Apptivo vs Salesforce Sales Cloud comparison

Apptivo and Salesforce are both solutions in the CRM category. Apptivo is ranked #88, while Salesforce is ranked #1 with an average rating of 8.2. Apptivo holds a 0.0% mindshare in CRM, compared to Salesforce’s 8.6% mindshare. Additionally, 100% of Apptivo users are willing to recommend the solution, compared to 94% of Salesforce users who would recommend it.

Apptivo

Read 1 Apptivo review

86 Views
27 Comparison Views

100% willing to recommend

Salesforce Sales Cloud

Read 115 Salesforce Sales Cloud reviews

5,034 Views
2,941 Comparison Views

94% willing to recommend

Apptivo

Salesforce Sales Cloud

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Executive Summary

We performed a comparison between Apptivo and Salesforce Sales Cloud based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, Microsoft, SAP and others in CRM.

To learn more, read our detailed CRM Report (Updated: May 2025).

Buyer's Guide

CRM

May 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Apptivo

Ranking in CRM

88th

Average Rating

9.0

Reviews Sentiment

7.9

Number of Reviews

Ranking in other categories

Business Management Software (15th)

Salesforce Sales Cloud

Ranking in CRM

1st

Average Rating

8.4

Reviews Sentiment

7.0

Number of Reviews

115

Ranking in other categories

Opportunity Management (1st), Sales Force Automation (1st), Conversation Intelligence Software (2nd)

Mindshare comparison

As of May 2025, in the CRM category, the mindshare of Apptivo is 0.0%, down from 0.1% compared to the previous year. The mindshare of Salesforce Sales Cloud is 8.6%, down from 10.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

RaguramanVR

Managing Director at Syncro Design

User-friendly, customizable, and very affordable

Because of Apptivo's capabilities, lead conversion has happened very effectively. There is no spillage with lead tracking. We ensure that every lead is followed up. If any of those are not converted, we use the platform to engage with them again after about six months. We try to convert as many as possible, and that has been possible because of the CRM.

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Richard Mottershead

Enterprise Architect at a non-profit with 501-1,000 employees

Infinitely customizable, good end-to-end sales and customer management processes but lacks good documentation

Essentially, it's the CRM solution for managing customers and leads. The features that had the most significant impact on our sales efficiency include flexibility, regular updates, and very good end-to-end sales and customer management processes. AI and machine learning are on the agenda for next year. Initially, it will be very silo-based, but eventually, we'll be integrating MIBI data into our solution. Sales Cloud's reporting and analytics capabilities influenced our sales strategy quite a lot. We can build every report as a dashboard, and there are various sorts of things. We are using Tableau as our MIBI analytic solution, which is also owned by Salesforce these days.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It's very customizable and very friendly. I could tailor it to my business."

"The solution is stable."

"Salesforce Sales Cloud is very user-friendly, and simple to create dashboards and extract the reports. Additionally, it integrates well with other applications."

"The solution can scale massively. I've been quite impressed."

"Salesforce Sales Cloud is a stable solution."

"I would recommend Sales Cloud for anyone who has a sales team that needs to be optimized and for any size of enterprise."

"It has custom fields and custom reports which can align to our business objectives and marketing focus."

"It is nice to have the install base information at your fingertips when you look up a company."

"Their support team is good."

More Salesforce Sales Cloud pros

Cons

"Its integrations could be better. The UI/UX could also be better, but that is not essential for us."

"As a presale team leader, I see a need to better understand the platform because our current knowledge is limited. This makes it difficult to explore possible extensions of its use. We also want more detailed information on commercial opportunities included in the tool. It needs to include better documentation on the functions it offers."

"The problem is the solution has gotten so big, it's very complex now. It's a bit difficult to figure out how to do certain actions."

"CI/CD is the biggest room for improvement. Deployment between environments and configuration."

"Amount of storage provided is limited."

"Salesforce could improve its response speed. Compared to AWS, it is slower, which could be a hindrance."

"We prefer using local solutions like RD Station in Brazil due to pricing considerations."

"The solution's scalability has some limitations."

"The solution can be difficult to understand for customers of Salesforce."

More Salesforce Sales Cloud cons

Pricing and Cost Advice

"It's very affordable. As a small business, it's very affordable for me. They're giving it to us at $10 a user, which is very comfortable. I would rate it a 10 out of 10 in terms of price. If we wanted to get some implementation and support from them, they had some pricing, but we didn't want that. We said that we'll set it up ourselves."

"The price of Salesforce Sales Cloud could be reduced. It is expensive."

"Price-wise, the product does not fall under the category of cheaply priced products."

"The licensing fees are reasonable."

"The main thing is it is costly. Salesforce it is not cheap, it's costly. Some of our customers say it is a costly solution. So, we have lost some sale opportunities regarding the high price. This is the main thing that we are facing. It is sales per user and the user price is about $150 per month, per user for the Enterprise Edition. The other edition is less than this, but it is costly. A company that has 70 or 80 users would pay more than $8,000 USD yearly because it is cloud based."

"I've seen the prices for Salesforce Sales Cloud, but I haven't been the one to handle the money. As someone who's only visually looked at the price, I would imagine it's on the pricier side, but they do have a ton of leverage, and seeing that everyone I've worked for has always been dedicated to continuing Salesforce. I've never worked for anyone who has threatened to leave. Everyone has accepted the pricing for what they offer."

"Being license based, the license varies by type. The pricing is considered average."

"It is alright for now because we ended up getting a discount off the base price. So, for now, it is okay. We may have to renegotiate when we get more users, and I don't know if the price would stay the same or increase. It has just a standard licensing fee. If you end up hiring a consultant for implementation, you will have to pay for the implementation. Other than that, there are no additional fees."

"The price is fair."

More Salesforce Sales Cloud pricing and cost advice

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Top Industries

By visitors reading reviews

No data available

Educational Organization

68%

Computer Software Company

Financial Services Firm

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

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What do you like most about Salesforce Sales Cloud?

The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.

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What needs improvement with Salesforce Sales Cloud?

With today's generative AI capabilities like ChatGPT ( /products/chatgpt-reviews ), it should be possible to directly communicate with the software rather than navigating through the entire system ...

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What is your primary use case for Salesforce Sales Cloud?

I generally use Salesforce Sales Cloud ( /products/salesforce-sales-cloud-reviews ) for our sales process, setting up the entire opportunity lifecycle from lead generation to contract closure. It h...

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Comparisons

No data available

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Product Reports

Buyer's Guide

CRM

May 2025

Download Apptivo product report

Buyer's Guide

Salesforce Sales Cloud

April 2025

Download Salesforce Sales Cloud product report

Also Known As

No data available

Sales Cloud, SFDC, Salesforce

Overview

A simple online CRM system to store contacts, reminders, files, and communication history. If your business grows and you need more apps, feel free to add them from the App Store at anytime.

Apptivo

Salesforce Sales Cloud is a comprehensive CRM platform designed for efficient lead management, sales forecasting, and customer engagement, offering extensive customization and cloud-based accessibility.

Aimed at enhancing business efficiency, Salesforce Sales Cloud supports core business processes like CRM, lead and opportunity management, sales forecasting, and customer engagement. Its robust integration capabilities allow seamless connectivity with ERP systems and various applications. The platform offers pipeline tracking, process automation, and advanced sales cycle management. Users appreciate its cloud-based accessibility, allowing teams to operate remotely and manage sales operations effectively. However, users highlight concerns about its complexity, cost, and the need for a more intuitive interface.

What features does Salesforce Sales Cloud offer?

Customization: Tailor the CRM to meet specific business requirements.
Robust Reporting: Comprehensive analytics and data insights.
Lead Management: Efficiently manage and convert leads.
API Integration: Seamless connectivity with multiple applications.
Cloud Accessibility: Work from anywhere with cloud-based access.

What benefits should be evaluated in Salesforce Sales Cloud reviews?

Enhanced Productivity: Streamline sales processes with automation.
Improved Collaboration: Facilitate team coordination and client engagement.
Accurate Forecasting: Make informed decisions with reliable sales forecasts.
Flexibility: Accommodate diverse industry needs with ease.
Legacy System Integration: Efficiently update and integrate with existing systems.

Salesforce Sales Cloud is widely implemented across industries such as finance, healthcare, and retail, supporting sales teams in tracking and managing sales operations. Its use extends to reporting, collaboration, and enhancing client interactions, allowing companies to tailor Salesforce to meet industry-specific requirements efficiently.

Salesforce

Sample Customers

Information Not Available

Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group

Find out what your peers are saying about Salesforce, Microsoft, SAP and others in CRM. Updated: May 2025.

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