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Act-On Software Reviews

4.5 out of 5

What is Act-On Software?

Featured Act-On Software reviews

Act-On Software mindshare

As of March 2026, the mindshare of Act-On Software in the Marketing Automation category stands at 2.1%, up from 0.8% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Marketing Automation Mindshare Distribution
ProductMindshare (%)
Act-On Software2.1%
Salesforce Marketing Cloud11.9%
HubSpot Marketing Hub10.0%
Other76.0%
Marketing Automation
 
 
Key learnings from peers
Last updated Mar 25, 2026

Valuable Features

Room for Improvement

Service and Support

Stability

 
Act-On Software Reviews Summary
Author infoRatingReview Summary
Business Systems Manager at a consultancy with 501-1,000 employees5.0No summary available
VP, Director of Digital Innovation at a marketing services firm with 51-200 employees5.0No summary available
Marketing at a insurance company with 51-200 employees5.0No summary available
Marketing at a tech vendor with 1,001-5,000 employees4.0I found Act-On excellent for tracking website visitors, integrating with Salesforce, and improving sales visibility. Setup was straightforward, and customer service is top-notch. My only wish is a mobile app.
CMO with 51-200 employeesNo summary available
Marketing with 51-200 employees4.0For two years, I've found this solution's analytics and automation greatly improved my email campaigns and decisions. Setup was easy, it’s stable, scalable, and customer service is superb. I only wish dynamic content were more extensive.
MarCom Specialist with 51-200 employees4.0I switched to this affordable solution from a popular, expensive one. It meets all my team's needs, has excellent support, and no stability issues. I've used it throughout my marketing career.