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Pardot vs SAP Marketing Cloud comparison

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466 views|343 comparisons
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1,250 views|1,086 comparisons
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Pricing and Cost Advice
  • "We pay about $4000 a month."
  • "The price of this solution is expensive. However, you are going to receive good value for money. They could improve by reducing the price."
  • More Pardot Pricing and Cost Advice →

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    607,332 professionals have used our research since 2012.
    Questions from the Community
    Top Answer:The most valuable feature is the customization of the solution.
    Top Answer:The price of this solution is expensive. However, you are going to receive good value for money. They could improve by reducing the price.
    Top Answer:We are using Pardot as a marketing tool.
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    Earn 20 points

    Ranking
    6th
    Views
    466
    Comparisons
    343
    Reviews
    3
    Average Words per Review
    452
    Rating
    8.0
    10th
    Views
    1,250
    Comparisons
    1,086
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Also Known As
    SAP Hybris Marketing Cloud
    Learn More
    Overview
    Pardot, a salesforce.com Company, is an easy-to-use B2B Marketing Automation suite that helps sales and marketing teams maximize efficiency and increase revenue. Pardot's lead management software features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and demonstrate marketing accountability.

    SAP Marketing empowers business to understand its customers and to engage with them intelligently. Build dynamic profiles of customers and use them to gain insights to adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change track and seize new opportunities.

    Offer
    Learn more about Pardot
    Learn more about SAP Marketing Cloud
    Sample Customers
    Arketi Group
    PT XL Axiata Tbk, Lenovo, Molson Coors Brewing Company, Sailing Team Germany, CHIO Aachen, Danone, Evoshield, Mohawk Industries, FC Bayern Munchen AG, D. SWAROVSKI KG, WeissBeerger, Groupe SAMSE, Cox Communications Inc.
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company38%
    Comms Service Provider21%
    Manufacturing Company5%
    Government5%
    VISITORS READING REVIEWS
    Computer Software Company34%
    Comms Service Provider21%
    Wholesaler/Distributor6%
    Manufacturing Company5%
    Company Size
    VISITORS READING REVIEWS
    Small Business24%
    Midsize Enterprise20%
    Large Enterprise55%
    VISITORS READING REVIEWS
    Small Business19%
    Midsize Enterprise17%
    Large Enterprise64%
    Buyer's Guide
    Marketing Automation
    June 2022
    Find out what your peers are saying about Salesforce, Oracle, Adobe and others in Marketing Automation. Updated: June 2022.
    607,332 professionals have used our research since 2012.

    Pardot is ranked 6th in Marketing Automation with 3 reviews while SAP Marketing Cloud is ranked 10th in Marketing Automation. Pardot is rated 8.0, while SAP Marketing Cloud is rated 0.0. The top reviewer of Pardot writes "Stable, with an easy initial setup and great technical support". On the other hand, Pardot is most compared with Oracle Eloqua, Salesforce Marketing Cloud and Marketo, whereas SAP Marketing Cloud is most compared with Salesforce Marketing Cloud, SAP CRM, HubSpot Marketing Hub, Marketo and Oracle Eloqua.

    See our list of best Marketing Automation vendors.

    We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.