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Insider mindshare

As of January 2026, the mindshare of Insider in the Customer Data Platforms (CDP) category stands at 2.6%, down from 7.1% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Customer Data Platforms (CDP) Market Share Distribution
ProductMarket Share (%)
Insider2.6%
Segment11.2%
Hightouch6.9%
Other79.3%
Customer Data Platforms (CDP)
 

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