We performed a comparison between Amplitude and Google Analytics based on real PeerSpot user reviews.
Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics."I loved using Amplitude because it allowed me to dive deep into product usage and analyze different customer segments."
"With Google Analytics, we obtain different metrics from all of the clients that enter our web environment."
"The User Explorer is a definite favorite because it allows us to pinpoint a user and check their entire journey through our website including all the events triggered and the pages visited."
"It is packed with many of the same reports you'll find in high-priced solutions, especially concerning data relating to real-time visitor tracking."
"Our organization has improved because we have solid data that we can use to analyze the impact of our public policies."
"As an SEO and digital marketing professional, the two features I have found the most valuable about Google Analytics are the Acquisition tracking and the Goal tracking."
"Setting up reports in Amplitude was challenging for me as a newer user."
"Sometimes, the statistics are not updated in real-time and it takes a little time. There are pages where it updates faster than others."
"They can improve their Android app."
"The sampling of data is definitely a pain point since we don't have an actual understanding of the data."
"Beginner users access the live help section a lot, because of how confusing it is, so it would not be bad if the function was located within the administration section."
"An area where I would like to see improvement in Google Analytics is the auto-syncing of functions in Google Tag Manager into Goal tracking."
"If you do not use JavaScript, you will be invisible to Google Analytics. If you have the option of JavaScript disabled in your browsers, you will be invisible to the data, since the tool will not be able to register you."
Earn 20 points
Amplitude is ranked 3rd in Web Analytics with 1 review while Google Analytics is ranked 2nd in Web Analytics. Amplitude is rated 8.0, while Google Analytics is rated 8.4. The top reviewer of Amplitude writes "Offers depth of analytics and powerful visualization capabilities". On the other hand, the top reviewer of Google Analytics writes "Provides information to help identify, understand, and make use of our visitor traffic". Amplitude is most compared with Matomo, Braze, Snowflake Analytics, Glassbox and Heap, whereas Google Analytics is most compared with Tealium, Segment, Matomo, WalkMe and Glassbox.
See our list of best Web Analytics vendors.
We monitor all Web Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.