a little bit complex on the Microsoft side; there should be a simpler way to implement policies, utilizing standardized templates for compliance, such as industry-specific templates for the service industry, which would be helpful for HIPAA and other compliances.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is almost impossible to access these assets from outside, requiring a very skilled attacker to obtain asset tokens of a customer using Azure."
"It's a good option if you want a solution that's ready to go and easy for your team to learn. It's cloud-based, so you don't need to buy or maintain any hardware infrastructure."
"The functions of Azure Web Application Firewall that I found most valuable include its cost-effectiveness, and unlike other WAF products I have worked with such as Barracuda, we have flexibility to create rules."
"Azure WAF is extremely stable."
"It's great for protecting against DDoS attacks."
"The initial setup is easy and straightforward...Azure Web Application Firewall is a scalable product."
"The integration it has with GitHub is great."
"Configuration is much easier than using different platforms."
"The most valuable features of the solution are mainly in the areas of security and auditing."
"The MFA number matching feature effectively prevents unauthorized access by phishing bad actors who might obtain email credentials. This feature requires users to verify a number on their screen, ensuring they only approve genuine requests."
"I like the Microsoft Authenticator app since it comes with two-factor authentication."
"I would recommend this solution to others because it's simple enough to deploy."
"Microsoft Entra Verified ID has helped reduce fraud or impersonation attacks because if you are using a government-sanctioned ID, what is more secure than that?"
"I find Microsoft Dynamics 365 very easy and useful because most of the users on our end are using Microsoft, thus they are very familiar with the Microsoft Office stack, and some of SharePoint and Teams."
"Microsoft Entra Verified ID has smoothed out our identity verification process and made it easier for us to authenticate users, making us more confident about our users being who they say they are so we can trust that we have secure logins for all our users."
"The authentication features of Microsoft Entra Verified ID are valuable. As an infrastructure professional, I appreciate the exceptional integration between on-premises Active Directory features and Entra ID."
 

Cons

"We would like to see additional site services using AI to provide information about blocking requests and offer analytics on the origin of calls."
"There is a need to be able to configure the solution more."
"I would say that Azure's customer service is not that good...I am not very happy with the support offered."
"The pricing needs improvement, and I think for beginners it will be a little bit complicated, so the ease of use could be enhanced."
"From my point of view, there is no need for improvement."
"Upgrading the platform regularly is necessary for security, however, frequent updates every six months or year from Azure can be a maintenance overhead."
"The knowledge base could be improved."
"The documentation needs to be improved."
"Microsoft products basically have no support other than the knowledge base, so I would give it a two out of 10."
"While Microsoft continues to improve the solution, integrating the ID with biometric features could be enhanced, especially in terms of standard B2C flows for multi-factor authentication. Improvements in remembering devices and the timing of MFA triggers could also be beneficial."
"I believe there should be an easy provision for the on-premises and for the hybrid environment in Microsoft Entra Verified ID, as there seems to be some difficulty with hybrid implementations, especially in a country like Pakistan where most are transitioning to cloud but not fully migrating, instead opting for hybrid solutions."
"The tool's expensive nature is an area of concern where improvements are required."
"There is room for improvement in Microsoft Entra Verified ID, particularly in the integration with other platforms, as they could do better with the API, for example."
"I must do two-factor authentication when I sign in from a different location. It creates friction. It's not personalized for the end user. I would like to see specific insights."
"I have not really seen return on investment with Microsoft Entra Verified ID."
"There are issues with the integration of Microsoft Entra Verified ID and MFA. Sometimes, the MFA process doesn't succeed, requiring users to sign out and log back in."
 

Pricing and Cost Advice

"The price is reasonable. It is approximately $2,000 US per month."
"Azure WAF has price advantages over other WAF solutions. The pricing model is flexible because you pay on a scale based on the level of protection you need."
"The price is for this solution is fair and there is a license needed."
"I give the pricing a nine out of ten."
"The price of the solution depends on your architecture and how you manage it. You can control the cost in Azure quite well. The costs do not directly correlate to expenses in the features we are using."
"We have an enterprise agreement with Microsoft and the pricing is good."
"The pricing and setup are standard. With Entra, you choose between P1 and P2 licenses. We recommend having at least one P2 license in a company for better alert management, even though P2 is more expensive."
"I still feel the pricing is on the higher side for larger customers. They don't pay anything for on-prem Active Directory. Although we receive additional features with Microsoft’s SSO, pricing is an area Microsoft can work on."
"If one is cheap and ten is very expensive, I rate the product price as seven."
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Top Industries

By visitors reading reviews
Manufacturing Company
12%
Financial Services Firm
12%
Computer Software Company
11%
Government
7%
Computer Software Company
18%
Manufacturing Company
10%
Financial Services Firm
9%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business6
Large Enterprise12
By reviewers
Company SizeCount
Small Business4
Large Enterprise4
 

Questions from the Community

What is your experience regarding pricing and costs for Azure Web Application Firewall?
I would place Azure Web Application Firewall at an eight on a scale from one to 10, with one being cheap and 10 being expensive.
What needs improvement with Azure Web Application Firewall?
The pricing needs improvement, and I think for beginners it will be a little bit complicated, so the ease of use could be enhanced. I've worked with Fortinet and Cisco, and I think the UI is a litt...
What is your primary use case for Azure Web Application Firewall?
Because we mostly operate in the cloud and because we're a Microsoft environment, it was the best option in the scenario. The options were limited in terms of wanting to be an only Microsoft enviro...
What needs improvement with Microsoft Entra Verified ID?
It is hard for me to say how Microsoft Entra Verified ID can be improved. I really do not know the extent of how that can benefit everything. I am trying to learn that here at the Ignite conference.
What is your primary use case for Microsoft Entra Verified ID?
My main use cases for Microsoft Entra Verified ID are verifying the end user saying who they are and being able to back that up with government-issued proof.
What advice do you have for others considering Microsoft Entra Verified ID?
My organization has not implemented the Face Check feature yet; we are using YubiKeys. My organization's trust in digital interactions really has not changed since implementing Microsoft Entra Veri...
 

Overview

Find out what your peers are saying about Azure Web Application Firewall vs. Microsoft Entra Verified ID and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.